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Top 20 Branding Experts in Spain in 2025

Spain’s branding landscape is thriving in 2025, with experts driving innovation in strategy, storytelling, and digital identity. Meet 20 leaders shaping visibility, culture, and growth for brands worldwide.

September 25, 2025
Elena Freeman
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Elena Freeman

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.

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Here’s the list of the Top 20 Branding Experts in Spain in 2025:

20. Cinzia Barberis

Cinzia Barberis is a marketing professional specializing in partnerships, branding, and payments. With a background in translation and international trade, she transitioned into marketing, focusing on client growth and product expertise. Her social media presence highlights her passion for branding, PR, and extreme sports, showcasing her collaborative spirit and insights into the digital landscape. She actively engages with her community, sharing experiences and strategies for effective marketing and customer engagement.

Favikon Authority Score: 4 437 pts

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19. ‍Maria Eugenia Viola

‍Maria Eugenia Viola is an HR and Marketing professional with 15 years of experience in communications, brand, and talent acquisition. She specializes in crafting exceptional brand experiences for startups and corporations, focusing on employer branding and employee engagement. Currently, she serves as the Global Employer Brand Content Manager at Sanofi, where she shares insights on onboarding, career development, and diversity. Her content emphasizes the importance of storytelling in employer branding and the role of digital innovation in recruitment.

Favikon Authority Score: 4 565 pts

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18. ‍Javier Velilla

‍Javier Velilla is a branding expert and educator based in Spain, leading Comuniza and teaching at Brandemia. With over 800 clients, he focuses on brand strategy, identity, and user experience. He has authored a book on branding and has delivered talks across Spain and Latin America. His content emphasizes the importance of branding in business growth and innovation, often sharing insights on industry trends and strategies. He actively engages with his audience through various platforms, promoting a strong understanding of branding.

Favikon Authority Score: 4 631 pts

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17. ‍Ricard Colom Romero

‍Ricard Colom Romero is a creative designer specializing in branding and digital marketing. He offers personalized consulting services to enhance social media presence and brand identity. His LinkedIn content focuses on practical advice for improving personal branding, effective communication, and leveraging design tools. He emphasizes the importance of creativity in business and shares insights from his professional journey, including experiences with various clients and projects. Ricard actively engages with his audience, encouraging them to improve their branding strategies.

Favikon Authority Score: 4 645 pts

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16. ‍Liliana Ramirez

‍Liliana Ramirez is a passionate marketing and communication professional with a focus on brand creation and innovative consumer ideas. As a co-founder at KM ZERO Food Innovation Hub and Marketing Verse, she emphasizes the importance of authenticity and strategic execution in marketing. With a background in Communications and a Master's in Digital Marketing, she actively engages in discussions about trends, consumer demands, and the evolving landscape of marketing, sharing insights through her LinkedIn posts.

Favikon Authority Score: 5 324 pts

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15. ‍Carlos Garcia Trillo

‍Carlos Garcia Trillo is an experienced Marketing Director with a strong background in FMCG and retail, having worked with major brands like PepsiCo and MediaMarkt. He specializes in brand strategy, digital marketing, and team leadership, and is known for his innovative approach to marketing and business growth. Fluent in multiple languages, he actively engages in networking events and shares insights on marketing trends and strategies through his LinkedIn posts.

Favikon Authority Score: 5 417 pts

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14. ‍Albert Vilar Rebollo

‍Albert Vilar Rebollo is a Creative Director at VICIO, known for his innovative approach to branding and marketing. He emphasizes the importance of humanizing brands and creating a strong cultural voice. His posts reflect a journey of growth and creativity, showcasing his experiences in building a successful brand from a small operation to a significant player in the market. He engages with his audience through personal anecdotes and insights into the creative process, making him a relatable figure in the industry.

Favikon Authority Score: 5 627 pts

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13. Nelson Dieguez

‍Nelson D. is a branding expert and digital strategist with over 14 years of experience in brand creation and repositioning. He has worked with major brands like Coca-Cola and Mattel, and now runs his own agency, Dom Brands. He also teaches branding at LCI Barcelona and mentors entrepreneurs. His posts often share insights on branding, entrepreneurship, and personal growth, encouraging others to pursue their passions despite challenges.

Favikon Authority Score: 5 628 pts

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12. ‍Joel Luna

‍Joel Luna is an entrepreneur focused on connecting B2C brands for creative collaborations. With a background in project management, he transitioned to building a community that fosters effective brand partnerships. His LinkedIn posts emphasize innovative marketing strategies, co-branding, and the importance of emotional connections in consumer experiences. He advocates for collaboration as a means to enhance brand value and consumer engagement, often sharing insights on successful marketing campaigns and brand activations.

Favikon Authority Score: 5 682 pts

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11. ‍Cristina Caldés

‍Cristina Caldés, also known as NIÑA LIMÓN 🍋, is a Marketing and Communication Content Creator. She is known for her fresh and thought-provoking content that combines art and marketing. Cristina shares stories that provide valuable insights. As an artist, she brings a unique perspective to the field of marketing and specializes in brand storytelling, branded content, and brand strategy. She enjoys making interesting and entertaining connections between art and marketing, drawing lessons from famous artists, movies, songs, and rock bands. Cristina's work is driven by emotions, as she believes they are the foundation of any personal brand strategy; whether in entrepreneurs or companies. In her content, she aligns all brand communication based on storytelling, branded content, and personal and inspirational content. If you don't know how to differentiate yourself from your competition and bring out your unique side, Cristina is the perfect guide. Connect with her today!

Favikon Authority Score: 5 777 pts

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10. ‍Ferran Obiols i Raventós

‍Ferran Obiols i Raventós is a seasoned New Business Developer with over 15 years of experience in the packaging industry, focusing on beauty and cosmetics. He emphasizes the strategic role of design in consumer purchasing decisions, advocating for innovative and emotionally resonant branding. His posts explore the intersection of design, branding, and market trends, providing insights into how effective packaging can enhance consumer engagement and loyalty. Ferran is passionate about fostering partnerships and driving growth through creativity.

Favikon Authority Score: 5 923 pts

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9. ‍Iñaki Léonard Rodríguez

‍Iñaki Léonard Rodríguez is an expert in sensory and emotional marketing, focusing on creating memorable human brands. With over eleven years in sensory marketing and emotional branding, he aims to help businesses connect with customers through emotions. He runs a personal project called 'Despertando Emociones' and has extensive experience in olfactory marketing. His content emphasizes the importance of emotional connections in branding, often discussing the role of scents and music in enhancing customer experiences.

Favikon Authority Score: 5 945 pts

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8. ‍Lis M. Torron

‍Lis M. Torron is a creative copywriter and brand strategist with a strong focus on innovative storytelling and social issues. Her LinkedIn posts highlight her expertise in advertising, emphasizing the importance of gender equality and the creative industry's impact on society. She actively engages in discussions about women's empowerment and challenges societal norms, particularly in the context of marketing and branding. Her work reflects a commitment to creativity that drives social change.

Favikon Authority Score: 6 017 pts

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7. ‍Laura Millán García

‍Laura Millán García is a Brand Strategist with expertise in corporate brand communication, organizational culture, and positioning strategies. She has a strong social media presence, sharing insights on guerrilla marketing, creative strategies, and the importance of sustainability in branding. Her posts often analyze marketing campaigns, emphasizing creativity and social awareness. Laura is passionate about cultural diversity and has lived in various cities, enhancing her understanding of global branding dynamics.

Favikon Authority Score: 6 451 pts

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6. ‍Gabriela Suarez

‍Gabriela Suarez is the Founder of TheLab2, a brand strategist dedicated to helping women-led brands grow through branding, social media, and clear communication. She builds community with retreats, collaborative campaigns, and creative studio projects. A TEDx Caracas speaker, she is also an active voice in Latin American marketing and entrepreneurship networks. Her content blends branding insights, community building, and authentic glimpses of her entrepreneurial and personal journey.

Favikon Authority Score: 6 917 pts

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5. ‍Álvaro Luzón

‍Álvaro Luzón is the cofounder of Hello Monster and a marketing expert focused on innovation, branding, and content creation. He helps entrepreneurs and companies to create brands and shares insights on the impact of AI on business and education, emphasizing the importance of storytelling and personal branding. His posts often discuss emerging technologies and their implications for the future, encouraging followers to adapt and thrive in a rapidly changing landscape. He actively engages with his audience through various platforms, promoting a community-driven approach to learning and growth.

Favikon Authority Score: 7 146 pts

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4. ‍Fernando de Córdoba

‍Fernando de Córdoba is a branding strategist focused on narrative and content strategy. He helps brands discover and express their core values and stories, emphasizing authenticity and relevance. His expertise includes creating brand strategies, storytelling, and branded content. He is also an author, promoting his book on branding for beginners. His social media presence reflects a deep understanding of branding's impact on perception and social causes, advocating for genuine values in marketing.

Favikon Authority Score: 7 666 pts

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3. ‍Jordi Roura

‍Jordi Roura is Creative Director and founder of ctrlz-brand, offering Street-Coaching for creatives and 1:1 sessions to turn ideas into scalable processes. He combines brand strategy, creative methods, and AI integration to help teams elevate work, with emphasis on clear positioning, storytelling, and smarter workflows. He shares actionable tips on charging fairly, contracts, and resisting underestimation of creative value across LinkedIn, Instagram, and his Substack.

Favikon Authority Score: 7 761 pts

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2. ‍Juan Campdera

‍Juan Campdera is the CEO of Aktiva, a creative design agency specializing in branding and packaging for premium beauty brands. His expertise lies in creating visual campaigns, digital content, and retail experiences that resonate with consumers. He emphasizes the importance of design thinking and strategy in product development, aiming to enhance brand value and customer engagement. His posts often discuss market trends, innovative packaging solutions, and the evolving landscape of the beauty industry, particularly focusing on sustainability and consumer preferences.

Favikon Authority Score: 7 912 pts

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1. ‍Gustavo Entrala 

‍Gustavo Entrala is a digital advisor and innovation expert, specializing in product ideation and brand strategies. He works with brands and startups, advising CEOs and boards on future strategies and conducting workshops on trends and innovation. His content focuses on technology, AI, and digital transformation, with a significant presence on YouTube and LinkedIn. He has collaborated with various global organizations, including the Vatican and NGOs, and is a columnist for Forbes.

Favikon Authority Score: 8 497 pts

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Also See 👀
🏆 TOP 20 LEADERSHIP INFLUENCERS IN SPAIN IN 2025
🏆 TOP 200 BRANDING EXPERTS IN THE NETHERLANDS
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