Top 20 Lifestyle Influencers in Finland in 2025

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Here's the list of the Top 20 Lifestyle Influencers in Finland in 2025: 

20. Emma Nopanen

Emma Nopanen is a 24-year-old actress based in Helsinki, Finland. She actively shares her experiences and insights on platforms like TikTok and Instagram, focusing on lifestyle, personal growth, and social issues. Emma engages her audience with content that includes collaborations with brands, reflections on her life, and advocacy for women's rights. Her posts often highlight her creative endeavors, friendships, and personal style, making her a relatable figure for young adults.

Favikon Authority Score : 8 035 pts

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19. Laura | raalaalaa

Laura is a Finnish content creator focusing on travel, lifestyle, and humor. She shares her adventures in Dubai, offering insights into cultural experiences and personal reflections. Her TikTok features comedic skits and relatable content, while her YouTube channel includes lifestyle vlogs and discussions on personal topics like menstruation. Laura engages her audience with a mix of humor and authenticity, making her content approachable and engaging.

Favikon Authority Score : 8 049 pts

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18. Mona Ilona

Mona Ilona is a Finnish content creator known for her engaging and humorous posts across TikTok and YouTube. Her content often features lighthearted interactions, personal anecdotes, and a playful approach to daily life. She connects with her audience through relatable themes and a vibrant personality, showcasing her experiences and thoughts in a casual and approachable manner. Mona's presence is marked by her unique style and a focus on positivity, making her a beloved figure among her followers.

Favikon Authority Score : 8 062 pts

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17. Alina Voronkova

Alina Voronkova is a Finnish content creator and media personality known for her engaging lifestyle posts that blend home improvement projects, travel experiences, and personal reflections. She shares her journey of settling into a new home while also highlighting her adventures in Thailand. Alina's content often features collaborations with brands, showcasing her creativity in cooking and home decor. Her social media presence is characterized by a casual and approachable style, appealing to a broad audience interested in lifestyle and home projects.

Favikon Authority Score : 8 086 pts

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16. Anniina Maria

Anniina is a 21-year-old content creator based in Lappeenranta, Finland, known for her engaging vlogs that cover her daily life, personal experiences, and lifestyle tips. She actively shares her adventures on platforms like YouTube and TikTok, where she showcases her editing skills and photography using Canon cameras. Anniina's content often features themes of self-discovery, creativity, and relatable moments, appealing to a young audience interested in lifestyle and personal growth.

Favikon Authority Score : 8 103 pts

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15. Mikael Salmelainen

Mikael Salmelainen is a TikTok creator known for engaging content aimed at youth, including humorous takes on everyday situations and relatable anecdotes. His posts often feature themes of friendship, personal experiences, and light-hearted commentary on life events, resonating well with a younger audience. He actively interacts with followers and promotes a sense of community through his content.

Favikon Authority Score : 8 220 pts

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14. Taimi Aliina

Taimi is a Finnish content creator based in Germany, pursuing a Master's in Psychology. Her social media presence focuses on personal vlogs, showcasing her life experiences, studies, and sustainability practices. She shares insights on veganism, mental health, and crafting, often highlighting her journey through university and personal growth. Taimi engages with her audience through relatable content, emphasizing the importance of balance in life and the value of friendships.

Favikon Authority Score : 8 231 pts

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13. Tume

Tume is a Finnish content creator known for his engaging lifestyle videos, vlogs, and podcasts. He shares insights into his daily life, including experiences as an exchange student in South Korea, food adventures, and humorous commentary on various topics. His content often features a casual and relatable style, appealing to a young audience interested in lifestyle and personal experiences.

Favikon Authority Score : 8 253 pts

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12. Christina Bäckman

Christina Bäckman is a Finnish artist and social media personality known for her energetic performances and engaging presence on platforms like TikTok and Instagram. With a growing following, she promotes her music and connects with fans through relatable content. Christina recently released her first single, which has gained significant traction on Spotify. She is represented by M0DERN AGENCY and is recognized for her vibrant stage presence and commitment to her craft, indicating a promising future in the music industry.

Favikon Authority Score : 8 253 pts

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11. Shirly Karvinen

Shirly Karvinen is a Finnish podcaster and social media personality known for her engaging content on lifestyle, food, and relationships. She hosts the popular podcast 'OLIPA KERRAN OTSIKKO,' where she discusses various topics, including personal experiences and societal issues. Her posts often reflect her love for good food, her dogs, and her candid thoughts on life. With a strong presence on Instagram and TikTok, she connects with her audience through relatable storytelling and humor.

Favikon Authority Score : 8 344 pts

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10. Olga

Olga is a Finnish content creator focused on LGBTQIA+ themes, particularly showcasing Finnish wlw (women loving women) couples through her videos. She engages with her audience by sharing insights and translations related to popular Finnish media, such as the film 'Girl Picture'. Her content is primarily in Finnish and English, appealing to both local and international fans. Olga expresses her personal views on character relationships and storylines, fostering a community around shared interests in representation and storytelling.

Favikon Authority Score : 8 364 pts

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9. Mia Maria Haataja

Mia Haataja, known as millutwerkku on TikTok, engages her audience with a mix of humor and personal anecdotes. She shares insights from her life, including her experiences on the reality show 'Selviytyjät' (Survivor Finland), and promotes various products through collaborations. Her content often features themes of resilience, empowerment, and lifestyle tips, appealing to a young audience interested in entertainment and personal growth.

Favikon Authority Score : 8 364 pts

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8. Nelli Orell

Nelli Orell is a Finnish content creator known for her diverse interests in art, music, and vlogging. She engages her audience with creative content, including challenges and personal vlogs, while promoting her own series of drawing books. Nelli aims to inspire and entertain her followers through her various platforms, including TikTok and YouTube, where she shares insights into her life and creative projects.

Favikon Authority Score : 8 425 pts

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7. Sointu Borg

Sointu Borg is a Finnish keynote speaker, author, and owner of Viphost Finland Oy. She actively engages with her audience through social media, sharing insights on entrepreneurship, personal growth, and creative work-life balance. Her content often highlights the importance of mental health, self-acceptance, and the challenges of being an entrepreneur. Sointu also hosts a podcast, discussing various topics, including societal issues and personal stories, while promoting her book 'Normaaliusrodeo'.

Favikon Authority Score : 8 468 pts

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6. Isoi Juttui

Isoi Juttui is a Finnish podcast creator known for engaging content that blends humor and life experiences. His social media presence features TikTok and Instagram posts that often include interactive elements, such as giveaways and audience engagement. He promotes his podcast with offers for free listening periods, showcasing a focus on entertainment and community interaction. His content often reflects Finnish culture and humor, appealing to a local audience while also engaging with broader themes.

Favikon Authority Score : 8 499 pts

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5. Lotta Toivonen

Lotta Toivonen is a Finnish content creator known for her engaging presence on TikTok and YouTube, where she shares snippets of her daily life, beauty tips, and personal experiences. Her content often features collaborations with brands like CAIA Cosmetics and Benefit, showcasing her interest in beauty and lifestyle. Lotta promotes positivity and encourages her audience to be kind, reflecting her approachable and friendly style. She also engages in challenges and personal growth journeys, making her relatable to a wide audience.

Favikon Authority Score : 8 509 pts

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4. Juuso Karikuusi

Herbalisti is a Finnish content creator known for engaging YouTube videos focused on gaming, food challenges, and Japanese culture. He has a strong presence on multiple platforms, including Instagram and TikTok, where he shares personal reflections and promotes his merchandise. His content often features humor and spontaneity, appealing to a youthful audience. Herbalisti is also involved in community events and discussions around mental health, showcasing a commitment to social issues.

Favikon Authority Score : 8 547 pts

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3. Ella Hautajärvi

Ella Hautajärvi is a Finnish content creator known for her engaging TikTok videos that often feature collaborations with brands like Visa, Nivea, and Essence Cosmetics. Her content includes personal anecdotes, humor, and lifestyle themes, appealing to a young audience. She actively promotes various products and engages with her followers through relatable and entertaining posts.

Favikon Authority Score : 8 555 pts

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2. Andreas Tolonen

Andreas Tolonen is a Finnish content creator known for storytelling across platforms like TikTok and YouTube. His posts often feature humorous and relatable content, showcasing personal experiences and challenges. He engages in commercial collaborations, promoting brands while maintaining a light-hearted approach. His content includes adventures, social experiments, and mental health awareness, appealing to a young audience interested in entertainment and lifestyle.

Favikon Authority Score : 8 582 pts

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1. Miisa Rotola-Pukkila

Miisa Grekov is a Finnish lifestyle influencer and content creator, known for her engaging lifestyle vlogs and personal storytelling. With a background in speech communication, she shares insights on daily life, wellness, and personal experiences, including her journey through challenges like chronic migraines. Miisa actively collaborates with brands, particularly in the food and wellness sectors, and hosts a podcast with her husband, focusing on relatable topics and humor.

Favikon Authority Score : 8 590 pts

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