Top 20 Micro Influencers in Australia in 2025

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Here’s the list of the Top 20 Micro Influencers in Australia in 2025:

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20. Olivia Haidenbauer

Olivia Haidenbauer is a fashion enthusiast and content creator known for her stylish outfit inspirations and lifestyle posts. She frequently showcases her brand, Ooh the Label, through engaging TikTok and Instagram content, often featuring outfit-of-the-day (#ootd) themes. Her posts reflect a vibrant aesthetic, appealing to a young, fashion-forward audience. With a strong presence on TikTok, she engages her followers with visually appealing content that emphasizes personal style and brand promotion.

Favikon Authority Score: 3 578 pts

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19. Jade Samantha

Jade Samantha is an emerging artist and the reigning Ms Australia International 2023. She shares her journey in art and beauty, promoting self-care and wellness through her posts. Her content often features skincare routines, beauty treatments, and lifestyle tips, appealing to a community of beauty enthusiasts and mothers. Jade actively supports women's rights and domestic violence awareness, showcasing her commitment to social causes.

Favikon Authority Score: 4 398 pts

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18. Erin | Plants Happen

Erin aka Plants Happen is a millennial based in Sydney, sharing her passion for plants, home renovations, and cooking. Her content features DIY home projects, recipes, and local dining experiences, often highlighting sustainable practices and local businesses. She engages her audience with tips and tricks for home improvement and cooking, making her a relatable figure in the lifestyle niche. Erin's posts reflect a love for food and community, with a focus on Australian culture and cuisine.

Favikon Authority Score: 4 845 pts

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17. Brylee Turner

Brylee Turner is a Gold Coast-based content creator known for her engaging posts on TikTok and Instagram, focusing on lifestyle, fashion, and wellness. She frequently collaborates with brands like Lorna Jane and Active Basics, showcasing her favorite outfits and beauty routines. Her content often features personal moments, beach life, and fitness activities, appealing to a young, health-conscious audience. With a vibrant and relatable online presence, she effectively promotes products while maintaining a casual and friendly style.

Favikon Authority Score: 5 150 pts

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16. Jessica Pinili

Jessica Pinili is a business strategist and mindset coach focused on empowering women to master their mindset and achieve financial success. Through her platform, Woman Mastery HQ, she offers coaching, training, and community support aimed at helping women overcome self-sabotage and visibility fears. Her content emphasizes subconscious identity work and practical business strategies to double income and enhance personal growth.

Favikon Authority Score: 5 467 pts

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15. Alicja Marszalek

Alicja Marszalek is a curve model based in Australia, known for her vibrant social media presence showcasing her modeling work and travel experiences, particularly in Japan. She actively engages with her audience through TikTok and Instagram, sharing unboxing videos, travel vlogs, and personal moments, including her performances with Nicki Minaj. Her content often features fashion, lifestyle, and cultural experiences, appealing to a diverse audience interested in modeling and travel.

Favikon Authority Score: 5 611 pts

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14. Madeline Edith Harris

Madeline Edith Harris is a silversmith and mother based in the Hunter Valley, Australia. She shares her journey of motherhood and artistry through handmade jewelry, emphasizing a slow and thoughtful approach to life and work. Her content often features her children and the challenges of balancing family life with her creative endeavors. With a focus on sustainable practices and handcrafted items, she engages her audience with personal stories and artistic insights.

Favikon Authority Score: 6 242 pts

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13. Callum Shaw

Callum Shaw is a professional freestyle motocross rider based in Queensland, Australia, originally from New Zealand. He actively participates in the Freestyle Kings tour and shares thrilling content related to motocross, showcasing his skills and adventures in the sport. His posts often highlight high-energy performances, collaborations with brands like Hot Wheels, and upcoming events, engaging a community of motorsport enthusiasts.

Favikon Authority Score: 6 252 pts

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12. Alannah Neal

Alannah Neal is a vibrant social media personality known for her engaging content on fashion, travel, and personal growth. She collaborates with brands like Naked Harvest Supplements and Peppermayo, showcasing her love for stylish outfits and wellness. Her TikTok features humorous takes on relationships and relatable life experiences, while her Instagram highlights skincare and fitness tips. Alannah's content resonates with a youthful audience, emphasizing empowerment and self-love.

Favikon Authority Score: 6 450 pts

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11. Dr. Aodhan Docherty

Dr. Aodhan Docherty is a registered dentist based in Sydney, Australia, specializing in porcelain veneers, bonding, and implants. His social media presence focuses on educational content related to dental procedures, emphasizing patient care and professional growth. He shares insights on the dental industry, personal experiences, and promotes his clinics while engaging with his audience through relatable posts about family and fitness.

Favikon Authority Score: 6 628 pts

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10. Mia Zotos

Mia Zotos is the founder and director of Mode Mischief Studios, showcasing her passion for fashion and lifestyle through engaging TikTok and Instagram content. Her posts often highlight outfit inspirations, Australian fashion trends, and personal experiences in Melbourne. With a focus on style and creativity, she connects with her audience through relatable content and vibrant aesthetics, making her a prominent figure in the fashion community.

Favikon Authority Score: 6 915 pts

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9. Julia McMorrow

Julia McMorrow is a passionate runner and fitness enthusiast who shares her journey through running, personal reflections, and health tips on social media. Her content often highlights her experiences in marathons, training, and the emotional aspects of running, particularly in relation to her late father. Julia promotes a healthy lifestyle and engages with her community through running events and collaborations with brands like Drink Hyro. She emphasizes resilience and personal growth in her posts.

Favikon Authority Score: 7 021 pts

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8. Indi Miles | Romiie

Indi Miles aka Romiie is a beauty entrepreneur known for her self-tanning products, particularly a tanning foam designed for pale skin. With a strong presence on TikTok and Instagram, she shares tips, hacks, and personal experiences related to tanning. Her content often includes product comparisons, tutorials, and humorous insights into her journey as a business owner. She actively engages with her audience, promoting her brand while providing relatable content for beauty enthusiasts.

Favikon Authority Score: 7 424 pts

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7. Sid Pattni

Sid Pattni is an Indian-Australian visual artist known for his thought-provoking works that explore identity, colonial histories, and cultural hybridity. As an Archibald Prize finalist, his art often features faceless figures and Mughal florals, reflecting the complexities of the Indian diaspora. His exhibitions, including his debut solo show at Michael Reid Sydney, have garnered significant attention, showcasing his unique approach to portraiture and narrative through a post-colonial lens.

Favikon Authority Score: 7 439 pts

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6. Danielle Rodgers

Danielle Rodgers is a Brisbane-based MC, event host, and presenter known for her engaging content centered around humor, parenting, and nostalgia. She actively shares insights on film and TV, particularly focusing on millennial themes. Her social media presence includes promoting local events and fostering community connections, especially among mothers. Danielle's content resonates with a millennial audience, blending humor with relatable parenting experiences.

Favikon Authority Score: 7 496 pts

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5. Billy Coach Coffey

Billy Coach Coffey is an online coach specializing in athletic performance, particularly in rugby. He emphasizes accountability, attitude, and commitment in his coaching philosophy. His content focuses on nutrition, strength training, and mobility exercises, aimed at enhancing athletic performance. He actively engages with his audience through motivational posts and practical training tips, showcasing the progress of his athletes. His approach is tailored to individual needs, promoting a supportive community for all fitness levels.

Favikon Authority Score: 7 643 pts

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4. Elsa Rae

Elsa Rae is a vibrant content creator known for her colorful fashion sense and engaging personality. She shares her favorite outfits, style tips, and personal moments across TikTok and Instagram, attracting a community interested in fun and unique fashion. Her posts often highlight her love for vintage pieces and self-care, while also providing insights into her daily life. Elsa actively engages with her audience, offering advice on content creation and fostering a supportive community.

Favikon Authority Score: 7 664 pts

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3. Sarsha McCallum

Sarsha is an Australian radiographer who shares insights about her profession and personal life on social media. Her content often features themes of self-love, fitness, and beauty, with a focus on promoting her brand, Best Body Apparel. She engages her audience with relatable posts about her daily life, work experiences, and personal reflections, including tributes to her late father. Sarsha's presence is marked by a blend of professional insights and lifestyle content, appealing to a diverse audience interested in health and wellness.

Favikon Authority Score: 7 685 pts

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2. Joanna Fleming

Joanna Fleming is a Dermal Therapist and Beauty Journalist, co-hosting @style_ishau. She offers virtual skin consultations and shares expert skincare tips, focusing on effective routines and product recommendations. Her content emphasizes the importance of skincare, with a blend of personal experiences and professional insights, appealing to a wide audience interested in beauty and wellness.

Favikon Authority Score: 7 706 pts

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1. Mikayla Crisp

Mikayla is a family-oriented content creator who shares her life as a mother of three daughters and wife to AFL player Jack Crisp. Her posts often highlight family moments, fashion, and collaborations with brands. She actively engages with her audience through heartfelt messages and fun content, showcasing her love for family and community involvement, particularly in support of children's charities.

Favikon Authority Score: 8 066 pts

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Also See 👀
‍🏆 TOP 20 SKINCARE INFLUENCERS IN AUSTRALIA IN 2025
‍🏆 TOP 200 MICRO INFLUENCERS IN AUSTRALIA
‍HOW DOES FAVIKON RANK INFLUENCERS?