Top 20 Micro Influencers in South Africa in 2025

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Here’s the list of the Top 20 Micro Influencers in South Africa in 2025:

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20. Adolphina Ramodike

SA-based entrepreneur and content creator, founder of Elegant Styles, sharing salon tips, fashion, travel, and family moments. Active on TikTok and Instagram, she builds a small‑business audience with practical tips for women‑owned ventures, style inspiration, and local South African experiences from Limpopo to Cape Town. Her content blends entrepreneurship, motherhood, and lifestyle, highlighting multiday travels and community in Dendron and beyond.

Favikon Authority Score: 2 372 pts

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19. S’Villa

South Africa-based platinum-selling singer, songwriter and producer known for amapiano hits like Circulate; active on Instagram and TikTok with viral dance challenges, collaborations with Dube Twiinz and Angel Nyigu; promotes music releases and live shows across Africa and beyond.

Favikon Authority Score: 5 072 pts

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18. Amstel Maboa

South African musician and actor, a queer icon and entertainer from Mamelodi. Creates viral music, comedy, and performance content on TikTok and Instagram, highlighting Pride, awards shows, and TV appearances; known for bold stage energy and cross-genre creativity.

Favikon Authority Score: 5 347 pts

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17. Cheelex SA

Cape Town-based amapiano and gqom music producer, DJ, and promoter. Active on TikTok and Instagram, delivering track drops, remixes, and event promotions, with a strong local Cape Town scene footprint and growing South African audience.

Favikon Authority Score: 5 619 pts

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16. Tammy Lee Simpson

Tammy Lee Simpson is a Cape Town-based UGC content creator focusing on lifestyle, fashion and beauty. She collaborates with brands, shares daily life, and features local South African culture and photography, with email for PR inquiries.

Favikon Authority Score: 6 140 pts

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15. Muminah Abrahams

Muminah Abrahams is a lifestyle and beauty creator known for her engaging content on TikTok and Instagram. She shares makeup tutorials, family moments, and food-related posts, often featuring brands like Maybelline and L'Oréal. Her content reflects a blend of personal life and brand collaborations, appealing to a diverse audience interested in beauty and family activities.

Favikon Authority Score: 6 532 pts

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14. Sonam Sareen

Sonam Sareen is a South African mom and automotive lifestyle creator centered on family moments with her partner and their baby Amarah Jae Mohun. She collaborates with Streamline Media, shares car culture, and baby milestones across TikTok and Instagram, blending parenting content with high‑value automotive content and brand partnerships.

Favikon Authority Score: 6 697 pts

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13. Simone Jenelle

South Africa-based beauty, skincare, and lifestyle creator from Johannesburg and Durban. Shares makeup tutorials, lash lifts, skincare routines, curly hair care, and wellness tips, with pet-care content and SA-brand collaborations. Active on Instagram and TikTok, highlighting local fashion, beauty products, and everyday routines.

Favikon Authority Score: 6 715 pts

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12. Lindokuhle Mazibuko

Zulu-speaking South African somatologist and beauty/lifestyle content creator based in Johannesburg. Shares makeup tutorials, hair transformations, wedding moments, and romance-themed posts. Active on TikTok and Instagram, highlighting SA culture, fashion, skincare, and personal stories with a warm, relatable voice.

Favikon Authority Score: 6 762 pts

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11. Chloe Rose

Chloe Rose is a South African beauty and fashion content creator based in Johannesburg. She shares daily posts on TikTok and Instagram, focusing on skincare, maternity fashion, and lifestyle vlogs. Her content often features product reviews, beauty tips, and personal experiences related to her pregnancy journey. Chloe engages with her audience through relatable and informative posts, showcasing her expertise in beauty and fashion while promoting various brands.

Favikon Authority Score: 6 797 pts

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10. Kelly Abrahams

Kelly Abrahams is a Gen Z mom and day trader who shares her family life, motherhood experiences, and trading insights on social media. Her content often highlights her love for Jesus, family moments, and relatable humor about parenting. She engages her audience with lifestyle tips, product promotions, and personal anecdotes, creating a warm and inviting online presence. Kelly's posts reflect her commitment to family values and her journey as a mother, making her relatable to other parents.

Favikon Authority Score: 6 818 pts

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9. Michaelah Maxwell Crouster

South African lifestyle content creator Michaelah Maxwell Crouster shares family moments, food experiences, and travel with a warm, relatable voice. On TikTok, she highlights everyday joys, pregnancy milestones, and baby life; Instagram features maternity fashion, baby gear, and candid couple moments. Across platforms, the focus is on family, meals, and joyful moments with her partner and little one.

Favikon Authority Score: 6 848 pts

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8. Onalenna Constantin

Onalenna Constantin is a prominent figure in the beauty and modeling industry, recognized as the 2nd Runner Up in Miss SA 2024. She is an activist against gender-based violence and shares her journey of empowerment through faith and personal experiences. Her social media presence features collaborations with brands like L'Oreal and Shein, showcasing her passion for beauty, fashion, and advocacy for women's rights. Onalenna engages her audience with uplifting messages and personal reflections, emphasizing the importance of self-love and resilience.

Favikon Authority Score: 6 975 pts

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7. Zaahir Hoosen

Zaahir Hoosen is a car detailing expert based in Johannesburg, South Africa, specializing in ceramic coating and paint protection film (PPF). His social media presence showcases high-quality automotive detailing work, featuring luxury and performance vehicles. With a strong following on TikTok and Instagram, he engages car enthusiasts through project showcases, detailing tips, and community events. His content reflects a passion for automotive aesthetics and craftsmanship, appealing to a niche audience of car lovers and detailers.

Favikon Authority Score: 7 057 pts

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6. Shamodene Boucher

South African mother and family-focused creator sharing heartfelt motherhood moments, wife and dog owner, with SA travel, nature, and lifestyle content across Instagram and TikTok.

Favikon Authority Score: 7 092 pts

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5. Kendra

South Africa-based beauty, fashion and lifestyle content creator (Johannesburg). Shares makeup looks, hair care, fashion inspo, and local brand collaborations across Instagram and TikTok; also a digital marketing specialist promoting SA beauty experiences and events.

Favikon Authority Score: 7 188 pts

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4. Storm Tiara Hannam

South Africa-based fashion and lifestyle creator Storm Tiara Hannam shares GRWM, OOTD, and mall-haul content on TikTok and Instagram, often partnering with Waterfall Mall, Sunglass Hut, and local photographers. Her posts blend playful humor, friendship, and polished visuals, highlighting shopping, styling, and everyday moments.

Favikon Authority Score: 7 492 pts

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3. Pasha

Pasha is a multifaceted creator based in Cape Town, South Africa, with a focus on property management, wellness through Pilates, and artistic expression. She shares her experiences as a former dancer and cat mom, often highlighting her culinary adventures and personal reflections. Her content spans various themes, including food reviews, personal growth, and fostering kittens, showcasing her vibrant lifestyle and community engagement.

Favikon Authority Score: 7 532 pts

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2. Magebs

South African law student and mom sharing a vibrant lifestyle: law school insights, apartment decorating, and honest daily vlogs. Creates cosmetics reviews, home furnishing tips, and relatable mom-life content from Cape Town. Active on Instagram and TikTok with a focus on real-life hustle, motherhood, and budget-friendly living.

Favikon Authority Score: 7 602 pts

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1. Phumelele Pearl Msomi

Phumelele Pearl Msomi is a South African beauty and lifestyle creator known for hair tutorials, skincare, fashion moments, and faith-inspired captions. Active on TikTok and Instagram, she shares daily-life content, family posts, and glamorous visuals, blending isiZulu and English. Her content emphasizes personal style, beauty routines, and authentic storytelling, with brand partnerships and gifted product features evident.

Favikon Authority Score: 8 072 pts

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Also See 👀
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