Top 20 Nail Influencers on Instagram in 2025

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Here’s the list of the Top 20 Nail Influencers on Instagram in 2025:

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20. Picassa das Unhas

Picassa das Unhas is a renowned nail artist and instructor based in Brazil, specializing in intricate nail art and design. She offers courses in nail art and has gained recognition for her unique techniques and artistic flair. Her social media presence showcases her work, including tributes to Brazilian funk artists and personal stories that resonate with her audience. She actively engages with her followers, promoting creativity and self-expression through nail art.

Instagram Score: 87.3/100

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19. BEE | beautbybee

BEE is a talented nail technician and artist based in Aldershot, UK, specializing in vibrant and creative nail art. Her social media showcases a variety of nail designs, often inspired by seasonal themes and colors. With a strong presence on Instagram and TikTok, she engages her audience with tutorials, product recommendations, and promotional codes for nail products. BEE's content reflects her passion for nail artistry, making her a go-to source for nail enthusiasts and aspiring nail artists.

Instagram Score: 87.3/100

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18. Abe the Nail Babe

Abe is a full-time nail polish content creator and DIY nail artist based in NYC. He shares satisfying nail art videos across platforms, showcasing innovative techniques and collaborations with various nail brands. His content often includes tutorials, product reviews, and discussions with other nail artists, emphasizing creativity and community within the nail art space. Abe also engages with his audience through tips and hacks, making nail art accessible and enjoyable for everyone.

Instagram Score: 87.4/100

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17. Madison McCollough

Maddox is a talented nail artist known for her hand-painted, hyper-realistic nail art. She actively engages her audience on TikTok and Instagram, showcasing intricate designs and tutorials. Her content often features unique themes, including pop culture references and seasonal inspirations. Maddox promotes her own nail art products through her brand, Ballpit Shop, and has built a strong community around her creative nail techniques.

Instagram Score: 87.5/100

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16. Piu Bhol

Piu Bhol is a passionate nail art creator from Jharkhand, India, with a growing YouTube family of 400k subscribers. She shares easy nail art tutorials and designs, encouraging viewers to learn and create at home. Her content focuses on beginner-friendly techniques and creative designs, making nail art accessible to everyone. Piu actively engages with her audience through social media, promoting her Instagram for further interaction and collaboration opportunities.

Instagram Score: 87.5/100

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15. Zuylen Ulloa

Zuylen Ulloa is a Cuban nail artist and brand ambassador known for her vibrant social media presence. She shares engaging content related to nail art, fashion, and personal experiences, often highlighting her work and collaborations. Her posts reflect a strong connection to her Cuban heritage and community, showcasing her personality through relatable and humorous captions. Zuylen actively promotes her brand partnerships, offering discounts and engaging with her audience through interactive content.

Instagram Score: 87.7/100

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14. Katiane Brito

Katiane Brito is a pioneering entrepreneur in the nail design industry, known for founding Uze Nails and the educational platform Katiane Brito Academy. She is celebrated for her dedication to quality and innovation, offering free courses and workshops to empower aspiring nail designers. Her social media presence is marked by motivational content, emphasizing self-belief and continuous learning. Katiane actively supports female entrepreneurship, donating part of her course proceeds to related causes.

Instagram Score: 87.7/100

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13. Faby Cardoso

Faby Cardoso is a Brazilian manicure expert who shares her knowledge through online courses and YouTube videos. Her content focuses on nail care techniques, including cuticle management and nail decoration, aimed at aspiring and professional manicures. She actively promotes her courses and engages with her audience through social media, providing tips and insights to enhance their skills in the beauty industry.

Instagram Score: 87.8/100

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12. Kleidys Nails

Kleidys Nails is a prominent nail educator and online instructor specializing in nail art and techniques. She promotes her online classes and workshops, offering a variety of modules for different skill levels. Her content features nail tutorials, product recommendations, and client showcases, emphasizing quality education in the nail industry. She actively engages with her audience through giveaways and community support, showcasing a strong presence in the beauty and nail care niche.

Instagram Score: 87.9/100

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11. Sarah Haidar

Sarah Haidar is a nail art enthusiast known for her creative and visually appealing nail designs showcased across TikTok and Instagram. Her content features tutorials, product reviews, and inspiration for DIY nail art, often highlighting popular trends like glass nails and cateye polishes. With a significant following, she engages her audience through relatable posts and partnerships with beauty brands, making her a prominent figure in the nail art community.

Instagram Score: 88.1/100

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10. Andréa Barbet

Andréa Barbet is a French nail artist known for her creative and trendy nail designs showcased on Instagram. Her posts often feature seasonal themes and collaborations with various beauty brands, highlighting her expertise in nail art. With a strong following, she engages her audience through visually appealing content that emphasizes minimalism and elegance in nail aesthetics.

Instagram Score: 88.2/100

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9. BamNailz

BamNailz is a prominent nail artist based in Aguadilla, Puerto Rico, specializing in creative nail designs and tutorials. She actively promotes her online store, bamnailz.com, offering nail products and discounts. Her social media presence features vibrant nail art inspired by pop culture, anime, and seasonal themes, engaging a large audience with humorous and relatable content. She also hosts workshops and participates in events like The Nails Expo, showcasing her expertise and connecting with fellow nail enthusiasts.

Instagram Score: 88.3/100

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8. Vivian Xue Rahey

Vivian Xue Rahey is the CEO of Pamper Nail Gallery, specializing in creating reusable press-on nails and custom nail art. She showcases her artistic skills through vibrant and themed nail designs, often inspired by pop culture, movies, and anime. Her social media presence is characterized by engaging content that highlights her nail artistry, tutorials, and collaborations, particularly with notable figures in the entertainment industry. Vivian also promotes her upcoming classes through 'Pamper Academy'.

Youtube Score: 89.4/100

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7. Alice Alacoque

Alice Alacoque is a Paris-based nail artist specializing in nail art and manicures. She shares engaging content on TikTok and Instagram, showcasing her creative nail designs and consultations. Her posts often highlight her interactions with clients, personal stories, and the joy of her craft, resonating with a community that appreciates beauty and self-expression. Alice also promotes her services and collaborations, making her a prominent figure in the nail art scene.

Instagram Score: 89.4/100

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6. Tamires Barros

Tamires Barros is a beauty and nail art enthusiast with a strong social media presence, particularly on TikTok and Instagram. She shares tutorials, tips, and product recommendations related to nail designs, amassing a significant following. Her content often features vibrant nail art styles and collaborations with brands like Mercado Livre, showcasing her expertise in beauty trends and DIY nail techniques.

Instagram Score: 89.5/100

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5. Desy Forato

Desy Forato is a prominent nail educator and founder of Nail Art Extreme Academy, specializing in innovative nail techniques and online courses. Her social media presence showcases her expertise in nail art, with a focus on training and empowering aspiring nail technicians. Desy actively engages her audience with informative posts about nail care, techniques, and industry insights, often featuring collaborations with other nail professionals. She promotes her courses and events, emphasizing the importance of skill development in the nail industry.

Instagram Score: 89.5/100

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4. Tino Vo

Tino Vo is a nail art designer and entrepreneur specializing in unique nail art products. With a strong online presence on Instagram and TikTok, Tino showcases a variety of nail art techniques and tutorials, promoting products available at their online shop. The content focuses on vibrant designs, innovative techniques, and high-quality materials, appealing to nail art enthusiasts. Tino emphasizes customer service and fast shipping, creating a community around nail art creativity.

Instagram Score: 90.2/100

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3. Devin Strebler

Devin Strebler, known as 'Dev', is a nail artist and owner of Nailz by Dev, specializing in nostalgic 90's and early 2000's nail art. With a strong presence on TikTok and Instagram, she shares vibrant nail designs, tutorials, and product promotions, engaging a large audience with her creative and playful content. Her posts often feature character-themed nails and innovative techniques, appealing to a community of nail art enthusiasts. Dev also emphasizes the importance of self-expression and creativity in her work.

Instagram Score: 90.8/100

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2. Talita Cardozo

Talita Cardozo is a Brazilian manicure and instructor specializing in nail art and care. She shares tips, tutorials, and personal experiences related to manicures and pedicures across her social media platforms. Her content focuses on empowering women to learn nail techniques that can provide additional income. Talita promotes her online store and courses, fostering a community around nail care and beauty.

Instagram Score: 91.3/100

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1. Jenny Bui

Jenny Bui, known as the 'Queen of Bling,' is a celebrated nail artist and the winner of the AIA Nail Artist of the Year award. She specializes in extravagant nail designs featuring crystals and bling, often collaborating with celebrities and showcasing her work on social media. Jenny actively engages her audience with tutorials, product promotions, and personal insights into her life as a nail tech. Her content reflects a vibrant and creative approach to nail artistry, making her a prominent figure in the beauty industry.

Instagram Score: 92.1/100

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