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Highlighting the most influential creators on X, shaping global conversations and trends
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Here’s the list of the Top 20 SaaS Influencers in the UK in 2025:

20. Grant Coleman
Grant Coleman is a seasoned executive in the SaaS MarTech industry, currently serving as CRO at Uberall. With a career spanning over a decade, he has held leadership roles in various companies, driving growth and customer experience. His posts reflect a strong focus on team culture, customer success, and innovative marketing strategies. Recognized as the UK's Top Sales Leader, Grant emphasizes the importance of a customer-first approach and leadership development within organizations.
Favikon Authority Score: 3 598 pts

19. Pete Crosby
Pete Crosby is the CEO and Co-founder of Revelesco, specializing in B2B SaaS revenue strategies. He provides coaching and strategic support to startups and scale-ups, focusing on revenue growth and operational efficiency. His insights emphasize the importance of collaboration between sales, marketing, and leadership teams to set realistic revenue goals. Crosby is also an advocate for mental wellness in the workplace and actively supports female leaders in tech, showcasing a commitment to diversity and inclusion in his coaching practice.
Favikon Authority Score: 3 750 pts

18. Liam Bartholomew
Liam Bartholomew is a B2B SaaS marketing leader and VP of Brand & Customer Marketing at Cognism. He focuses on demand generation and innovative marketing strategies, moving away from traditional lead generation. His posts highlight successful marketing experiments, fundraising efforts, and insights into effective content strategies. He actively engages with his audience through personal anecdotes and professional experiences, emphasizing the importance of creativity and community in marketing.
Favikon Authority Score: 3 835 pts

17. Besnik Vrellaku
Besnik Vrellaku is the Founder & CEO of Salesflow.io, specializing in Go-To-Market strategies and B2B sales automation. With a strong background in entrepreneurship, he has launched multiple MVPs and led a global remote team delivering tools trusted by companies like HubSpot, Monday.com, and LaunchDarkly. His content focuses on sales growth, technology integration, and innovative marketing strategies, sharing insights through articles and social media posts. He actively engages with the startup community, offering advice and consulting for SaaS businesses, and emphasizes the importance of data-driven decision-making in sales.
Favikon Authority Score: 3 875 pts

16. David Keene
David Keene is a Chief Marketing Officer at Wipro Europe, a B2B software and services system integrator with extensive experience in SaaS, Cloud, and Fintech. He has held senior leadership roles at major tech companies like Google and Salesforce. His content focuses on marketing innovation, AI in sales, and team leadership, often sharing insights on industry trends and strategies for B2B growth. He actively mentors women in tech and emphasizes the importance of community and collaboration in overcoming challenges.
Favikon Authority Score: 3 888 pts

15. Craig Brown
Craig Brown is the founder of Troubadour, the UK’s first dedicated product marketing consultancy for B2B SaaS startups. With experience at fast-scaling, VC-backed startups like Beamery and Vizibl, Craig helps SaaS teams and focuses on helping companies identify their best-fit customers and create effective messaging. His content often reflects personal growth, challenges in entrepreneurship, and the importance of community in the startup ecosystem.
Favikon Authority Score: 3 913 pts

14. Guy Rubin
Guy Rubin is the founder and CEO of Ebsta, a Revenue Intelligence Platform for Salesforce and Hubspot users. He focuses on helping B2B sales teams enhance their revenue strategies through data-driven insights. His content emphasizes sales performance metrics, leadership in sales, and the integration of AI in sales processes. Rubin is also recognized as a Pavilion CEO Ambassador, engaging with other industry leaders to share best practices and insights. He is passionate about fostering relationships and improving sales methodologies.
Favikon Authority Score: 3 932 pts

13. Dixon Jones
Dixon Jones is a seasoned CEO at Waikay, an SaaS platform, and a board member at Zen Intelligence, an SaaS solution streamlining website compliance challenges in the pharmaceutical industry. He specializes in digital marketing strategy, SEO, and business innovation, with over 25 years of experience in search marketing. As the CEO of Inlinks.net, he focuses on link intelligence and SEO tools, championing effective internal linking and content strategies. His content regularly engages the SEO community, exploring industry trends and innovations while promoting his company’s solutions.
Favikon Authority Score: 4 415 pts

12. Wayne Morris
Wayne Morris is a seasoned GTM engineer and founder with a focus on revenue growth for SaaS startups. He has a proven track record of facilitating significant exits and has developed frameworks to enhance sales processes. His consultancy, RVNU, aims to empower B2B SaaS founders in achieving sustainable growth. Morris shares insights on sales strategies, product-market fit, and the importance of transparency in startup operations, engaging a professional audience primarily through LinkedIn.
Favikon Authority Score: 4 604 pts

11. Marcus Hollingsworth
Marcus Hollingsworth is the founder of hydro.website, specializing in helping brands scale faster and improve their online presence. With a focus on design and web development, he emphasizes the importance of authentic content and strategic branding. His experience includes delivering over 100 projects for B2B clients across the UK, USA, and UAE, and he advocates for a subscription model that eliminates traditional agency hassles. His posts reflect a commitment to personal growth, business evolution, and the value of professional expertise.
Favikon Authority Score: 4 729 pts

10. Johann Goree
Johann Goree is a Chief Growth Officer and Co-Founder at Engager.app, specializing in practice management software for accountants and bookkeepers. He actively engages with the community through speaking events, podcasts, and social media, sharing insights on technology and client engagement. Johann emphasizes the importance of user feedback in product development and has been recognized for his contributions to the accounting industry, including multiple award nominations.
Favikon Authority Score: 5 070 pts

9. Meghan Stabler
Meghan Stabler is a seasoned SaaS leader with extensive experience in global marketing, sales, and partnerships. She has a proven track record in driving growth for startups and enterprise software, including leading BigCommerce through significant revenue increases and an IPO. Meghan is passionate about customer experience and team leadership, focusing on innovative product marketing strategies. She currently serves on the Board of Directors at Grindr, where she contributes to the audit, trust & privacy, and special committees. She is also recognized as a top LGBTQ+ board member, advocating for diversity and inclusion in corporate governance.
Favikon Authority Score: 5 132 pts

8. Richard Blundell
Richard Blundell is a B2B SaaS expert focused on sales strategies and go-to-market methodologies. He mentors software founders, helping them achieve significant annual recurring revenue through structured training programs. His content emphasizes the importance of value propositions, customer pain points, and effective sales techniques. He actively engages with the startup community on LinkedIn, sharing insights and frameworks to avoid common pitfalls in startup growth and fundraising.
Favikon Authority Score: 5 482 pts

7. Matthew Codd
Matthew Codd is a SaaS GTM specialist and co-founder of Cosmic Partners, focusing on sales recruitment and GTM expertise, helping B2B tech founders. With 15 years in commercial leadership roles, he helps VC-backed B2B technology companies scale revenue and transition from founder-led sales. His social media presence emphasizes the importance of punctuality, effective discovery in sales, and the challenges of building a business. He shares insights on sales processes, recruitment, and the startup ecosystem.
Favikon Authority Score: 5 673 pts

6. James Killick
James Killick specializes in helping SaaS, AI, and app founders generate significant pre-sales revenue, leveraging community building and automation strategies. He emphasizes the importance of market validation and community engagement in product launches, sharing insights on effective pre-sale methodologies. His recent success includes generating $170k in pre-sales within a week. James actively shares tools and strategies for automating business processes, aiming to empower founders to achieve their goals efficiently.
Favikon Authority Score: 5 729 pts

5. Kyle Gawley
Kyle Gawley is a tech entrepreneur and solo founder known for building and scaling JavaScript-based SaaS applications. As the founder of Gravity Zero, he helps other founders launch SaaS products rapidly without investors, employees, or office space. He co-founded Get Invited, growing it to $5M in sales and supporting high-profile events for brands like Game of Thrones and speakers such as Gary Vaynerchuk and Tim Ferriss. Gawley promotes a 'build in public' philosophy, encouraging transparency and community engagement in the tech space.
Favikon Authority Score: 5 903 pts

4. Natalie Furness
Natalie Furness is the CEO and Founder of RevOps Automated, specializing in revenue operations and go-to-market strategies. She offers consulting services in HubSpot and Salesforce, focusing on process automation and data insights. Her mission is to enhance the B2B buying experience by aligning marketing, sales, and customer service operations. Natalie is recognized as one of the top 50 RevOps leaders to watch in 2025 and actively shares insights on digital transformation and operational efficiency through her LinkedIn posts and podcast.
Favikon Authority Score: 6 560 pts

3. Sabba Keynejad
Sabba Keynejad is the Co-founder and CEO of VEED.IO, a leading online video editing platform. He shares insights on entrepreneurship, product development, and the journey of building a successful startup. His posts often highlight the growth of VEED, innovative features like AI-powered tools, and personal anecdotes from his entrepreneurial journey. Key themes include user-centric product development, the importance of customer feedback, and the challenges faced in the startup ecosystem.
Favikon Authority Score: 6 615 pts

2. Olly Meakings
Olly Meakings is a co-founder of Senja.io, a bootstrapped SaaS platform that helps users collect and share video testimonials. He actively shares insights on building a SaaS business, marketing strategies, and customer engagement through social media. His content often revolves around growth metrics, operational challenges, and innovative marketing experiments, showcasing a commitment to transparency in the entrepreneurial journey.
Favikon Authority Score: 6 773 pts

1. Dylan Hey
Dylan Hey is a prominent figure in the SaaS marketing industry, known for scaling Hey Digital, a performance marketing and creative agency, to a €1.5M annual revenue. He is also the co-owner of Postdrips.com, an AI-powered LinkedIn content writing tool. Dylan shares insights on B2B SaaS marketing strategies, focusing on demand generation, performance frameworks, and content creation. His social media presence is educational and analytical, offering free resources and strategies to help other agency owners grow.
Favikon Authority Score: 6 887 pts
Also See 👀
🏆 TOP 200 SAAS INFLUENCERS IN THE UK
FAVIKON TOOL TO FIND 10M+ B2B INFLUENCERS
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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