Top 20 Social Media Influencers in the US in 2026

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Here’s the list of the Top 20 Social Media Influencers in the US in 2026:

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20. Olivia Rodrigo

Olivia Rodrigo is a prominent American singer-songwriter and actress known for her impactful presence in the music industry. Her social media platforms are vibrant with updates about her latest album 'GUTS' and its world tour, which is also featured on Netflix. Olivia engages with her audience through personal anecdotes, music releases, and collaborations with brands like Lancôme and American Express. She is vocal about political issues, advocating for reproductive rights and encouraging voter participation.

Favikon Authority Score: 9 861 pts

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19. Rihanna

Rihanna, a global music icon and entrepreneur, is renowned for her influential presence in the fashion and beauty industries. She is the founder of Fenty Beauty and Savage X Fenty, brands celebrated for their inclusivity and innovation. Her social media showcases her multifaceted career, from music releases to fashion collections. Rihanna is also known for her philanthropic efforts, particularly in education through her Clara Lionel Foundation. Her content often blends personal insights with promotional material.

Favikon Authority Score: 9 865 pts

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18. Barack Obama

Barack Obama, former President of the United States, shares insights on leadership, healthcare, and social justice. His social media presence emphasizes family values, community engagement, and advocacy for progressive policies. He frequently discusses the importance of healthcare access, education, and civil rights, while also honoring significant cultural and historical events. His posts reflect a commitment to public service and inspire collective action for societal improvement.

Favikon Authority Score: 9 874 pts

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17. Zendaya

Zendaya is a prominent actress and singer known for her roles in 'Euphoria', 'Dune', and 'Spider-Man'. She actively engages with her audience through social media, sharing behind-the-scenes content, personal reflections, and promotional material for her projects. Her posts often highlight her appreciation for fans and collaborators, showcasing her journey in the entertainment industry. With a strong presence on platforms like Instagram and Twitter, she connects with a diverse audience, particularly young adults and fans of contemporary cinema.

Favikon Authority Score: 9 877 pts

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16. Elon Musk

Elon Musk is a prominent entrepreneur and innovator, serving as the CEO of Tesla Motors and Super Ex Investment Platform. Known for his leadership in technology and space exploration, his social media presence blends humor, bold statements, and advocacy for free speech. Musk frequently discusses space travel, technology, and American sovereignty. He is recognized for his direct communication style and often engages in discussions on political and societal issues, reflecting a libertarian perspective.

Favikon Authority Score: 9 887 pts

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15. Travis Scott

Travis Scott is a prominent American rapper and music producer known for his innovative sound and energetic performances. His social media presence showcases his latest music releases, collaborations, and personal insights, often featuring themes of creativity and community engagement. He actively promotes his brand, Cactus Jack, and engages with fans through interactive posts and announcements about upcoming projects. His content reflects a strong connection to the music industry and a commitment to artistic expression.

Favikon Authority Score: 9 911 pts

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14. Donald J. Trump

Donald J. Trump, the 45th and 47th President of the United States, maintains a strong social media presence focused on political commentary and advocacy. His content frequently emphasizes themes of national pride, economic policies, and critiques of current political leadership. Known for his 'Make America Great Again' slogan, Trump engages with his audience through celebratory posts, political rallies, and calls to action, often highlighting his achievements and political stances.

Favikon Authority Score: 9 923 pts

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13. Kendall Jenner

Kendall Jenner is a prominent figure in the fashion and beauty industry, offering her audience exclusive access to her life through her official app. She shares curated content ranging from fashion and beauty tips to lifestyle and travel experiences. Kendall is known for her collaborations with major brands like Calvin Klein and Givenchy, and she actively promotes her tequila brand, 818. Her social media presence is characterized by personal insights, style advice, and interactive experiences.

Favikon Authority Score: 9 928 pts

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12. Hailey Rhode Bieber

Hailey Rhode Bieber is a prominent figure in the fashion and beauty industry, known for her role as the founder and creative director of the skincare brand Rhode. Her social media presence is characterized by a mix of personal lifestyle content, beauty tips, and promotional posts for her brand. She frequently collaborates with other influencers and celebrities, sharing insights into her skincare routines and fashion choices. Hailey is also involved in philanthropic efforts, notably supporting wildfire relief in Los Angeles.

Favikon Authority Score: 9 933 pts

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11. Ariana Grande

Ariana Grande is a prominent American singer, actress, and entrepreneur known for her powerful vocals and dynamic performances. Her social media presence is a blend of personal insights, professional achievements, and promotional content for her music and beauty brand, R.E.M. Beauty. Ariana frequently shares behind-the-scenes glimpses of her projects, including her role in the musical 'Wicked,' and engages with her audience through heartfelt messages and updates on her latest releases.

Favikon Authority Score: 9 944 pts

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10. Brooke Monk

Brooke Monk is a prominent digital content creator with over 60 million followers across platforms like TikTok, YouTube, and Instagram. Known for her engaging videos on beauty, fashion, lifestyle, and comedy, she has collaborated with brands such as Step Mobile, Celsius, and Hyundai. Brooke is recognized for her strategic media skills, optimizing content for diverse platforms, and connecting authentically with her audience. She aims to expand into traditional media and launch her own beauty brand.

Favikon Authority Score: 9 954 pts

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9. Cardi B

Cardi B is a Grammy Award-winning rapper and entertainer known for her dynamic presence in the music industry. She has achieved significant milestones, including her debut album 'Invasion of Privacy' reaching #1 on the Billboard 200 chart and all tracks being RIAA certified Gold or higher. Cardi B is also recognized for her engaging social media presence, where she shares personal stories, supports fellow artists, and discusses political topics. Her content often blends humor, personal anecdotes, and cultural commentary.

Favikon Authority Score: 9 966 pts

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8. Collins Key

Collins Key is a prominent YouTuber known for his entertaining DIY food challenges, life hacks, and comedic skits. His content often features creative food art, pranks, and challenges that engage a young audience. He collaborates with his brother Devan, creating a fun and interactive atmosphere. Collins also promotes his merchandise and engages with fans through various social media platforms, including TikTok and Instagram, where he shares humorous and relatable content.

Favikon Authority Score: 9 974 pts

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7. Sabrina Carpenter

Sabrina Carpenter is a multifaceted artist known for her work as a singer, songwriter, and actress. Her social media presence is vibrant and engaging, focusing on her music releases, such as her album 'Short n’ Sweet,' and her tours. She frequently shares updates about her projects, including music videos and collaborations with other artists. Sabrina also promotes her fragrance line and engages with her audience through humorous and relatable content.

Favikon Authority Score: 9 974 pts

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6. Kylie Jenner

Kylie Jenner is a prominent figure in the beauty and fashion industry, known for her successful brands Kylie Cosmetics and KHY. Her social media presence is characterized by beauty tutorials, behind-the-scenes content, and product launches. She frequently collaborates with high-profile designers and brands, showcasing her influence in the fashion world. Kylie also shares personal moments, family interactions, and lifestyle content, engaging a vast audience across multiple platforms.

Favikon Authority Score: 9 977 pts

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5. Selena Gomez

Selena Gomez is a global artist and entrepreneur, known for her impactful presence in the entertainment and beauty industries. She is the founder of Rare Beauty and co-founder of Wondermind, focusing on mental health and beauty inclusivity. Her social media content highlights her involvement in film, music, and beauty, often promoting her brands and projects. She engages with her audience through authentic conversations and supports causes like mental health awareness and female empowerment.

Favikon Authority Score: 9 980 pts

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4. Billie Eilish

Billie Eilish is a global pop/alternative musician with a new album Hit Me Hard and Soft and frequent collaborations with her brother Finneas. Her social content blends behind-the-scenes studio work, music videos, and live performances, spanning Instagram, TikTok, YouTube, and Twitter with high engagement. Known for creative visuals, fashion moments, and storytelling, she maintains a strong cross-platform presence and artistic identity.

Favikon Authority Score: 9 986 pts

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3. Zach King

Zach King is a renowned digital magician and filmmaker known for his short magical videos that captivate over 100 million followers worldwide. He operates a film studio in Los Angeles, creating content that surprises and inspires. Zach collaborates with notable artists and engages in fostering creativity among aspiring filmmakers through competitions. His social media presence is marked by a blend of wonder, imagination, and educational content, often featuring collaborations with brands and artists.

Favikon Authority Score: 9 989 pts

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2. Brent Rivera

Brent Rivera is a prominent content creator and co-founder of Amp Studios, a media company that generates over 3 billion monthly views. With a massive following of over 95 million across various platforms, Brent is known for his engaging and humorous content, often collaborating with other popular creators. His social media presence is characterized by entertaining videos, challenges, and collaborations, appealing to a young audience. Brent's content is primarily casual and conversational, focusing on fun and lighthearted themes.

Favikon Authority Score: 9 998 pts

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1. Jimmy Donaldson | MrBeast

Jimmy Donaldson, known as MrBeast, is a prominent YouTuber and philanthropist recognized for his extravagant challenges and charitable initiatives. His content often features large-scale giveaways, fundraising for environmental causes, and unique competitions. He has raised millions for various charities and is known for his engaging and entertaining style. His recent projects include 'Beast Games' on Prime Video and collaborations with major brands. He actively promotes his merchandise and various business ventures.

Favikon Authority Score: 10 041 pts

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Also See 👀
‍🏆 TOP 20 TIKTOKERS IN THE US IN 2026
‍🏆 TOP 200 SOCIAL MEDIA INFLUENCERS IN THE US
‍HOW DOES FAVIKON RANK INFLUENCERS?