Top 20 Substack Influencers in 2025

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Here’s the list of the Top 20 Substack Influencers in 2025:

20. Mona Charen

Mona Charen is a syndicated columnist and Policy Editor at The Bulwark, where she shares insights on political issues. She hosts 'The Mona Charen Show' podcast, discussing current events and political commentary. Her social media presence reflects a strong stance against authoritarianism and support for democratic values, often criticizing figures like Donald Trump and advocating for accountability in politics.

Substack Followers: 832K

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19. Martyn Wendell Jones

Martyn Wendell Jones is a senior associate editor at Bulwark Online, based in Canada. He shares insights on parenting, culture, and current events through his Twitter posts, often reflecting on personal experiences and societal observations. His content includes commentary on films, family life, and political issues, showcasing a blend of humor and introspection. He also runs a newsletter focused on parenting.

Substack Followers: 832K

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18. Will Saletan

Will Saletan is a writer for The Bulwark, focusing on political commentary and analysis. His social media presence highlights critiques of Donald Trump and his administration, emphasizing issues like military actions, immigration policies, and political accountability. Saletan engages with current events, often sharing insights on the implications of political decisions and the behavior of public figures. His content is analytical and often critical of right-wing politics.

Substack Followers: 832K

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17. Cathy Young

Cathy Young is a Soviet-born Jewish American commentator known for her critical views on both left and right ideologies. She actively engages in discussions about political correctness, gender identity, and civil liberties, often challenging mainstream narratives. Young contributes to various publications and is recognized for her analytical approach to contemporary issues, particularly in the context of American politics and culture.

Substack Followers: 832K

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16. Joe Perticone

Joe Perticone is a national political reporter based in Washington, D.C., focusing on Congress and campaigns. He shares insights on political events and commentary, often with a humorous or critical edge. His social media presence includes engaging posts about current political figures and events, reflecting a keen interest in political dynamics and media coverage. Perticone is associated with The Bulwark and actively engages with his audience through various platforms.

Substack Followers: 832K

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15. Sonny Bunch

Sonny Bunch is a culture editor at The Bulwark, contributing to various prominent publications like WaPo and Atlantic. He hosts multiple podcasts, including 'SubBeacon' and 'Across the Movie Aisle', where he discusses film and cultural commentary. His social media presence features sharp critiques of political figures and cultural phenomena, often blending humor with insightful analysis. Bunch's content reflects a strong engagement with contemporary issues in media and politics, showcasing his expertise in cultural commentary.

Substack Followers: 832K

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14. Sam Stein

Sam Stein is the Managing Editor at Bulwark/MSNBC, focusing on political commentary and analysis. His Twitter presence features critical insights on government actions, political events, and media coverage, often engaging with current political issues and controversies. He has a significant following, indicating a strong engagement with his audience on topics related to governance and political accountability.

Substack Followers: 832K

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13. Tim Miller

Tim Miller is a political commentator and podcast host known for his critical analysis of current events and political figures. He is a prominent voice on MSNBC and the Bulwark Podcast, where he discusses issues related to the GOP, immigration, and social justice. Based in New Orleans, he often shares insights on political controversies and advocates for progressive values, particularly in relation to LGBTQ+ rights and immigration reform.

Substack Followers: 832K

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12. Lauren Egan

Lauren Egan is a political reporter at The Bulwark, focusing on the Democratic Party. With a background at Politico and NBC News, she engages in political discourse and analysis, often highlighting key figures and events within the party. Her social media presence includes a mix of political commentary and personal moments, showcasing her connections with various political figures and her community.

Substack Followers: 833K

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11. Jim Swift

Jim Swift is a Senior Editor at The Bulwark, previously associated with The Weekly Standard. He shares insights on political issues, particularly focusing on the GOP and current events. His social media presence includes commentary on political figures and societal issues, often with a critical lens. He also runs a Substack called 'Casual Time,' which features engaging watch stories.

Substack Followers: 833K

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10. Andrew Egger

Andrew Egger is a White House correspondent for The Bulwark, previously covering politics for The Dispatch and The Weekly Standard. His social media presence focuses on political commentary, often critiquing figures like Donald Trump and Ted Cruz. He shares insights on current events, military policies, and societal issues, engaging with a politically aware audience. Egger's posts reflect a strong anti-Trump sentiment and a critical view of political stunts, showcasing his expertise in political journalism.

Substack Followers: 833K

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9. Jonathan Cohn

Jonathan Cohn is a writer and lecturer at the University of Michigan, known for his work at The Bulwark and his books 'SICK' and 'THE TEN YEAR WAR'. He focuses on healthcare policy, particularly Medicaid, and critiques Republican policies. Cohn engages with current political issues, often highlighting the impact of legislation on vulnerable populations. His social media presence reflects a commitment to social justice and healthcare advocacy, appealing to an audience interested in political analysis and reform.

Substack Followers: 833K

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8. Will Sommer

Will Sommer is a senior reporter at The Bulwark, focusing on political commentary and analysis. He writes the False Flag newsletter, where he discusses current events, particularly related to the MAGA movement and right-wing politics. His posts often critique political figures and movements, showcasing a strong engagement with contemporary political issues. Sommer's content reflects a critical stance towards far-right ideologies and conspiracy theories, making him a notable voice in political journalism.

Substack Followers: 833K

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7. Sarah Longwell

Sarah Longwell is the founder and publisher of The Bulwark, a platform focused on political commentary and analysis. She hosts The Focus Group Podcast, where she discusses current political events and engages with various guests. Longwell is known for her critical stance on Donald Trump and the Republican Party, often highlighting issues of corruption and governance. Her social media presence reflects a commitment to political discourse and advocacy for democratic values.

Substack Followers: 833K

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6. Michael Moore

Michael Moore is an Academy Award-winning filmmaker and writer known for his politically charged documentaries and commentary. He actively engages in social and political issues, advocating for progressive causes and critiquing government policies, particularly regarding Donald Trump and U.S. foreign policy. His content spans various platforms, including his podcast and newsletter, where he discusses current events and mobilizes audiences for activism. Moore's work often highlights themes of social justice, democracy, and the importance of civic engagement.

Substack Followers: 835K

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5. Hannah Yoest

Hannah Yoest is an Art Director for The Bulwark and author of the Feral Angel newsletter. Her social media presence features a blend of personal reflections, commercial photography, and cultural commentary, often highlighting her experiences and thoughts on marriage, literature, and art. She engages with her audience through visually appealing content and thoughtful captions, showcasing her creative work and personal insights.

Substack Followers: 914K

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4. Gergely Orosz

Gergely Orosz is a software engineer and author known for his insights on tech careers, software engineering, and industry trends. He writes 'The Pragmatic Engineer,' a leading newsletter for software engineers, and has previously worked at major tech companies like Uber and Skype. His content focuses on the intersection of technology and software development, providing valuable perspectives for developers and engineering leaders.

Substack Followers: 1M

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3. Robert Reich

Robert Reich is a prominent political economist, author, and professor at UC Berkeley, known for his advocacy on economic inequality and social justice. As a former Secretary of Labor, he co-founded Inequality Media to raise awareness about the impacts of wealth disparity. His social media presence focuses on critiquing corporate power, promoting democratic values, and engaging the public in discussions about economic policies. He has authored numerous books and frequently addresses issues related to labor rights and government accountability.

Substack Followers: 1M

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2. Lenny Rachitsky

Lenny Rachitsky is a prominent figure in the tech and startup ecosystem, known for his expertise in product management and growth strategies. He shares insights through his newsletter, podcast, and social media, focusing on actionable advice for entrepreneurs and product leaders. Lenny has a background in leadership roles at Airbnb and is an angel investor. His content emphasizes practical techniques for building and scaling products, fostering community, and leveraging AI in product development.

Substack Followers: 1.1M

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1. Heather Cox Richardson

Heather Cox Richardson is an American historian and professor known for her insightful analysis of contemporary American politics through a historical lens. She has authored several award-winning books covering topics from the Civil War to modern political dynamics, emphasizing the importance of democracy. Her social media presence includes engaging discussions on political events, historical context, and the implications of current policies, often encouraging public discourse and awareness.

Substack Followers: 2.6M

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