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Who is Alejo Cruzado Amtonelli aka Alex Pelao?
Alejo Cruzado Amtonelli, better known as Alex Pelao, is one of Argentina’s most influential comedic creators. With 9,350 points on Favikon and a dominant presence on TikTok, he blends absurdity and everyday satire to entertain millions of Spanish-speaking followers.



Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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Alejo Cruzado Amtonelli aka Alex Pelao: Delivering Sharp, Surreal Comedy to Millions
Alejo Cruzado Amtonelli, known online as Alex Pelao, is an Argentine comedy creator recognized for his surreal, lo-fi humor built around a bald, static cartoon avatar. His skits are rooted in absurd monologues and exaggerated characters that mock motivational speakers, social trends, and influencer culture. Instead of performing with his face on camera, he delivers entire performances using voice modulation and deadpan timing. This anonymity has become a defining trait of his comedic style.
He produces short-form content across TikTok and Instagram, maintaining a fixed visual identity while introducing new character voices and narratives almost daily. His humor thrives on irony and repetition—deliberately confusing setups that escalate into unexpected punchlines. His writing mimics real-world formats like workshops, relationship advice, or public rants, all filtered through fictional personas with erratic logic. His fans often quote his lines in comments, reinforcing his scripts as part of internet language.

What makes Alex unique is his total commitment to minimalism: there are no flashy edits, scene changes, or filters—just static frames, a voice, and smart pacing. He creates more than 7 videos weekly on TikTok, averaging 1.6M views and 227.8K engagements per post. This consistency has placed him at #1 in Comedy & Standup Argentina and in the top 1% worldwide. His lo-fi approach paradoxically makes his content feel more intimate and distinctive.
Beyond his entertainment value, Alex has become a reliable partner for brands like Axe and Cif Argentina by folding product placements into his character-driven narratives. His skits rarely break tone for sponsorships; instead, they embed products naturally into the script. His influencer network includes high-profile Argentine creators like Juliana Savioli and Fran Gómez, with whom he shares audience clusters. Through scripted humor and a fixed format, he’s built one of the most recognizable comedic brands in Spanish-speaking digital media.
An Influencer Active on Social Media

Alejo Cruzado Amtonelli is active on TikTok, Instagram, and YouTube, where he creates absurdist video skits with recurring characters and a highly distinctive visual identity.
Alejo Cruzado Amtonelli's Social Media Strategy Analysis
TikTok: Pacing, Parody, and Peak Visibility

Alex Pelao’s TikTok presence is grounded in precision and absurd repetition, with skits that unfold like fictional therapy sessions, motivational rants, or public service announcements gone wrong. He posts 7.4 times per week, always at 7 PM EST, keeping to a routine that aligns with Argentine scroll habits. His main visual—a bald, expressionless cartoon head—never changes, while his tone and character voices do. This contrast draws viewers into his alternate world where logic unravels line by line.
Each video typically involves one fixed angle and one speaker—Alex—delivering strange, self-assured declarations in a voice full of conviction. His scripts parody real-life archetypes like self-help influencers, ex-boyfriends, or angry coworkers. The comedy lands because he exaggerates familiarity to the point of absurdity, all within the same visual shell. His format is so recognizable that fans identify new characters by voice alone.

With 4.9M followers and a 4.65% engagement rate, his numbers are backed by behavioral consistency: fans watch for tone, rhythm, and the subtle evolution of characters. His average video pulls 1.6M views and 227.8K engagements, making him a standout in Argentine comedy. He doesn’t pivot to trends—instead, he makes viewers adjust to his universe. That reversal of logic builds loyalty.
He ranks #7 on TikTok Argentina and #445 globally, and those figures are maintained without external collabs, transitions, or flashy edits. Everything is script-first. Product placements are introduced seamlessly—often as parody ads or fake testimonials—without breaking tone. It’s a system that works because he treats viewers like recurring guests in a long-running one-man show.
- Username: @pelao.khe
- Influence Score: 96.1/100
- Followers: 4.9M
- Activity: 7.4 videos/week
- Engagement Rate: 4.65%
- Growth: +7.52%
- Average Engagement: 227.8K
- Posting Habits: Daily at 7 PM EST
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Instagram: Shortform Punchlines and Visual Branding

On Instagram, Alex Pelao repurposes his content with added aesthetic touches and subtle behind-the-scenes context. His 2.4M followers engage with familiar characters but also get occasional glimpses of his off-camera persona. Though he uses the same cartoon icon for most skits, Instagram occasionally features photos of him in character, as seen in recent posts showing him in a tie, seated in an office with signature deadpan energy.
His posting rhythm mirrors TikTok—daily at 7 PM EST—with about 13 posts per month. Unlike TikTok, Instagram serves as his playground for testing still-image jokes, character costumes, and more branded content. The captions often include ironic one-liners, parody hashtags, or nonsensical phrases, keeping the offbeat tone alive in static form. This gives fans a breather between rapid-fire videos while keeping his voice unmistakable.

Though the engagement rate (1.65%) is lower than TikTok, he averages nearly 1M views per post—proving his format carries across media types. His most-liked content involves humorous photo dumps or exaggerated reaction shots that mock influencer behavior, like awkward mirror selfies or fake motivational posts. His image styling is intentionally awkward: poor lighting, stiff poses, or comically oversized props add to the humor.
Alex also uses Instagram to tag collaborators and brands like Axe and Cif Argentina. These integrations often mimic fake ads or failed tutorials, placing the product in a deliberately chaotic scenario. His ability to maintain tone in paid content while keeping the absurdity intact reinforces why brands trust his storytelling, even in low-engagement formats.
- Username: @pelao.khe
- Influence Score: 92.5/100
- Followers: 2.4M
- Activity: 13 posts/month
- Engagement Rate: 1.65%
- Growth: +0.2%
- Average Engagement: 39.9K
- Posting Habits: Daily at 7 PM EST
YouTube: Longform Extension of Shortform Identity

YouTube is where Alex Pelao slowly builds a library of longer-form content without sacrificing his minimalist aesthetic. With 46.8K subscribers, his 3.2 monthly videos function more like deep cuts—elongated versions of TikTok skits, layered character arcs, or stitched themes. He doesn’t chase virality here; instead, he cultivates familiarity and curiosity.
The average video gets 44.5K views and 1.4K engagements, which reflects his niche appeal on this platform. Still, his growth rate is a notable +16.96%, which suggests a growing appetite for his slow-burn humor. His uploads include five-minute lectures by fictional characters or looping logic rants that wouldn’t fit TikTok’s pacing. The slower tempo suits fans who already “get the joke.”

Unlike many short-form creators who repackage content passively, Alex adapts his skits for YouTube’s longer structure. He builds tension through silence, redundant sentences, or increasingly bizarre visual details—like unchanging facial expressions or props that make no sense in the script. The same avatar and tone remain intact, reinforcing continuity across platforms.
While YouTube isn’t yet a commercial core, its potential lies in narrative arcs and monetization through serialized content. If developed, it could support a “Pelao Cinematic Universe” of recurring characters. This makes YouTube more of a character lab than a revenue driver, but one that’s quickly gaining traction.
- Username: @alexpelao
- Influence Score: 84.4/100
- Followers: 46.8K
- Activity: 3.2 videos/month
- Engagement Rate: 3.01%
- Growth: +16.96%
- Average Engagement: 1.4K
- Posting Habits: Weekly at 7 PM EST
Alex Pelao's Social Media Influence Summary

Alejo Cruzado Amtonelli holds a Favikon Influence Score of 9,350, placing him in the Top 1% globally and nationally across TikTok and comedy categories. He ranks #1 in Comedy & Standup Argentina and #7 on TikTok Argentina, confirming his lead in the local humor space. With a global TikTok ranking of #445, his content resonates well beyond Argentina’s borders.
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Content Strategy: Recurring Characters, Deadpan Delivery, and Minimalism
Alejo’s content hinges on delivery—not visuals. He maintains a strict lo-fi format, using a single animated avatar and letting his voice and script do all the work. This minimalism is deliberate; it draws focus to rhythm, absurdity, and unpredictability. His brand of humor leans on contrast—formal speech patterns mixed with nonsense conclusions or overconfidence. He often parodies people in power, fake influencers, or delusional experts. The humor works because it builds trust in the voice, only to break it seconds later with an ironic twist.
Reachability and Partnerships

Alex Pelao is highly reachable for brand collaborations, particularly those that align with his deadpan humor and absurd character scripts. He integrates products like Axe and Cif Argentina directly into his fictional scenarios—often parodying ad formats rather than following them. His sponsorships are scripted to match the tone of his characters, avoiding any shift in delivery or style. This consistency allows branded content to blend seamlessly into his feed without alienating viewers.

He posts daily at 7 PM EST across all platforms, giving brands a predictable window for scheduling and exposure. His content often tags other Argentine creators like Juliana Savioli and Jose Marquez, reinforcing his placement within a trusted local creator network. His estimated rate of $20K–$80K per post aligns with the scale of his reach and frequency, especially on TikTok where he pulls over 1.6M views per video. His reachability is strongest for brands comfortable with unconventional, scripted humor.
Conclusion: Mastering Minimalist Comedy and Dominating Argentina’s Digital Humor Scene
Alejo Cruzado Amtonelli has created a niche where lo-fi visuals meet sharp, character-driven satire. His daily TikToks reach millions without needing trends or effects—just scripts, tone, and timing. As the top comedy creator in Argentina and a growing global presence, he represents a new wave of humor creators prioritizing substance over spectacle.
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