Who is Eunjoo Kim?

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Eunjoo Kim: Empowering the Tech Community Through UX Insight and Purposeful Design

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Based in Seoul, Eunjoo Kim is a UX designer and ceramist with more than 25 years of experience at global tech giants like Google and Samsung. Her career spans multiple dimensions—from digital innovation to community engagement—making her a trusted voice in user experience and human-centered design. She also brings a creative lens through her work in ceramics, adding a tactile dimension to her otherwise digital storytelling.

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As a mother of twins and a working professional, Eunjoo blends personal anecdotes with career reflections, touching on everything from systemic issues in tech to parenting challenges. Her content is grounded in experience but delivered with humility, creating a uniquely empathetic tone. She doesn’t just inform—she mentors, using her platform as a space for shared growth and inquiry.

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What distinguishes her from many in the UX world is the blend of accessibility and depth. She simplifies complex design ideas, reframes leadership challenges, and speaks openly about mistakes and growth. Through this, she empowers her followers to not just consume content—but to reflect, engage, and evolve.

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She has built a niche as a facilitator of thought, offering mentorship through storytelling rather than self-promotion. Her voice consistently advocates for work-life balance, ethical design practices, and uplifting underrepresented voices in tech.

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An Influencer Active on Social Media

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Eunjoo Kim focuses almost exclusively on LinkedIn, with a small secondary presence on Instagram, using both platforms to share professional insight and personal experience with a Korean-speaking tech audience.

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Eunjoo Kim's Social Media Strategy Analysis

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LinkedIn: Empowering Design Professionals Through Honest Dialogue

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Eunjoo Kim uses LinkedIn as her primary platform to share long-form reflections, UX insights, and personal leadership lessons. Her audience of over 33K is highly professional and often engages with thoughtful discussions around design thinking and workplace culture. Posts vary from short reflections to full-length articles, always rooted in lived experience. She posts twice a week, aligning her cadence with deep, substantive content.

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Her writing is candid and structured, often exploring organizational dysfunctions, inclusive leadership, or design ethics. She doesn’t shy away from topics like imposter syndrome or broken team dynamics, using real examples to contextualize her advice. She avoids promotional fluff, opting instead for honest accounts that invite discussion and reflection. The goal isn’t virality—it’s impact and professional connection.

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Each piece is crafted to stand alone as a mini case study or journal entry. Comments often include other professionals sharing similar stories, turning her posts into crowdsourced thought forums. Her writing style has a quiet authority—it guides, but never lectures. Her personal tone builds trust, especially among junior professionals and women in male-dominated fields.

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Eunjoo also integrates storytelling from her life as a mother and designer, often linking family challenges to leadership development. This humanized lens sets her apart in the tech space, where few creators embrace vulnerability. Her LinkedIn page is not just a content feed—it’s a mentorship space. She consistently offers value to both peers and emerging voices in UX.

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• ‍Username: @eunjookim‍‍
• ‍Influence Score: 82.5/100‍
• Followers: 33.3K‍
• Activity: 6 posts/month‍
• Engagement Rate: 0.33%‍
• Growth: +0.89%‍‍
• ‍Average Engagement: 111‍
• Posting Habits: Twice a week at 2 PM EST

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Eunjoo Kim'S Social Media Influence Summary

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Eunjoo Kim holds a Tier 6 influence score with 5,828 points, positioning her solidly among industry-specific professionals in South Korea. On LinkedIn South Korea, she ranks #27, placing her in the Top 3%. She is also ranked #113 in IT & Tech within South Korea and #384 globally in Product Design.

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Learn more about the Favikon Methodology here

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Content Strategy: Designing Conversations Around Empathy and Growth

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Eunjoo Kim’s content strategy prioritizes authenticity and professional mentorship over branding or reach. Her focus on career transparency, UX critique, and gender equity in tech allows her to speak directly to a growing community of thoughtful professionals. Rather than chasing trends, she starts conversations. Her posts often challenge assumptions and encourage feedback, creating reciprocal dialogue.

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Reachability and Partnerships

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Eunjoo Kim is highly reachable and well-suited for partnerships with organizations aligned with women in STEM, education, UX innovation, and professional development. Her affiliation with Google DeepMind adds further credibility, while her current content shows openness to dialogue and mentorship collaborations.

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Her digital tone suggests she would favor value-aligned partnerships over promotional deals. Brands focused on long-term learning, design ethics, career coaching, and tech leadership would benefit most from partnering with her.

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Conclusion: Eunjoo Kim’s Design Legacy Extends Beyond Screens

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Eunjoo Kim is not a conventional influencer. She is a teacher, mentor, and design thinker who uses digital platforms to elevate others. Her social media strategy may not be aggressive, but it is powerful in intent and execution. Her voice bridges professionalism and empathy, making her stand out in the tech content ecosystem.

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