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Jazmyn Makenna: The Vibrant Voice of Beauty, Fashion, and Lifestyle

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Jazmyn Makenna is not just another beauty and fashion influencer—she’s a personality that embodies confidence, spontaneity, and creativity. As a social media personality, she has gained popularity through her engaging TikTok videos, personal anecdotes, and interactive lifestyle vlogs. Her signature content showcases her makeup skills, fashion choices, and relatable everyday moments, making her highly engaging to her audience.

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Her ability to seamlessly integrate product recommendations and discount codes into her content makes her an attractive collaborator for brands. By sharing authentic experiences rather than direct advertisements, she has built a level of trust with her followers that translates into high engagement. Her content consistently reflects a vibrant and carefree spirit, which is why she stands out in the fashion and beauty niche.

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Jazmyn’s career has been shaped by her collaborations with reputable brands. Whether she’s endorsing clothing lines, participating in brand campaigns, or promoting beauty products, her audience engagement remains strong. Her work with brands like Garage Clothing, a top fashion brand for young women, speaks to her influence in the digital space.

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With a growing social media presence, Jazmyn is set to become one of the most recognized faces in fashion and beauty content creation. Her ability to connect with her audience on a personal level, combined with her strong brand collaborations, positions her as an impactful digital influencer with a bright future ahead.

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An Influencer Active on Social Media

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Jazmyn Makenna has a significant presence across TikTok, Instagram, and YouTube, with TikTok being her most dominant platform. Her content strategy is dynamic, engaging, and interactive, making her an ideal partner for fashion and beauty brands. She has an influence score of 8,725 points, demonstrating her relevance in the industry.

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Jazmyn Makenna’s Social Media Strategy Analysis

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TikTok: Engaging, Playful, and Trend-Driven

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Jazmyn Makenna’s TikTok presence is her strongest asset, with an impressive 690.5K followers engaging with her short-form content. She crafts relatable videos, including makeup tutorials, fashion hauls, and day-in-the-life vlogs that resonate with her youthful audience. Her content is both entertaining and informative, offering tips, personal anecdotes, and humorous moments that make her feel approachable. Jazmyn capitalizes on TikTok trends while adding her unique spin, ensuring her content remains fresh and relevant.

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Her posting frequency of approximately 3.3 posts per month allows her to maintain a balance between engagement and quality. Her engagement rate stands at 1.07%, with an average of 7.4K interactions per post, indicating a dedicated follower base. She effectively uses hashtags and trending audio to maximize reach, often securing viral moments. While her growth rate has slightly declined by -0.12%, her overall visibility remains strong due to her strategic content planning.

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One of her most successful videos amassed over 765.5K likes, highlighting her potential to capture massive attention when content aligns with audience interests. She also collaborates with brands, incorporating seamless product placements in her organic storytelling style. Her ability to make sponsored content appear genuine is one of her strengths, making her a reliable influencer for beauty and fashion brands. This consistency and authenticity contribute to her influence in the TikTok community.

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To further strengthen her TikTok strategy, Jazmyn could increase her posting frequency to at least 5 times per month to maximize engagement. Additionally, focusing on interactive content like Q&A sessions, behind-the-scenes clips, and trending challenges could help boost audience retention. Given her creative storytelling skills, expanding into longer-form TikTok series could also be an effective way to maintain viewer interest. Her playful yet polished approach ensures she continues to thrive on the platform.

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• Username: @jazmynmakenna
• Influence Score: 79.1/100
• Followers: 690.5K
• Activity: 3.3 posts per month
• Engagement Rate: 1.07%
• Growth: -0.12%
• Average Engagement: 7.4K
• Posting Habits: 3 times a week at 4 PM EST

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Instagram: Aesthetic-Driven and Brand-Focused

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With a well-curated Instagram feed, Jazmyn Makenna has successfully attracted 245.3K followers who appreciate her bold yet effortless fashion choices. She shares high-quality images, aesthetically pleasing photo dumps, and occasional video content that align with Instagram’s evolving format. Her posts, whether from professional shoots or candid lifestyle moments, reflect a mix of luxury fashion and relatable everyday wear. This balance appeals to both high-end fashion enthusiasts and casual followers who look for outfit inspiration.

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Jazmyn’s engagement rate on Instagram is an impressive 7.53%, significantly higher than the industry average. She posts around 7 times per month, maintaining a consistent presence while keeping her audience eager for more. Her Instagram Stories allow for real-time interaction, offering glimpses into her daily life, behind-the-scenes footage, and live Q&A sessions. Her ability to keep her audience engaged through different Instagram features makes her a well-rounded content creator.

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Her Instagram growth rate of +0.68% indicates a steady increase in followers, showcasing the effectiveness of her content strategy. Her most engaging posts, such as fashion shoots and event highlights, frequently amass over 40K likes and hundreds of comments. Jazmyn’s collaborations with Garage Clothing, Resorts World Las Vegas, and Are You Am I have strengthened her credibility in the fashion influencer space. These brand partnerships demonstrate her ability to convert engagement into real business impact.

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To enhance her Instagram strategy, she could experiment with more Reels, as Instagram’s algorithm prioritizes short-form video content. Additionally, engaging in giveaways, cross-promotions with fellow influencers, and collaborative posts could further boost her reach. Leveraging Instagram Live to showcase exclusive content, such as fashion try-ons or makeup tutorials, could help strengthen her connection with followers. With her aesthetic consistency and ability to engage, Jazmyn is poised to continue thriving on Instagram.

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• Username: @jazmynmakenna
• Influence Score: 89/100
• Followers: 245.3K
• Activity: 7 posts per month
• Engagement Rate: 7.53%
• Growth: +0.68%
• Average Engagement: 18.5K
• Posting Habits: Twice a week at 4 PM EST

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YouTube: A Growing Platform for Long-Form Content

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Although Jazmyn has a YouTube channel with 7.04K subscribers, it is currently her least active platform. Her growth rate remains stagnant at 0%, with minimal content being uploaded in the past year.

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However, her YouTube presence represents a major opportunity for expansion, especially for beauty tutorials and vlogs. If she chooses to invest more in YouTube, she could leverage her existing audience on TikTok and Instagram to drive more traffic.

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• Username: @JazmynMakenna
• Influence Score: 143/100
• Subscribers: 7.04K
• Activity: Minimal (one post a year)
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Posting Habits: Once a year at 8 PM EST

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Jazmyn Makenna’s  Social Media Influence Summary

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Jazmyn Makenna holds a high-ranking position in the fashion and beauty category, particularly in the United States. She ranks in the top 2% of Instagram influencers in the U.S. and in the top 1% of Fashion Artists & Designers globally.

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Learn more about the Favikon Methodology here

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Content Strategy: A Blend of Fashion, Beauty, and Personal Stories

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Jazmyn’s content strategy revolves around playful fashion experimentation, trendy beauty tutorials, and relatable personal vlogs. She excels at making her audience feel like they are a part of her daily life, which strengthens her engagement.

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Reachability and Partnerships

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azmyn Makenna has established herself as a highly accessible influencer, making her a prime candidate for brand partnerships and collaborations. Her strong presence on TikTok and Instagram allows her to engage with a diverse audience, ranging from beauty enthusiasts to fashion lovers. With an Influence Score of 8,725 points, she has demonstrated her ability to connect with followers and deliver content that resonates. Her approachable nature and consistent posting schedule make her an ideal choice for both established brands and emerging businesses.

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Her Instagram engagement rate of 7.53% showcases her ability to generate strong interactions with her audience, ensuring visibility for brands that collaborate with her. With 245.3K followers, she has built a loyal fan base that actively engages with her posts, whether through likes, comments, or shares. Her partnerships with Garage Clothing, Resorts World Las Vegas, and Are You Am I highlight her credibility in the fashion industry. Given her influence, brands looking for authentic promotion can rely on her ability to create visually compelling and organic content.

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Jazmyn’s TikTok presence, with 690.5K followers, adds another layer of reachability, particularly for brands aiming to engage with a younger demographic. Her average engagement of 7.4K interactions per post indicates that her content consistently captures attention. The platform’s short-form nature allows her to create dynamic brand integrations that feel seamless and genuine. Collaborations with beauty and lifestyle brands on TikTok would likely perform well, given her strong presence in trend-driven content.

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For brands looking to expand into long-form storytelling, Jazmyn's YouTube channel presents an opportunity for in-depth content collaborations. Although currently underutilized, her 7K subscribers offer a niche audience that could be cultivated with high-quality video content. Expanding into sponsored vlogs, beauty tutorials, or fashion lookbooks would allow brands to establish a deeper connection with her audience. As her influence continues to grow, Jazmyn remains a promising creator for partnerships that prioritize authentic engagement and high-impact content.

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Conclusion: The Future of Jazmyn Makenna’s Digital Influence

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Jazmyn Makenna’s rise as a fashion and beauty influencer is a testament to her relatable storytelling, strong engagement, and youthful brand appeal. With a growing social media presence and expanding brand collaborations, her potential for long-term digital influence is undeniable. Whether through TikTok trends, Instagram fashion posts, or future YouTube growth, Jazmyn is set to leave a lasting impact in the world of fashion and beauty.

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