Who is Landen Purifoy?

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Landen Purifoy: Elevating Music Content with Creativity and Sound Precision

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Landen Purifoy is a Texas-born musician and creator known for transforming music into visual entertainment through trick shots, instrument tests, and audio challenges. He regularly bounces, throws, or drops objects on tuned surfaces to create melodies—turning simple stunts into shareable performances. His unique style caught the attention of major brands, leading him to become a SONY Audio Ambassador. Landen blends humor and precision, making his content both fun and technically impressive.

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On YouTube, Landen builds his identity through slow-paced, high-impact videos, often showcasing original sound setups or testing music gear. He rarely speaks on camera, letting the rhythm and timing of the visuals guide the storytelling. He often films in minimalist settings, placing full attention on the instruments and motion. These clips highlight his control over both physical action and sonic result, making each upload a polished audio-visual piece.

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TikTok is where Landen’s creativity moves faster, mixing short-form experiments with remixed audio challenges and themed tricks. He often posts reaction-style videos to trending sounds, using instruments or DIY setups to reinterpret them. This blend of technical skill and playfulness gives him standout value on the platform, especially among Gen Z users with musical interests. His captions often include tags for partners like BandLab and My Singing Monsters, seamlessly tying brand content into his creative flow.

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While many music creators focus on tutorials or performance clips, Landen focuses on interaction and novelty, which keeps viewers engaged through surprise. He maintains a clean, brand-safe tone and frequently credits his faith and values as part of his creative journey. His network map shows strong links with music tech brands and creators across sound-focused communities. Whether bouncing ping pong balls into xylophones or creating percussion loops from objects, Landen Purifoy turns sound into visual storytelling.

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An Influencer Active on Social Media

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Landen is active across YouTube, TikTok, Instagram, and Twitch, with a total reach of over 22 million followers, primarily focused on music and sound innovation content.

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Landen's Social Media Strategy Analysis

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YouTube: Where Music Meets Performance

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Landen Purifoy’s YouTube channel is home to slow-motion instrument stunts, music-based trick shots, and sound-driven experiments. He rarely speaks on camera, choosing instead to let the instruments and visual rhythm carry each video. Every upload is designed around satisfying audio payoffs, often created through complex setups involving tuned pipes, bouncing balls, or percussion-triggered sequences. These videos are filmed in static environments to keep attention on the mechanics and sonic results.

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Despite uploading only 1.9 videos per month, his channel gained over 152K subscribers in 30 days, proving strong interest per release. His average views reach 464.4K, and even with a low engagement rate, his videos are consistently shared due to their unique execution. Landen’s approach prioritizes replayability—audiences return to his videos not for commentary, but for the satisfying rhythm and technical flow. This makes YouTube the backbone of his music-focused brand identity.

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He uses the platform to promote his partnerships with Sony Electronics North America, frequently showcasing new gear in functional contexts. Instead of traditional unboxings, Landen integrates tech into compositions or challenges, offering product visibility through use, not instruction. His Sony ambassadorship is most visible on this channel, making it ideal for high-end audio campaigns. Each branded video maintains his clean and quiet format, letting viewers focus on the sound.

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Unlike TikTok’s fast pace, his YouTube strategy builds anticipation. Fans often request sequels to certain setups or sound experiments, which creates ongoing narratives across multiple uploads. The platform also supports deeper collaborations, allowing him to link up with music tech creators or instrument brands. Overall, YouTube is where Landen refines and archives his most polished ideas.

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• Username: @LandenPurifoy
• Influence Score: 91.7/100
• Followers: 12.5M
• Activity: 1.9 videos/month
• Engagement Rate: 0.05%
• Growth: +1.23%
• Average Engagement: 6.5K
• Posting Habits: Once a month at 7 PM EST

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TikTok: Playful Audio Experiments for Gen Z Viewers

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On TikTok, Landen speeds up the creativity—posting around 3.6 videos per week that turn sound into play. His signature content includes rapid-fire audio tests, using bouncy balls, rubber mallets, or everyday items to strike surfaces mapped to musical notes. He doesn’t rely on voiceovers or filters; instead, he leans on sharp cuts and surprising audio outcomes. These videos are engineered to be visually satisfying and sonically crisp.

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With over 9 million followers, TikTok is where Landen connects with a younger music-savvy audience. His average engagement sits at 80.7K, and his posts consistently pull in over 2.3M views, reflecting the viral potential of his format. What sets his strategy apart is that he rarely uses trends—instead, he creates original setups that often become trends themselves. This has helped him maintain +1.71% growth in 30 days.

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Brand mentions on TikTok are more casual, often embedded in the action without disrupting the creative flow. He regularly tags BandLab and My Singing Monsters in challenge-based content where their tools or themes are part of the trick. These integrations don’t feel like ads—they function as part of the performance. This low-friction brand style keeps viewers focused while still delivering value to partners.

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His posting schedule—every morning at 7 PM EST—is highly consistent and clearly optimized for visibility. It creates a daily rhythm that his audience expects, reinforcing brand recall with each session. TikTok serves as his testing ground for new concepts, which are often later expanded into longer YouTube formats. It’s the most agile and reactive branch of his overall strategy.

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• Username: @landenpurifoy
• Influence Score: 94.3/100
• Followers: 9M
• Activity: 3.6 videos/week
• Engagement Rate: 0.9%
• Growth: +1.71%
• Average Engagement: 80.7K
• Posting Habits: Daily at 7 PM EST

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Instagram: Behind the Scenes and Brand Boosts

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Instagram is Landen’s most personal platform, where he balances creator work with glimpses into his real life. With over 722K followers and the highest 30-day growth rate of +4.42%, it’s also his fastest-growing channel. His posts mix event highlights, music previews, and lifestyle content—like a recent “date night” photo with partner Mara Redican. These updates humanize him beyond the gear and instruments.

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He posts around 12 times a month, mostly at 9 AM EST, focusing on visual quality and community interaction. Content is usually bright, minimal, and clean—matching his broader aesthetic. His stories often feature collaborations, shoutouts, or sneak peeks of upcoming projects. Posts generate around 4.5K average engagements with 246.6K average views, showing strong mid-tier reach.

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Landen uses Instagram to amplify brand relationships, tagging Sony, BandLab, and PlantWave across both grid posts and stories. Instead of selling, he showcases use—whether it’s wearing branded headphones at events or referencing sound design tools in captions. These integrations are subtle and visually integrated, making the platform a solid bridge between performance and product.

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While not as content-heavy as TikTok or YouTube, Instagram helps Landen maintain creator-to-fan closeness. His audience shows up for both the music and the man behind it, and this channel lets him highlight milestones, partnerships, and even quiet wins. It's where his brand feels most approachable.

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• Username: @landenpurifoy
• Influence Score: 88.4/100
• Followers: 722.4K
• Activity: 12 posts/month
• Engagement Rate: 0.62%
• Growth: +4.42%
• Average Engagement: 4.5K
• Posting Habits: Daily at 9 AM EST

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Twitch: Niche Engagement for Music Enthusiasts

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Landen’s Twitch account, with 5.8K followers, is currently inactive but remains publicly linked as part of his creator presence. His -0.08% growth over the last 30 days reflects a pause in activity, not abandonment. While no recent streams are listed, the channel positions him well for future live music experiments, Q&As, or studio sessions. It’s a space that complements his content style—interactive, controlled, and focused on sound.

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The lack of streaming data means brands haven’t yet tapped into this channel for campaigns, but it presents a clear growth opportunity. With Landen’s clean setup and loyal fanbase, Twitch could become a valuable touchpoint for real-time engagement. It offers a setting to unpack gear, respond to live requests, or run collaborative streams with music brands.

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• Username: @LandenPurifoy
• Influence Score: Not rated
• Followers: 5.8K
• Activity: 0 videos/week
• Engagement Rate: –
• Growth: -0.08%
• Average Engagement: –
• Posting Habits: Inactive

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Landen Purifoy’s Social Media Influence Summary

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With a Favikon Influence Score of 9,416 pts, Landen ranks in the Top 1% of creators in both the TikTok and Video Entertainment categories. He currently sits at #73 in Video Entertainment – United States and #303 in TikTok – United States, confirming his strong position in music-based content creation. His consistency across platforms makes him a high-value partner for music, tech, and entertainment brands.

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Learn more about the Favikon Methodology here

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Content Strategy: Sound, Precision, and Playful Creativity

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Landen’s content strategy revolves around interactive audio experiments and a balance of humor, music, and curiosity. Whether bouncing rubber balls across tuned surfaces or testing unconventional instruments, his videos highlight sound as both science and entertainment. His tone stays upbeat and clean, appealing to both younger audiences and tech-savvy adults.

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Reachability and Partnerships

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Landen is highly reachable through his frequent and consistent brand tagging across platforms, especially with Sony Electronics North America, which he has tagged 14 times. His integrations are functional—he doesn’t just mention brands, he builds them into interactive demos or trick-shot sequences, making the promotion part of the entertainment. His posting habits are fixed—7 PM EST daily on TikTok and YouTube, and 9 AM EST on Instagram—giving brands clear timing for content planning. This structure supports repeat exposure and dependable audience reach.

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He maintains close ties with music and tech-focused communities, as shown by repeated collaborations with BandLab, My Singing Monsters, and PlantWave. His network visualization places him in the center of sound innovation, surrounded by both consumer tech and niche creators. Landen’s clean, product-forward style and nonverbal delivery make him ideal for showcasing audio gear without disruption. His ability to turn instruments and sound tools into performance pieces ensures every campaign stays native to his brand.

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Conclusion: Turning Sound into Spectacle with Creative Consistency

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Landen Purifoy brings a unique blend of sound exploration, creativity, and consistency to the music content space. His top-tier influence scores, proven brand performance, and highly engaged fanbase make him an ideal fit for companies in music tech, audio hardware, and digital entertainment. Whether bouncing instruments for laughs or reviewing serious gear, Landen makes music fun, accessible, and worth watching.

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