Who's Who on Social Media
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Who is Rae H aka SuperRaeDizzle?

Rae H., widely recognized as SuperRaeDizzle, has built a solid reputation as a go-to creator for art tutorials, product reviews, and creative challenges. With a following of over 3 million across platforms, Rae uses her channels to test art supplies, demystify techniques, and motivate her audience of aspiring artists.

July 24, 2025
Justine Castany
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Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.

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Rae H. aka SuperRaeDizzle: Sharing Creativity and Art Supply Expertise Through Bold, Hands-On Content

Rae H., known online as SuperRaeDizzle, is an American content creator best recognized for her in-depth art supply reviews and creative challenges. She rose to popularity by testing everything from dollar store markers to high-end pencils, always prioritizing honesty over hype. Her catchphrase “Bestie, I believe in you” has become a staple of her supportive, down-to-earth brand. Rae’s videos are both instructional and personal, often referencing her own growth as a self-taught artist.

Her YouTube content blends casual humor with side-by-side product testing, helping viewers decide between name brands and budget-friendly tools. She frequently uses her own sketchbooks and time-lapse illustrations to demonstrate product quality in real time. Rae doesn’t just review items—she explains how different tools affect technique, blending, or color payoff. Her transparency has built strong trust with art hobbyists and beginners who rely on her guidance before making purchases.

Rae H.’s Frankenstein Portrait: A Glimpse Into Her Signature Charcoal Realism (Source: @rae_dizzle_101, Instagram, July 2018)

On TikTok, Rae distills those same product insights into short, high-engagement videos that average over 500K views. She films top-down desk shots of her hands in action, often using text overlays like “save your money” or “worth the splurge” to get her message across quickly. Her followers know they’re getting quick, practical evaluations—not sponsored hype. This stripped-down, demo-focused approach makes her TikTok a reliable go-to for daily art supply tips.

Beyond content, Rae has launched her own merch line featuring art prints and accessories inspired by her videos. Her audience connects not just with her skills, but with her encouraging energy and creative journey. She promotes self-confidence in art, regularly reminding her fans that you don’t need expensive supplies to make great work. Her content is as much about empowerment as it is about education, which has cemented her as a trusted voice in the online art community.

An Influencer Active on Social Media

Rae H. is active on YouTube, TikTok, and Instagram, with over 3M followers, and a content focus on art tutorials, supply reviews, and hands-on challenges for creative communities.

Rae H's Social Media Strategy Analysis

YouTube: Supply Reviews and Step-by-Step Challenges for Artists

Rae’s YouTube channel, SuperRaeDizzle, is built on honest art supply reviews and skill-building challenges. She tests high-end materials against budget options, often doing side-by-side comparisons with labeled results, so viewers can see clear differences in texture, pigment, or blendability. Her content rarely relies on flashy edits—instead, she uses clear voiceovers, calm pacing, and handwritten sketchbook examples to teach without overwhelming.

Many videos include popular series like “Expensive vs Cheap Art Supplies,” where she draws the same image twice using different tools. Rae keeps her thumbnails consistent with close-up desk shots and bold text, creating an instantly recognizable style. Her uploads, though infrequent at 0.9 videos/month, still earn strong viewership due to their evergreen value for anyone buying art supplies.

The content tone is both casual and educational—she doesn’t claim to be perfect but invites her audience to learn alongside her. Mistakes are shown, not cut, giving viewers a realistic look at what tools can or can’t do. She rarely promotes tools without extensive testing, which has built her reputation as an honest voice in a space often crowded with sponsorships.

Posting once a week at 7 PM EST, Rae taps into a routine many hobbyist creators follow before starting personal projects. Her highest-performing content is usually linked to specific materials like Prismacolor pencils or dollar-store paint sets, often triggering comment threads where followers ask for advice or compare experiences. YouTube is her most structured and instructional space.

  • Username: @SuperRaeDizzle
  • Influence Score: 81.2/100
  • Followers: 2.1M
  • Activity: 0.9 videos/month
  • Engagement Rate: 0.43%
  • Growth: 0%
  • Average Engagement: 9.3K
  • Posting Habits: Once a week at 7 PM EST

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TikTok: Short-Form Art Hacks with Big Engagement

Rae’s TikTok strategy centers on quick, hands-on demonstrations of art tools. She leverages overhead camera angles, real-time testing, and overlay text like “Is this worth it?” or “Bestie, skip this one” to hook viewers within seconds. These short clips strip away filler and focus solely on what the product looks like on paper.

Her most popular TikToks highlight swatch tests, blend comparisons, and results from using different materials on the same sketch. Rae avoids trend-based audio or dancing; instead, she builds trust by offering fast, useful answers to common questions like, “Are alcohol markers from Amazon any good?” Her art doesn’t serve as decoration—it’s part of the experiment.

With a 6.65% engagement rate and 56.6K average interactions, Rae’s TikTok success is built on efficiency and utility. She posts once a week at 4 PM EST, ensuring her videos are ready for creators browsing early in the day. Her consistent framing, fast-cut style, and low-friction editing all contribute to videos that are easily digestible and shareable.

She’s not afraid to call out bad products or overhyped brands, which makes her videos stand out in a space filled with sponsored praise. Many of her videos spark comment sections where viewers add their own mini-reviews or ask for follow-ups. TikTok is where Rae gets immediate feedback on content ideas and product interest, fueling future YouTube topics.

  • Username: @rae_dizzle_
  • Influence Score: 88.9/100
  • Followers: 851.6K
  • Activity: 0.9 videos/week
  • Engagement Rate: 6.65%
  • Growth: +0.34%
  • Average Engagement: 56.6K
  • Posting Habits: Once a week at 4 PM EST

Instagram: Archival Use, Not a Content Priority

Rae’s Instagram (@rae_dizzle_101) is inactive, with no recent posts or engagement, and has become more of an archive than an active part of her strategy. Her last posted image—a Frankenstein sketch—showcases her technical pencil work and love for classic characters. The post highlights her early drawing style with careful shading and signature use of monochrome tones.

While inactive now, the page gives insight into her original roots as an artist focused on graphite realism. Unlike her polished video platforms, her Instagram posts feel more like casual uploads—no edits, filters, or complex captions. The audience here is small but appreciative, often commenting on technique or subject matter rather than format.

  • Username: @rae_dizzle_101
  • Influence Score: 4.8/100
  • Followers: 2.3K
  • Activity: 0 posts/month
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Once a year at 7 PM EST

SuperRaeDizzle’s Social Media Influence Summary

Rae H. holds a Favikon Influence Score of 8,889 points, earning her a Level 3 badge. She ranks Top 1% in Drawing & Illustration - United States (#16) and Top 2% on TikTok U.S. (#2,687). Her global reach places her in the Top 1% worldwide for both TikTok and Drawing & Illustration, which confirms her influence as one of the most trusted art creators online.

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Content Strategy: Tutorials with Honesty and Humor

Rae’s content strategy revolves around one clear idea—making art accessible. She removes the intimidation factor from supplies by testing them, breaking them down, and explaining their best use cases. She often compares beginner kits with high-end materials, letting viewers decide what’s worth their investment. Her tone is casual and fun, frequently using phrases like “Bestie, don’t waste your money on this.” She doesn’t chase trends—she builds utility content that stays relevant because it helps viewers improve their skills or make smarter purchases. Her audience trusts her to be transparent, and she rarely strays from her niche.

Reachability and Partnerships

Rae is highly reachable for collaborations with art supply brands, creative tool companies, and educational platforms. Her past content includes product reviews that often feature detailed side-by-side testing, making her a strong candidate for launches that require real use-case demonstration. She has worked with Crayola, showing her openness to established brands that align with her hands-on teaching approach. Her audience trusts her opinions because she doesn't hesitate to point out flaws in a product—even in sponsored content.

An overview of Rae H’s top influential connections across key industries. (Source: Favikon)

With an estimated $10K/post, Rae delivers high-value exposure to an engaged niche of creators who are actively researching and purchasing materials. Her content is non-scripted and feedback-driven, meaning that brands benefit from natural integration based on actual performance. She is most responsive on YouTube and TikTok, where she maintains weekly publishing habits and a proven ability to spark conversation. For brands in the art space looking for credibility over flash, Rae is a top-tier partner.

Conclusion: Elevating Art Education with Honest Reviews and Hands-On Creativity

Rae H. has carved out a powerful niche as a hands-on creator who puts art supplies to the test for her growing community of aspiring artists. Her consistent presence on YouTube and TikTok—combined with her honest reviews and clear demonstrations—makes her a top creator in the creative tools space. With high engagement, strong brand safety, and a loyal audience that values her transparency, Rae remains one of the most trusted voices in digital art education.

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