Who is Trey Makai?
Trey Makai is a prominent content creator and musician whose journey reflects the intersection of creativity, faith, and community. With a growing digital footprint across platforms like TikTok, Instagram, and YouTube, Trey captivates his audience with content that combines authenticity, music, and a focus on Christian values.
Trey Makai is a prominent content creator and musician whose journey reflects the intersection of creativity, faith, and community. With a growing digital footprint across platforms like TikTok, Instagram, and YouTube, Trey captivates his audience with content that combines authenticity, music, and a focus on Christian values. This analysis delves into his social media strategy, engagement, and influence, while uncovering the reasons behind his solidified position in the Dance & Choreography niche.
Trey Makai: A Rising Content Creator and Musician with Faith-Driven Values
Trey Makai is a Utah and Los Angeles-based creator whose work is rooted in sharing uplifting and inspiring content. His strong Christian faith informs his daily posts, where he encourages followers to embrace positivity and spiritual growth. From heartfelt messages to engaging storytelling, Trey’s content invites followers to connect with a deeper purpose while remaining entertained.
In addition to his engaging social presence, Trey is an aspiring musician, having released singles like “Full Speed Falling” and “Stir Crazy.” His music embodies themes of passion and resilience, blending seamlessly with his online persona. He leverages his platforms to connect his artistic endeavors with his personal narrative, offering fans an authentic look into his journey.
Beyond social media and music, Trey has worked with renowned brands such as Happy Nation and Altitude, showcasing his versatility as a brand ambassador. Whether attending events like the Kids’ Choice Awards or spending quality time with family and friends, Trey embodies a lifestyle that balances professionalism, creativity, and personal connection.
An Influencer active on social media
Trey Makai’s multi-platform strategy allows him to connect with diverse audiences, boasting 4.2M followers on TikTok, 715K on Instagram, and 1.1M subscribers on YouTube. Each platform plays a unique role in his overall social media presence, driving engagement and expanding his influence.
TikTok: A Platform for Viral Dance and Music Content
Trey’s TikTok is his most-followed platform, where he consistently captivates his 4.2M followers with dance performances, music snippets, and relatable skits. His high-quality, daily uploads ensure his presence remains at the forefront of his audience’s feeds, maintaining an average of 264.5K views per post.
Trey’s content strategy on TikTok revolves around authentic self-expression, including humorous moments and heartfelt messages. Videos like his recent trending dance collaborations or skits reflecting everyday situations have gained millions of views, further solidifying his position as a top creator in the Dance & Choreography niche.
- Username: @treymakai
- Influence Score: 87.8/100
- Followers: 4.2M
- Activity: 4.5 videos/week
- Engagement Rate: 0.56%
- Growth: 0% (stable over 30 days)
- Average Engagement: 23.7K per post
- Posting Habits: Every day at 3 AM
Instagram: A Blend of Visual Storytelling and Personal Connection
With 715K followers, Trey uses Instagram to showcase a polished side of his content. His posts range from fashion shoots to personal life moments, offering followers a glimpse into his everyday life and behind-the-scenes experiences. His Reels further highlight his dance skills and often align with current trends, amplifying their reach.
Although his engagement rate of 0.59% is modest compared to TikTok, his consistent activity (16 posts last month) ensures he remains visible. High-performing posts, such as his “Gym Dump” update and faith-based captions, resonate strongly with his audience.
- Username: @treymakai
- Influence Score: 79.4/100
- Followers: 715.1K
- Activity: 16 posts/month
- Engagement Rate: 0.59%
- Growth: -0.8% (-5.7K in 30 days)
- Average Engagement: 4.2K per post
- Posting Habits: Every day at 6 AM
YouTube: A Platform for Extended Music and Dance Content
Trey’s YouTube channel, with 1.1M subscribers, serves as a hub for longer-form content. His Shorts, often repurposed from TikTok, focus on dance and comedic takes. While his engagement rate is currently low, the potential for growth lies in expanding to original, in-depth content like music video premieres or vlogs.
- Username: Trey Makai
- Influence Score: 76.5/100
- Followers: 1.1M
- Activity: 0.6 videos/month
- Engagement Rate: 0%
- Growth: Stable over 30 days
- Average Engagement: N/A
- Posting Habits: Sporadic
Trey Makai's Social Media Influence and Rankings Summary
With a Favikon authority score of 8,960 points, Trey Makai ranks as a Top 4% creator in the United States on TikTok and within the Top 2% in Dance & Choreography globally. These rankings highlight his ability to dominate the niche and build a loyal following, despite the challenges of maintaining consistent growth across platforms.
Content Strategy: Authenticity Meets Creativity
Trey’s content is built on three pillars: faith, creativity, and relatability. By blending uplifting messages, engaging dance routines, and glimpses into his personal life, Trey cultivates a space where followers feel both entertained and inspired. His ability to repurpose content across platforms ensures maximum reach while maintaining a cohesive brand identity.
Reachability and Partnerships
Trey’s reachability is categorized as Very Difficult, with an estimated sponsored post cost of $4.5K. His collaborations with Happy Nation and Altitude align with his faith-driven and family-friendly image, making him an ideal partner for brands targeting young, positive-minded audiences. Expanding into sectors like fitness or faith-based merchandise could further enhance his portfolio.
Trey Makai’s influence stems from his unique blend of faith-driven values, creative talent, and genuine connections with his audience. While his engagement metrics indicate areas for growth, his strong authority score and consistent presence across platforms position him as a leading figure in the Dance & Choreography niche. With opportunities like a newsletter and expanded YouTube strategy, Trey is poised to reach even greater heights in his career.
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About the author
Jeremy Boissinot
Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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