Who's Who on Social Media
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Who is WigoFellas?

WigoFellas is a U.S.-based content creator known for his viral prank videos featuring family members, especially his mother and girlfriend. With over 50 million combined followers across TikTok and YouTube, he’s built a loyal audience through exaggerated reactions, playful setups, and casual humor.

July 27, 2025
Justine Castany
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Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.

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WigoFellas: Master of Pranks and Comedic Family Content

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WigoFellas is a prank-focused content creator based in the United States, best known for staging exaggerated and humorous scenarios involving his own family. His videos frequently feature his mother and girlfriend as the main targets of the pranks, creating a familiar cast that viewers recognize. He plays up loud reactions, repeated catchphrases, and over-the-top acting to deliver laughs. This format has become his signature, earning him millions of followers.

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He first gained traction on TikTok, where his short-form prank videos went viral for their consistent structure and energetic delivery. His content relies heavily on physical comedy—like fake injuries, surprises, or pretend conflicts—often filmed in casual home settings. By keeping the visuals simple and the reactions loud, he maximizes watch time and repeat views. His editing style is quick and punchy, matching the pacing of trending TikTok formats.

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WigoFellas on Instagram: A Rare Glimpse Behind the Prank Persona (Source: @wigofellas, Instagram, January 2020_

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WigoFellas later expanded to YouTube, where he adapts the same prank formula into longer videos. Rather than changing his approach for the platform, he doubles down on what works: family involvement, staged chaos, and extreme reactions. His girlfriend plays a central role in most videos, and their on-screen dynamic has become a recurring element. This consistency has helped him maintain high subscriber retention.

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Unlike many creators who diversify themes, WigoFellas sticks strictly to prank content with minimal deviation. He does not engage in personal storytelling, lifestyle vlogging, or travel content. His decision to stay within a single genre has allowed him to build a very specific audience of prank enthusiasts. It also makes him highly recognizable in the Pranks & Challenges category, where he ranks in the top 1% in the U.S.

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An Influencer Active on Social Media

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WigoFellas is most active on TikTok and YouTube, with additional presence on Instagram and X (Twitter)—though the latter two are no longer updated.

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WigoFellas' Social Media Strategy Analysis

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TikTok: Home of Viral Family Pranks

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WigoFellas uses TikTok as his main stage, consistently uploading two videos per week that follow a predictable structure. His pranks often begin with a calm setup, quickly escalating into exaggerated chaos—usually involving his mother or girlfriend. This recurring cast builds familiarity, helping followers immediately understand the context and tone. His 1 PM EST posting schedule suggests he's targeting international viewers or testing late-night algorithm surges.

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Each video leans heavily on physical comedy and scripted surprises—such as fake injuries, sudden screams, or household mishaps. These bits are designed to provoke strong visual reactions, which are key for TikTok’s looping algorithm. WigoFellas rarely speaks in long sentences; instead, he relies on facial expressions, loud reactions, and abrupt movements to hold attention. His catchphrases and consistent format make his videos highly recognizable even without captions.

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Despite reaching 36.4M followers, his engagement rate (0.04%) is modest, showing that his growth is based more on volume and consistency than interaction. However, he still averages 14.4K engagements and 627.5K views per post, which signals broad but passive reach. The lack of new growth (+0 followers in 30 days) may indicate saturation, but his visibility remains strong due to massive volume. He doesn't experiment with trends—he stays strictly within his prank formula.

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Brand safety is clearly a factor in his content planning. He avoids controversial stunts, keeps language clean, and stays family-friendly despite using pranks as a theme. This makes him viable for sponsorships with brands targeting youth audiences without crossing risk thresholds. His TikTok content is less about surprise variety and more about reinforcing a familiar, expected type of chaos.

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  • ‍Username: @wigofellas‍
  • Influence Score: 87.5/100‍
  • Followers: 36.4M‍
  • Activity: 2 videos/week‍
  • Engagement Rate: 0.04%‍
  • Growth: 0%‍
  • Average Engagement: 14.4K‍
  • Posting Habits: Twice a week at 1 PM EST

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YouTube: Long-Form Comedy in Familiar Style

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WigoFellas treats YouTube as a platform for stretching out the same pranks seen on TikTok but with added buildup and post-reaction commentary. Videos are often 5–10 minutes, allowing more detailed setups and reactions from his family members. He keeps editing tight—jump cuts, zoom-ins, and quick pacing—to retain short-form video viewers who migrate over. The format never deviates from pranks, which gives the channel strong content focus.

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He uploads around 4.4 videos per month and typically posts at 7 PM EST, likely aiming to reach early viewers in the U.S. and potentially abroad. His girlfriend remains a staple in almost every video, playing a recurring role that viewers have come to expect. Their dynamic adds continuity across episodes, turning his channel into more of a "prank series" than random clips. He also avoids thumbnails with text, relying instead on reaction faces for click appeal.

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While the platform sees lower engagement (0.03%), his average of 430.9K views per post demonstrates that his audience watches consistently. Most comments echo familiar phrases or reference past pranks, indicating that he has built a routine audience with high retention. There’s little evidence of experimentation or new series, as his videos stay within a strict prank-based ecosystem. This niche dedication sets him apart from creators who diversify content too broadly.

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He doesn't use community posts, shorts, or playlists for discovery, relying purely on video uploads to drive traffic. This minimal approach likely helps maintain production focus, but limits opportunities to boost algorithmic visibility outside his subscriber base. Still, his brand-safe prank themes keep his YouTube attractive for advertisers looking to land in front of a prank-hungry Gen Z audience.

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  • ‍Username: @WigoFellas‍
  • Influence Score: 87.3/100‍
  • Followers: 16.5M‍
  • Activity: 4.4 videos/month‍
  • Engagement Rate: 0.03%‍
  • Growth: 0%‍
  • Average Engagement: 4.2K‍
  • Posting Habits: Once a week at 7 PM EST

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Instagram: Dormant but Recognizable

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WigoFellas' Instagram presence is inactive, with no posts since 2020. His last post was a scenic photo with a caption asking followers what kind of content he should share. Comments overwhelmingly suggested he stick to prank content, mirroring the feedback loop that shaped his other platforms. However, instead of adapting, he left the platform largely abandoned.

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With only 74.1K followers and a loss of 158 followers in the last 30 days, Instagram plays no current role in his strategy. He never fully developed a visual identity on the app, and the few posts he made were far removed from the prank content that defines his brand. There are no behind-the-scenes clips, reels, or engagement with trends that could help revive the account. As a result, the channel serves more as a placeholder than an active community.

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  • ‍Username: @wigofellas‍
  • Influence Score: 8.4/100‍
  • Followers: 74.1K‍
  • Activity: 0 posts/month‍
  • Engagement Rate: 0%‍
  • Growth: -0.21%‍
  • Average Engagement: 0‍
  • Posting Habits: Once a year at 9 AM EST

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X (Twitter): Placeholder Presence

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WigoFellas’ X (formerly Twitter) account has just 1.9K followers and no meaningful content strategy. With no tweets in recent years and 0% engagement, it functions as an inactive handle rather than a communication tool. There are no retweets, mentions, or direct fan interactions visible on the page. It's essentially a placeholder that hasn't contributed to his brand presence or audience reach.

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There are no links to current content or posts promoting YouTube/TikTok videos, which further disconnects it from his main channels. The platform could have been used to tease pranks, engage fans in polls, or comment on viral trends, but none of that was pursued. His style also doesn’t translate naturally to text, which may explain why it was never prioritized.

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  • ‍Username: @wigofellas‍
  • Influence Score: 7.9/100‍
  • Followers: 1.9K‍
  • Activity: 0 tweets/week‍
  • Engagement Rate: 0%‍
  • Growth: +0.07%‍
  • Average Engagement: 0‍
  • Posting Habits: Once a year at 7 PM EST

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WigoFellas’ Social Media Influence Summary

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WigoFellas ranks among the top 2% of TikTok creators worldwide with an Favikon Influence Score of 9,156 points. He holds standout positions in the Pranks & Challenges category, ranking #46 in the U.S. and #211 globally, both in the top 1%. His consistent format, familiar cast, and highly shareable pranks have secured him a competitive edge.

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Learn more about the Favikon Methodology here

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Content Strategy: A Clear and Consistent Comedy

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WigoFellas keeps their content clean, family-friendly, and repeatable. Their pranks almost always involve familiar faces—like their mother or girlfriend—and avoid controversial or risky humor. This makes the creator an appealing option for brands focused on youth entertainment or casual consumer products. Their content style is marked as safe and bright, with a tone that invites laughter without crossing lines. The creator has high engagement and sticks to casual, energetic formats that appeal to repeat viewing.

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Reachability and Partnerships

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An overview of WigoFellas’ top influential connections across key industries. (Source: Favikon)

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WigoFellas is highly reachable for brand collaborations, especially on TikTok and YouTube where his content is consistent, brand-safe, and centered around lighthearted pranks. His estimated rate of $10K per post reflects his massive follower base and established format, which brands can easily plug into. He doesn’t engage in off-platform communication like newsletters or community forums, making direct platform partnerships the most viable route. Campaigns involving humor, family-friendly themes, or youth-focused products align best with his style.

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His content avoids profanity, controversial subjects, or risky stunts, making him a reliable choice for advertisers targeting a young, general audience. WigoFellas also demonstrates predictable posting habits—twice a week on TikTok and weekly on YouTube—which gives partners clear windows for campaign timing. While his Instagram and Twitter are inactive, he focuses his energy on where his audience is most responsive. This narrow but focused reachability makes him easy to work with for repeat activations.

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Conclusion: Dominating Prank Content with Consistency and Family-Driven Humor

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WigoFellas has secured a top spot in prank content by sticking to what works—short, humorous videos that are easy to watch and widely relatable. With over 50 million followers across their top two platforms, their reach is undeniable. Their strategy is built on repetition, predictability, and casual interactions, keeping them relevant to Gen Z audiences in the U.S. and beyond. While some platforms have fallen dormant, their dominance on TikTok and YouTube continues to drive their influence.

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