Who is Zoie Fenty aka GotDamnZo?

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Zoie Fenty: Balancing Comedy and Parenthood with Relatable Brilliance

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Zoie Fenty, widely known online as GotDamnZo, is a U.S.-based comedic lifestyle creator who first gained traction through Vine before expanding to YouTube, TikTok, Instagram, and X. Known for her animated facial expressions and over-the-top reactions, she carved a space in digital comedy with content that blends skits, parenting jokes, and cultural commentary. Her signature voice inflections and chaotic pacing are recognizable trademarks across all formats.

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She regularly shares hyperactive takes on parenting and pop culture moments, often mixing sound effects and captions for comedic punch. Her content frequently features her life at home, including solo rants in the car, meme reenactments, and exaggerated storytimes. Unlike polished lifestyle creators, Zoie leans into expressive editing, screaming reactions, and spontaneous filming styles.

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As a mother and solo entertainer, Zoie integrates parenting into her content without making it the sole focus. She presents motherhood as both loving and chaotic, often parodying unrealistic expectations with humor. Her Instagram reels and TikToks highlight moments like school drop-offs, noisy mornings, or parenting fails—always with a comedic slant that resonates with other parents.

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Zoie also promotes her YouTube and brand deals openly, with her bio frequently including promo links and collaboration callouts. Her social media voice has remained consistent since her Vine era: unpredictable, lively, and authentic. With over 12 million followers across platforms, she’s built a fanbase that comes for the jokes but stays for her bold, unfiltered energy.

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An Influencer Active on Social Media

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Zoie Fenty reaches over 12M followers across Instagram, TikTok, YouTube, and X with humor-infused lifestyle and parenting content.

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Zoie Fenty's Social Media Strategy Analysis

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Instagram: Sharing Life with Skits and Sass

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Zoie Fenty’s Instagram, @iamzoie, is a comedic visual hub where she shares her personality through expressive skits, sharp humor, and vibrant selfies. With 6.2 million followers, the platform showcases her ability to fuse relatable content with a clean visual aesthetic. Her feed alternates between polished reels, dance challenges, behind-the-scenes moments, and viral sounds—often infused with her signature facial expressions and sass. She uses this mix to emphasize her comedic voice while building her lifestyle creator identity.

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She maintains a steady publishing rhythm of approximately 14 posts per month, with content that balances structured skits and spontaneous clips. Her average engagement rate sits at 0.65%, but she consistently garners 40.8K interactions and around 605K views per post—numbers that highlight her strong visual draw. Audiences respond most to her videos that feature direct camera engagement, playful edits, or skits dramatizing parenting, relationship misunderstandings, or trending pop culture moments.

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Zoie typically posts three times a week at 3 PM EST, a strategic early-morning drop that caters to both domestic early risers and international fans. Her use of captions—usually humorous quips, declarations, or reactions—further anchors her tone as playful and unfiltered. Her content often includes bold outfits, light choreography, or trending sounds, all edited to reflect a casual but intentional aesthetic. This cadence makes her account feel consistent while avoiding repetitive formats.

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Instagram remains Zoie’s most curated platform, serving as both a stage and a lookbook for her personal brand. Despite the platform’s visual polish, she keeps it authentic through raw humor, confident energy, and audience interactions in comments. Whether she's promoting a new YouTube drop or celebrating a personal moment, she ensures her content resonates with viewers looking for style, skits, and unfiltered fun in one place.

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• ‍Username: @iamzoie‍
• Influence Score: 84.1/100‍
• Followers: 6.2M‍
• Activity: 14 posts/month‍
• Engagement Rate: 0.65%‍
• Growth: -0.07%‍
• Average Engagement: 40.8K‍
• Posting Habits: 3 times a week at 3 PM EST

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TikTok: Skits That Hit

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On TikTok, Zoie (@iamzoie_) thrives by crafting snappy, observational humor grounded in real-life frustrations, cultural habits, and everyday absurdities. Her content taps into the kinds of minor annoyances or social cues that resonate instantly with viewers, such as family drama, dating red flags, and chaotic friend groups. With 3.3 million followers, she blends comedy and relatability in short bursts, using a direct-to-camera style that feels like venting to a best friend.

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She posts about 1.4 videos per week, keeping her content lean but impactful. Her engagement rate of 1.17% reflects a loyal viewer base that actively likes, shares, and comments. On average, her TikToks bring in 38.6K interactions and 214.1K views, driven largely by expressive delivery and rhythmic pacing. Her single-shot rants and exaggerated facial reactions have become a trademark, cutting through the feed with personality-first storytelling.

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Zoie typically uploads new TikToks around 9 PM EST, aligning with late-morning activity spikes and weekend scroll behavior. Many of her clips include fast-cut editing, confident eye contact, and strong vocal delivery—whether she’s mocking a trend, acting out a scene, or flipping between characters. Her tone remains consistent: playful but assertive, often poking fun at familiar frustrations while staying grounded in personal anecdotes.

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TikTok gives Zoie space to experiment with punchy dialogue, memes, and trend remixes without over-polishing. Her audience appreciates the rough edges, engaging heavily in comment threads and often reposting her takes across platforms. It’s a space where her wit and speed shine most, offering quick-hit humor that connects across cultural lines—especially with viewers seeking comic relief rooted in real-life moments.

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• ‍Username: @iamzoie_‍
• Influence Score: 86.2/100‍
• Followers: 3.3M‍
• Activity: 1.4 videos/week‍
• Engagement Rate: 1.17%‍
• Growth: 0%‍
• Average Engagement: 38.6K‍
• Posting Habits: Once a week at 9 PM EST

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YouTube: Full-Length Humor for a Loyal Crowd

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YouTube (@GotDamnZo) is Zoie’s primary outlet for long-form comedic storytelling and original series. With 2.6 million subscribers, the channel is home to his most elaborate content—from signature rants and skits to full-length performances with wigs, costumes, and recurring alter egos. Unlike the rapid-fire pace of TikTok, his YouTube videos dive deeper into themed narratives, blending humor with strong character work that fans return to week after week.

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Zoie publishes around 8.5 videos each month, maintaining a consistent twice-a-week cadence. Each upload averages 226.3K views and 14.1K engagements, showing strong viewer loyalty despite the lengthier format. Whether it’s his “Dats Just Me” monologues or unpredictable reaction segments, the appeal lies in his unfiltered voice and ability to sustain character-driven comedy over 10–15 minutes. His storytelling pulls from real-life moments, which he exaggerates with energetic expressions and sharp comedic timing.

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Posting at 7 PM EST twice weekly, Zoie taps into a morning viewer base that prefers routine, personality-led entertainment to start the day. YouTube also offers him the space to build a fan community beyond viral moments—through pinned comments, premieres with live chat, and ongoing viewer shout-outs. This format encourages fans to stay through full episodes, contributing to strong watch time and better monetization potential.

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The channel also plays a central role in Zoie’s brand development. It’s where he promotes merchandise drops, sponsorships, and crossovers with other creators. Unlike his other platforms, YouTube allows Zoie to experiment with variety-show pacing, sound effects, and editing styles that elevate his humor and visual identity. As a result, his longer videos often outperform short-form posts in longevity, replayability, and ad revenue.

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• ‍Username: @GotDamnZo‍
• Influence Score: 88/100‍
• Followers: 2.6M‍
• Activity: 8.5 videos/month‍
• Engagement Rate: 0.54%‍
• Growth: 0%‍
• Average Engagement: 14.1K‍
• Posting Habits: Twice a week at 7 PM EST

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X: Commentary in Real Time

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Zoie’s presence on X (@gotdamnzo) reflects his unfiltered sense of humor through direct posts, reaction memes, and off-the-cuff observations. With 328.2K followers and nearly 8 tweets per week, he uses the platform to deliver sharp one-liners and cultural commentary in real time. His timeline blends personal voice with viral appeal, making it a reliable source of laughs for his late-night and early-morning audience.

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His tweets average 40.9K views and about 1K interactions, resulting in a modest engagement rate of 0.31%. This suggests a more intimate fan base that enjoys Zoie’s raw updates and personality-driven posts. The account has seen recent growth of +0.6%, and his habit of tweeting around midnight helps him capture night owls and early risers scrolling for entertainment. Many of his tweets are also shared as screenshots across platforms, extending their reach.

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Unlike his video content, X is where Zoie experiments with humor in its purest form—text. His posts often feature dramatic catchphrases, over-the-top spelling, and exaggerated reactions that mirror his video delivery, but with the immediacy of a tweet. He frequently interacts with followers through comments, polls, and playful exchanges, which enhances the sense of accessibility and mutual inside jokes with his audience.

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X plays a supporting but essential role in his content ecosystem. It helps amplify his brand by reinforcing his comedic identity and keeping fans engaged between longer uploads on YouTube or Instagram. Whether responding to trending topics or riffing on internet drama, Zoie’s presence on X ensures his voice stays in the mix—and fans know exactly where to look for his first, funniest reaction.

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• ‍Username: @gotdamnzo‍
• Influence Score: 88.2/100‍
• Followers: 328.2K‍
• Activity: 7.8 tweets/week‍
• Engagement Rate: 0.31%‍
• Growth: +0.6%‍
• Average Engagement: 1K‍
• Posting Habits: Everyday at 11 PM EST

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GotDamnZo's Social Media Influence Summary

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With a Favikon Influence Score of 9,172, Zoie ranks in the Top 1% across major U.S. categories, including #282 in Video Entertainment. She also places #1583 on X U.S. and #1499 in Video Entertainment Worldwide, reflecting her cross-platform relevance. Her strong engagement and active publishing keep her visible to both loyal fans and casual scrollers.

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Learn more about the Favikon Methodology here

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Content Strategy: Chaos, Commentary, and Comedy

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Zoie Fenty thrives on turning everyday chaos into punchlines. Her content is rooted in her ability to vocalize what her audience is thinking, often in a way that’s louder, funnier, and more dramatic. She doesn’t mask the stress of parenting or the randomness of life—instead, she amplifies it for effect. Her success lies in her pacing and delivery. Whether it’s a tweet, TikTok, or Instagram post, there’s a clear build-up and payoff. She consistently hooks viewers in the first second, whether by tone of voice, a dramatic pause, or a comical face, and rewards them with a memorable ending or catchphrase.

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Reachability and Partnerships

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Zoie’s reach is anchored in his deep connection with Black and LGBTQ+ audiences across platforms. His humor is rooted in shared experiences, which helps his videos resonate beyond just surface-level comedy. He often replies directly to fans on X and TikTok, fostering loyal engagement loops. This approach has turned casual viewers into consistent followers who anticipate his punchlines and perspectives.

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In terms of collaborations, Zoie gravitates toward lifestyle and entertainment-aligned brands that match his tone. His past partnerships highlight products through humor-driven skits or direct shoutouts embedded in daily scenarios. Because his style is expressive and character-based, branded content blends smoothly into his feed. This flexibility makes him a strong pick for companies targeting diverse, internet-native communities.

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Conclusion: Owning Chaos with Comedic Confidence

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Zoie Fenty is more than just a content creator—she’s a storyteller who embraces the messy, hilarious parts of life. Her comedic tone, relatable content, and nonstop energy have built a following that laughs, cries, and clicks with her. Whether parenting, venting, or reacting to trends, she brings chaos to life—and her audience can’t get enough.

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