Top 20 PPC Influencers in France in 2025

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Here’s the list of the Top 20 PPC Influencers in France in 2025:

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20. Kevin Jeanmichel

Kevin Jeanmichel is the CEO of Standa Media, specializing in Google Ads and eCommerce growth strategies. With over 15 years of experience, he has managed over $51M in ad spend, helping brands scale their acquisition systems effectively. His content focuses on actionable marketing insights, direct response strategies, and optimizing ad campaigns for better ROI. Kevin emphasizes the importance of understanding customer behavior and creating demand rather than just running ads.

Favikon Authority Score: 1 818 pts

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19. Gaétan Hamel

Gaétan Hamel is a French e-commerce growth expert and founder of Ad Shaker, where he helps D2C brands scale from €10k to €100k/month with 360° support. He specializes in Meta and TikTok Ads, data-driven creative strategies, and transparent performance reporting. Having supported more than 40 clients, including Réjeanne, Bud & Blossom, Mi/Mai, and Galileo, he is recognized for reducing CAC and driving sustainable growth. On LinkedIn, he shares actionable content, case studies, and insights on scaling e-commerce brands.

Favikon Authority Score: 1 971 pts

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18. Alexandre Paul

Alexandre Paul is a Google Ads specialist and certified Google Partner since 2017, leading a proactive agency that has supported over 150 businesses with a managed budget exceeding €3 million. His LinkedIn presence focuses on sharing insights about digital marketing, entrepreneurship, and effective advertising strategies. He emphasizes the importance of understanding client needs and optimizing campaigns for better results. His posts often reflect on personal experiences in entrepreneurship and the challenges faced in the digital marketing landscape.

Favikon Authority Score: 2 183 pts

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17. Théo Maupilé

I’m a freelance paid media expert specializing in Google Ads, Meta Ads, and Amazon Ads. With over 5 years of experience, I’ve supported more than 100 clients in optimizing their advertising strategies. I’m passionate about integrating the latest technologies into marketing and often share insights on conversion modeling, A/B testing, and keyword strategies. I emphasize data-driven decision-making and enjoy collaborating with creative minds to develop innovative marketing solutions.

Favikon Authority Score: 2 275 pts

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16. Lucien Billong

Lucien Billong is a Media Buyer specializing in Meta Ads and Google Ads, with a portfolio of clients including Panthéon Recherche, Formation Compétences, and Melticolor Academy. He has managed over €1.7M in advertising budgets, helping SMEs reduce acquisition costs and improve lead conversion. Beyond campaign management, he optimizes tracking, landing pages, and offers an AI-powered call center infrastructure to streamline post-conversion and boost sales efficiency. His clients value his strategic advice, innovative methods, and ability to deliver measurable results.

Favikon Authority Score: 2 280 pts

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15. Fanny Marcoux

Fanny Marcoux is an Ecommerce Analytics Consultant specializing in Google Analytics, Google Tag Manager, and Looker Studio since 2016. She offers services in ecommerce data tracking, advertising conversion tracking, and ethical tracking solutions. Fanny also hosts a podcast and a newsletter focused on coworking and ecommerce strategies, sharing insights and experiences from her freelance journey. Her content emphasizes the importance of data-driven decision-making in ecommerce and the value of community in coworking spaces.

Favikon Authority Score: 2 625 pts

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14. Sébastien Rech

Sébastien Rech is a Media Buyer and founder of impulsion.com, specializing in Google Ads and Facebook Ads. With over 5 years of experience, he has developed and implemented successful digital marketing strategies for SMEs. Based in Mauritius, he transitioned to freelancing in 2022, focusing on media buying and sharing insights on digital marketing trends and techniques. His content emphasizes the importance of understanding client needs and optimizing advertising campaigns effectively.

Favikon Authority Score: 2 632 pts

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13. Lucas Rollin

Lucas Rollin is a Technical Marketer specializing in Google Tag Manager and analytics solutions. He offers expertise in setting up Google Analytics 4, creating tracking strategies, and managing consent through various platforms. His content focuses on data-driven marketing, server-side tagging, and conversion tracking, with a strong emphasis on community engagement through the Data Marketing Club. Lucas shares case studies, tutorials, and insights on LinkedIn, aiming to empower businesses to optimize their data collection and analytics processes.

Favikon Authority Score: 3 115 pts

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12. Thomas Remilly

Thomas Remilly is a digital marketing expert specializing in Google Ads and performance marketing. He leads Kumo Studio, focusing on creating high-converting websites and actionable acquisition strategies. With a strong emphasis on data-driven decision-making, he shares insights on optimizing ad campaigns, tracking performance, and leveraging AI in marketing. His content often includes practical tips, industry trends, and personal experiences as a freelancer and agency founder, aiming to help brands achieve measurable results in their digital growth.

Favikon Authority Score: 3 427 pts

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11. Quinchy RIYA

Quinchy RIYA is a CEO and co-founder of a Google Ads agency, specializing in helping eCommerce brands and lead generation businesses scale profitably. He focuses on POAS-driven strategies, customer acquisition, and lifetime value growth. Quinchy also teaches digital marketing in business schools and runs a Google Ads and growth marketing newsletter. His posts provide insights on optimizing Google Ads campaigns, improving conversion rates, and understanding audience targeting.

Favikon Authority Score: 3 706 pts

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10. Alexis Gaulard

Alexis Gaulard is a co-founder of Convertix, specializing in Google Ads and Meta Ads to help service businesses and e-commerce generate leads and sales. He emphasizes the importance of targeted advertising and has successfully assisted over 100 companies in improving their client acquisition strategies. Alexis shares insights on entrepreneurship, digital marketing, and personal development through engaging LinkedIn posts and webinars, aiming to inspire others in the business community.

Favikon Authority Score: 4 206 pts

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9. Florian Grosjean

Florian Grosjean is a 23-year-old media buyer specializing in Facebook Ads, helping e-commerce brands increase their revenue. He focuses on campaign management, creative development, tracking, and website optimization. Florian shares valuable insights and resources on advertising strategies, offering free templates and tutorials to assist others in creating effective ads. He emphasizes continuous learning to stay updated with industry trends and has worked with over 30 brands, showcasing his expertise in the e-commerce advertising space.

Favikon Authority Score: 4 570 pts

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8. Yoann Ferrand

Yoann Ferrand is a Senior PPC Manager with over a decade of experience in digital marketing, specializing in Google Ads. He has been recognized as one of the Top 100 Most Influential PPC Experts and is the founder of a micro PPC agency focused on empowering clients towards digital maturity. His content emphasizes data-driven decision-making, innovative PPC strategies, and community engagement within the PPC industry. He actively shares insights and updates on the latest trends in digital advertising.

Favikon Authority Score: 4 732 pts

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7. Léa Gueniffet

Léa Gueniffet is a Google Ads consultant who has supported over 60 companies and managed more than €10M in ad spend, specializing in maximizing the profitability of SEA campaigns for B2B brands. She hosts the podcast L'Effet Marketing, where she shares actionable strategies and collaborates with industry experts. Her content emphasizes Google Ads optimization, sustainable marketing practices, and practical advice to help businesses navigate trends and challenges.

Favikon Authority Score: 4 783 pts

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6. Matthieu Tran-Van

Matthieu Tran-Van is a Google Ads expert with over 17 years of experience in digital marketing. He has worked at Google for a decade, advising major brands on online strategies. He is the author of 'The Google Ads Strategist's Handbook 2023' and runs a successful blog focused on web marketing. Matthieu shares insights on SEO, e-commerce, and analytics, and is recognized as one of the Top 100 Most Influential PPC Experts. He actively engages with his audience through a newsletter and LinkedIn posts.

Favikon Authority Score: 5 465 pts

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5. Florent Dal Ben-Salles

Florent Dal Ben-Salles is a freelance consultant specializing in paid acquisition and media buying. With a background in agency work, he now helps brands grow through advertising. He is the co-founder of Ades Bootcamp, where he trains freelancers to excel on the Malt platform. His content focuses on sharing insights about freelance life, media buying strategies, and personal development, often highlighting his journey from a traditional job to successful freelancing. He actively engages with his audience through practical advice and community-building initiatives.

Favikon Authority Score: 5 911 pts

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4. Alexandre Falck

Alexandre Falck est un expert aguerri de Google Ads, surnommé "Le Mage du SEA". Fort d'une expérience au sein de grandes agences comme Havas et WPP, il a géré plus de 20 millions d'euros de budgets publicitaires. En tant qu'indépendant, il propose des services stratégiques en SEA, avec une spécialisation sur Google Ads et Bing Ads, ainsi que des formations pratiques. Son contenu, riche en analyses et en conseils concrets, met en lumière les tendances du marketing digital. Figure incontournable de la catégorie Webanalytics & Paid Ads sur LinkedIn, il s'impose comme la référence du secteur.

Favikon Authority Score: 5 960 pts

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3. Martin Faucheux

Martin Faucheux is a co-founder of AdsBack, specializing in Google and social ads with a focus on growth marketing methodologies. He has managed over €20 million in advertising budgets and has supported more than 200 clients. His content primarily revolves around Google Ads strategies, offering free training, templates, and tools to optimize ad campaigns. He emphasizes the importance of acquisition funnels and provides insights into traffic management, copywriting, and analytics.

Favikon Authority Score: 5 985 pts

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2. Pierre-Baptiste Couette-Barreau

Pierre-Baptiste Couette-Barreau is a Google Ads expert and co-founder of Céos, specializing in e-commerce strategies. He shares insights on optimizing Google Ads budgets, achieving high profitability, and offers free resources like templates and tools for audits. His content focuses on actionable strategies for e-commerce businesses, emphasizing the importance of data-driven decisions and effective campaign management. He also hosts a podcast, ecommerçons., discussing industry trends and expert interviews.

Favikon Authority Score: 6 466 pts

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1. Etienne Garcia

Etienne Garcia is the CEO of Roads, an e-commerce ads agency. A former Google & Meta executive with over 9 years in growth marketing, he has helped over 200 brands scale online using Meta, Google, and creative production. He leads a 35-person team focused on scalable campaigns, video creatives, and performance analytics, and shares actionable e-commerce strategies on YouTube and LinkedIn to help merchants boost online revenue.

Favikon Authority Score: 7 340 pts

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Also See 👀
‍🏆 TOP 20 BRANDING EXPERTS IN FRANCE IN 2025
‍🏆 TOP 200 PPC INFLUENCERS IN FRANCE
‍HOW DOES FAVIKON RANK INFLUENCERS?

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