Top 20 SaaS Influencers in the US in 2025

Here’s the list of the Top 20 SaaS Influencers in the US in 2025:

20. Amanda Nielsen

Amanda Nielsen is a Partnerships Manager at Box, specializing in building and scaling partner programs. She actively shares insights on navigating the tech industry, job searching, and the importance of authentic networking. Her content often blends humor with professional advice, reflecting her unique approach to partnerships and career growth. Amanda is passionate about empowering others, particularly women in tech, and uses her platform to challenge industry norms while promoting diversity and innovation.

Favikon Authority Score: 6 468 pts

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19. Adam Schoenfeld

Adam Schoenfeld is a co-founder and CEO at Keyplay.io, focusing on B2B sales and marketing strategies. He is also an analyst at PeerSignal.org, where he studies modern B2B practices. His content emphasizes the importance of account-based marketing (ABM) and the evolving landscape of SaaS. Adam shares insights on hiring trends, company growth signals, and the dynamics of the tech industry, often engaging with the community to provide valuable resources for job seekers and companies alike.

Favikon Authority Score: 6 512 pts

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18. Rob Walling

Rob Walling is a seasoned entrepreneur and investor specializing in SaaS startups. He has founded six companies, authored five books, and invested in over 200 startups, with a focus on helping SaaS founders achieve significant growth. His podcast, 'Startups For the Rest of Us,' has garnered over 15 million downloads, providing insights and strategies for entrepreneurs. He emphasizes building sustainable businesses without relying on venture capital, advocating for a founder-first mentality and practical frameworks for success.

Favikon Authority Score: 6 528 pts

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17. Lena Waters

Lena Waters is the Chief Marketing Officer at Notion, with over 20 years of experience in building marketing functions for high-growth consumer and B2B SaaS companies. She specializes in demand generation, product marketing, and customer experience, focusing on leveraging data and storytelling to drive revenue and brand growth. Lena has previously held leadership roles at Grammarly and DocuSign, emphasizing the importance of effective communication and AI in marketing strategies.

Favikon Authority Score: 6 586 pts

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16. Vic Vijayakumar

Vic Vijayakumar is a principal engineer at Twilio Segment, specializing in journey orchestration and large-scale distributed systems. He has a strong background in frontend infrastructure, user privacy, and product development, having co-founded several platforms that aid scientific research. His social media presence reflects a blend of personal insights on parenting, fitness, and technology, often sharing experiences related to coding, engineering challenges, and family life.

Favikon Authority Score: 6 742 pts

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15. Tas Bober

Tas Bober is a B2B digital marketing expert specializing in creating effective landing pages for SaaS companies. With over 15 years of experience, she emphasizes the importance of providing valuable information to buyers rather than focusing solely on conversions. Tas runs a consultancy, The Scroll Lab, and shares insights on optimizing marketing strategies through her engaging LinkedIn posts. She advocates for transparency in marketing and supports diversity and inclusion initiatives within the industry.

Favikon Authority Score: 6 787 pts

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14. Jeremy Moser

Jeremy Moser is the founder and CEO of uSERP, a leading SEO and link-building agency specializing in driving growth for SaaS companies. With a team of over 50, he has successfully scaled SEO-driven revenue for notable clients like monday.com and Robinhood. Recognized in Forbes 30 Under 30, Jeremy shares insights on effective SEO strategies, emphasizing the importance of high-quality backlinks and content. His posts often critique common misconceptions in the SEO industry, advocating for long-term investment in SEO practices.

Favikon Authority Score: 6 811 pts

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13. TK Kader

TK Kader is a SaaS entrepreneur and business strategist focused on helping startup founders scale their businesses. He shares insights on Go-To-Market strategies, SaaS growth, and personal development through his YouTube channel and LinkedIn. With a background in raising significant venture capital and building successful startups, he emphasizes actionable strategies for SaaS founders. His content often includes practical advice on lead generation, customer retention, and leveraging AI in SaaS.

Favikon Authority Score: 6 843 pts

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12. Casey Hill

Casey Hill is a seasoned growth leader and consultant with over a decade of experience scaling SaaS companies. As Chief Marketing Officer at DoWhatWorks, he helps brands optimize digital experiences with data-backed precision. Previously a Senior Growth Marketing Manager at ActiveCampaign, Casey specialized in organic growth and marketing automation. He also consults for firms like McKinsey and BlackRock and teaches practical marketing at UCSD and Stanford, focusing on demand generation, pricing, and content strategy.

Favikon Authority Score: 7 036 pts

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11. Clara Shih

Clara Shih is the Head of Business AI at Meta and founder of Hearsay Systems. She is an angel investor and author of influential books on social media and business. Her expertise lies in AI, B2B, and the future of work, with a focus on ethical AI practices. Clara actively engages in discussions about generative AI, data privacy, and the impact of technology on business and society. She has a strong presence in the tech community, advocating for responsible AI development and innovation.

Favikon Authority Score: 7 138 pts

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10. Ivan Zhao

Ivan Zhao is the founder of Notion, a productivity software company that has gained significant traction with over 100 million users. His social media presence focuses on tools for thought, software development, and community engagement. He shares insights on the evolution of Notion, funding announcements, and the importance of user-centric design in technology. His posts reflect a blend of personal experiences and professional milestones, emphasizing the mission of making software accessible to everyone.

Favikon Authority Score: 7 213 pts

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9. Mike Strives

Mike Strives is a SaaS entrepreneur and educator, sharing insights on scaling software businesses. He emphasizes bootstrapping, automation tools, and founder-led marketing strategies. His content includes personal success stories, SaaS growth frameworks, and practical advice for aspiring founders. He promotes a free SaaS masterclass and engages with his audience through various social media platforms, focusing on actionable insights and community building.

Favikon Authority Score: 7 536 pts

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8. MJ Jaindl

MJ Jaindl is a Chief Revenue Officer at Miva, specializing in scaling SaaS and e-commerce businesses. With over 20 years of experience, he has generated over $100M in SaaS subscriptions and significantly improved go-to-market strategies. His LinkedIn content focuses on AI-driven marketing, efficient operations, and social selling, providing actionable insights for sales and marketing professionals. He actively engages with his audience, sharing frameworks and tips for content creation and LinkedIn growth.

Favikon Authority Score: 7 558 pts

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7. Brendan Hufford

Brendan Hufford is a SaaS marketing expert specializing in SEO and content strategy. He shares insights on optimizing marketing efforts, emphasizing the importance of understanding customer needs over traditional keyword research. His content focuses on practical strategies for increasing organic traffic and improving lead generation, often critiquing common marketing practices. Brendan engages with his audience through LinkedIn, providing actionable advice and promoting a customer-centric approach to marketing.

Favikon Authority Score: 7 818 pts

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6. Alex Turnbull

Alex Turnbull is a seasoned entrepreneur and founder of GrooveHQ and Helply, focusing on bootstrapped SaaS growth. He shares insights on profitable business strategies, emphasizing customer-funded growth and operational efficiency. His content revolves around actionable tips for SaaS founders, AI in customer service, and the importance of maintaining ownership and control in business. With a strong presence on LinkedIn, he engages with a community of tech entrepreneurs and offers transparency in his journey.

Favikon Authority Score: 7 831 pts

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5. Brooklin Nash

Brooklin Nash is a B2B SaaS content marketing expert and co-founder of Beam Content, focusing on long-form content and social assets. He emphasizes the importance of storytelling in content marketing and advocates for better professional relationships in the freelance space. His posts often address the challenges faced by freelancers and small business owners, sharing insights on client relationships, content strategy, and the realities of the marketing industry.

Favikon Authority Score: 7 872 pts

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4. Nathan Latka

Nathan Latka is a prominent SaaS entrepreneur and CEO, known for his expertise in B2B software and capital efficiency. He hosts daily interviews with SaaS founders, sharing insights on growth tactics and revenue strategies. With a focus on non-dilutive funding, he leads Founderpath, which invests in software founders without taking equity. His content emphasizes practical advice for scaling SaaS businesses, making him a key figure in the startup ecosystem.

Favikon Authority Score: 8 013 pts

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3. Damon Chen

Damon Chen is a tech entrepreneur and founder of Testimonial.to and PDF.ai, focusing on bootstrapping innovative solutions for businesses. His social media presence highlights his journey in indie hacking, sharing insights on entrepreneurship, AI applications, and personal growth. He engages with a community of tech enthusiasts and indie developers, often discussing the challenges and rewards of building products in the tech space.

Favikon Authority Score: 8 166 pts

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2. Andy Mewborn

Andy Mewborn is a tech founder and B2B SaaS expert, sharing insights on productivity, lead generation, and personal branding. He emphasizes the importance of quality over quantity in work and advocates for a nurturing approach in sales. As an Ironman athlete and father, he combines personal experiences with professional advice, engaging a community of over 28,000 subscribers through his newsletter. His content often challenges conventional workplace norms and promotes efficiency and authenticity in business.

Favikon Authority Score: 8 236 pts

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1. Jason M. Lemkin

Jason M. Lemkin is a prominent figure in the SaaS industry, known for his expertise in helping, founding, funding, and growing B2B startups. He is the founder and CEO of SaaStr, a platform dedicated to SaaS education and community. His social media presence focuses on insights into startup growth, sales strategies, and the importance of strong branding. He emphasizes the need for innovation and effective leadership in tech startups, often sharing personal experiences and advice for founders and executives.

Favikon Authority Score: 8 470 pts

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