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Top 20 B2B Influencers in Spain on Social Media in 2025

Explore our list of the top 20 B2B influencers in Spain on social media for 2025 who are making significant impacts. Learn how they drive innovation and effective strategies in the business world.

July 8, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 B2B Influencers in Spain on Social Media in 2025:

20. Carlos

Carlos is an Asia Manager at a multinational company, focusing on career development and financial advice. He has helped over 1000 individuals improve their careers through his program 'Impulsa'. His content primarily revolves around job negotiation strategies, salary discussions, and professional growth tips, often addressing workplace dynamics and the challenges faced by women in leadership roles. He actively engages with his audience on platforms like Instagram and TikTok, providing practical advice for job seekers and professionals.

Favikon Authority Score: 8 228 pts

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19. Miriam Collado

Miriam Collado is a marketing professional and personal branding expert based in Spain. She has a strong presence on LinkedIn, where she shares insights on personal growth, marketing strategies, and community building. With a focus on empowering others, she has transitioned from a corporate role to entrepreneurship, helping individuals develop their personal brands. Her content often emphasizes the importance of authenticity, resilience, and the value of mentorship. Miriam actively engages with her audience, encouraging them to pursue their goals and share their stories.

Favikon Authority Score: 8 248 pts

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18. Martin Varsavsky

Martin Varsavsky is a tech entrepreneur and investor known for founding multiple unicorn companies, including Gameto and Overture Life, an automated embryology lab. He actively discusses immigration, economic policies, and societal issues, often expressing strong opinions on political matters, particularly regarding Israel and Palestine. His social media presence reflects a commitment to technological innovation and family values, as he balances his professional endeavors with being a father of seven.

Favikon Authority Score: 8 325 pts

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17. Guillermo Flor

Guillermo Flor is a Venture Capital Investor at GoHub Ventures, focusing on early-stage SaaS B2B investments across Europe and the USA. With a background in strategy consulting and an MBA from IE Business School, he is passionate about high-growth strategies and value creation at scale. Guillermo shares insights on startups and venture capital with over 50k founders, investors, and product managers through his newsletter, Product Market Fit. His content is rich with resources for entrepreneurs and investors.

Favikon Authority Score: 8 339 pts

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16. Itziar Oltra

Itziar Oltra is a marketing expert and educator based in Spain, with a strong presence on social media platforms like Instagram, TikTok, and LinkedIn. She is the founder of TEM (Todo es Marketing) and MIGA Project, focusing on digital marketing strategies and community building. Itziar shares insights on marketing trends, engages in discussions about advertising ethics, and promotes creativity in marketing. She has a PhD in marketing and teaches at the University of Valladolid, emphasizing the importance of connecting brands with audiences.

Favikon Authority Score: 8 343 pts

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15. Francisco Fernández Yuste

Francisco Fernández Yuste is a LinkedIn Top Voice in Employment 2023, specializing in job search strategies, human resources, coaching, and mental health. He shares insights on improving employability, workplace dynamics, and emotional management through various social media platforms, including TikTok and LinkedIn. His content emphasizes resilience, effective communication, and emotional management in professional settings. He is also the author of 'Lo que nunca te contaron sobre cómo buscar trabajo' and 'Cuida tu salud mental: 7 lecciones desde el infierno'.

Favikon Authority Score: 8 371 pts

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14. Raúl

Raúl is a digital entrepreneur focused on helping individuals increase their income through online business strategies. His YouTube channel, 'Emprende con Raúl', features weekly videos on entrepreneurship, personal finance, and digital business methods. He emphasizes practical, no-investment strategies for generating passive income, often using AI tools and apps. Raúl's content is tailored for beginners seeking to work from home and achieve financial independence.

Favikon Authority Score: 8 382 pts

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13. Romuald Fons

Romuald Fons is a renowned digital marketer and entrepreneur, recognized as a top business influencer by Forbes. He is the founder and CEO of BIGSEO, a leading digital marketing agency, and a Mensa member. With over a decade of experience, he has educated over a million people in digital marketing and SEO, particularly within the Spanish-speaking community. His content focuses on SEO strategies, digital marketing, and leveraging AI for business growth.

Favikon Authority Score: 8 422 pts

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12. Teresa Baró

Teresa Baró is a communication expert specializing in personal communication, public speaking, and non-verbal behavior. She offers training and conferences for companies and institutions, focusing on enhancing communication skills. As an author of several books, she shares insights on effective communication strategies through various social media platforms, including YouTube and TikTok. Her content often includes practical tips for improving verbal and non-verbal communication, making her a valuable resource for professionals seeking to enhance their interpersonal skills.

Favikon Authority Score: 8 432 pts

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11. Euge Oller

Euge Oller is a Spanish entrepreneur and founder of Emprende Aprendiendo, focusing on business trends and personal development. He shares insights on productivity, marketing strategies, and book summaries across platforms like YouTube and Instagram. His content often includes motivational quotes and practical advice for aspiring entrepreneurs, emphasizing the importance of continuous learning and self-improvement.

Favikon Authority Score: 8 434 pts

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10. Iván Jiménez

Iván Jiménez is a prominent creative director and founder of NEXOI, specializing in branding and design. With a strong social media presence, he shares insights on strategic creativity, innovation, and disruptive design. His content spans various platforms, including TikTok and YouTube, where he engages audiences with marketing tips, branding strategies, and interviews. He is also a radio host and podcaster, discussing topics related to creativity and design. His work emphasizes the importance of storytelling in branding.

Favikon Authority Score: 8 448 pts

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9. Rafel Mayol

Rafel Mayol is a digital entrepreneur and founder of Emprendedores.com, focusing on business growth and personal development. He shares insights on overcoming challenges, achieving financial freedom, and innovative marketing strategies. His content often highlights his journey from debt to significant revenue, alongside fitness transformations like completing an Ironman. Mayol engages with a community of aspiring entrepreneurs, offering practical advice and motivational content across platforms like Instagram and TikTok.

Favikon Authority Score: 8 472 pts

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8. Rubén Domínguez Ibar

Rubén Domínguez Ibar is a VC investor with a focus on startups, innovation, and entrepreneurship. He shares actionable insights on venture capital, pitch decks, and market strategies, emphasizing the importance of clarity and narrative in fundraising. His posts often highlight the dynamics of startup funding, the significance of product-market fit, and the challenges faced by founders. He is passionate about technology and actively engages with a community of founders and investors through his newsletter.

Favikon Authority Score: 8 504 pts

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7. Gustavo Entrala

Gustavo Entrala is a digital advisor and innovation expert, specializing in product ideation and brand strategies. He works with brands and startups, advising CEOs and boards on future strategies and conducting workshops on trends and innovation. His content focuses on technology, AI, and digital transformation, with a significant presence on YouTube and LinkedIn. He has collaborated with various global organizations, including the Vatican and NGOs, and is a columnist for Forbes.

Favikon Authority Score: 8 547 pts

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6. Pol Corominas

Pol Corominas is a digital marketing expert focused on social media growth, AI, and entrepreneurship. He runs a TikTok Ads agency and shares insights on monetizing social media platforms. His content includes tips for creators, discussions on digital marketing trends, and the impact of AI on content creation. He engages with a large audience across TikTok and YouTube, emphasizing practical strategies for success in the creator economy.

Favikon Authority Score: 8 557 pts

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5. Rafael Juan

Rafael Juan is the CEO of Vicky Foods, a leading family-owned food group in Spain. His social media presence emphasizes leadership, talent retention, and the importance of valuing employees. He shares insights on effective leadership, motivation, and the significance of empathy in the workplace. His posts often reflect a commitment to fostering a positive organizational culture and supporting team members. He engages with his audience through thought-provoking questions and personal anecdotes, promoting a collaborative and inclusive work environment.

Favikon Authority Score: 8 599 pts

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4. Jordi Alemany

Jordi Alemany is a renowned business humanizer and Forbes Best Business Influencer. With over 20 years of experience in leadership and cultural transformation across multinational corporations, he focuses on creating healthier work environments. As a bestselling author and keynote speaker, he advocates for empathetic leadership and talent development. His work emphasizes the importance of emotional intelligence and sustainable practices in business, aiming to redefine success beyond mere profitability.

Favikon Authority Score: 8 703 pts

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3. Pau Garcia-Milà

Pau Garcia-Milà is a technology entrepreneur and co-founder of multiple startups, including eyeOS and Founderz. He focuses on AI, technology, and family life, sharing insights through short, engaging content across platforms. His posts often address mental health, particularly ADHD, and the implications of AI in everyday life. He is recognized as an innovator by MIT and actively promotes the integration of technology in education and family activities.

Favikon Authority Score: 8 853 pts

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2. Pedro Buerbaum

Pedro Buerbaum is a dynamic entrepreneur and founder of Akka Spain, a private investment club for startups. He has launched multiple businesses, including The Cockery and Flava, and hosts the rapidly growing podcast WORLDCA$T. His content focuses on entrepreneurship, finance, productivity, and lifestyle, appealing to aspiring business owners and investors. Pedro emphasizes personal growth and well-being as keys to success, sharing insights through various social media platforms.

Favikon Authority Score: 8 899 pts

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1. Marc Vidal

Marc Vidal is an economic analyst and technology communicator specializing in Digital Transformation and Industry 4.0. He leads his consulting firm Allrework, advising major clients like Microsoft and IBM. Recognized as a Top Voice on LinkedIn and a Forbes influencer, he shares insights on economic trends, digital privacy, and the implications of AI. His content often critiques government policies and explores the intersection of technology and society, advocating for individual freedoms and economic awareness.

Favikon Authority Score: 8 987 pts

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Also See 👀
🏆 TOP 20 BUSINESS INFLUENCERS IN SPAIN
🏆 TOP 20 ENTREPRENEURS IN SPAIN ON SOCIAL MEDIA
HOW DOES FAVIKON RANK INFLUENCERS?