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Top 20 Beauty Influencers in Kazakhstan in 2025

We have put together the Kazakhstan's top 20 beauty influencers in 2025! Get insights into the latest trends, makeup tips, and skincare secrets from the leading voices in Kazakh beauty.

March 9, 2025
Jeremy Boissinot

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Here's the list of the Top 20 Beauty Influencers in Kazakhstan in 2025:

20. Anastasia Krasavtseva

Anastasia Krasavtseva is a nail artist based in Shymkent, Kazakhstan, specializing in high-quality nail designs and techniques. She offers creative and luxurious manicure services, showcasing her work on Instagram with a focus on nail art trends like French tips and ombre styles. Her posts often highlight her students' work, indicating a commitment to teaching and sharing her expertise in the beauty industry.

Favikon Authority Score:  8 288 pts

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19. Bota Abdiramanova

Bota Abdiramanova is a personal branding expert and entrepreneur, known for creating beauty salon networks and hosting business breakfasts. She actively engages her audience on Instagram and TikTok, sharing insights on personal branding and entrepreneurship. Her content often includes promotional posts for her beauty services and personal experiences, resonating with aspiring entrepreneurs and beauty enthusiasts. Bota emphasizes the importance of health and personal responsibility in her messaging.

Favikon Authority Score:  8 483 pts

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18. Ali Batov

Ali Batov is a lifestyle and beauty content creator based in Almaty, Kazakhstan. She shares engaging posts on Instagram and TikTok, focusing on makeup, fashion, and humorous lifestyle content. Her social media presence features a mix of personal anecdotes, beauty tips, and playful interactions with her audience, often incorporating local culture and trends. Ali's content resonates with a youthful audience, showcasing her vibrant personality and creativity.

Favikon Authority Score:  8 373 pts

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17. Nazereke Keneeva

Nazereke Keneeva is a prominent makeup artist based in Kyzylorda, Kazakhstan, known for her creative and motivational content. She actively promotes beauty products and services, including spa treatments and floral arrangements, while engaging her audience with vibrant visuals and personal stories. As an ambassador for various brands, she showcases her expertise in makeup artistry and beauty trends, appealing to a diverse audience interested in aesthetics and self-care.

Favikon Authority Score:  8 376 pts

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16. Жанель Мадиярова

Жанель Мадиярова is a beauty industry professional based in Almaty, Kazakhstan. She shares insights into her work process, spontaneous makeup creations, and educational content for her students. Her posts often feature vibrant visuals and personal touches, showcasing her expertise and passion for beauty. Engaging with her audience, she emphasizes the importance of both professional and casual photography in her work.

Favikon Authority Score:  8 378 pts

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15. Kamilya Kumiskalieva

Kamilya Kumiskalieva is a beauty and fashion influencer based in Kazakhstan, focusing on motherhood, style, and makeup. She shares relatable content about parenting and personal experiences, often engaging her audience with humor. Her posts feature family moments, beauty products, and fashion advice, appealing to young mothers and fashion enthusiasts. Kamilya promotes a lifestyle that balances motherhood with personal style, making her a relatable figure in the beauty and fashion community.

Favikon Authority Score:  8 416 pts

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14. Жанерке Сейфуллина

Жанерке Сейфуллина is a beauty expert and podcast host focused on skincare and personal development. She shares insights on beauty practices, interviews with notable figures, and discussions on education abroad. Her content emphasizes the importance of self-care and personal growth, often highlighting the experiences of Kazakh women in achieving their goals. Through her platforms, she engages with a community interested in beauty, wellness, and empowerment.

Favikon Authority Score:  8 440 pts

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13. Aismuse

Aismuse is a popular TikTok creator based in Almaty, known for her engaging and humorous content. She often shares personal experiences, including cosmetic surgery, and promotes her secondary account. With a significant following, her posts frequently receive high engagement, showcasing her influence in the social media landscape.

Favikon Authority Score:  8 457 pts

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12. Sholpan Mayabasova

Sholpan Mayabasova is a makeup artist and educator, known for her beauty expertise and entrepreneurial ventures in the beauty industry. She is the founder of multiple beauty-related businesses, including a salon and a clothing boutique. Her social media presence features makeup tutorials, beauty tips, and personal insights, often engaging with her audience through relatable content. Sholpan promotes her businesses and collaborates with local brands, showcasing her work and the beauty culture in Kazakhstan.

Favikon Authority Score:  8 495 pts

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11. Iroda Khalmatova

Iroda Khalmatova is a hair artist based in Taraz, Kazakhstan, specializing in hairstyling and beauty. Her Instagram showcases various hairstyles, tutorials, and masterclasses, often featuring her work with clients and students. She promotes hair products and shares personal anecdotes, reflecting her passion for hair artistry. Khalmatova engages with her audience through relatable content and offers insights into her professional journey in the beauty industry.

Favikon Authority Score:  8 512 pts

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10. Bayan Alaguzova

Bayan Alaguzova is a makeup artist and producer based in Almaty, Kazakhstan. With a career in television since 2010, she showcases her work through engaging posts on Instagram and TikTok, focusing on beauty, fashion, and personal projects. She actively participates in charitable initiatives and promotes her projects, such as the 'Din Dina Show'. Her content reflects a blend of professional expertise and personal storytelling, appealing to a diverse audience interested in beauty and entertainment.

Favikon Authority Score:  8 520 pts

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09. Aydana

Aydana is a renowned makeup artist and beauty creator with a global reach, having trained over 3000 individuals worldwide. Her content focuses on beauty tips, makeup techniques, and personal experiences in the beauty industry. She engages her audience with practical advice and interactive posts, often encouraging followers to save and replicate her makeup methods. Aydana's social media presence is characterized by vibrant visuals and a strong emphasis on beauty education.

Favikon Authority Score:  8 550 pts

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08. Даяна

A beauty and lifestyle content creator based in Almaty, Kazakhstan, known for makeup tutorials and engaging posts about beauty products. She promotes her online store and offers courses on makeup application. Her TikTok presence features a mix of personal anecdotes, beauty tips, and product promotions, often engaging with her audience through interactive content.

Favikon Authority Score:  8 590 pts

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07. Aidana Medenova

Aidana Medenova is a lifestyle and beauty entrepreneur, known for her ownership of Hanami Store, a fashion brand. She shares content related to beauty, fashion, and personal investment, engaging her audience with inspirational posts and practical tips. Her social media presence includes vibrant visuals and relatable messages, often highlighting her cultural background and personal experiences. Aidana actively promotes her brand and connects with her followers through various platforms, including Instagram and TikTok.

Favikon Authority Score:  8 608 pts

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06. Diko

Diko is a vibrant social media personality and ambassador for @oblako.ala, sharing insights into her life, beauty routines, and personal reflections. Her posts often highlight her journey, including challenges and celebrations, while promoting wellness products like California Gold Nutrition. Engaging with her audience through relatable content, she emphasizes positivity and personal growth, making her a relatable figure for many. Diko's presence is marked by her connection to her roots and her advocacy for health and wellness.

Favikon Authority Score:  8 638 pts

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05. Taissiya G.

Taissiya G. is a beauty influencer and model based in Dubai and Almaty, sharing travel and lifestyle content. Her social media presence features vibrant visuals and engaging posts, often highlighting beauty products and personal milestones. With a significant following, she promotes brands through partnerships, showcasing her style and beauty tips. Her content resonates with a youthful audience interested in beauty and travel.

Favikon Authority Score:  8 707 pts

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04. Valentina Khon

Valentina Khon is a content creator from Kazakhstan who inspires women to embrace self-love and positivity. Her social media presence focuses on family, relationships, and personal growth, often sharing humorous anecdotes about her marriage and daily life. She promotes a lifestyle of joy and connection, encouraging her audience to appreciate simple moments. Valentina also collaborates with a boutique, showcasing fashion items while engaging her followers with relatable content.

Favikon Authority Score:  8 731 pts

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03. Leila

Leila is a beauty and lifestyle creator based in Almaty, Kazakhstan. She shares insights on family life, beauty routines, and personal experiences, often highlighting her brand, Munai Beauty. Her content features a mix of humor and relatable family moments, engaging her audience with personal anecdotes and beauty tips. Leila's posts reflect a strong connection to her cultural roots and a focus on family dynamics.

Favikon Authority Score:  8 480 pts

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02. Indira Gulvira

Indira Gulvira are prominent social media personalities from Kazakhstan, known for their engaging TikTok and Instagram content that often revolves around family, personal milestones, and cultural themes. They actively promotes her projects, including beauty tutorials and community initiatives, while also sharing personal reflections and moments with their family. Their posts reflect a blend of humor and cultural pride, appealing to a wide audience interested in lifestyle and personal growth.

Favikon Authority Score:  8 754 pts

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01. Vai Monroe

Жания Джуринская is a prominent actress and blogger from Kazakhstan, known for her engaging content on social media. She focuses on transformative life experiences and reality TV, promoting her projects like 'Первый Life' on YouTube. Her posts often highlight beauty, personal growth, and interactive challenges with her audience, showcasing her vibrant personality and connection with followers. She actively encourages participation in her creative endeavors, reflecting a strong community-oriented approach.

Favikon Authority Score:  8 763 pts

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🔎 Find More Beauty Influencers in Kazakhstan

How does Favikon rank influencers?

‍Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.