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Here's the list of the Top 20 Business Influencers in Portugal in 2025:
20. Pedro Afonso
Pedro Afonso is the CEO of VINCI Energies Portugal, showcasing extensive experience in management across various contexts, including startups and international business. His LinkedIn posts reflect a strong focus on digital transformation, team leadership, and corporate social responsibility, emphasizing gratitude and community impact. He actively engages in discussions about leadership, innovation, and employee development, while promoting a human-centric approach to business.
Favikon Authority Score : 6 155 pts
19. Paulo Rosado
Paulo Rosado is the CEO of OutSystems, a leader in low-code application development. He is passionate about leveraging technology to enhance agility in IT projects and has a strong focus on AI integration in software development. Rosado also mentors entrepreneurs and lectures on business growth, sharing insights from his experience in transforming OutSystems from a startup to a recognized industry leader. His posts highlight innovations in AI and low-code solutions, showcasing the impact of these technologies on business efficiency.
Favikon Authority Score : 6 382 pts
18. Miguel Stilwell d'Andrade
Miguel Stilwell d'Andrade is the CEO of EDP and EDPR, leading efforts in the energy transition with a focus on renewable energy and sustainability. He emphasizes the importance of decarbonization and innovation in energy solutions, advocating for a cleaner planet. His posts highlight significant projects, partnerships, and milestones in renewable energy, showcasing EDP's commitment to becoming coal-free by 2025 and all green by 2030. He engages with global leaders and stakeholders to drive climate action and energy resilience.
Favikon Authority Score : 6 658 pts
17. Miguel Pina Martins
Miguel Pina Martins is the founder and Chairman of Science4you, a leading company in educational toys, operating in over 62 countries. He started the business at 22 with just €1,125 and has since grown it to generate over €20 million in revenue. His mission focuses on promoting science and education among children through innovative and interactive toys. He is also a co-founder of Chief Portugal Officers, a network aimed at supporting entrepreneurs. Recognized with multiple awards, he shares insights on entrepreneurship and leadership.
Favikon Authority Score : 6 690 pts
16. Petrix Barbosa
Petrix Barbosa is the CEO of Matchain, a startup focused on blockchain and digital identity. With a 22-year career in professional sports, he transitioned into the crypto space in 2016, investing in over 200 web3 startups. He emphasizes the importance of data sovereignty and has built a strong network within the crypto and sports industries. His social media presence showcases his family life, professional achievements, and involvement in significant events like the PSG partnership, highlighting his dual role as a father and a tech innovator.
Favikon Authority Score : 6 995 pts
15. Henrique Marçal
Henrique Marçal is the CEO and Founder of Reshape Solutions Group, leading multiple businesses focused on Lean Six Sigma training and Agile methodologies in Portugal and Brazil. His social media presence emphasizes leadership, continuous improvement, and the importance of people in achieving results. He actively shares insights on management, transformation, and personal development, engaging a professional audience interested in business strategies and training.
Favikon Authority Score : 7 003 pts
14. Larissa Abreu
Larissa Abreu is a Portuguese entrepreneur, mentor, and podcaster based in Lisbon. She shares insights on personal and professional life, focusing on entrepreneurship, women's empowerment, and cultural experiences as a Brazilian in Portugal. Her content includes restaurant recommendations, reflections on migration, and tips for digital presence, showcasing her journey and the challenges of balancing motherhood and business. Larissa actively engages with her audience through relatable posts and encourages dialogue around personal growth and community support.
Favikon Authority Score : 7 008 pts
13. Marta Leite de Castro
Marta Leite de Castro is a prominent Portuguese entrepreneur and media personality, serving as the Founder & CEO of Project N360. She hosts the RTP program 'Network Negócios' and is involved in various initiatives that promote creativity and innovation in business. Her content focuses on storytelling in corporate settings, marketing trends, and the evolution of brands. Marta is also recognized for her contributions to the World Creativity Organization and her efforts to inspire others through her work in media and events.
Favikon Authority Score : 7 009 pts
12. Pedro Oliveira
Pedro Oliveira is a co-founder and CEO of Appear and JOYN Consulting, focusing on business, marketing, and innovation. His social media content explores consumer psychology, business strategies, and entrepreneurial insights, often using humor and relatable anecdotes. He engages with his audience through TikTok and Instagram, sharing lessons from his experiences and promoting assertiveness in leadership. His posts reflect a curiosity-driven approach to exploring various business concepts and trends.
Favikon Authority Score : 7 079 pts
11. Susana de Sousa
Susana de Sousa is a seasoned customer experience advisor with over 10 years of experience, having worked with notable companies like Airbnb and Loom. She specializes in helping startups enhance their customer operations and is actively involved in mentoring within the Portuguese Women in Tech community. Susana shares insights on remote job opportunities and customer support strategies, emphasizing the importance of quality interactions and operational excellence in customer service.
Favikon Authority Score : 7 263 pts
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10. Sofia de Castro Fernandes
Sofia de Castro Fernandes is a prominent Portuguese author, speaker, and entrepreneur. She is the founder and CEO of àsnove, a platform focused on personal development and emotional intelligence. Sofia is known for her motivational content, emphasizing themes of resilience, empathy, and self-improvement. She is also a lecturer and mentor, contributing to various educational institutions. Her social media presence is marked by inspirational posts and a commitment to fostering positive change.
Favikon Authority Score : 7 439 pts
9. Carolina Afonso
Carolina Afonso is a seasoned professional in management and marketing, currently serving as CEO of Gato Preto in Portugal and Spain. With a Ph.D. in Marketing, she has over 18 years of experience in C-level roles, focusing on digital transformation, eCommerce, and sustainability. A professor at ISEG, she is recognized as one of the most influential businesswomen in Portugal by Forbes. Her posts reflect her commitment to innovation, leadership, and empowering women in business.
Favikon Authority Score : 7 494 pts
8. Tim Vieira
Tim Vieira is a prominent candidate for the Portuguese presidency in 2026, known for his entrepreneurial spirit and commitment to education through his Brave Generation Academy. He emphasizes the importance of innovation, flexibility, and personalized learning in education, advocating for systemic changes in Portugal. His social media presence reflects a focus on leadership, community engagement, and addressing bureaucratic challenges in business and governance. Tim's posts often highlight his vision for a better future for Portugal, aiming to inspire and mobilize citizens.
Favikon Authority Score : 7 650 pts
7. José Cardoso Botelho
José Cardoso Botelho is the CEO of Vanguard Properties, the largest real estate investment group in Portugal, specializing in high-end residential and tourism projects. He is also a co-founder of Import Wine and vice-president of APPII. His expertise includes new business development, international negotiations, and finance. Botelho is a philanthropist supporting sports, education, culture, and health initiatives. He is fluent in multiple languages and contributes to renowned publications.
Favikon Authority Score : 7 805 pts
6. José Costa Rodrigues
José Costa Rodrigues is a Portuguese entrepreneur based in the USA, co-founder and CEO of Relive, a real estate company. He shares insights on entrepreneurship, financial literacy, and personal growth through his podcast 'Success Talks'. With a strong focus on empowering real estate agents, he emphasizes the importance of hard work, resilience, and maintaining a balance between personal and professional life. His content often reflects his journey as an immigrant entrepreneur and his commitment to fostering connections between Portugal and the USA.
Favikon Authority Score : 7 892 pts
5. Joana Salgueiro
Joana André is a passionate travel entrepreneur and co-founder of @honeymooners.travel, sharing her journey of love and family. Her posts reflect deep emotional connections, celebrating milestones like marriage and motherhood, while advocating for living in the moment. Joana's content often intertwines personal stories with travel experiences, aiming to inspire couples to cherish their relationships and adventures. She emphasizes gratitude and the importance of family, creating a relatable and heartfelt narrative for her audience.
Favikon Authority Score : 7 893 pts
4. Susana Torres
Susana Torres is a high-performance coach and AI mentor based in Lisbon, Portugal. She specializes in mental training and coaching for athletes and executives, leveraging her expertise in artificial intelligence to enhance performance. With a strong social media presence, she shares motivational content focused on personal growth, leadership, and the integration of AI in achieving success. Susana is also an author and speaker, known for her engaging podcasts and workshops that inspire individuals to unlock their potential.
Favikon Authority Score : 8 096 pts
3. Vanessa Santana
Vanessa Santana is a dynamic entrepreneur and influencer based in Lisbon, known for her vibrant presence in the dance and carnival scenes. As the CEO of Vanny Lisbon, she promotes handmade crochet bikinis and fitness wear. Her social media showcases her journey from the stages of Lisbon to the grand parades of São Paulo's Carnival, emphasizing themes of empowerment, culture, and celebration. Vanessa engages her audience with stylish looks, motivational messages, and a strong connection to Brazilian samba culture.
Favikon Authority Score : 8 237 pts
2. Jorge Martinez
Jorge Martinez is a content creator focused on helping the Latino community in the USA start their own online businesses. His social media presence includes informative posts about immigration issues, business opportunities, and personal experiences living in the United States. He engages with his audience through various platforms, particularly YouTube and TikTok, where he shares insights and advice tailored to the Hispanic community.
Favikon Authority Score : 8 242 pts
1. Fred Canto e Castro
Fred Canto e Castro is a prominent entrepreneur and founder of Seekers, a platform focused on personal development and leadership. He has built a community of over 250K followers across social media, sharing insights on self-leadership and personal growth. His Life MBA program has enrolled over 2,000 students, emphasizing skills often overlooked in traditional education. Fred is also a sought-after speaker, having addressed large audiences and collaborated with major brands like Coca-Cola and Nike.
Favikon Authority Score : 8 289 pts
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🏆 TOP 20 X (TWITTER) INFLUENCERS IN PORTUGAL🏆 TOP 200 BUSINESS INFLUENCERS IN PORTUGAL
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