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Top 20 Fitness Influencers in the UK in 2026

This ranking lists the top 20 fitness influencers in the UK for 2026 based on reach and engagement. It highlights creators leading workouts, wellness, and healthy lifestyle content.

January 17, 2026
Elena Freeman
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Elena Freeman

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.

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Here’s the list of the Top 20 Fitness Influencers in the UK in 2026:

20. Gemma Atkinson

Gemma Atkinson is a UK-based radio host, co-founder of a beauty brand, and president of an animal sanctuary. She shares insights on fitness, parenting, and mental health, often highlighting her family life and experiences with pets. Her content emphasizes the importance of movement for mental well-being and features her journey as a mother and entrepreneur. She engages with her audience through personal stories and promotes her brand focused on empowering women with effective beauty products.

Favikon Authority Score : 8 763 

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19. James Beardwell

James Beardwell is a Gymshark athlete and fitness coach known for his engaging TikTok and Instagram content focused on fitness, skiing, and lifestyle. He promotes his coaching services and fitness products, often using discount codes for his followers. His posts feature a mix of humor and motivational messages, showcasing his journey and encouraging audience interaction. He has a strong presence in the fitness community, leveraging partnerships with brands like MyProtein and Gymshark.

Favikon Authority Score : 8 795 

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18. Stef Williams

Stef Williams is a fitness entrepreneur and instructor, known for her Pilates and strength training programs. She is the founder of WeGLOW, an app designed to empower women through fitness and wellness. Her content focuses on hybrid training methods, women's health, and personal growth, often sharing workout tips and motivational insights. Stef emphasizes the importance of balance in training and self-care, aiming to inspire her community to achieve their fitness goals while prioritizing their well-being.

Favikon Authority Score : 8 820 

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17. Amy-Jo Simpson

Amy-Jo Simpson is a fitness and comedy content creator known for her engaging TikTok videos that blend humor with fitness tips. She promotes a healthy lifestyle, focusing on workouts and nutrition, particularly for women over 40. Her content often features family life and relatable comedic skits, showcasing her personal trainer expertise. She actively engages with her audience through various platforms, emphasizing positivity and community support.

Favikon Authority Score : 8 842 

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16. Eddie Abbew

Eddie Abbew is a former bodybuilding champion and qualified psychiatric nurse who focuses on educating others about nutrition and health. He advocates for a diet based on whole, natural foods, emphasizing the negative impacts of ultra-processed foods. His social media presence includes motivational content, personal stories, and practical advice on achieving better health through dietary changes. He also offers eBooks and a 90-day fat loss roadmap, aiming to inspire others to take control of their health.

Favikon Authority Score : 9 853 

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15. Elle Brooke

Elle Brooke is a multifaceted personality known for her work as a boxer, comedian, and social media influencer. She engages her audience with humorous and playful content across platforms like TikTok and Twitter, often sharing personal anecdotes and lighthearted commentary. Her posts frequently highlight her boxing career while also showcasing her fun and relatable side, appealing to a diverse audience interested in entertainment and sports.

Favikon Authority Score : 8 881 

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14. Joe Fazer

Joe Fazer is a fitness enthusiast and content creator, primarily focused on body transformation and workout routines. He promotes brands like Myprotein and YoungLA, sharing discount codes and personal fitness journeys. His YouTube channel features videos documenting his progress from a skinny teenager to a more muscular physique, along with travel vlogs and challenges. Joe engages with his audience through motivational content and fitness tips, aiming to inspire others on their fitness journeys.

Favikon Authority Score : 8 931

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13. Matt Morsia

Matt Morsia is a fitness enthusiast and athlete known for his engaging content on platforms like YouTube and Instagram. He promotes fitness, training, and diet plans, often featuring collaborations with brands like Gymshark and Myprotein. His posts include personal fitness challenges, home renovations, and humorous takes on gym culture. He also runs the Morsia App, offering customized training and diet plans. His presence as a Gladiator on BBC adds to his appeal, showcasing his dedication to fitness and lifestyle transformation.

Favikon Authority Score : 8 932 

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12. Joe Wicks

Joe Wicks, known as The Body Coach, is a fitness coach and author focused on promoting health and wellness through engaging workout content. He offers a variety of home workouts, healthy recipes, and fitness challenges, particularly aimed at families and children. His initiatives include the 'Activate' animated workout series for kids, emphasizing fun and movement. Joe's social media presence is characterized by motivational posts and community engagement, aiming to inspire a healthier lifestyle.

Favikon Authority Score : 8 948 

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11. Lisa Lanceford

Lisa Lanceford is a fitness trainer and entrepreneur, known for her engaging social media presence focused on health and fitness. She promotes her STRNG fitness app, offering personalized workout plans and nutrition guidance. Lisa shares her journey as a new mother while emphasizing the importance of self-care and fitness. Her content includes workout tips, motivational posts, and personal anecdotes, appealing to a community of fitness enthusiasts and mothers.

Favikon Authority Score : 8 972 

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10. Kai Shepherd

Kai Shepherd is a fitness enthusiast and athlete associated with YoungLA and MyProtein, promoting protein-rich diets and workout routines. His social media presence features humorous and engaging content centered around fitness, food, and personal experiences, often highlighting his partnerships with brands. He actively engages with his audience, sharing insights into his fitness journey and lifestyle.

Favikon Authority Score : 8 979 

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09. Meggan Grubb

Meggan Grubb is a fitness trainer and founder of Beyond App, dedicated to empowering women through fitness at every life stage. She shares personal experiences, workout tips, and motivational content on platforms like Instagram and YouTube, focusing on pregnancy, postpartum fitness, and overall well-being. Her engaging approach encourages women to embrace movement and prioritize their health, fostering a supportive community. Meggan's content often highlights the importance of fitness in mental health and personal growth.

Favikon Authority Score : 9 046 

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08. McKenna Crisp

McKenna Crisp is a Gymshark athlete known for her engaging social media presence, sharing fitness-related content, personal milestones, and promotional offers. She actively promotes Gymshark products and C4 Energy, showcasing her journey and experiences in the fitness community. Her posts often reflect positivity and gratitude, resonating with her audience. McKenna's content includes workout tips, personal reflections, and collaborations with friends, emphasizing a supportive and vibrant fitness lifestyle.

Favikon Authority Score : 9 053 

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07. Sandhya Sivakanthan

Sandhya Sivakanthan is a Gymshark athlete and dental student who shares her fitness journey and personal growth on social media. Her content focuses on gym humor, transformation stories, and the importance of community support in fitness. With a strong presence on Instagram and TikTok, she engages her audience with relatable posts about her experiences, challenges, and the ups and downs of balancing university life with fitness. Sandhya promotes Gymshark products and encourages her followers to embrace their journeys.

Favikon Authority Score : 9 064 

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06. Sydney Cassidy

Sydney Cassidy is a fitness enthusiast and Gymshark athlete, dedicated to empowering women through fitness. She shares her personal growth and fitness journey on platforms like TikTok and Instagram, focusing on strength training, nutrition, and community building. As the founder of @gymgirlslockerroom, she promotes a supportive environment for women in fitness. Her content includes workout routines, motivational messages, and personal anecdotes, encouraging her audience to embrace their strength and confidence.

Favikon Authority Score : 9 066 

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05. Siobhan Wilson

British online fitness coach (Siobhan Wilson) featured in Women's Health UK and Dazed; runs Wilson Coaching with 2M TikTok followers; shares workout tips, fat-loss guidance, glute-focused routines, and partnerships; content across TikTok, Instagram, YouTube; promotes online coaching programs.

Favikon Authority Score : 9 068 

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04. Zoe Ellen Rae

Zoe Ellen Rae is a Manchester-based athlete and content creator known for her engaging posts about fitness, running, and personal milestones. She shares her journey through various races, including Hyrox competitions, and promotes a healthy lifestyle. Her social media presence is characterized by motivational content, personal achievements, and collaborations with fitness brands like Gymshark. Zoe's posts often highlight her experiences with friends and family, showcasing a supportive community around her athletic endeavors.

Favikon Authority Score : 9 087 

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03. Ross Dickerson

Ross Dickerson is a fitness coach and owner of DR Physique, dedicated to helping individuals achieve their fitness goals through personalized training and diet plans. His social media presence focuses on workout tips, motivational content, and transformation stories, appealing to both men and women. He actively engages with his audience by sharing practical advice and promoting his fitness app. Ross emphasizes the importance of consistency and diet in achieving results, making him a relatable figure in the fitness community.

Favikon Authority Score : 9 103 

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02. Marino Katsouris

Marino Katsouris is a fitness and lifestyle content creator known for his engaging posts about gym routines, nutrition, and car reviews. He promotes brands like MyProtein and BoohooMan, sharing workout tips and meal plans while emphasizing a healthy lifestyle. His content spans Instagram and YouTube, where he combines fitness with lifestyle elements, including car culture. Marino's audience appreciates his practical advice and relatable approach to fitness and daily routines.

Favikon Authority Score : 9 176 

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01. Lilylifts

Lily is a passionate fitness enthusiast and Gymshark athlete, sharing her journey in the gym and promoting women's empowerment through fitness. She engages her audience with relatable content about gym experiences, community building, and personal growth. Lily also founded The Night Club, a running club aimed at enhancing women's safety while exercising outdoors. Her posts often highlight the importance of support and camaraderie among women in fitness, making her a strong advocate for female empowerment in the gym community.

Favikon Authority Score : 9 185 

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Also See 👀
🏆 TOP 20 FITNESS INFLUENCERS IN BRAZIL IN 2026
🏆 TOP 200 FITNESS INFLUENCERS IN THE UK
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