Top Influencer Marketing Agencies in Australia in 2025

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All real-time rankings of all platforms and countries are available here.

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Here’s the list of the top influencer marketing agencies in Australia in 2025:

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1. Hoozu

Hoozu specialises in Human Media, providing strategic and creative expertise across influencer, creator, and social media marketing. Partnerships with brands such as RYOBI and WILD prove the agency’s strength in designing creator led campaigns grounded in sharp audience insights.

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The methodology embraces nowstalgia, merging retro cues with contemporary aesthetics to strike an instant chord with Gen Z audiences. Campaign rollouts frequently feature authentic voices like @ugcbyleyah and @jacqueline.ghs, infusing feeds with relatable stories that spark engagement.

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A dedicated optimisation crew tracks real time metrics, repurposes winning assets, and scales collaborations with top performing creators. This feedback loop sustains momentum and translates fresh content into measurable lifts in reach, sentiment, and conversion.

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Top Customers: Emma Sleep, RYOBI, Supercheap Auto, Flight Centre, Universal Pictures 

Employee Count: 11‑50

Starting Budget: ≥ $1K

Year Founded:  2015 

Niches Served: Home‑improvement, travel, FMCG, entertainment 

Office Location: Sydney CBD

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2. Social Soup

Social Soup has served the influencer marketplace for more than seventeen years, delivering over five hundred campaigns across beauty, FMCG, banking, alcohol, technology, pharma, and not for profit sectors. This depth of experience positions the agency as an authority on connecting brands with audiences that demand authenticity. Each activation begins with research that pinpoints the conversations shoppers genuinely trust.

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Social Soup designs programs that range from micro creators with niche credibility to marquee personalities whose social reach multiplies impact. The agency curates compliant, high quality user generated content and secures digital rights so brands can place those assets in paid native formats, driving measurable ROI. By embedding a brand within genuine peer recommendations, the strategy converts attention into lasting preference.

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Top Customers: Blackmores, PepsiCo, Philips Avent, Vicks, ALDI, LEGO

Employee Count: 11‑50

Starting Budget: ≥$1K

Year Founded: 2004 

Niches Served: FMCG, tech, retail, lifestyle

Office Location: Redfern, NSW

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3. Hello (ex‑Hello Social)

Hello tops the industry awards table with three consecutive Campaign Asia Social Media Agency of the Year wins in 2022, 2023 and 2024, plus Influencer Marketing Agency of the Year 2024. Further recognition as AIMCo Influencer Agency of the Year in 2022 and 2024 underlines leadership that converts into measurable brand growth. Such consistency signals strategic vision trusted by both global and Australian marketers.

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Guided by proprietary Creative Intelligence, the agency unites creativity with data insight to design brand experiences for the digital era. Cross functional teams remove silos, linking screens and physical spaces to spark emotional connections along the whole customer journey. This holistic philosophy unlocks new white space opportunities, amplifies traditional media and positions client businesses for an adaptive, connected future.

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Top Customers: Kleenex, TikTok AU, Bowel Cancer Australia campaign credits 

Employee Count: ≈60

Starting Budget: ≥$5K

Year Founded: 2012

Niches Served: Consumer Packaged Goods, Health, Events

Office Location: Surry Hills, Sydney

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4. The Exposure Co.

The Exposure Co. operates from Australia and New Zealand, partnering with creators across Instagram, YouTube, Facebook, TikTok, podcasts, and blogs. The agency specializes in linking brands to authentic influencer voices, crafting campaigns that resonate with regional and global audiences.

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Service lines cover content creation, social media strategy, original production, and brand collaborations that run from concept to reporting. In house experts coach creators on best practice while guiding marketers through platform algorithms and emerging trends. This integrated approach lifts engagement and drives measurable conversions.

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Portfolios feature culinary showcases, product reveal marathons, and purpose driven storytelling for social impact. Success stories illustrate how strategic creator pairings spark buzz, boost sales, and build enduring brand trust.

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Top Customers: ASUS, Invisible Zinc, RACQ, Wonderful Indonesia

Employee Count: 11‑50 

Starting Budget: ≥$1K

Year Founded: 2015

Niches Served: Beauty, Lifestyle, Parenting, Travel 

Office Location: Ascot, Brisbane

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5. Bastion Amplify

Bastion Amplify fills its social feeds with vivid showcases of creative work and energetic team collaborations. Each post spotlights partnerships with well known brands, underlining fresh growth opportunities for staff while introducing key roles across the business.

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Followers also see regular celebrations of achievements and industry events, plus snapshots from community events that reinforce a culture of giving back. The content presents a genuinely diverse workforce, positioning Bastion Shine as a magnet for top talent in Australia’s creative sector.

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Top Customers: Xbox anz, King’s Hawaiian (Us), Multicultural Government Campaigns

Employee Count: 201‑500 (group) 

Starting Budget: ≥ $1K

Year Founded: 2009

Niches Served: Retail, Government, Multicultural, Sport 

Office Location: Cremorne, VIC 

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6. Alt/Shift

Alt/shift operates as a creative communications agency in Australia, championing alternative thinking that sparks measurable behavior change. The team crafts campaigns that blend strategy with cultural insight, positioning brands as catalysts for progress.

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Social channels spotlight collaborations with household names, celebrating community engagement and tangible social impact. Content highlights support for women's sports, local charities, and vital public health initiatives, while influencer partnerships convert conversations into action through captivating visuals.

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Top Customers: Vic gov Big Build, White Fox, Luxury Travel Brands 

Employee Count: 51‑200 (agency group)

Starting Budget: ≥$1K

Year Founded: 2011 

Niches Served: Lifestyle, Fashion, Tourism, Government

Office Location: Fitzroy, VIC

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7. Megaphone Marketing

Megaphone Marketing operates from Melbourne, Sydney, and Brisbane, delivering growth for brands across Australia. Under CEO Lauren Oakes, the agency has expanded from a boutique outfit to a national force, a journey that began with her first role as a junior account manager.

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Core expertise includes fine tuning Meta ads for stronger sales outcomes and applying rigorous strategic testing that lifts ROI for ecommerce and service businesses. A dedicated performance team studies audience signals, creative impact, and budget allocation to push every campaign further.

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Education remains central to the culture, showcased through the flagship TikTok Unlocked roadshow that introduces marketers to emerging creator opportunities. For brands ready to convert digital attention into measurable revenue, Megaphone offers a clear path to elevated marketing success.

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Top Customers: Alias Mae, Zero Co, Funday, Ethique (case studies) 

Employee Count: 51‑200

Starting Budget: ≥ $5k 

Year Founded: 2013

Niches Served: E‑commerce, Beauty, Footwear

Office Location: Cremorne, VIC

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8. Emote Digital

Emote Digital is a full service, award winning digital agency partnered with APNA, the peak professional body for nurses in primary health care. The team engineers measurable growth through digital marketing campaigns, sophisticated website design structures, and data informed social media evolution. Close collaboration with APNA shows an ability to translate complex healthcare messaging into engaging online experiences.

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Expertise extends to cutting edge TikTok marketing initiatives and robust eCommerce security solutions that protect revenue at scale. Using brand storytelling and real time interaction, the consultants turn passive audiences into loyal communities while driving strategic business outcomes for clients across Australia.

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Top Customers: Bakers Delight, Erst Wilder (testimonials)

Employee Count: 11‑50

Starting Budget: ≥$1K

Year Founded: 2001

Niches Served: Retail e‑commerce, B2B SaaS 

Office Location: Hawthorn, VIC

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9. Theory Crew

Theory Crew Agency stands out as a PR powerhouse, crafting impactful strategies that elevate brand stories across Australia. Recent collaborations with La Zuppa and strong media wins for Axil Coffee underline a talent for securing headlines and consumer mindshare.

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The agency prioritises real time relevance, using social listening and newsroom style ideation to intercept trending conversations before interest peaks. A nimble team delivers quick response content and urgent insights, ensuring campaigns capture audience attention at the precise moment curiosity sparks.providing established players with incremental lift in an already mature market.

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Top Customers: Boost Juice, Ferrero Rocher, Avène, Sunny Queen Farms 

Employee Count: 11‑50

Starting Budget: ≥$1K

Year Founded: 2012

Niches Served: Beauty, FMCG, Wellness 

Office Location: Armadale, VIC

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10. RISER Collective

RISER positions itself as a content creation agency that empowers emerging creators through structured gifted campaigns. The program matches micro influencers with consumer names such as DermaVeen, Inika Beauty, and Kärcher, ensuring every partnership feels native to each audience.

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The agency's creator first mindset impressed judges at the 2025 AMI Excellence Awards, earning a finalist nod for innovation. Transparent briefs, open feedback loops, and performance analytics help every participant refine personal brand storytelling.

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Joining RISER grants instant access to respected brands while preserving an authentic voice. Aspiring creators gain mentorship, resources, and a supportive community that turns passion projects into measurable impact.

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Top Customers: 7‑Eleven, MARS, Pierre Fabre (Avene & Klorane), Thankyou 

Employee Count:  2‑10

Starting Budget: ≥$1K

Year Founded: 2022

Niches Served: Beauty, FMCG, health, QSR 

Office Location: Armadale, VIC

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Also See:
‍🏆 TOP  INFLUENCER MARKETING AGENCIES IN POLAND
‍🏆 TOP INFLUENCER MARKETING AGENCIES IN TURKEY
‍HOW DOES FAVIKON RANK INFLUENCERS?