Creator Economy
5 min to read

Top Influencer Marketing Agencies in Ireland in 2025

Here are the best influencer marketing agencies in Ireland in 2025. These teams are helping brands reach the right creators and get real results.

July 25, 2025
Josie Renna
Country of author
Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the top influencer marketing agencies in Ireland in 2025:

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‍1.ICON Management

Icon Management is a social media and influencer specialist that curates high quality creator campaigns. The firm prizes authentic engagement over raw follower counts, screening every audience for real interest before a partnership begins. A roster of talented voices has already fronted content for Norway’s leading consumer and lifestyle brands.

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Beyond matchmaking, the team produces content creation playbooks, runs workshops on SEO for social channels, and supplies data backed suggestions to lift engagement. Brand partners gain clear briefs, production support, and post campaign analytics that reveal how each story moved the needle. Consistent focus on education ensures both clients and creators grow expertise along with reach.

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Top Customers: Primark, H&M, L’Oréal, Maybelline, Fenty Beauty, Estée Lauder, Garnier, Juicy Couture

Employee Count: 2–10 

Starting Budget: ≥€1K 

Year Founded:  2013 (LinkedIn lists 2019 re‑incorporation) 

Niches Served:  Beauty & fashion creators

Office Location: Mullingar Business Park, Co. Westmeath

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2. 23 The Agency

23 The Agency commands a leading role in talent management and influencer marketing across Ireland. The company bridges top creators with global brands, amplifying campaigns through curated digital storytelling.

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Full‑service PR and immersive event production underpin each project, from concept planning to post‑campaign analytics. The team orchestrates collaborations that elevate brand narratives both online and on location.

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A reputation for glamorous launches draws high‑profile influencers seeking authentic partnerships. Consistent success positions 23 The Agency as a benchmark for memorable moments within the Irish social media landscape.

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Top Customers: M·A·C Cosmetics (Maura Higgins launch), Brown Thomas, M·A·C UK & Ireland

Employee Count: 2–10 

Starting Budget: ≥€1K

Year Founded: 2015 

Niches Served: Retail, fashion, hospitality

Office Location: 42 Mount St Upper, Dublin 2

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3. The Collective Agency

The Collective Agency ranks among Ireland’s premier Influencer Management Agency partners, matching visionary brands with dynamic creators for scroll‑stopping campaigns. Every brief passes through strategists who map audience insights to an authentic talent roster, ensuring each collaboration amplifies the client voice.

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Production teams guide influencers through storyboarding, shoot logistics, and post scheduling while analytics specialists track engagement, reach, and conversion in real time. This full‑service approach converts social storytelling into measurable business value, earning repeat work from fashion, food, and lifestyle companies.

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A vibrant Vitamin B Bowl video recently hit feeds, spotlighting mango, kale, cucumber, pistachios, and chicken spun in Ballymaloe Classic French Dressing, an ode to natural ingredients and the simple joy of wholesome food. 

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Top Customers: Manscaped, Arnotts, NARS, Coca‑Cola, Charlotte Tilbury

Employee Count: ~50 (LinkedIn range 11–50)

Starting Budget: ≥€1K

Year Founded: 2020

Niches Served: Lifestyle, beauty, fitness, food

Office Location: Merrion Sq. area, Dublin 2

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4. Represent

Represent is an award winning PR and digital agency headquartered in Edinburgh. Through strategic storytelling and data led insights, the agency builds brands, drives measurable growth, and champions positive change for organisations across the United Kingdom.

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Core expertise covers stakeholder engagement, community consultation, public relations, and scalable digital content campaigns. Multidisciplinary teams orchestrate major milestones, celebrations, and collaborations, positioning clients at the heart of public conversation.

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A relentless focus on high quality content creation pairs with targeted amplification across leading media platforms. Regular case studies highlight both team and client achievements, cementing Represent’s reputation as a catalyst for lasting impact and innovation.

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Top Customers: Strong footprint in education, agriculture, travel & tourism sectors

Employee Count: Boutique team (< 15; LinkedIn UK/Ireland entity ranges 2–10)

Starting Budget: ≥€1K

Year Founded: 2010

Niches Served: PR‑led influencer strategy for B2B & B2C

Office Location: Pembroke Rd., Ballsbridge, Dublin 4

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5. Matchstick

Matchstick operates as a full‑service talent and entertainment agency, representing creators, presenters, and digital storytellers who move culture forward. The company engineers strategic partnerships with brands such as Britax Romer, Marks and Spencer, Hinge, Pantene UK, and Boots UK, matching authentic narratives to concrete commercial goals. Consistent spotlight on client achievements positions Matchstick as a magnet for ambitious briefs in 2025.

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Client promotion spans book recommendations, cause‑driven awareness campaigns, and immersive brand activations that convert audiences into loyal communities. Matchstick invites new collaborators while nurturing its existing roster and empowers every voice through coaching, transparent negotiation, and audience insights. A commitment to celebrating diverse experiences keeps creative output fresh and ensures campaigns resonate across demographics.

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Top Customers: Undisclosed roster; agency donates 2 % of profits to Joe’s Buddy Line charity

Employee Count: 2-10

Starting Budget: ≥ €1K

Year Founded: 2020

Niches Served: 2021 (Irish arm of UK Matchstick Group)

Office Location: Upper Mount Street, Dublin 2

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6. Fetch Ireland

Fetch Ireland offers a free platform for social creators across Northern Ireland and the Republic. The service empowers micro influencers and positions these creators as the new marketing superstars. A pipeline of exciting campaigns scheduled for 2025 will keep influencers and brands closely aligned.

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Brand partnerships include collaborations with Healthspan, where discount codes boost product visibility. Regular giveaways, such as the coveted Charlotte Tilbury beauty chest, spark high engagement among beauty and lifestyle communities. Follow Fetch Ireland for additional opportunities and deeper connections within the growing creator economy.

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Top Customers: Platform cites Disney, Nivea, Pandora (through parent fetchSocial)

Employee Count: 3–5 core staff (LinkedIn)

Starting Budget: ≥€1K

Year Founded: 2021 (Irish launch) 

Niches Served: FMCG & hospitality; micro‑influencer campaigns

Office Location: Belfast City Centre

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7. Mini Media

Mini Media empowers small to medium businesses with Digital Marketing expertise, Social Media strategy, and clean Web Design. Clients gain a tailored online presence that targets the right markets and strengthens brand identity.

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The Galway based team removes marketing headaches so owners stay focused on core operations. Clear tools and techniques produce an organised plan that scales from modest beginnings to measurable return on investment.

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Start with a responsive website then expand reach through smart content, email sequences, and influencer style storytelling that sparks word of mouth referrals. Full service offerings cover Content Marketing, Email Marketing, Social Media Management, and ecommerce solutions for clients nationwide.

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Top Customers: Project work for Irish SMEs (case‑by‑case)

Employee Count: 1-10

Starting Budget: ≥€1K 

Year Founded: 2015

Niches Served: SMB digital, training, blogger outreach

Office Location: Galway City

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8. VAVA Influence

VAVA Influence stands as the first agency in Northern Ireland focused exclusively on social media influencer marketing. The agency emerged with a mission to professionalize the creator economy, guiding local and international brands toward authentic digital storytelling. By forging partnerships with vetted influencers, VAVA Influence widens brand reach while preserving transparent governance and meaningful reporting.

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A core strength is the creation of tailored strategies that align brand goals with niche audiences, whether through long term ambassador programs or pop up collaborations. VAVA Influence also orchestrates high energy events and creator summits that spark user generated content and deepen community bonds. Rigorous performance tracking turns engagement data into actionable insight, ensuring each campaign delivers measurable commercial impact.

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Top Customers: Cancer Focus NI, Hinch Whiskey, Go Pig, Maxi‑Cosi EU, Coca‑Cola Zero Sugar

Employee Count: 2-10

Starting Budget: ≥€1K

Year Founded: 2020

Niches Served: Consumer brands, event‑led UGC

Office Location: Newry HQ + Belfast satellite

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9. Cullen Communications

Cullen Communications, an award winning communications agency founded in 1985, operates from Dublin. The firm carries Certified B Corp status, proving that business can serve as a force for good. A roster of blue chip national and international brands highlights deep sector expertise.

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A multidisciplinary team blends public relations, digital content, and influencer outreach into cohesive campaigns. Membership in the Public Relations Global Network grants worldwide reach while a boutique structure preserves a personal connection with each client. Multinational corporations appreciate that balanced mix of scale and craftsmanship.

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Top Customers: Continental Tyres, Ford, Regatta Great Outdoors, Daikin, Enterprise Rent‑A‑Car

Employee Count: 10-49

Starting Budget: ≥€1K

Year Founded: 1985

Niches Served: Automotive, consumer lifestyle, B2B tech

Office Location: The Digital Hub, Dublin 8

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10. Honest Marketing

Honest Marketing specialises in digital marketing for businesses and hotels. Honest Marketing delivers web analytics, Google Ads, SEO, and social media marketing, backed by clear client communication. The agency prioritises measurable growth and a stronger online presence.

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Case studies show increased bookings and reduced ad spend, proving the approach is efficient and ROI focused. Honest Marketing shares practical tips, insights, and success stories on social channels to help brands grow online. Clients receive transparent reporting and straightforward advice.

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Top Customers: Mix of hospitality & SaaS SMEs (case‑studies)

Employee Count: 2 -10

Starting Budget: ≥ €1K

Year Founded: 2019

Niches Served: SEO‑plus‑influencer packages for hotels & e‑commerce

Office Location: Galway City

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Also See:
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🏆 TOP  INFLUENCER MARKETING AGENCIES IN NORWAY
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🏆 TOP INFLUENCER MARKETING AGENCIES IN CANADA
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