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Top 20 Influencers in León in 2025

León has become a hub for rising creators in 2025. From lifestyle to fashion, these influencers are driving culture and sparking conversations across Mexico.

September 17, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Influencers in Leon in 2025:

20. Jaz Ortega

Jaz Ortega is a Mexican lifestyle content creator on Instagram, sharing casual selfies, beach vibes, and everyday moments from León, Guanajuato. His posts mix warm emojis with laid-back captions and friend-like engagement, signaling a relatable, person-centered presence with strong audience interaction and travel/sea aesthetics.

Authority Score : 5 617 pts

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19. Jocelyn López Arenas

Mexican educator and lifestyle creator sharing her journey in pedagogy, personal growth, and empowering women. Based in León, Guanajuato, she blends education, motivation, and everyday life to inspire followers toward their goals.

Authority Score : 7 203 pts

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18. Mora

Mora is a Mexico-based humor and hip-hop creator from León, Guanajuato. He builds a cross-platform presence on TikTok and Instagram with family, friendship, and relationship skits, plus music releases. Content blends relatable daily life, psychology-inspired humor, and local León GTO culture, often featuring quick punchlines, memes, and collaborative tracks that engage a broad Latinx audience.

Authority Score : 7 395 pts

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17. Leonardo Castillo

Leonardo Castillo is a Mexico-based knitting educator and creator behind Tejiendo con Leonardo. He shares detailed tutorials, step-by-step patterns, tips for colorwork and two-needle techniques, and free project patterns. Active on YouTube, Instagram, and Facebook groups, he builds a supportive Spanish-speaking community through approachable lessons and hands-on demonstrations.

Authority Score : 7 673 pts

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16. Emanuel Ligas

Emanuel Ligas, known as Emawoow, is a barber in training from León, Guanajuato, Mexico, with a significant presence on TikTok and Instagram, boasting over 900,000 followers. His content primarily features personal anecdotes, family moments, and promotional collaborations, showcasing his journey in the barbering industry. He engages his audience with relatable posts and humor, often inviting followers to connect with him across platforms.

Authority Score : 7 689 pts

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15. Alfonso Leon

Alfonso Leon is a Mexico-based Creative Director and Hair Color Artist, renowned for dramatic color transformations (balayage, copper to blonde) across TikTok and Instagram. He showcases gender-inclusive styling for women and men, collaborates with Wella LATAM, and builds a beauty-focused social presence through step-by-step tutorials and salon artistry.

Authority Score : 7 693 pts

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14. Rocha Missael

León GTO-based content creator and mercadólogo Rocha Missael, sharing local food scenes, city life, events, and collaborations in León, Guanajuato and México. Known for recomendaciones about venues, fiestas y experiencias, cross-posting on TikTok (@rochamissael) with 655k followers and a strong Instagram presence. Builds partnerships with brands, venues, and creators while highlighting regional culture and hospitality.

Authority Score : 7 946 pts

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13. Blin

The creator is based in León, Guanajuato, Mexico, and is involved in fashion modeling and management. They collaborate with brands like @new_black_models and @nativomanagement, showcasing outfits and fashion tips on platforms like Instagram and TikTok. Their content primarily revolves around fashion trends, outfit inspirations, and personal style, often featuring collaborations with various fashion brands. Engagement is high, with posts receiving significant likes and interactions.

Authority Score : 7 971 pts

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12. Gerardo Sánchez

Mexican creator Gerardo Sánchez from León, Guanajuato. Cross-platform personality on TikTok and Instagram with humorous, relatable college-life and daily-moments content, plus light brand partnerships (MG car test drive, Skechers Mexico). Known for meme-inspired captions and high engagement; runs a secondary fitness account @geras.fit.

Authority Score : 8 109 pts

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11. Karely

Karely is a Mexican content creator based in León, Guanajuato, who shares engaging posts on TikTok and YouTube. Her content often features popular trends, such as CapCut edits, and she expresses gratitude towards her followers. With a presence in both Mexico and the United States, she connects with a diverse audience, showcasing her cultural background and personal experiences.

Authority Score : 8 151 pts

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10. Mafer García de León

Mafer García de León is a 22-year-old marketing professional based in Mexico. She shares vibrant content focused on fashion, wellness, and personal growth, often highlighting her outfits and lifestyle choices. Her posts reflect a strong emphasis on self-care, mental health, and gratitude, engaging her audience with relatable experiences and promotions. She collaborates with brands like SHEIN and promotes local businesses, showcasing her commitment to community and personal expression.

Authority Score : 8 168 pts

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09. Flowsito

The creator, known as Flowsito, is a humorous content creator based in León, Mexico, with a significant following on TikTok and Instagram. Her posts often feature comedic sketches, family interactions, and relatable humor, particularly focusing on parent-child dynamics. She engages her audience with lighthearted content, often using emojis and trending hashtags to enhance visibility. Flowsito collaborates with her parents, showcasing a family-oriented approach to her social media presence.

Authority Score : 8 307 pts

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08. Juan Pablo Leon Gutierrez

JP Leon is a fitness enthusiast and tattoo artist based in Mexico, sharing engaging content about his experiences in tattooing and studying English in Canada. His social media presence features a mix of fun, educational posts, and personal anecdotes, often highlighting his journey as an international student. He actively promotes the Canadian College and showcases his tattoo work, connecting with a diverse audience through humor and relatable content.

Authority Score : 8 325 pts

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07. Leonardo Padilla

Leonardo Padilla, known as Slick, is a professional Fortnite player from Mexico with a significant presence on Twitch, boasting over 385k followers. He shares insights into his gaming experiences, including tournament participation and practice sessions. His content primarily revolves around competitive gaming, showcasing skills and strategies in Fortnite. Slick engages with his audience through live streams and social media, emphasizing his journey in the esports scene.

Authority Score : 8 341 pts

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06. La Mishii

Mexican creator from León, Guanajuato, focusing on makeup tutorials, fashion outfits from tianguis, and Mexican pop culture. Content blends beauty tips, art features, and cultural references, with series on Halloween looks and stylish everyday wear. Active on TikTok with high engagement and cross-posts on Instagram under michiiiimiau.

Authority Score : 8 373 pts

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05. Tello Ponce de León

Tello Ponce de León is a political analyst from Mexico, focusing on current events and political dynamics. His content spans platforms like TikTok and YouTube, where he discusses topics such as economic policies, political figures, and election outcomes. His posts often critique political actions and highlight significant news stories, engaging a wide audience with his insights on Mexican politics.

Authority Score : 8 374 pts

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04. Paris Servin

Paris Servin is a passionate sneaker and fashion enthusiast based in León, Mexico. As a Fashion Nova ambassador, she shares her love for sneakers and streetwear through engaging TikTok and Instagram content. Her posts often feature outfit inspirations, sneaker reviews, and lifestyle vlogs, appealing to a young audience interested in fashion trends and sneaker culture. Paris aims to educate and guide her followers in the sneaker community while showcasing her unique style.

Authority Score : 8 417 pts

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03. Uriel Cadengo

Uriel Cadengo is a popular content creator from León, Guanajuato, Mexico, known for his comedic videos and engaging social media presence. With a significant following on TikTok (1.3 million) and Instagram, he focuses on humor, pranks, and relatable content, often featuring local events like the Feria de León. His posts frequently include interactive elements, encouraging audience participation and engagement.

Authority Score : 8 428 pts

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02. Ivan Spidey

Ivan Spidey is a Spanish-speaking Spider-Man toy collector and DIY cosplayer based in León, Guanajuato. He creates YouTube and TikTok content around Spider-Man toys, cosplay builds, unboxings, and toy hunts, with a friendly, nerd‑culture vibe. Active across YouTube, Instagram, TikTok, and Twitch, he posts weekly videos and cosplay tutorials. Contact via Rift Agency.

Authority Score : 8 618 pts

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01. Paolita Suarez

Paolita Suarez is a Mexican content creator based in León, Gto, known for her vibrant social media presence. She shares lifestyle content, beauty tips, and personal experiences, particularly focusing on her adventures in Japan. Paolita engages her audience with relatable posts about friendship, motherhood, and her journey through cosmetic surgeries. She also manages a YouTube channel and collaborates with various glam teams, showcasing her work in makeup and fashion.

Authority Score : 8 967 pts

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