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Top 20 Influencers in Japan in 2026

Meet the creators shaping Japan’s online scene in 2026. Their voice, style, and steady growth make them key figures in digital culture.

November 19, 2025
Elena Freeman
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Elena Freeman

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.

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Here’s the list of the Top 20 Influencers in Japan in 2026:

20. Mrs. GREEN APPLE

Mrs. GREEN APPLE is a Japanese music group celebrating their 10th anniversary with the release of their best album '10'. Their social media showcases vibrant concept photos, music videos, and behind-the-scenes content, engaging a large audience with their energetic style and diverse musical offerings. The group actively promotes their new releases and live performances, connecting with fans through visually appealing posts and interactive content.

Favikon Authority Score: 9 441 pts

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19. Sanae Takaichi | 高市早苗

高市早苗 is a Japanese politician and member of the Liberal Democratic Party, representing Nara's 2nd district. She actively engages in political discourse through social media, focusing on national security, trade agreements, and economic policies. Her posts often reflect her commitment to Japan's defense and economic stability, as well as her support for party candidates. She utilizes platforms like YouTube and Twitter to communicate her political activities and insights, aiming to foster a secure and prosperous society for all generations.

Favikon Authority Score: 9 442 pts

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18. Yamazaki Kento

Yamazaki Kento is a prominent Japanese actor known for his roles in popular films and series, including 'Alice in Borderland' and 'Under Ninja'. He actively engages with his audience on social media, sharing updates about his projects, promotional content, and personal insights. His posts often highlight collaborations with brands and showcase his work in the entertainment industry, reflecting a strong presence in Japanese cinema.

Favikon Authority Score: 9 443 pts

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17. Blue Sea

Blue Sea is a Japanese content creator known for his creative and comedic challenge videos featuring his friends. His YouTube channel is filled with fun experiments, pranks, and food-related content that highlight his lighthearted personality and entertaining storytelling style. He shares engaging and humorous videos that captivate millions of viewers across Japan and beyond.

Favikon Authority Score: 9 445 pts

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16. The Ueno Family

The Ueno Family, based in Japan, shares a variety of family-oriented content, including vlogs about daily life, parenting, and cultural experiences. Their posts often highlight interactions with their children, showcasing moments of joy and humor. The family engages with their audience through relatable content, emphasizing their experiences living in Japan. They also promote products through endorsements, indicating a blend of lifestyle and promotional content.

Favikon Authority Score: 9 452 pts

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15. HIKAKIN

HIKAKIN is a prominent Japanese YouTuber and the founder of UUUM Corporation, known for his diverse content across multiple channels, including gaming, vlogs, and collaborations. He engages in philanthropic efforts, such as fundraising for disaster relief. His social media presence is characterized by a mix of personal updates and promotional content, appealing to a wide audience. HIKAKIN also participates in various entertainment projects, including music collaborations and TV appearances.

Favikon Authority Score: 9 454 pts

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14. Hajime

Hajime is a popular Japanese content creator known for his diverse YouTube videos that range from food challenges to pranks and experiments. He engages his audience with a mix of humor and creativity, often showcasing extravagant spending and unique experiences. His social media presence includes Instagram and Twitter, where he shares personal moments and interacts with fans. Hajime's content is characterized by its casual and entertaining style, appealing to a broad audience interested in lifestyle and entertainment.

Favikon Authority Score: 9 473 pts

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13. CHANMINA

CHANMINA is a prominent Japanese-Korean singer-songwriter and rapper known for her dynamic music and production skills. She has gained significant popularity among Gen Z audiences, with over 700 million views on her YouTube content. Her recent projects include a successful solo concert tour and the production of a girl group, HANA. She actively engages with her fans through social media, sharing personal insights and promoting her music, including her latest album 'Naked'.

Favikon Authority Score: 9 477 pts

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12. Mr. Uekusa | Wes-P

Mr. Uekusa, also known as Wes-P, is a Japanese comedian renowned for his unique and daring tablecloth tricks that have captivated audiences worldwide. With a strong presence on platforms like TikTok and YouTube, he shares comedic and magical content, often incorporating elements of surprise and humor. His performances have earned him a finalist spot on France's Got Talent, showcasing his international appeal. Uekusa engages with his audience through personalized video messages and interactive content.

Favikon Authority Score: 9 480 pts

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11. Stray Kids Japan Official

Stray Kids Japan Official is the social media presence of the popular K-pop group Stray Kids, focusing on their music releases, concert tours, and fan engagement. The content primarily features promotional materials for their albums, including the upcoming 'GIANT', behind-the-scenes footage, and event announcements. The brand actively engages with fans through various platforms, showcasing their members' personalities and performances, while also promoting merchandise and special events.

Favikon Authority Score: 9 502 pts

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10. Bayashi

Bayashi is a prominent cooking ASMR video creator based in Japan, boasting over 50 million followers on TikTok. His content primarily revolves around food, featuring cooking recipes and ASMR experiences. He actively engages with his audience through various platforms, including Instagram and YouTube, where he shares longer cooking videos. Bayashi has also authored a recipe book focused on low-carb dishes, further establishing his expertise in the culinary field.

Favikon Authority Score: 9 504 pts

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9. Naomi Watanabe

Naomi Watanabe is a Japanese comedian and content creator based in NYC, known for her vibrant personality and engaging performances. She shares her experiences in stand-up comedy, often in both Japanese and English, and connects with her audience through humor and relatable content. Watanabe actively engages with her fans via live streams and social media, showcasing her journey in the entertainment industry, including award recognitions and collaborations. Her content often reflects her cultural background and personal growth.

Favikon Authority Score: 9 509 pts

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8. 미나 (MINA)

Mina is a prominent fashion influencer and ambassador for luxury brands like Fendi and Boucheron. Her Instagram showcases high-profile events, beauty products, and stylish accessories, reflecting her strong presence in the fashion industry. With a focus on elegance and creativity, she engages her audience through visually appealing content and collaborations with renowned brands. Mina's posts often highlight her experiences at exclusive events, making her a key figure in the luxury fashion scene in Japan.

Favikon Authority Score: 9 511 pts

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7. Snow Man

Snow Man is a popular Japanese boy band known for their energetic performances and engaging music content. They have a strong presence on social media platforms like Instagram, YouTube, and Twitter, where they share music videos, live performances, and behind-the-scenes content. Their themes often revolve around music releases, concerts, and fan interactions. Snow Man is celebrated for their dynamic choreography and catchy tunes, appealing to a wide audience in Japan and beyond.

Favikon Authority Score: 9 515 pts

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6. Ado

Ado is a prominent Japanese singer-songwriter known for her unique vocal style and impactful lyrics. She gained fame with her hit song 'Usseewa' and has since released multiple singles and albums, including her upcoming greatest hits album 'Ado’s Best Adobum'. Ado actively engages with her audience on platforms like YouTube and Twitter, sharing updates about her music, performances, and personal insights. Her content often features collaborations with other artists and showcases her artistic journey.

Favikon Authority Score: 9 518 pts

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5. Sakura Miyawaki

Sakura Miyawaki is a Japanese content creator known for her engaging gaming videos, primarily focusing on game commentary and live streams. She actively interacts with her audience across platforms like YouTube and Twitter, showcasing her personality through gaming challenges and personal updates. Her content often features popular games such as Fortnite and Little Nightmares, appealing to a youthful audience interested in gaming culture. She also shares insights into her life as an idol and her experiences in the entertainment industry.

Favikon Authority Score: 9 545 pts

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4. SATOYU

SATOYU is a prominent content creator based in Tokyo, Japan, known for his engaging posts about anime, gaming, and comedy. With a significant following on TikTok and YouTube, he often collaborates with other creators and brands, showcasing a mix of entertainment and promotional content. His vibrant personality and unique style resonate with fans of Japanese pop culture, making him a notable figure in the online community.

Favikon Authority Score: 9 555 pts

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3. Kenshi Yonezu | HACHI

Kenshi Yonezu, also known as HACHI, is a prominent Japanese musician and illustrator. He is renowned for his work as a VOCALOID producer and has a significant presence in the music industry, contributing theme songs to major projects like Studio Ghibli films and the Final Fantasy series. Yonezu's social media showcases his artistic collaborations, music releases, and involvement in anime and film soundtracks. His content often features his illustrations and insights into his creative process.

Favikon Authority Score: 9 598 pts

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2. Shohei Ohtani

Shohei Ohtani is a prominent Japanese baseball player known for his dual-threat capabilities as both a pitcher and hitter. Currently playing for the Los Angeles Dodgers, he shares insights into his baseball journey, personal experiences, and collaborations with brands. His social media presence features a mix of game highlights, personal moments, and promotional content, showcasing his influence in the sports community and beyond.

Favikon Authority Score: 9 606 pts

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1. ISSEI

ISSEI is a prominent Japanese content creator known for his humorous and entertaining videos across multiple platforms, including YouTube and TikTok. With a focus on making people smile, his content often features funny skits, challenges, and travel vlogs. He has a significant following, with millions of subscribers and followers, and serves as an ambassador for SHIBUYA SCRAMBLE S. ISSEI's content is characterized by its lighthearted and comedic nature, aiming to bring joy and laughter to a global audience.

Favikon Authority Score: 9 732 pts

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Also See 👀
🏆 TOP 20 INFLUENCERS IN MALAYSIA IN 2026
🏆 TOP 200 INFLUENCERS IN JAPAN IN 2026
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