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Top 20 LinkedIn Experts in Brazil 2025

Meet the Top 20 LinkedIn Experts in Brazil in 2025, recognized for their impact on audience engagement, lead generation, and LinkedIn thought leadership.

May 7, 2025
Jeremy Boissinot

Here’s the list of the Top 20 LinkedIn Experts in Brazil 2025:

20. Cristiani Moreira

Cristiani Moreira specializes in helping lawyers enhance their LinkedIn presence to attract clients. She employs proven strategies to transform ordinary profiles into authoritative showcases, increasing visibility and client engagement. Her content focuses on social selling, effective communication, and optimizing LinkedIn for legal professionals. She actively shares insights on the platform's updates and offers mentorship, demonstrating a commitment to empowering others in the legal field.

Favikon Authority Score: 4 115 pts

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19. Pedro Pavanato

Pedro Pavanato is a LinkedIn content specialist and ghostwriter focused on helping executives grow their audience and enhance their social selling strategies. He emphasizes the importance of effective post formatting and content relevance, sharing insights on maximizing engagement through various post types. His expertise lies in B2B communication, particularly on LinkedIn, where he advocates for authentic content creation over generic posts. He actively engages with his audience, offering mentorship and guidance on content production.

Favikon Authority Score: 4 296 pts

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18. André Wendler

André Wendler is a marketing professional specializing in LinkedIn Ads with nearly a decade of experience in digital marketing for B2B SaaS companies. He co-founded ads2in, the only Brazilian company focused exclusively on LinkedIn Ads, providing consultancy and campaign optimization. André shares insights on lead generation, campaign strategies, and the effectiveness of LinkedIn Ads compared to other platforms, emphasizing the importance of targeted marketing and audience engagement.

Favikon Authority Score: 4 306 pts

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17. Juliana Debora

Juliana Debora is the founder and CEO of Negócios em Foco, a marketing agency specializing in LinkedIn strategies for businesses. With a background in real estate, she transitioned to focus on corporate training and consulting for LinkedIn, helping clients enhance their online presence and generate leads. She actively shares insights on effective LinkedIn usage, job recruitment, and personal branding, engaging a community of professionals seeking to improve their business strategies.

Favikon Authority Score: 4 515 pts

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16. Daiana Rocha

Daiana Rocha is a LinkedIn strategist and social media specialist focused on optimizing profiles and creating impactful content. With a strong emphasis on personal branding, she helps professionals and companies enhance their visibility and engagement on LinkedIn. Her posts often reflect her insights on marketing strategies, career development, and the importance of authenticity in networking. Daiana's approach combines empathy and strategy, aiming to transform invisible profiles into opportunity magnets.

Favikon Authority Score: 4 956 pts

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15. Denise Maia

Denise Maia is a seasoned professional specializing in Sales and Business Development, particularly on LinkedIn. She is the founder of DMS - Digital Marketing Solutions, focusing on social selling and lead generation. An author of 'LinkedIn Found Me, Now What?', she has trained over 10,000 individuals and emphasizes the importance of personal branding and strategic engagement on LinkedIn. Her content often highlights the intersection of technology and sales, with a strong focus on empowering women in leadership roles.

Favikon Authority Score: 4 961 pts

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14. Kallen Chen

Kallen Chen is a LinkedIn Strategist specializing in enhancing the personal brands of C-level executives and companies. With over 20 years of experience in marketing and strategic planning, she focuses on empowering women executives to realize their leadership potential. Kallen conducts workshops and mentoring sessions, utilizing her 'K Method' to optimize LinkedIn profiles and foster authentic connections. She is also involved in initiatives supporting female leadership in the retail sector.

Favikon Authority Score: 5 372 pts

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13. Luize Oliveira

Luize Oliveira is a LinkedIn specialist focused on personal branding, content production, and B2B strategies. She offers consulting and mentorship to executives and entrepreneurs, helping them optimize their LinkedIn presence for better visibility and authority. Her posts emphasize storytelling, strategic content creation, and the importance of a well-optimized profile. Luize's expertise lies in transforming professional narratives into engaging content that attracts opportunities and fosters connections.

Favikon Authority Score: 5 728 pts

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12. Luciane Borges

Luciane Borges is a LinkedIn creator and personal branding expert with over 20 years of experience in communications and advertising. She specializes in guiding professionals and businesses on leveraging LinkedIn for career growth and social selling. As a digital nomad, she advocates for personal branding and online safety, particularly against online harassment. Her content focuses on career transitions, personal development, and effective communication strategies, appealing to job seekers, entrepreneurs, and sales professionals.

Favikon Authority Score: 5 870 pts

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11. Michelle Lima

Michelle Lima is a LinkedIn for Business specialist and international mentor recognized across Latin America and Europe for training over 2,500 professionals. She focuses on social selling, LinkedIn Ads, and strategic positioning to help companies and individuals turn LinkedIn into a powerful business tool. Michelle delivers training for sales teams, guiding them in prospecting, generating qualified leads, and building relationships with decision-makers. Her content highlights personal branding, digital authority, and career growth while inspiring professionals to leverage LinkedIn to gain visibility, close deals, and create new opportunities.

Favikon Authority Score: 5 942 pts

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10. Daniela Souza

Daniela Souza is a LinkedIn Intelligence and Strategy Mentor with a PhD in Language Studies. She specializes in optimizing LinkedIn profiles for B2B sales and professional repositioning, helping clients achieve top industry rankings. Her content focuses on effective communication strategies, profile optimization, and audience engagement, often incorporating insights from her extensive research in discourse analysis. Daniela promotes personalized approaches to networking and content creation, aiming to empower professionals, especially women, in their careers.

Favikon Authority Score: 6 277 pts

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9. Liliam Leal

Liliam Leal is a Brazilian expert in B2B marketing and social selling, specializing in helping entrepreneurs and businesses leverage LinkedIn for sales. With over 16 years of experience in digital marketing, she has developed a unique methodology that has generated over 500 million in sales. Liliam offers training, consulting, and workshops focused on social selling strategies, positioning, and lead generation. She is passionate about empowering others to achieve their business goals through effective social media practices.

Favikon Authority Score: 6 398 pts

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8. Alessandro Feijó

Alessandro Feijó is a LinkedIn specialist and international speaker focused on transforming LinkedIn profiles into business-generating tools. He offers courses, mentoring, and corporate training, emphasizing networking and personal branding. His content revolves around career development, emotional intelligence, and professional growth, often sharing motivational insights and practical advice for leveraging LinkedIn effectively. He engages with a professional audience, helping them navigate corporate environments and enhance their online presence.

Favikon Authority Score: 7 291 pts

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7. Samuel Leite

Samuel Leite is a LinkedIn and innovation specialist, founder of Digitale and Mercado Sonoro, and a professor at PUC-Campinas. With over 30 years of experience in digital marketing and communication, he is recognized as a LinkedIn Top Voice. Samuel actively shares insights on leadership, digital transformation, and the importance of effective communication. He is also a VP at ABpodcasters, advocating for the podcasting community in Brazil, and hosts the 'Transformação Digital' program, focusing on technology trends and their impact on business.

Favikon Authority Score: 7 426 pts

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6. Luciano Julio Duarte

Duarte L. is a Growth Hacker specializing in employability strategies, particularly on LinkedIn. He focuses on transforming professional profiles into opportunity magnets using high-performance marketing techniques. His method has successfully helped over 500 professionals enhance their visibility and secure job interviews. Duarte shares practical tips for job seekers, emphasizing the importance of tailored CVs and effective interview techniques. His content is data-driven and aimed at empowering individuals to stand out in competitive job markets.

Favikon Authority Score: 7 812 pts

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5. Flávia Gamonar

Flávia Gamonar is a LinkedIn Top Voice, mentor, and consultant specializing in content and business strategies. With over 1.2 million followers, she focuses on personal branding, employee advocacy, and thought leadership. As a corporate trainer and official LinkedIn Learning instructor, she has impacted over 300,000 students through her courses. Flávia is also an author, with her latest book 'Unique Stories' emphasizing the importance of personal narratives in professional growth. She has delivered over 300 speeches, including TEDx talks.

Favikon Authority Score: 7 919 pts

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4. Carol Moya

Carol Moya is a LinkedIn specialist and advisor with over 20 years of experience in business management and sales. She focuses on helping professionals leverage LinkedIn for networking and business growth through her 'LINK Method'. Fluent in English and Portuguese, she engages her audience with strategic insights and actionable tips to enhance their LinkedIn presence. Carol is also a volunteer in social programs, showcasing her commitment to community service.

Favikon Authority Score: 8 087 pts

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3. Priscila Mendes

Priscila Mendes is a top LinkedIn strategist and positioning consultant in Brazil, recognized as a Top 20 Creator on LinkedIn. With a background in Business Administration and an MBA in Business Management and Economics, she specializes in empowering professionals to enhance their LinkedIn presence. As a Financial Manager, she combines her expertise in leadership and community engagement to drive business growth and visibility. Her content focuses on professional development, leadership, and personal branding.

Favikon Authority Score: 8 551 pts

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2. Claudio Junior

💻 Specialist in LinkedIn and Digital Marketing (with recognition as the Top Most Influential Creators on LinkedIn, Big Voice In Award for the Top Voices on LinkedIn, ChangeMaker ComuniCare Award for Outstanding Professional Who Makes a Difference on LinkedIn), participated with books, courses, mentoring and lectures. 🏆 Among the 15 most influential profiles on LinkedIn Brazil in the 2025, 2024 and 2023 rankings. 🎖 Ambassador of the Favikon brand, the largest marketing and influencer platform in the world. 🧠 Specialist in Personal and Professional Development (with recognition as Top in Productivity and Personal Growth), invited with courses, mentoring and lectures. 💡 Creator of Digital Content, present on platforms and social media. 📈 Entrepreneur, having founded companies in the areas of Personal and Professional Development, and Linkedin and Digital Marketing. In addition to being the founder of a company that provides volunteer work in the area of ​​Spirituality. 📚 Author, with publications in books, scientific journals and international conferences. 🎓 Researcher, Reviewer of Scientific Journals and Postgraduate in Higher and Professional Education Teaching, experience in the area of ​​education in public and private universities. ⚙️ Mechanical Engineer (with a CREA-RJ award for Scientific and Technological Works) and Master in Metallurgical Engineering, experience in the area in Brazil, Portugal and the Netherlands in +10 years of work in multinational companies.

Favikon Authority Score: 8 685 pts

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1. Andre Santos

Andre Santos is a LinkedIn Top Voice and leading influencer in personal branding, sales, and marketing in Brazil. With over 20,000 professionals trained across 14 countries, he specializes in executive positioning, social selling, and digital reputation. His content focuses on empowering individuals to enhance their personal brands and achieve professional success through strategic insights and mentorship. He emphasizes the importance of recognizing others' contributions and maintaining a healthy work-life balance.

Favikon Authority Score: 8 880 pts

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.

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