Top 20 Malmö Influencers in 2025

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Here's the list of the Top 20 Malmö Influencers in 2025:

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20. Fredrik Zillén

Fredrik Zillén is a running technique specialist and lecturer, actively sharing insights on running training and techniques through his social media. He engages with his audience by posting about running events, training tips, and personal experiences in various environments. His content often includes motivational themes and practical advice for runners of all levels, showcasing his expertise in the field. He also promotes his online courses and YouTube channel, focusing on enhancing running efficiency and technique.

Followers on Social Media: 20.5K

Favikon Authority Score : 6 417 pts

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19. Rebecka Sundell

Rebecka Sundell is a rugby player and a Stage III breast cancer survivor based in Malmö, Sweden. Her social media presence focuses on her cancer journey, sharing personal experiences, treatment updates, and motivational messages. She actively engages with her audience, promoting awareness about breast cancer and encouraging young adults facing similar challenges. Rebecka also organizes support groups for young cancer patients, fostering community and shared experiences. Her posts reflect resilience and gratitude for the support she receives.

Followers on Social Media: 17.3K

Favikon Authority Score : 6 727 pts

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18. Hugo Bolin

Hugo Bolin is a professional football player associated with Malmö FF and Adidas Football. His social media presence highlights his achievements, including his debut for the national team and significant victories with his club. Posts often feature match highlights, personal milestones, and team celebrations, showcasing his athletic prowess and connection to Swedish football culture.

Followers on Social Media: 15.7K

Favikon Authority Score : 6 875 pts

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17. Ahmad Ahmad

Ahmad Ahmad is a prominent bodybuilder based in Malmö, Sweden, recognized as Sweden's greatest bodybuilder of all time and an IFBB PRO Champion. He is the owner of ELIT NUTRITION and ELIT STORE, focusing on health and wellness products. His social media presence features motivational content, fitness tips, and personal reflections on his journey from being a refugee from Iraq to achieving success in bodybuilding. He actively engages with his audience through posts about competitions, workouts, and healthy living.

Followers on Social Media: 86.9K

Favikon Authority Score : 7 261 pts

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16. Charlotta Björck

Charlotta Björck is a Swedish actress and filmmaker known for her involvement in documentary films, particularly 'JAG SKA BARA GRÅTA LITE FÖRST', which is set to premiere at the Göteborg Film Festival. Her social media presence highlights collaborations, film promotions, and her passion for literature, as seen in her participation in reading initiatives. She engages with her audience through personal anecdotes and behind-the-scenes content related to her projects, showcasing her artistic journey and community involvement.

Followers on Social Media: 45.4K

Favikon Authority Score : 7 327 pts

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15. Karim Bukhadurov

Karim Bukhadurov is a Central Asian traveler and content creator based in Almaty, Kazakhstan. He shares insights about life in Kazakhstan and his experiences living in Sweden, highlighting the beauty of both locations. His posts often reflect on personal growth, cultural observations, and the joy of travel, with a focus on nature and urban life. He engages with his audience through relatable narratives and stunning visuals of landscapes and cityscapes.

Followers on Social Media: 71K

Favikon Authority Score : 7 382 pts

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14. Svante

Svante, a veteran in life, shares his passion for aging with energy and style through fashion-focused posts on Instagram. His content features a variety of menswear, emphasizing heritage styles and vintage aesthetics. He often showcases outfits from brands like The Real McCoy's, Nudie Jeans, and Bleu de Chauffe, while engaging with his audience through personal anecdotes and reflections on aging. His posts highlight a rugged, stylish approach to fashion, appealing to those interested in menswear and lifestyle.

Followers on Social Media: 78.2K

Favikon Authority Score : 7 441 pts

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13. Sebastian Nanasi

Sebastian Nanasi is a Swedish football player actively sharing his journey in Ligue 1. His posts often highlight team efforts, personal achievements, and interactions with fans, showcasing a strong connection to his sport. He engages with his audience through celebratory messages and behind-the-scenes insights, reflecting his passion for football. His content is visually engaging, often featuring match highlights and personal reflections, appealing to sports enthusiasts and fans of Swedish football.

Followers on Social Media: 33.7K

Favikon Authority Score : 7 471 pts

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12. Julia Tuvesson

Julia Tuvesson, known as Tuvessonskan, is a Swedish food blogger and cookbook author based in Malmö. She shares vibrant plant-based recipes, cooking tips, and personal anecdotes about her culinary journey. Her content often features seasonal ingredients and traditional Swedish dishes, reimagined with a modern twist. Julia engages her audience with detailed recipes and insights into her cooking philosophy, emphasizing sustainability and local produce. She has authored several cookbooks, including 'Plåtmat' and 'Käka Grönt'.

Followers on Social Media: 98.6K

Favikon Authority Score : 7 509 pts

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11. Maria Dremo

Maria Dremo is a garden designer and inspirer, recognized for her work with a gold medal and people's choice award at the Malmö Garden Show 2017. Her social media presence focuses on garden design, sharing insights on creating beautiful outdoor spaces, and promoting gardening inspiration. She engages with her audience through podcasts and posts about seasonal gardening, plant care, and personal reflections on her garden experiences. Her content often highlights the beauty of nature and the joy of gardening.

Followers on Social Media: 92.1K

Favikon Authority Score : 7 708 pts

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10. Anders Christiansen

Anders Christiansen is a professional football player associated with Malmö FF. His social media presence highlights his achievements on the field, including team victories and personal milestones. He engages with fans through heartfelt messages and gratitude for their support. His posts often celebrate team spirit and camaraderie, showcasing his leadership qualities and dedication to the sport. He also shares insights into his journey back to football, indicating a personal narrative intertwined with his professional life.

Followers on Social Media: 43.5K

Favikon Authority Score : 7 734 pts

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09. John Taylor

John Taylor is a gardener and cidermaker based in Malmö, Sweden. His social media presence focuses on gardening tips, cider production, and seasonal gardening activities. He frequently collaborates with @hornbachsverige, sharing insights on plant care, pruning techniques, and the benefits of autumn planting. His posts often include personal anecdotes about his gardening experiences and interactions with other gardening professionals, showcasing a deep passion for horticulture and sustainable practices.

Followers on Social Media: 98.9K

Favikon Authority Score : 7 896 pts

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08. Aron Anderson

Aron Anderson is a motivational speaker and adventurer, known for his remarkable feats as a four-time cancer survivor. He inspires others through his adventures, including climbing mountains and swimming long distances, all while in a wheelchair. His social media presence focuses on themes of resilience, gratitude, and pushing personal limits. He actively supports cancer research and encourages others to pursue their dreams, sharing insights on overcoming challenges and the importance of teamwork.

Followers on Social Media: 103.4K

Favikon Authority Score : 8 006 pts

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07. Birdie Tam

Birdie Tam is a self-taught ceramic artist and illustrator based in Malmö, Sweden. She shares her journey of creating pottery and illustrations, emphasizing her transition from a senior UX designer to a full-time artist. Her content focuses on pottery techniques, personal growth in her craft, and the challenges of running a small business. Birdie engages her audience with insights into her creative process and product updates, showcasing her handmade items like socks and ceramics.

Followers on Social Media: 152.4K

Favikon Authority Score : 8 135 pts

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06. Philip Warren Gertsson

Philip Warren Gertsson is a football freestyler from Sweden, recognized as a 2x Asian Champion and ranked in the top 8 globally. His social media showcases impressive football tricks, collaborations with brands like Unisport and Adidas, and personal insights into his journey in freestyle football. He engages with his audience through interactive posts, sharing both achievements and challenges, including mental health and injury recovery. His content is primarily focused on football skills and lifestyle.

Followers on Social Media: 418.4K

Favikon Authority Score : 8 144 pts

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05. Edward Af Sillén

Edward Af Sillén is a Swedish writer and director known for his work in theatre, film, and television. He is currently directing 'STALKER' in New York City and has been involved in productions like 'Dreamgirls' and 'Änglagård' in Stockholm. His social media showcases his creative projects, collaborations with artists, and reflections on the entertainment industry, including his experiences with the Eurovision Song Contest. He emphasizes humor and gratitude in his posts, engaging with his audience through personal anecdotes and behind-the-scenes insights.

Followers on Social Media: 114.6K

Favikon Authority Score : 8 149 pts

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04. Isabell Rydberg

Isabell Rydberg is a lifestyle content creator based in Malmö, Sweden, sharing her passions for fashion, beauty, food, sports, and travel. Her posts often feature joyful moments, dance, and family activities, reflecting a vibrant and active lifestyle. She engages her audience with personal anecdotes and invites interaction through questions about style and preferences. Isabell promotes wellness and fitness, including partnerships with health brands, and showcases her home life, particularly during festive occasions.

Followers on Social Media: 108.2K

Favikon Authority Score : 8 218 pts

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03. Madeline Robson

Madeline Robson is a Canadian living in Malmö, Sweden, sharing her experiences of adapting to Swedish culture and family life. Her content focuses on family, parenting, and cultural insights, often highlighting the differences in societal norms, such as parental leave. She engages her audience with personal stories, travel itineraries, and lifestyle tips, fostering a sense of community among her followers. Her posts reflect a blend of emotional moments and practical advice, making her a relatable figure for those interested in life abroad.

Followers on Social Media: 119.1K

Favikon Authority Score : 8 243 pts

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02. Agneta Sjödin

Agneta Sjödin is a Swedish program host, podcaster, and author of 12 books. She runs a YouTube channel called MindGap, focusing on topics like numerology, astrology, and personal transformation. Her Instagram features personal reflections, family moments, and insights into her podcast episodes, often discussing spirituality and self-discovery. She promotes female leadership and encourages her audience to embrace change and authenticity in their lives.

Followers on Social Media: 176.6K

Favikon Authority Score : 8 247 pts

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01. Molly My Marianne Sandén

Molly Sandén is a prominent Swedish artist and songwriter known for her powerful vocals and engaging performances. She gained international recognition as the singing voice of Sigrit in the Netflix film 'Eurovision Song Contest: The Story of Fire Saga.' With four studio albums and over a billion streams, she has won multiple awards, including Swedish Grammys. Her social media showcases her music, behind-the-scenes content, and personal insights, reflecting her vibrant personality and connection with fans.

Followers on Social Media: 892K

Favikon Authority Score : 8 659 pts

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How does Favikon rank influencers?

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‍Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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