Top 20 Nail Influencers in Brazil in 2025

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Here’s the list of the Top 20 Nail Care Influencers in Brazil in 2025:

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20. Nágila Torres

Nágila Torres is a Brazilian manicure and entrepreneur based in Araçatuba, SP. She shares humorous and relatable content about the life of a manicure, emphasizing self-care and personal growth. With over 9,000 students, she promotes her brand, 'Manicure Sincera,' and engages her audience through TikTok and Instagram with comedic posts and beauty tips. Nágila also advocates for health and wellness, showcasing her weight loss journey and partnerships with beauty brands.

Favikon Authority Score: 8 384 pts

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19. Vanessa Saraiva

Vanessa Saraiva is a prominent nail designer and educator based in Ribeirão Preto, Brazil. She specializes in fiberglass nail extensions and offers courses for aspiring nail designers. With a strong social media presence, she shares tips, techniques, and personal experiences to inspire and educate her audience. Her content emphasizes the importance of understanding client needs and delivering personalized services, making her a respected figure in the beauty industry.

Favikon Authority Score: 8 403 pts

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18. Natália Oliveira

Natália Oliveira is a nail designer and instructor, actively promoting her work and products on social media. She engages her audience with humorous posts about the nail industry and shares personal insights, including her faith and family life. As an ambassador for a cosmetics brand, she focuses on beauty and nail art, while also offering courses and partnerships. Her content often includes relatable anecdotes and light-hearted commentary on the challenges of her profession.

Favikon Authority Score: 8 425 pts

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17. Tatiane Lima

Tatiane Lima is a nail art enthusiast and content creator with a focus on nail care and beauty tips. With over 18 years of experience, she shares tutorials, product recommendations, and nail art inspirations across Instagram and TikTok. Her content often features collaborations with cosmetic brands, showcasing various nail products and techniques. Based in Jundiaí, Brazil, she engages her audience with vibrant visuals and practical advice, making her a go-to source for nail art lovers.

Favikon Authority Score: 8 436 pts

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16. Lenise Castro

Lenise Castro is a beauty creator specializing in natural nail care and cuticle transition techniques. She shares tips on maintaining beautiful nails and offers product recommendations, particularly in the nail polish sector. Her content is vibrant and engaging, often featuring tutorials, product reviews, and humorous takes on beauty trends. Lenise actively promotes her brand through discount codes and collaborations with beauty brands, making her a notable figure in the beauty influencer space.

Favikon Authority Score: 8 447 pts

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15. Maju Marafão

Maju Marafão is a Brazilian content creator focused on nail art and beauty tips, primarily sharing engaging and humorous content on TikTok and Instagram. With a significant following, she provides tutorials, trends, and product recommendations related to nail care and decoration, appealing to a predominantly female audience. Her posts often include relatable humor and practical advice, making her a go-to source for beauty enthusiasts.

Favikon Authority Score: 8 453 pts

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14. Yara Carole

Yara Carole is a Brazilian content creator focused on nail care, beauty tips, and motherhood. She shares insights on nail trends, product reviews, and personal experiences related to pregnancy and parenting. Her engaging TikTok and Instagram posts often feature humor and relatable content, appealing to a wide audience interested in beauty and family life.

Favikon Authority Score: 8 454 pts

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13. Ana Paula Villar

Ana Paula Villar is a prominent nail design educator with a strong online presence, offering tutorials and courses on nail art techniques. With over 40,000 students globally, she focuses on efficient nail design methods, emphasizing quality and creativity. Her content spans YouTube and Instagram, showcasing step-by-step guides for various nail techniques, including polygel and fiber glass applications. Ana actively engages with her audience, promoting products and sharing tips to enhance their skills in the beauty industry.

Favikon Authority Score: 8 464 pts

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12. Júlia Sípoli

Júlia Sípoli is a beauty enthusiast with a focus on nail art, makeup, and hair care. With over 950k followers, she shares tips and tutorials on creating perfect nails and beauty routines. Her content is engaging and often features product partnerships, particularly with brands like Dailus and Impala. Júlia emphasizes self-expression through beauty and encourages her audience to embrace their creativity. She also hosts live sessions for deeper engagement and learning.

Favikon Authority Score:  8 471 pts

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11. Bruna Morais

Bruna Morais is a passionate manicure and pedicure expert based in Boa Esperança, MG, Brazil. She is an ambassador for @anitaesmaltes, showcasing her love for natural nails and vibrant nail art. Her social media presence is filled with colorful inspirations for nail designs, particularly around festive occasions like Carnaval and New Year's. Bruna engages her audience with interactive posts, encouraging them to share their favorite nail colors and styles, while promoting limited edition collections from her brand partnerships.

Favikon Authority Score: 8 480 pts

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10. Karina Alves

Karina Alves is a Brazilian manicure expert based in São Luís de Montes Belos. She shares engaging TikTok content focused on nail care, showcasing various nail products and techniques. Her posts often highlight the use of specific nail tools and polishes, attracting a large audience interested in manicures and pedicures. With a strong emphasis on perfecting nail art, she has garnered significant likes and engagement, making her a notable figure in the beauty community on TikTok.

Favikon Authority Score: 8 531 pts

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9. Juliana Silva

Juliana Silva is a Brazilian content creator with a strong presence on TikTok and Instagram, focusing on beauty, lifestyle, and personal wellness. She engages her audience with relatable humor and beauty tips, often promoting products related to hair care and aesthetics. With over 670K followers on TikTok, she shares vlogs, product reviews, and personal anecdotes, creating a vibrant community around beauty and self-care. Her content often includes promotional partnerships with beauty brands, showcasing her influence in the beauty industry.

Favikon Authority Score: 8 547 pts

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8. Fernando Staroscky

Fernando Staroscky is a Brazilian content creator specializing in nails and lifestyle. He engages his audience with vibrant posts showcasing nail art, beauty tips, and personal anecdotes. His TikTok and Instagram platforms highlight his creativity and connection with followers, often featuring collaborations with well-known personalities like Anitta. With a strong focus on nail design, he encourages interaction through questions and challenges, fostering a community around beauty and self-expression.

Favikon Authority Score: 8 554 pts

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7. Katiane Brito

Katiane Brito is a pioneering entrepreneur in the nail design industry, known for founding Uze Nails and the educational platform Katiane Brito Academy. She is celebrated for her dedication to quality and innovation, offering free courses and workshops to empower aspiring nail designers. Her social media presence is marked by motivational content, emphasizing self-belief and continuous learning. Katiane actively supports female entrepreneurship, donating part of her course proceeds to related causes.

Favikon Authority Score: 8 565 pts

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6. Gabriela Becker

Gabriela Becker, known as Gabi, is a Brazilian content creator specializing in nail care and art. She shares tips on maintaining natural nails, cuticle care, and nail art techniques across her social media platforms, including Instagram and YouTube. With a focus on healthy nail practices, she promotes products from various brands and engages her audience with tutorials and creative nail designs. Gabi has been creating content since 2011, showcasing her expertise in nail aesthetics and DIY nail polish creations.

Favikon Authority Score: 8 614 pts

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5. Mali | malizialu

Mali is a vibrant content creator focused on beauty, art, entertainment, and travel. She shares her creative projects, including upcycling and restoration, while engaging with her audience through TikTok and Instagram. Her posts often feature themes from popular culture, particularly the Twilight saga, and she showcases her artistic endeavors and personal style. Mali's content is characterized by a playful and eclectic approach, appealing to fans of DIY, aesthetics, and pop culture.

Favikon Authority Score: 8 639 pts

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4. Faby Cardoso

Faby Cardoso is a Brazilian manicure expert who shares her knowledge through online courses and YouTube videos. Her content focuses on nail care techniques, including cuticle management and nail decoration, aimed at aspiring and professional manicures. She actively promotes her courses and engages with her audience through social media, providing tips and insights to enhance their skills in the beauty industry.

Favikon Authority Score: 8 748 pts

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3. Tamires Barros

Tamires Barros is a beauty and nail art enthusiast with a strong social media presence, particularly on TikTok and Instagram. She shares tutorials, tips, and product recommendations related to nail designs, amassing a significant following. Her content often features vibrant nail art styles and collaborations with brands like Mercado Livre, showcasing her expertise in beauty trends and DIY nail techniques.

Favikon Authority Score: 8 884 pts

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2. Fram Alves

Fram Alves is a Brazilian nail care expert and online educator, specializing in manicure techniques and nail art. With a strong presence on YouTube and TikTok, she shares tutorials, tips, and product recommendations, aiming to help aspiring manicurists achieve excellence. Her content often features ASMR elements, engaging a wide audience with her approachable style. She also promotes her online courses and personal nail care products, fostering a community of nail enthusiasts.

Favikon Authority Score: 9 051 pts

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1. Talita Cardozo

Talita Cardozo is a Brazilian manicure and instructor specializing in nail art and care. She shares tips, tutorials, and personal experiences related to manicures and pedicures across her social media platforms. Her content focuses on empowering women to learn nail techniques that can provide additional income. Talita promotes her online store and courses, fostering a community around nail care and beauty.

Favikon Authority Score: 9 061 pts

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