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Top 20 TikTokers in Brazil in 2026

Brazil is a global hub for lifestyle, sports, and entertainment. Meet the Top 20 TikTokers in Brazil in 2026, leading the platform with viral content, creativity, and cultural influence.

December 3, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 TikTokers in Brazil in 2026:

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20. Rayssa Buq

Rayssa Buq is a Brazilian content creator and mother, sharing her experiences of motherhood and family life on platforms like Instagram and TikTok. Her posts often highlight her children, personal milestones, and moments of joy, resonating with a family-oriented audience. She also promotes her business ventures, including Buq Care, showcasing a blend of personal and professional content. Rayssa engages her followers with relatable humor and heartfelt messages, making her a prominent figure in the parenting and lifestyle niche.

TikTok Score: 96.3/100

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19. Kika

Kika is a Brazilian social media personality known for her engaging TikTok and Instagram content, often featuring humorous and relatable posts. With a significant following of 5.9 million on TikTok, she shares snippets of her life, including personal anecdotes and lighthearted commentary. Her posts often receive millions of likes, indicating strong audience engagement. Kika's content reflects a casual and approachable style, resonating with a youthful audience interested in entertainment and lifestyle.

TikTok Score: 96.4/100

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18. Ilan Kriger

Ilan Kriger, also known as NextlevelDJ, is a Brazilian content creator focused on gaming and interactive challenges. His TikTok features engaging posts that encourage audience participation through fun challenges and monetary rewards. He shares insights about his journey as a DJ and streamer, highlighting his personal growth and struggles with shyness. His content is vibrant and energetic, appealing to a young audience interested in gaming and entertainment.

TikTok Score: 96.6/100

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17. Franciny Ehlke

Franciny Ehlke is a Brazilian content creator known for her vibrant presence on social media, particularly in the beauty and lifestyle sectors. She shares makeup tutorials, product reviews, and personal life updates, often engaging her audience with giveaways and interactive content. Her posts frequently highlight her love for travel, personal growth, and her entrepreneurial ventures, such as her LipHoney product line. Franciny's content is characterized by a casual and approachable style.

TikTok Score: 96.9/100

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16. Julia Aleixo

Julia Aleixo is a Brazilian lifestyle and beauty content creator known for her engaging posts on TikTok and Instagram. She shares beauty tips, skincare routines, and personal anecdotes, often highlighting her experiences as a mother. Her content resonates with a wide audience, particularly those interested in beauty trends and lifestyle inspiration. Julia actively collaborates with brands, promoting products through sponsored content, and engages her followers with relatable and entertaining videos.

TikTok Score: 97.1/100

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15. Açucena Guirra

Açucena Guirra is a Brazilian content creator and musician known for her engaging TikTok and Instagram posts, which often feature personal anecdotes, humor, and family moments. With a significant following, she shares her journey in music, including original songs and collaborations. Her content resonates with themes of love, family, and everyday life, appealing to a broad audience. She actively promotes brands through sponsored posts, showcasing products in a relatable manner.

TikTok Score: 97.1/100

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14. Fernanda Mota Farhat

Fernanda Mota Farhat is a Brazilian content creator known for her engaging posts on Instagram and YouTube, where she shares a mix of personal experiences, humor, and lifestyle content. Her social media presence includes a focus on food, travel, and daily life, often featuring her love for surfing and her pets. She actively interacts with her audience, showcasing a vibrant and relatable personality. Her content resonates well with a younger demographic, particularly in Brazil.

TikTok Score: 97.2/100

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13. Matheus MoriMura JordĂŁo

Matheus MoriMura JordĂŁo, known as MoriMura, is a Brazilian content creator based in SĂŁo Paulo. He is highly active on platforms like TikTok and YouTube, where he shares humorous and relatable videos, often engaging with popular trends and memes. His content frequently includes interactive elements, encouraging audience participation. MoriMura also collaborates with brands, integrating promotional content seamlessly into his posts. His social media presence is characterized by a casual and conversational style.

TikTok Score: 97.4/100

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12. Bruna Lohaine

Bruna Lohaine is a Brazilian content creator with over 15.4 million followers across social media platforms. She shares her daily life, focusing on humor, ASMR cleaning, and lifestyle content. Her posts often highlight her experiences as a married woman, cooking, and home organization, resonating with a broad audience interested in relatable domestic themes. Bruna's engaging personality and creative approach to everyday tasks make her a prominent figure in the lifestyle niche.

TikTok Score: 97.5/100

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11. Vitor Orth

Vitor Orth is a Brazilian content creator known for his engaging TikTok videos that often feature humor and relatable scenarios. He has a significant following on platforms like TikTok and YouTube, where he shares compilations of his best content. His posts often include light-hearted commentary on everyday life, showcasing a casual and approachable style. Vitor's content resonates with a young audience, particularly in Brazil, and he actively engages with his followers through interactive and entertaining posts.

TikTok Score: 97.8/100

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10. Virginia Fonseca

Virginia Fonseca is a prominent Brazilian social media personality known for her engaging and humorous content across platforms like Instagram, TikTok, and YouTube. She frequently shares personal moments, family life, and collaborations with brands, often highlighting her faith and gratitude. Virginia is also involved in promotional activities, showcasing products and hosting live events. Her content is characterized by a strong connection with her audience, often using humor and relatable experiences.

TikTok Score: 97.8/100

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9. Tainá Costa

Tainá Costa is a Brazilian singer and entrepreneur known for her vibrant presence on social media. She engages her audience with music, fashion, and personal insights, often promoting her brand and e-commerce platform. Her posts reflect a mix of personal moments and promotional content, showcasing her music releases and collaborations. Tainá actively interacts with her followers, creating a sense of community around her brand and music. She emphasizes strategy in her business approach, highlighting her entrepreneurial spirit.

TikTok Score: 97.9/100

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8. Ana Castela

Ana Castela is a Brazilian singer, songwriter, and entrepreneur known for her vibrant presence in the music industry. She actively engages her audience through social media, sharing updates about her music, performances, and personal life. Her content often features themes of celebration, empowerment, and connection to her roots, particularly in the context of Brazilian culture and festivities. With a strong following, she promotes various brands and products, showcasing her influence in the entertainment and lifestyle sectors.

TikTok Score: 97.9/100

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7. Eigon Oliveira

Eigon Oliveira is a prominent social media personality known for his engaging TikTok content centered around humor, memes, and Brazilian culture, particularly soccer. As an ambassador for Bravo Bet, he showcases a vibrant online presence with a significant following, often featuring popular figures like Neymar. His posts frequently include trending challenges and relatable humor, appealing to a youthful audience interested in sports and entertainment.

TikTok Score: 97.9/100

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6. Gabriella Jacinto

Gabriella Jacinto is an engaging social media personality known for her motivational content and personal reflections. She shares insights on perseverance and self-belief, encouraging her audience to pursue their dreams. Her posts often highlight gratitude and personal growth, resonating with a wide audience. With a strong presence on Instagram and TikTok, she connects with followers through relatable experiences and uplifting messages.

TikTok Score: 97.9/100

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5. Lucas Rangel

Lucas Rangel is a Brazilian content creator known for his humorous and engaging social media presence. He creates a variety of content, including comedic skits, travel experiences, and lifestyle posts. Lucas is also an entrepreneur, promoting his skincare brand, Essential by Rangel. His content often features playful interactions with friends and family, and he frequently shares personal milestones and adventures. Lucas has a strong following on platforms like Instagram and TikTok.

TikTok Score: 98.1/100

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4. Vinicius Jr.

Vinicius Jr., a prominent Brazilian footballer, is known for his dynamic presence on social media, where he shares his journey as a player for Real Madrid. His content often highlights his achievements, such as winning titles and personal accolades, and his collaborations with major brands like Nike and Pepsi. Vinicius is also an advocate for social causes, notably supporting the Black Lives Matter movement. His posts are a mix of personal insights, football highlights, and brand endorsements.

TikTok Score: 98.2/100

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3. Iago Vaz

Brazilian creator Iago Vaz, aka Zago, produces comedy and lifestyle content across TikTok, Instagram, YouTube, and Twitch. His posts feature viral humor clips, daily-life vlogs, and active live streams, with a strong Brazilian culture focus and collaborative energy. His persona centers on humor, camaraderie, and relatable moments for Portuguese-speaking audiences, spanning entertainment, gaming, and lifestyle themes.

TikTok Score: 98.4/100

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2. Nathalia Valente

Nathalia Valente is a Brazilian social media personality with a strong presence on TikTok and Instagram, where she shares lifestyle content, fashion, and personal experiences. She promotes her own brand, NAVA, and engages with her audience through relatable posts about her daily life, beauty tips, and fitness. Nathalia's content often features her interactions with followers and her personal milestones, showcasing a vibrant and engaging online persona.

TikTok Score: 98.6/100

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1. Alex Demuner

Alex Demuner is a content creator known for innovative DIY ideas that repurpose waste materials, particularly wood and other discarded items. His TikTok posts showcase practical solutions and clever tricks aimed at saving money and resources. With millions of likes across his videos, he engages a broad audience interested in creative, sustainable living, presenting his content in a casual, approachable style ideal for home improvement and recycling inspiration.

TikTok Score: 99/100

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