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Chunkz: Bringing Humor and Heart to Social Media Entertainment

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Chunkz, born Amin Mohamed, is a London-based content creator, entertainer, and philanthropist. He gained recognition through his YouTube channel, where his humorous personality, quick wit, and relatable content made him a standout figure in the UK entertainment space. His journey began with freestyle rap battles and comedy sketches, setting the stage for a diverse career that now spans multiple content formats. Over the years, his ability to mix comedy with everyday experiences has made him a beloved personality among millions.

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His Somali heritage plays a significant role in his content, allowing him to connect with diverse audiences while celebrating his cultural background. He often shares personal insights and experiences that reflect his identity, making his platform a blend of entertainment and cultural representation. This authenticity has helped him build a dedicated fanbase that values not just his humor, but also his openness about life, family, and background. His storytelling approach makes his content feel real, engaging, and easy to relate to.

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Beyond digital content, CHUNKZ has expanded his reach into television, brand partnerships, and philanthropy. He has been featured in major TV productions, collaborated with top influencers, and worked alongside well-known UK creators like Sharky, Harry Pinero, and Yung Filly. His presence in mainstream media has further elevated his influence, making him a recognizable face in British entertainment. Additionally, his involvement in brand campaigns and charity initiatives showcases his commitment to making a positive impact beyond entertainment.

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Philanthropy is a core part of CHUNKZ’s mission, as he actively supports causes related to children’s welfare and education. He uses his platform to raise awareness and contribute to initiatives that help underprivileged communities, reinforcing his role as a social advocate. His ability to balance humor, personal values, and community engagement makes him one of the most influential and respected content creators in the UK. His career continues to evolve, proving that he is more than just a digital entertainer—he is a voice for positivity, representation, and change.

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An Influencer Active on Social Media

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Across YouTube, Instagram, TikTok, and X (formerly Twitter), CHUNKZ commands a strong following, with TikTok and Instagram being his most prominent platforms. His ability to engage audiences through high-energy content and collaborations has helped him secure a top 1% ranking in the UK for video entertainment.

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Chunkz's Social Media Strategy Analysis

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TikTok: Chunkz’s Largest Platform

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CHUNKZ’s presence on TikTok has been one of his most influential, amassing 5.9 million followers through engaging, humorous, and culturally relevant content. His content primarily consists of reaction videos, comedic skits, and collaborations with fellow influencers. His style resonates with audiences who enjoy quick, relatable humor and viral challenges, making him a favorite among UK content creators. However, despite his strong following, his activity on TikTok has dropped significantly, with no posts in the past four months.

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The decline in activity has resulted in a loss of engagement, as his growth rate dropped by -1.75%, leading to 105K lost followers in the last month. This inactivity has affected his ability to maintain momentum, as TikTok’s fast-moving algorithm favors consistent posting and interaction. His last active months saw high engagement, proving that his audience is still present and willing to interact if he returns. CHUNKZ’s reactivation on TikTok could quickly restore his dominance in short-form content.

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• Username: @Chunkz
• Influence Score: 9.3/100
• Followers: 5.9M
• Activity: Inactive (last post 4 months ago)
• Engagement Rate: 0%
• Growth: -1.75% (-105K followers in the last 30 days)
• Average Engagement: 0
• Posting Habits: Once a year at 11 AM EST

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Instagram: Strong Engagement Despite Decline

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With 4.6 million followers, Instagram remains one of CHUNKZ’s most powerful platforms, where he mixes lifestyle content, collaborations, and promotional posts. His engagement is among the highest, with an impressive 11.3% engagement rate, showing that his audience remains deeply invested. His Instagram strategy revolves around high-quality photos, behind-the-scenes moments, and comedic clips, giving fans a closer look into his life. While his posting frequency is lower compared to his peak periods, his audience remains loyal.

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However, his follower count has been slowly declining, with a -0.33% drop in the last 30 days, translating to a loss of 15.2K followers. This decline is likely due to a decrease in regular content output, as Instagram’s algorithm heavily favors consistent posting and engagement with followers. His content strategy still focuses on engagement-driven posts, such as interactive stories, memes, and collaborations with creators like Sharky and Harry Pinero. Despite the slight drop in growth, his content still performs exceptionally well.

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A key strength of CHUNKZ’s Instagram presence is his ability to blend humor with personal storytelling. Unlike TikTok, where quick videos dominate, Instagram allows him to share longer-form posts, brand collaborations, and sponsorships. His relatability and comedic timing make him a top candidate for brand partnerships, particularly in fashion, lifestyle, and entertainment sectors. If he increases his posting frequency, he could easily regain lost followers and further solidify his influence.

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For brands, CHUNKZ remains one of the best Instagram partners due to his strong engagement rate. His average engagement of 514.5K per post proves that his audience is highly active and responsive. As long as he maintains consistent content output and interactive posts, Instagram will continue to be one of his strongest platforms for brand deals and audience connection.

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• Username: @Chunkz
• Influence Score: 87.1/100
• Followers: 4.6M
• Activity: 1 post per month
• Engagement Rate: 11.3%
• Growth: -0.33% (-15.2K followers in the last 30 days)
• Average Engagement: 514.5K
• Posting Habits: Twice a week at 4 PM EST

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YouTube: A Consistent Presence

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With 3.7 million subscribers, CHUNKZ’s YouTube channel remains one of his most active and well-performing platforms. His content is built around reaction videos, vlogs, game-style challenges, and collaborations with other creators. His high-energy personality and humorous storytelling make his content engaging, keeping fans entertained over the years. His engagement rate of 0.84% and steady growth of +31.5K subscribers in the last 30 days show that his audience remains highly engaged.

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Unlike TikTok and Instagram, where his activity has slowed, CHUNKZ maintains a regular posting schedule on YouTube, averaging 1.2 posts per month. His videos receive an average of 31.2K engagements per post, with views reaching over 1.2M per upload. His ability to create highly shareable and entertaining content ensures that his channel remains relevant. He also engages his audience through live streams, Q&A sessions, and collaborative videos, helping to maintain his community’s loyalty.

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A major advantage of YouTube is its long-form content capabilities, allowing CHUNKZ to create more in-depth and engaging videos. His content strategy often includes guest appearances from fellow creators, which increases his reach and cross-platform exposure. His videos cover a wide range of entertainment-focused content, from football challenges to lifestyle vlogs, ensuring that there’s something for everyone in his audience. This diversity in content helps maintain high engagement rates.

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For brands, YouTube offers longer exposure compared to short-form platforms like TikTok. CHUNKZ’s content consistently gets high views, making it a strong platform for sponsorships, collaborations, and advertising. With continued consistency and high-quality video production, his YouTube channel will remain one of his strongest assets in the digital entertainment space.

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• Username: @Chunkz
• Influence Score: 89.8/100
• Followers: 3.7M
• Activity: 1.2 posts per month
• Engagement Rate: 0.84%
• Growth: +0.86% (+31.5K subscribers in the last 30 days)
• Average Engagement: 31.2K
• Posting Habits: Twice a week at 7 PM EST

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X (Twitter): Minimal Activity but Consistent Presence

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On X (formerly Twitter), CHUNKZ has a following of 1.1 million, but his activity is relatively low compared to his other platforms. He posts twice a month, usually sharing humorous takes, football commentary, and engagement with fans. His 0.28% engagement rate suggests that while his audience is smaller than on other platforms, it remains dedicated and interactive. Unlike Instagram and YouTube, his content here is more conversational and informal, allowing him to engage in trending discussions.

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While his presence on X has not grown significantly, his follower base has remained stable, showing that his core audience still follows him for updates and occasional humor. His growth rate remains at 0%, meaning that while he isn’t losing followers, he also isn’t gaining new ones at a high rate. The platform serves as a secondary tool for engagement rather than a primary content source, unlike his more visual-based platforms. His activity often peaks during major events, such as football tournaments and viral social moments.

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The main strength of his X presence is his direct communication with fans and industry peers. Unlike platforms that require heavy content production, X allows him to maintain relevance through simple posts, retweets, and responses. While it doesn’t contribute significantly to his overall brand value, it serves as a good supplementary platform for real-time engagement. His tweets often gain traction due to his wit and ability to capitalize on trending topics.

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For brands, X is not the best platform for high-impact campaigns, as CHUNKZ’s focus is elsewhere. However, it can still be used for event-based promotions, collaborations, or interactive brand campaigns. If he chooses to increase his activity here, he could potentially boost his audience reach, but his primary focus remains on video-driven platforms.

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• Username: @Chunkz
• Influence Score: 82.7/100
• Followers: 1.1M
• Activity: 0.5 posts per month
• Engagement Rate: 0.28%
• Growth: 0%
• Average Engagement: 3.1K
• Posting Habits: Twice a month at 1 PM EST

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Chunkz's Social Media Influence Summary

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With a Favikon authority score of 9,398, CHUNKZ ranks in the top 1% of UK influencers in video entertainment. He is positioned at #104 in YouTube UK and #7 in video entertainment UK, solidifying his influence in the digital entertainment industry.

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Content Strategy: Engaging, Humorous, and Culturally Relevant

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CHUNKZ’s content strategy focuses on humor, challenges, and collaborations with other well-known creators. His videos often go viral, with highly relatable and interactive formats. Despite some declines in activity, his past content has left a lasting impression, ensuring his audience remains loyal. His collaborations with figures like Sharky, JJ Olatunji, and Harry Pinero keep his content fresh. His philanthropic efforts in children’s welfare and education further add depth to his brand, making him more than just a digital entertainer.

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Reachability and Partnerships

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CHUNKZ is one of the most recognizable figures in UK digital entertainment, making him highly valuable for brand collaborations and partnerships. His strong presence on Instagram and YouTube, coupled with his high engagement rates, makes him an ideal partner for companies looking to reach a young, engaged audience. His past collaborations with CleanHeartz, JD Sports, and other major brands show his ability to integrate sponsored content naturally into his platform. His relatability and humor make advertisements feel organic rather than forced.

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While Instagram and YouTube remain his best platforms for brand partnerships, his TikTok inactivity presents a challenge. Many brands favor short-form content for viral campaigns, and his declining presence on TikTok may limit opportunities in that space. However, his established reputation means that brands are still eager to collaborate with him if he decides to resume regular posting. His audience trusts his recommendations, making him a strong candidate for influencer marketing campaigns.

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A key factor in CHUNKZ’s reachability is his strong network of collaborators, which includes Sharky, JJ Olatunji, and Beta Squad. These partnerships allow him to expand his audience reach through cross-promotions and joint content. His appearances in other creators’ videos and live events boost his influence even further. For brands looking for a multi-influencer campaign, working with CHUNKZ and his network can result in maximum exposure across different audiences.

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Despite some slowdowns in follower growth, CHUNKZ remains one of the UK’s most influential content creators, ranking in the top 1% in video entertainment. His strong engagement rates on Instagram and YouTube make him a valuable partner for brands looking for long-term collaborations rather than just one-off promotions. His focus on authenticity, humor, and philanthropy ensures that any partnership with him feels genuine, making him an ideal brand ambassador for entertainment, lifestyle, and sports industries.

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Conclusion: A Digital Entertainer with Lasting Influence

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CHUNKZ continues to be a major figure in digital entertainment, despite slowing activity on TikTok and X. His strengths remain in YouTube and Instagram, where he maintains strong engagement rates and audience loyalty. While his growth has slightly declined, his humor, cultural insights, and philanthropic work keep him relevant. If he reactivates his TikTok presence, he has the potential to regain traction quickly. For brands, CHUNKZ remains a highly engaging influencer with a devoted audience, making him a top choice for collaborations in the UK entertainment scene.

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