Who is Jessy Dalpino?

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Jessy Dalpino: Blending Humor, Faith, and Family in Brazil’s Video Entertainment Space

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Jessy Dalpino is a Brazilian content creator and publicist known for blending humor, lifestyle, and heartfelt storytelling. She began her online journey with YouTube videos that featured family pranks and lighthearted skits. Her comedic style and natural charisma helped her build an early base of over 1.1M subscribers. Over time, her content evolved to reflect both personal expression and fan-driven commentary.

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She speaks to a primarily Portuguese-speaking audience in Brazil, producing content that emphasizes authenticity and approachability. From everyday observations to reflections on faith, Jessy’s posts feel intimate and spontaneous. Her multi-platform strategy now includes Instagram, TikTok, and X, where she casually engages with trending topics. Though she’s less active than in previous years, her past impact still resonates with thousands.

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Jessy’s brand collaborations reflect her versatility—having worked with Eudora, SHEIN, and C&A Brasil in beauty and fashion. She incorporates products naturally into content without compromising her comedic tone. Her visual aesthetic leans casual and real, often filmed at home or in event settings. This balance between creativity and relatability allows her to sustain trust among her 254.7K+ Instagram followers.

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Beyond the jokes and reaction videos, Jessy often shares insights into her beliefs and personal experiences. Whether commenting on reality shows or participating in viral challenges, she stays grounded in values that matter to her. With a Favikon Influence Score of 7,185 points, she ranks in the Top 12% of Brazil’s video entertainment scene. Jessy continues to represent a unique voice for creators focused on fun, family, and staying real online.

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An Influencer Active on Social Media

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Jessy Dalpino reaches over 1.8M followers across four platforms, ranking in the Top 12% in Brazil's video entertainment category.

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Jessy Dalpino's Social Media Strategy Analysis

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YouTube Strategy – Archived Humor and Viral Legacy

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Jessy’s YouTube channel, with over 1.1M subscribers, was once her primary outlet for comedic and lifestyle storytelling. Her most popular videos featured pranks, family challenges, and playful commentary on everyday life. With 0 videos per month and no recent uploads in over 3 years, the platform is currently dormant.

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Despite inactivity, her videos remain accessible and continue attracting passive views, offering long-form content for new followers. The content showcases her strengths in scripting, comedic timing, and group-based formats. Her historical presence on the platform adds credibility to her profile.

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• Username: @jessydalpino
• Influence Score: 20.6/100
• Followers: 1.1M
• Activity: 0 videos/month
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Posting Habits: Once a year at 8 PM EST

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TikTok Strategy – Spontaneous Comedy and Skit Energy

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Jessy’s TikTok account has over 464.4K followers, known for bite-sized skits, Carnival outfit reveals, and expressive monologues. With a current output of 0 videos per week, it’s inactive, but past clips like “Vem aprender comigo” hit 8.9M views. These viral bursts suggest she has a strong instinct for short-form humor and visual hooks.

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She uses humor and real-life situations to connect with her Gen Z audience, often filming in informal settings like bedrooms or living rooms. The content thrives on naturalism—unedited reactions, close framing, and personal storytelling. Hashtags and trending sounds are used sparingly but effectively.

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Jessy’s engagement rate on TikTok is currently 0%, and her average engagement is at 0, due to the platform's dormancy. However, her comedic tone still aligns with TikTok’s algorithmic preferences for relatable, fast-paced storytelling. With a timely reentry, she could revive her growth trajectory quickly.

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The account remains valuable for campaigns tied to humor, fashion, or seasonal events like Carnival. Her comedic charisma makes her content feel authentic—even when promotional—offering a strong entry point for fun-first brand collaborations.

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• Username: @jessydalpino
• Influence Score: 14.9/100
• Followers: 464.4K
• Activity: 0 videos/week
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Posting Habits: Once a year at 12 PM EST

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Instagram Strategy – Real-Time Reactions and Lifestyle Moments

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Instagram is currently Jessy’s most active platform, where she posts around 5 times per month to her 254.7K followers. Her content includes Reels featuring lifestyle commentary, festive outfits, and everyday thoughts. She maintains a consistent voice that feels spontaneous and unscripted, aligning well with her audience.

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Her best-performing Reels like “lookinho 3/6” and “GENTE???” generate between 17K and 23K views, often built around personal observations or reactions to cultural events. Her average engagement is 242, with a modest 0.09% engagement rate.

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Jessy uses Instagram to stay relevant in the moment—offering candid commentary on trends, fashion, and TV shows like Big Brother Brasil. She doesn’t over-edit or filter her clips, which contributes to a casual tone that keeps her brand approachable.

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For brands, Instagram is her most immediate touchpoint, offering both visual and narrative flexibility. Campaigns with Eudora and SHEIN have shown how well she integrates product content without compromising her playful tone.

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• Username: @jessydalpino
• Influence Score: 71.6/100
• Followers: 254.7K
• Activity: 5 posts/month
• Engagement Rate: 0.09%
• Growth: 0%
• Average Engagement: 242
• Posting Habits: Once a week at 8 PM EST

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X (Twitter) Strategy – Cultural Commentary in 280 Characters

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On X, Jessy shares short, sharp reactions to real-time events with her 19.7K followers. Her posting frequency is around 0.8 tweets per week, and engagement hovers at 0.12% with 24 average interactions. She often tweets about Brazilian TV and reality shows, especially Big Brother Brasil.

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Posts like “Vinícius foi muito burro, né?” show her humor extends beyond video and into reactive, textual formats. Her style on this platform is informal, unfiltered, and fully driven by her personal opinions. She doesn’t aim for virality here—she aims for authenticity.

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The platform has limited growth at 0%, but functions as a secondary outlet for real-time opinions. This adds dimensionality to her brand by showing she engages with media beyond what’s scripted or visual. She lets followers see her thoughts in the moment.

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For brands in media, television, or event-based campaigns, Jessy’s presence on X offers a micro-content channel. Her commentary is accessible and adds value to discussions already happening in Brazilian pop culture.

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• Username: @jessydalpino
• Influence Score: 66.8/100
• Followers: 19.7K
• Activity: 0.8 tweets/week
• Engagement Rate: 0.12%
• Growth: 0%
• Average Engagement: 24
• Posting Habits: Once a week at 10 PM EST

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Jessy Dalpino's Social Media Influence Summary

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Jessy Dalpino holds a Favikon Influence Score of 7,185 points, ranking #4148 in Video Entertainment Brazil and within the Top 12% of creators in that category. Her Instagram performance places her in the Top 21% in Brazil and globally.

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Learn more about the Favikon Methodology here

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Content Strategy: Humor-Driven Storytelling Rooted in Family, Faith, and Everyday Brazil

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Jessy’s content strategy centers around humor, relatability, and faith-driven storytelling. She connects deeply with her audience through family-centric pranks, Carnival dress-up tutorials, and off-the-cuff commentary, especially on Instagram and X.

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Reachability & Partnerships

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Jessy is very open to brand partnerships, particularly within entertainment, family, and youth markets. Her campaign fit is ideal for fun, creative content—especially on platforms like Instagram, where she maintains monthly activity.

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She has previously collaborated with Eudora, SHEIN, and C&A Brasil, highlighting her appeal to both beauty and fashion sectors. Her estimated post cost ranges from $1.5K to $3.8K, making her a strategic mid-range option for local campaigns.

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Conclusion: Jessy Dalpino Turns Everyday Humor Into Lasting Influence in Brazil's Digital Scene

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Jessy Dalpino has built a digital career grounded in authentic comedy, family values, and a deeply relatable tone. While some platforms are currently inactive, her past performance and consistent Instagram activity make her a strong presence in Brazil’s video entertainment ecosystem.

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