Who is Joel Bervell?

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Joel Bervell: Busting Medical Myths and Championing Health Equity Through Digital Education

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Joel Bervell is a U.S.-based medical student known online as the “Medical Mythbuster,” a title earned through his viral videos exposing racial bias in healthcare education. He creates short-form content that explains how medical textbooks and clinical practices often overlook conditions in non-white patients. His posts cite peer-reviewed research and are aimed at correcting misinformation in clinical training. Joel uses storytelling to bridge lived experience with scientific insight.

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He gained public recognition for highlighting cases such as pulse oximeter inaccuracies in Black patients and the absence of skin condition images on darker tones in medical resources. These videos sparked institutional responses and media coverage, positioning Joel as a catalyst for health equity awareness. His work has led to features with The New York Times, NPR, and Yale University, among others. He is one of few creators turning clinical gaps into viral, teachable moments.

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Joel’s background includes being named a Forbes 30 Under 30 honoree and a TED Fellow, affirming the academic legitimacy behind his content. He doesn’t speak broadly about diversity—he focuses on specific clinical oversights and systemic barriers affecting marginalized patients. His ability to translate dense medical literature into accessible videos makes him highly respected among both students and healthcare professionals. His tone is confident, direct, and advocacy-driven.

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What distinguishes Joel is not just his message, but how and where he delivers it. On platforms like TikTok, Instagram, and LinkedIn, he merges educational content with activism, using graphics, citations, and real-world case studies. He avoids entertainment fluff and centers every post on a precise issue or documented disparity. Joel Bervell has redefined what it means to be a medical communicator online—data-backed, culturally aware, and socially urgent.

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An Influencer Active on Social Media

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Joel Bervell creates health equity-focused educational content across TikTok, Instagram, LinkedIn, and YouTube, with a strong presence in medicine and social justice sectors.

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Joel's Social Media Strategy Analysis

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Instagram: Visual Advocacy and Audience Mobilization

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Joel Bervell’s Instagram (@joelbervell) operates as an educational archive, where each post is crafted as a standalone lesson. He uses slide carousels to dissect racial bias in healthcare—such as the lack of inclusive dermatology images—and adds clear data citations within the slides. His 14 monthly posts follow a consistent visual format with bold titles, high-contrast backgrounds, and a focus on medical equity. This uniformity builds instant recognition and trust among academic and activist audiences.

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He posts daily at 9 PM EST, aligning with professional audience habits, including med students and clinicians. His captions frequently expand the lesson further, including historical references or links to ongoing debates in healthcare policy. Joel often tags institutions like Yale University or TED, not for visibility, but to hold them accountable or spotlight collaboration. This use of Instagram as both a teaching tool and advocacy platform is rare among healthcare influencers.

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His average post receives 17.4K engagements and over 233K views, illustrating how effectively his format converts attention into sustained dialogue. Joel uses minimal selfies or personal imagery—nearly every post leads with a message, not a face. He treats his feed as an academic journal meets activist bulletin board, rarely deviating from equity-focused content. This high-intent usage attracts media features, resharing from verified professionals, and commentary from major orgs.

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While many creators lean on trends, Joel’s Instagram thrives on structured, repeatable frameworks. His carousels are saved and shared widely in classrooms and by DEI departments, showing utility beyond scrolling. His IG content functions as evergreen educational material with cross-sector appeal—from public health students to hospital systems. The platform works as his most organized, brand-aligned outlet for long-term impact.

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• Username: @joelbervell
• Influence Score: 90.5/100
• Followers: 576K
• Activity: 14 posts/month
• Engagement Rate: 3.02%
• Growth: +6.84%
• Average Engagement: 17.4K
• Posting Habits: Everyday at 9 PM EST

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TikTok: Mythbusting with Facts and Passion

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On TikTok (@joelbervell), Joel distills racial disparities in medicine into fast-paced, fact-based videos, often under one minute. Each post tackles one tightly defined issue—like inaccurate spirometer adjustments for Black patients—presented with on-screen text, citations, and clinical graphics. He speaks directly to camera with a calm, authoritative tone, making even complex information easy to digest. This approach has made him one of the most trusted medical educators on the platform.

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He uploads roughly 3.6 videos per week, all filmed in a consistent setting with clear sound and minimal distractions. His TikToks avoid viral trends or humor gimmicks, focusing instead on awareness through clarity. He regularly debunks myths taught in medical school, such as misconceptions about pain thresholds in Black patients, often triggering widespread discussion and reposting by other professionals. This content earns 17.7K average engagements and over 62K monthly views.

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Joel’s growth on TikTok remains steady at +3.69%—a reflection of trust-based, not trend-driven, discovery. He gains followers from classrooms, policy circles, and health justice communities who actively seek his voice. His TikTok strategy doesn’t chase virality; it builds long-term authority in a niche where misinformation spreads easily. The consistency of topics—always tied to research and equity—keeps his audience engaged and returning for updates.

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What makes Joel’s TikTok unique is its function as a curriculum disruptor. Each video feels like a missing lecture from medical training, made for the people most harmed by those omissions. By showing how racial bias is embedded in diagnostics and treatment, he invites scrutiny, not clicks. His content has triggered responses from universities, health boards, and even textbook authors—proof of strategic, platform-native advocacy.

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• Username: @joelbervell
• Influence Score: 87.8/100
• Followers: 780K
• Activity: 3.6 videos/week
• Engagement Rate: 2.27%
• Growth: +3.69%
• Average Engagement: 17.7K
• Posting Habits: Everyday at 9 PM EST

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LinkedIn: Bridging Healthcare and Policy Dialogue

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Joel’s LinkedIn (@joelbervell) is where his role as a TED Fellow and Forbes honoree comes into focus. With five posts per month and a 3.8% engagement rate, he leverages the platform to share long-form reflections on institutional racism in healthcare. He regularly posts original essays, recaps from keynotes, and responses to current events, always grounded in his own clinical experiences or peer-reviewed findings. His profile ranks #51 in the U.S. on LinkedIn and is in the top 1% globally.

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He posts once a week, typically at 12 PM EST, aligning with early-morning readers in healthcare and academic fields. Unlike on Instagram or TikTok, where visual formatting dominates, LinkedIn is where Joel elaborates on systemic patterns, publishing 500–1,000 word entries. His content sparks conversations among physicians, professors, and public health officials, many of whom comment or share with added institutional context. It’s not influencer content—it’s leadership messaging.

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Posts that perform well on LinkedIn include reflections on curriculum reform, policy summaries from medical conferences, and debunks of flawed clinical studies. His comment sections are less about personal reactions and more about exchanging insight and citations. Joel's presence on the platform gives his advocacy political and academic traction, especially among educators and C-suite health leaders.

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He uses this channel to solidify his voice as a future leader in medicine—not just an influencer. His LinkedIn profile is where policy opportunities begin, where grants are sourced, and where systemic partnerships are born. For organizations and medical schools seeking transformation, his consistent and data-rich presence makes him a go-to advisor and voice in institutional DEI work.

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• Username: @joelbervell
• Influence Score: 99.2/100
• Followers: 68.5K
• Activity: 5 posts/month
• Engagement Rate: 3.8%
• Growth: +4.42%
• Average Engagement: 2.6K
• Posting Habits: Once a week at 12 PM EST

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YouTube: Dormant but Thematically Aligned

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Joel Bervell’s YouTube channel (@joelbervell) currently has 9.2K subscribers but shows no signs of activity in the past month, with a 0% engagement rate and no new uploads. His Influence Score of 55.9/100 reflects the absence of recent viewer interaction and content output. The platform acts more as a digital placeholder than an active part of his strategy. Despite this, its presence suggests early intent to build a video-based archive for long-form education.

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Joel’s other platforms demonstrate a clear talent for structured communication—his Instagram carousels and TikTok mythbusting series show a mastery of sequencing and clarity. This makes YouTube a missed opportunity for deeper dives into topics like clinical bias, racialized diagnostic criteria, or case-based learning. His voice and delivery style—measured, factual, and research-grounded—would translate effectively into 5–10-minute explainers or academic-style video essays.

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His credibility as a TED Fellow, Forbes 30 Under 30 honoree, and collaborator with institutions like Yale and NPR makes him uniquely positioned to host interviews with health policy experts or DEI leaders. These formats are better suited to YouTube than short-form platforms, allowing space for critical discussions and peer contributions. A series such as “Unwritten Curriculum in Medicine” or “Systemic Gaps Explained” would fit naturally into his brand and fill a gap in medical creator content.

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While the channel is not currently leveraged, its strategic value lies in Joel’s ability to scale his influence beyond bite-sized advocacy. Long-form video would allow him to create visual supplements for classroom use or institutional training. It could also serve as a centralized, searchable archive for his most cited topics, such as skin tone disparities in medical education or data bias in AI diagnostic tools.

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• Username: @joelbervell
• Influence Score: 55.9/100
• Followers: 9.2K
• Activity: 0 videos/month
• Engagement Rate: 0%
• Growth: +2.32%
• Average Engagement: 0
• Posting Habits: Once a year at 7 PM EST

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X (formerly Twitter): Inactive Channel with Legacy Presence

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Joel Bervell’s X account (@joelbervell) has a following of 10.6K but has not seen any posts in over two months. The account’s inactivity is reflected in its low Influence Score of 9.5/100, with no tweets, engagement, or audience growth recorded in the past 30 days. Unlike his highly active TikTok, Instagram, and LinkedIn profiles, this platform currently does not contribute to his educational or advocacy goals. It remains a dormant channel with no traffic or strategic role at this time.

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Joel’s typical strength lies in structured, citation-driven storytelling—an approach better suited to platforms that reward context and clarity. However, X is uniquely positioned for fast-paced discourse during live health policy developments, such as FDA rulings, CDC updates, or academic controversies. Joel’s proven ability to frame clinical issues with data would bring needed clarity to real-time public health debates. His voice could quickly stand out in threaded commentary tied to national events.

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• Username: @joelbervell
• Influence Score: 9.5/100
• Followers: 10.6K
• Activity: 0 tweets/week
• Engagement Rate: 0%
• Growth: -0.08%
• Average Engagement: 0
• Posting Habits: Once a year at 6 PM EST

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Joel Bervell's Social Media Influence Summary

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Joel Bervell holds an Favikon Influence Score of 8,845 points, ranking him in the Top 1% for LinkedIn U.S. (#51) and Top 1% for Doctors & Medicine U.S. (#19). His strong platform performance is supported by high engagement, safe content, and clarity of voice. His steady growth across Instagram, LinkedIn, and TikTok reflects consistent, trust-based audience building rather than viral bursts.

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Learn more about the Favikon Methodology here

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Content Strategy: Educational Impact Through Consistency

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Joel’s content strategy is built on clarity, credibility, and repetition. Each platform he uses serves a specific purpose: Instagram for quick educational bursts, TikTok for emotionally compelling mythbusting, and LinkedIn for professional thought leadership. Across all platforms, his message stays aligned—advocate for equity, expose bias, and educate the next generation of healthcare providers.

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Reachability and Partnerships

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Joel Bervell is highly reachable for mission-aligned partnerships through his Instagram and LinkedIn profiles, where he actively tags institutions like Yale University, The New York Times, and TED. His bio links are regularly updated with contact info and campaign features, and he often responds publicly to mentions by academic or healthcare organizations. Joel’s collaborations reflect institutional trust—his posts never feel promotional but instead highlight educational or social justice relevance. His platform use signals he is selective, focusing on credibility over volume.

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He frequently engages with nonprofits, medical boards, and DEI leaders, especially those addressing structural racism in medicine. Brands and organizations seeking to co-author initiatives on racial health disparities, curriculum reform, or inclusive diagnostics will find in Joel a responsive and values-driven partner. His participation in awards like the Peabody and Forbes 30 Under 30 also increases accessibility for high-level media and academic outreach. For public impact campaigns, Joel offers built-in authority and an already engaged, reform-oriented audience.

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Conclusion: Leading Health Equity Conversations in the Digital Age

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Joel Bervell uses his digital platforms not to entertain, but to inform, advocate, and drive institutional awareness about racism in healthcare. With one of the highest-rated LinkedIn profiles in U.S. medicine, and a fast-growing presence on TikTok and Instagram, Joel is shaping how public health is discussed online. His authority, clarity, and ethical consistency position him as a top digital voice in educational medicine.

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