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Here is the Top 50 Rising Video Creators on LinkedIn. Video is quickly becoming the platform’s most powerful format, with creators gaining more reach and engagement than ever. As Gen Z grows its presence and tools like BrandLink and Thought Leader Ads support content creation, LinkedIn is doubling down on video. This ranking, made in partnership with OpusClip, celebrates the creators leading this shift and aims to inspire anyone ready to start sharing through video.

Here is the Top 50 Rising Video Creators on LinkedIn. Video is quickly becoming the platform’s most powerful format, with creators gaining more reach and engagement than ever. As Gen Z grows its presence and tools like BrandLink and Thought Leader Ads support content creation, LinkedIn is doubling down on video. This ranking, made in partnership with OpusClip, celebrates the creators leading this shift and aims to inspire anyone ready to start sharing through video.
Who is John Dumay?
John Dumay brings a refreshing mix of academic rigor and genuine humanity to his online presence. His voice is warm, honest, and grounded in real moments from both research and life.

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Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.
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John Dumay: The professor who blends scholarship with heart
John Dumay brings a refreshing mix of academic rigor and genuine humanity to his online presence. His voice is warm, honest, and grounded in real moments from both research and life. He posts about his work with pride and about his family with joy, creating a rare balance that people instantly connect with. He is the kind of academic who makes complex ideas feel relatable and meaningful.
1. Who he is
John Dumay is a Professor of Accounting and Finance at Macquarie University with a long track record in intellectual capital, sustainability, and academic leadership. He has authored influential research, supervised PhD scholars, and contributed to major academic discussions across Australia and beyond. His work includes publications on modern slavery legislation, governance, and the impacts of corporate reporting. John is known for supporting early-career researchers and celebrating their accomplishments as much as his own. He positions himself as a teacher, mentor, and thought leader who cares deeply about academic integrity and societal impact.
2. A Network of Heavyweights
John’s connections include leading academics, top research institutions, and organizations like Macquarie University, Harvard Business School Online, AIM, and global accounting scholars. He sits in conversations with thought leaders who shape policy, research frameworks, and educational standards. His network signals credibility in both academic circles and professional practice. It also shows respect earned across decades of contribution.

3. Why people listen

People follow John because he communicates with sincerity and clarity. His posts mix personal milestones, research highlights, and heartfelt reflections that feel real. He explains academic work in a way that is easy to follow. His tone shows humility rather than performance, which makes his voice inviting. When he shares achievements, they come across as celebrations of community, not self-promotion.
4. Authenticity that resonates

John holds a perfect 100/100 Authenticity Score, which mirrors how genuine his presence is. His feed includes photos from hospital rooms, cuddles with his grandchildren, and proud moments from supervising students. Comments come from colleagues who know him personally, offering support, congratulations, or thoughtful discussion. His mix of vulnerability and expertise creates a presence that feels grounded and trustworthy.
5. Numbers that back it up

His follower base grew steadily from 12,869 to 13,986, showing strong organic traction aligned with academic milestones. His Influence Score sits at 6 with 5,603 points, supported by a high 92 engagement quality rating. His post content earns 88, reflecting consistent insight and real-world relevance. John posts at a natural rhythm, tied to research outputs, life events, and teaching moments.
6. Collaborations that matter
John collaborates with universities, research groups, co-authors, and international academic networks. His work on modern slavery legislation shows significant cross-institutional cooperation. He also engages with Harvard Business School Online and contributes to accountability and sustainability research networks. These collaborations amplify his expertise and reinforce his leadership within his field.
7. Why brands should partner with John Dumay
John is an ideal partner for academic institutions, research groups, and organizations focused on sustainability, governance, or educational impact.
- Thought leadership campaigns on sustainability, accounting research, or governance
- Educational workshops or guest lectures for universities and professional bodies
- Co-authored research content or insight reports
- Speaking engagements on modern slavery legislation, accountability, or intellectual capital
9. Why John Dumay is relevant in 2026
As transparency, AI-driven compliance, and sustainability reporting reshape global business, John’s expertise becomes even more valuable. His work bridges academic insight with regulatory evolution. Organizations need voices like his to interpret change and ensure accountability. He remains an important contributor in a world demanding higher ethical standards and evidence-based policymaking.
Conclusion: A Scholar with Substance





