Who's Who on Social Media
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Who is MaruNyc?

MaruNyc is a U.S.-based comedy and prank content creator with a distinct focus on New York City culture. Known for his humor-driven TikTok and YouTube videos, MaruNyc blends street-style comedy with relatable urban experiences, making his content both engaging and easy to connect with.

July 28, 2025
Justine Castany
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Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.

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MaruNyc: Bringing NYC Humor and Pranks to Millions Online

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MaruNyc is a New York-based content creator known for blending comedy and everyday city life into viral prank videos. His content is rooted in the street culture and humor of NYC, often featuring local characters, public interactions, and spontaneous reactions. This raw, public-facing style has helped him build a dedicated following that thrives on unpredictability and relatability. He’s not performing sketches in a studio—he’s bringing the energy of New York streets directly to your screen.

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What sets MaruNyc apart is his ability to create tension and humor without crossing into cruelty. His pranks rely on quick wit, facial expressions, and situational irony rather than extreme stunts. This balance allows his videos to remain brand-safe while still delivering high entertainment value. His content is deeply tied to his own personality, making him instantly recognizable in any scene.

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MaruNyc Celebrates Milestone with Style and Swagger (Source: @marunyc_, Instagram, July 2023)

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He consistently showcases his individuality through recurring reactions and catchphrases, adding a sense of continuity across platforms. Rather than chase trending audio or gimmicks, MaruNyc leans into his own character as the centerpiece of his videos. This creative consistency helps his followers feel connected to his identity—not just his jokes. His humor is subtle but calculated, relying on the power of timing and expression.

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Beyond entertainment, MaruNyc uses his influence to build a sense of community around urban culture. Whether tagging fellow NYC creators or supporting local streetwear brands like Prolific Fabric NYC, he keeps his network close and collaborative. His audience isn't just watching—they’re part of an inside joke that feels homegrown. This cultural grounding is key to his sustained relevance across platforms.

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An Influencer Active on Social Media

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MaruNyc has a combined reach of nearly 3M followers across TikTok, YouTube, and Instagram, with TikTok leading as his main platform. His content is primarily in English, targeting teens and young adults in the United States who are drawn to comedy and entertainment.

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MaruNyc's Social Media Strategy Analysis

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TikTok: The Heart of MaruNyc’s Comedy

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MaruNyc’s TikTok is where his content truly thrives, driven by an audience that responds to high-energy, public prank formats. His NYC-based humor, combined with expressive reactions and improvised scenarios, generates standout engagement in a saturated niche. His signature facial expressions and straight-faced delivery make his videos instantly recognizable.

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Despite a weekly upload rhythm, his videos consistently rack up over 1.2M average views—proof of strong algorithmic favor and loyal repeat viewers. He doesn’t rely on trend-hopping; instead, he builds original moments in real-world settings like bodegas, subways, and sidewalks. These scenes root his content in a hyper-local, cultural identity that feels lived-in and familiar to viewers.

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MaruNyc’s engagement rate on TikTok is an impressive 6.69%, driven by audience reactions to unexpected social experiments and crowd interactions. His creative decisions often blur the line between awkward comedy and social commentary, making his humor feel raw and unscripted. This style invites audience participation through duets and stitches, extending his reach.

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He posts at 3 PM EST, aiming for early-morning scroll culture and international spillover—timing that gives his videos a running start on engagement. Although his growth has stalled at 0% recently, the consistent performance in views and interaction shows that his base remains actively invested.

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  • Username: @marunyc_
  • Influence Score: 88.9/100
  • Followers: 1.6M
  • Activity: 1.1 videos/week
  • Engagement Rate: 6.69%
  • Growth: 0% (30 days)
  • Average Engagement: 107K
  • Posting Habits: Once a week at 3 PM EST

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YouTube: Longer-Form Entertainment

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MaruNyc’s YouTube channel reflects key milestones in his creator journey rather than active content development. With just 0.1 videos per month, the channel has minimal activity, yet it boasts 1 million subscribers—a figure achieved through viral carryover from TikTok rather than sustained uploads. His public celebration of the Silver Creator Award shows that while he doesn’t prioritize YouTube content, he values the recognition it represents within his career.

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Instead of producing traditional long-form YouTube content with commentary or structured narratives, MaruNyc sticks closely to his short-form strengths. His YouTube uploads mirror TikTok's rhythm—quick edits, unscripted pranks, and street-level reactions with little polish. This stylistic choice helps keep his personality intact across platforms, but it also means the channel lacks unique value beyond recycled formats.

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The data confirms that the platform is currently dormant: 0% engagement rate and 0 views in the last 30 days. However, its presence still contributes to his search visibility, especially among new fans exploring his work outside of TikTok. As Shorts continue to rise in relevance, the channel holds untapped potential should he decide to re-engage with vertical content that suits his existing style.

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His upload history—once a year, posted at 7 PM EST—indicates that YouTube sits outside his creative routine. Still, its existence plays a passive but important role: it verifies his cross-platform reach, displays career achievements, and gives brand partners access to longer-form examples of his humor. Even inactive, it’s a proof-of-scale platform rather than a growth driver.

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  • Username: @MaruNyc
  • Influence Score: 68.1/100
  • Followers: 1M
  • Activity: 0.1 videos/month
  • Engagement Rate: 0% (inactive in last 30 days)
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Once a year at 7 PM EST

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Instagram: A Visual Extension of His Humor

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MaruNyc’s Instagram feed functions as a curated gallery of personal wins and style choices rooted in New York culture. Rather than posting daily skits or jokes, he uses the platform to highlight major moments—like his 1M YouTube subscriber milestone, marked by a photoshoot in bold red Prolific Fabric NYC streetwear. His visual identity is consistent: fitted sweatsuits, color-coordinated caps, and confident stances that echo his comedic bravado from TikTok.

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His captions reinforce a self-made narrative, often using phrases like “anybody could do it, just not like me,” setting a tone of individuality and quiet competitiveness. These posts rarely rely on trending memes or engagement-bait tactics—instead, they double down on personal branding. His audience doesn’t follow him here for humor; they follow to witness his evolution as a cultural figure rooted in NYC’s creative scene.

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Posting around four times a month, typically at 5 PM EST, MaruNyc aims to reach viewers early, before school or work commutes. His most-liked posts are visually striking milestones, often tied to career growth or fashion-forward moments. The engagement rate of 1.47% may be modest compared to TikTok, but it reflects a selective, moment-driven audience who values authenticity over quantity.

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Instagram also acts as his connection point within the NYC creator and fashion scene. He regularly tags collaborators like Prolific Fabric NYC, using the platform to show appreciation for the people and brands he aligns with. These tags aren’t filler—they reflect his actual social and creative circles, helping him stay grounded in a community that reflects his values and upbringing.

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  • Username: @marunyc_
  • Influence Score: 81.5/100
  • Followers: 283K
  • Activity: 4 posts/month
  • Engagement Rate: 1.47%
  • Growth: 0% (30 days)
  • Average Engagement: 4.2K
  • Posting Habits: Twice a week at 5 PM EST

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MaruNyc’s Social Media Influence Summary

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MaruNyc holds an Favikon Influence Score of 8,989 points, placing him among the top comedy creators in the U.S. He ranks in the Top 2% on TikTok U.S. and Top 1% worldwide in Video Entertainment, reflecting his strong grip on urban humor and viral skits. His presence is especially powerful among youth audiences drawn to unfiltered NYC street comedy.

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Learn more about the Favikon Methodology here

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Content Strategy: Humor with a New York Twist

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MaruNyc’s content thrives on humor that feels authentic to New York City’s energy. His pranks and skits often feature relatable city-life scenarios, creating an instant connection with viewers who know the fast-paced culture of NYC. He balances playful humor with positivity, rarely touching on political topics, which keeps his content widely appealing.

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Reachability and Partnerships

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MaruNyc is a reachable creator with clear brand alignment in the streetwear and entertainment space. His estimated rate is $5K per post, and past collaborations—like his visible support for Prolific Fabric NYC—prove he integrates partners into his personal aesthetic, not just his captions. His content rarely feels transactional; instead, he naturally weaves brand elements into his humor and visuals. This makes his partnerships feel authentic, especially when tied to New York-based brands or creators.

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An overview of MaruNyc’s top influential connections across key industries. (Source: Favikon)

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He doesn't link to an email or agency publicly, but his consistent tagging of collaborators on Instagram suggests a preference for informal outreach via DMs. His circle is tight and creator-led, meaning partnerships often emerge from mutual cultural respect, not cold pitches. Brands looking to tap into NYC’s street-level youth scene will find MaruNyc especially valuable. His face is recognizable, his humor is original, and his collaborations are selective—making access possible, but earned.

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Conclusion: Turning NYC Streets into a Stage for Viral Comedy

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MaruNyc stands out as one of NYC’s rising comedy creators, blending humor, personality, and relatability to capture millions of views. His TikTok dominance, combined with a loyal YouTube and Instagram following, positions him as a strong voice in video entertainment. Brands seeking to connect with young, urban audiences through humor-driven content will find MaruNyc to be an ideal partner. With a proven track record of engagement and a creative approach to storytelling, MaruNyc is a name to watch in the entertainment creator space.

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