Who is Orlando Lucas aka notorlandolucas?

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Orlando Lucas: Energizing the Dance Scene with High-Impact Collaborations and Entertainment

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Orlando Lucas, known online as @notorlandolucas, is a Canadian content creator with a strong connection to the New Zealand dance scene. His content is deeply rooted in choreographed collaborations, often tied to popular audio trends and culturally resonant dance styles from New Zealand. With a focus on TikTok, Orlando has become a recognizable figure in the Pacific dance community, merging structured performance with casual, high-energy presentation. His work showcases not just dance skill, but precise timing and crowd-focused engagement.

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He regularly collaborates with dancers from New Zealand and beyond, such as Austin Taylor and Ella Lucas, making him part of a tightly connected international network. These partnerships are a core feature of his page, often resulting in coordinated trends that amplify reach across accounts. Orlando’s dance videos are typically fast-paced, filmed in visually appealing outdoor or urban environments, and feature stylized transitions. His presence in these collaborative circles signals his role as both a performer and a creative director.

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His content is notable for being consistently safe and upbeat, which has allowed him to attract brands like SHEIN and Identity Dance Company. These partnerships are clearly integrated into his feed, showing that Orlando can blend promotional material seamlessly with entertainment. Rather than relying on sporadic trends, he posts with regularity and purpose—evidenced by his daily 6 PM EST posting habit and consistent viewership across videos. The result is a feed that feels cohesive and trustworthy to both fans and partners.

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Orlando’s audience engagement is personal and visible—he frequently includes call-to-action phrases like “dc me!!” (dance challenge me), inviting viewers to participate directly in his content. This interaction builds community and helps maintain his 3.91% engagement rate on TikTok, despite a follower base nearing 2 million. His professional approach is also reflected in the inclusion of contact info for business inquiries, a detail often missing from casual creator profiles. This balance of spontaneity and structure is key to his growing credibility in the dance content space.

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An Influencer Active on Social Media

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Orlando Lucas is a high-performing dance content creator dominating TikTok with nearly 2 million followers and strong engagement driven by consistent, positive entertainment content.

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Orlando's Social Media Strategy Analysis

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TikTok: Dominating the Dance Arena

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Orlando Lucas leans into candid, energetic storytelling on TikTok, often blending humor with visual shock elements to spark curiosity. He uses exaggerated facial expressions and punchy editing to retain attention in the first 3 seconds. His uploads frequently involve transformation effects, pop culture parodies, or ironic endings. This aligns with his core audience of English-speaking Gen Z viewers who favor fast-paced, humorous content.

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His use of trending sounds is strategic but never random—he recontextualizes viral audio into absurd or surprising situations that reflect his quirky persona. Orlando rarely uses direct speech, relying instead on physical comedy and quick cuts. His captions often play with irony or misleading setups to increase rewatchability. These tactics keep his engagement high, especially in the first 30 seconds of view time.

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He posts an average of 3–4 times per week, favoring short-form skits under 20 seconds. Most of his videos follow a similar structure: a visual hook, a twist, and a rapid conclusion. This consistency allows followers to anticipate his format, which boosts retention. It also streamlines his creative process, helping him stay agile with trends.

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Collaborations on TikTok are rare but intentional—he selectively tags other English-speaking creators who share his chaotic or surreal tone. These joint posts don’t just expand reach; they reinforce his niche in the comedy-skit subgenre. His content doesn't rely on beauty filters or polished aesthetics, making his humor feel more relatable and absurdist.

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• Username: @notorlandolucas
• Influence Score: 89.5/100
• Followers: 1.9M
• Activity: 5.1 videos/week
• Engagement Rate: 3.91%
• Growth: 0%
• Average Engagement: 74.3K
• Posting Habits: Every day at 6 PM EST

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Instagram: A Supportive Visual Showcase

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Orlando’s Instagram presence is built around his face as a brand—specifically, offbeat expressions, costume-based reels, and chaotic selfies. He posts photos in series, often thematically linked by props or color, creating a sense of visual cohesion. He doesn't follow a conventional aesthetic grid, but his chaotic tone remains consistent. His captions frequently mimic internet slang or exaggeration for comedic effect.

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Reels make up a majority of his Instagram reach, repurposing his TikToks with slight tweaks for pacing and size format. He adapts some content to feel more vertical and slower-paced, which aligns with Instagram's reel algorithm. These tweaks help his videos perform well despite the platform shift. Engagement often spikes when he incorporates meta-humor or creator references into his clips.

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Stories are used for behind-the-scenes glimpses—unedited outtakes, surreal polls, or bizarre facial filters. He keeps text minimal, allowing visual oddities to carry the tone. This casual story format contrasts with his curated feed, giving fans a different side of his persona. Occasionally, he posts Q&As, but the answers are delivered in his signature over-the-top style.

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He rarely uses Instagram for brand partnerships, but when he does, it's integrated through satire. He mocks the typical influencer aesthetic while still showcasing the product, which both entertains and satisfies brand objectives. This meta-approach appeals to his irony-savvy audience and avoids alienating fans who dislike traditional ads.

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• Username: @theorlandolucas
• Influence Score: 85.2/100
• Followers: 187.3K
• Activity: 9 posts/month
• Engagement Rate: 9.24%
• Growth: 0%
• Average Engagement: 17.3K
• Posting Habits: Twice a week at 9 PM EST

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Orlando Lucas’ Social Media Influence Summary

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Orlando holds a Favikon Influence Score of 8,968 points (Level 2), ranking in the Top 1% on TikTok Canada (#130) and Video Entertainment Canada (#42). He also ranks in the Top 1% globally in both categories. His high engagement confirms a loyal, responsive audience and strong influence in the dance content space.

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Learn more about the Favikon Methodology here

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Content Strategy: Viral Formula of Dance, Irony, and Visual Absurdity

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Orlando’s content style is cheerful and safe, with a casual tone that appeals to younger, dance-savvy audiences. His activity level is strong, with an average of 14 posts per month, and he posts consistently at optimal times. His videos often highlight current dance trends, use popular audio tracks, and include frequent collaborations, giving his content a fresh and shareable quality.

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Reachability and Partnerships

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Orlando’s content reach is anchored in short-form platforms, with TikTok driving the majority of his visibility through dance-focused skits and expressive visual humor. His videos frequently exceed 100K views, with spikes driven by duet challenges and creator collaborations within Canadian communities. He consistently appears on For You pages thanks to his use of reactive choreography, linking trending audio with comedic timing. This organic exposure fuels his ranking in the Top 1% of creators across TikTok Canada.

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His audience is primarily Gen Z, with a strong presence in bilingual urban areas like Toronto and Montreal. Orlando’s surreal edits and ironic tone attract viewers who prefer humor over polish, boosting shareability among meme-centric groups. His presence on Instagram expands his discoverability without diluting his core identity. These platforms complement his TikTok by offering alternate formats while maintaining his absurdist, creator-as-character style.

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Conclusion: From Glitch Comedy to Global Reach

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Orlando Lucas stands out as a high-performing dance creator who merges consistency, positive energy, and strong collaboration with professional engagement. With nearly 2 million followers on TikTok, high content safety ratings, and strong visibility in both Canadian and global rankings, he’s well-positioned for further partnerships in entertainment, fashion, and lifestyle sectors. As he continues to maintain strong engagement and visibility, Orlando is one of the key dance influencers to watch—especially for brands looking to tap into viral, community-driven content.

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View the AI-powered profile

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