Top 20 Influencers in Colombia in 2025

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Here’s the list of the Top 20 Influencers in Colombia in 2025:

20. MrStivenTc

MrStivenTc is a popular Colombian YouTuber with over 9.8 million subscribers. He is known for his gaming content and is a leader in the 'guerrilla tc' community. MrStivenTc also has a strong presence on Instagram and engages with his followers through various activities and giveaways. He recently purchased a new house, which he will be sharing with his audience in an upcoming YouTube video. MrStivenTc is passionate about his fans and expresses his gratitude for their support. He is an avid motorcycle enthusiast and showcases his collection on social media. With his entertaining videos and charismatic personality, MrStivenTc has gained a dedicated following.

Favikon Authority Score : 9 578 pts

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19. La Lerma

La Lerma is a social media personality known for sharing comedic videos and covers of popular songs. With a unique and entertaining style, La Lerma has gained a large following on platforms like TikTok and Instagram. His content often includes funny skits, music covers, and relatable moments. La Lerma's videos are loved for their humor and creativity, and their presence on social media continues to grow.

Favikon Authority Score : 9 586 pts

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18. J Balvin

José Álvaro Osorio Balvín, better known as J Balvin, is a Colombian singer and songwriter who has established himself in both the Spanish-speaking and English-speaking music markets, topping various music charts. He has released several albums, including "Vibras" and "Energía," and has collaborated with other musicians such as Beyoncé, Cardi B, and Bad Bunny. J Balvin is also known for his fashion sense and has been recognized as a Global Fashion Icon. He frequently shares his experiences and thoughts on social media, often using the hashtag #LatinoGang to represent his fans and supporters.

Favikon Authority Score : 9 595 pts

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17. Federico Millán

Federico Millán is an 18-year-old content creator known for his humorous social media posts. With a focus on clean comedy, he shares relatable experiences from everyday life that resonate with a wide audience. Based in Armenia, Colombia, Federico's content appeals to people of all ages and backgrounds.

Favikon Authority Score : 9 602 pts

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16. Yeferson Cossio

Yeferson Cossio is a popular social media personality and musician known for his entertaining content and catchy songs. With a large following on Instagram and other social media platforms, he shares his music, daily experiences, and motivational messages with his fans. Originally from a poor and dangerous neighborhood in Medellín, Yeferson overcame adversity and worked hard to achieve success. He uses his platform to inspire others and encourage them to work hard, study, and seize opportunities to improve their lives. Yeferson is a talented musician and a positive influence in the social media community.

Favikon Authority Score : 9 602 pts

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15. Camilo

Camilo is a Colombian singer, songwriter, and producer known for his unique blend of Latin pop, reggaeton, and vallenato music. He has released several hit songs, including "Tutu," "Vida de Rico," and "Favorito," which have earned him multiple Latin Grammy nominations. Camilo is also a prolific songwriter and has written songs for artists such as Becky G, Bad Bunny, and Marc Anthony. He is married to fellow Latin pop star, Evaluna Montaner, and the couple frequently collaborates on music projects. Camilo is known for his energetic performances and passionate lyrics that often focus on love and relationships.

Favikon Authority Score : 9 606 pts

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14. Felipe Saruma

Felipe Saruma is a content creator and filmmaker known for his audiovisual company. He specializes in creating sketches and comedy content. Felipe shares his work on social media platforms and has a growing audience. He also offers financial advice and promotes digital currencies. Felipe is passionate about storytelling and aims to entertain and inspire his viewers through his videos. He has a strong presence on social media and engages with his followers through comments and discussions.

Favikon Authority Score : 9 615 pts

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13. Carlos Feria

Carlos Feria is a popular YouTuber and TikToker known for his comedic and entertaining content. With over 43 million followers on TikTok, Carlos has gained a significant following on social media. He often shares videos featuring his family, including his daughter Salomé. Carlos engages with his audience through regular uploads on YouTube and TikTok, providing a glimpse into his world and sharing moments from his everyday life. His content is lighthearted and relatable, making him a favorite among his fans.

Favikon Authority Score : 9 650 pts

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12. LA SEGURA

LA SEGURA is a popular social media personality and influencer known for her entertaining and relatable content. With a strong presence on platforms like Instagram and YouTube, she shares her experiences, funny anecdotes, and moments from her daily life. She also uses her platform to promote body positivity and self-acceptance, opening up about her own insecurities and encouraging her followers to love themselves as they are. With a large following, LA SEGURA ♛ ♥ has become a prominent figure in the social media landscape.

Favikon Authority Score : 9 658 pts

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11. Ryan Castro

Ryan Castro is a popular musician known for his energetic performances and catchy songs. With a strong presence on social media, he engages with his fans and keeps them updated on his latest music releases and upcoming shows. His music has a unique blend of different genres, and he is constantly pushing boundaries with his creativity. Ryan's passion for music is evident in every aspect of his career, and he continues to captivate audiences with his talent and charisma.

Favikon Authority Score : 9 670 pts

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10. WinnerMax

WinnerMax is a popular YouTuber known for his series 'Alias el Dino' and rap stories. With a goal of reaching 5 million subscribers by 2022, WinnerMax creates entertaining content that brings fun and laughter to his audience. He shares videos about various topics, including life experiences, relationships, and funny situations. Follow WinnerMax on his social media accounts to join him in his journey of entertainment and enjoy a long time of fun together.

Favikon Authority Score : 9 680 pts

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9. Blessd

Blessd, also known as Stiven Mesa Londoño, is a talented Colombian musician who has been making a name for himself in the music industry. Raised in Medellin, Blessd has explored various creative avenues to create a cutting-edge and innovative sound. With the support of his management team, Just One Cliick, Blessd has collaborated with renowned artists and producers, both nationally and internationally. He is currently working on projects to internationalize his music and further establish his credentials.

Favikon Authority Score : 9 682 pts

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8. Greeicy

Greeicy is a talented singer and dancer known for her energetic performances and catchy songs. With her unique style and powerful vocals, she has gained a large following on social media. She regularly shares updates about her music, upcoming projects, and behind-the-scenes glimpses into her life. Greeicy's fans appreciate her authenticity and passion for her craft, making her a popular figure in the music industry.

Favikon Authority Score : 9 726 pts

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7. James Rodríguez

James Rodríguez is a professional football player from Colombia, known for his playmaking skills and technical ability on the field. He has played for various clubs throughout his career, including Real Madrid and Bayern Munich. In addition to his club career, he is also a star on the Colombian national team, having represented his country in multiple World Cup tournaments. James is also known for his work off the field, including his involvement with various charitable organizations and his passion for promoting digital assets.

Favikon Authority Score : 9 742 pts

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6. Feid

Feid is a Colombian reggaeton singer and songwriter. He gained popularity with his debut album, "19", and is known for hits such as "Porfa" and "Perfecta". Feid's music often features collaborations with other Latin American artists and he has worked with J Balvin, Maluma, and Nicky Jam, among others. In addition to his music career, Feid also has a strong social media presence and actively engages with his fans through various platforms.

Favikon Authority Score : 9 762 pts

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5. JuanDa

JuanDa is a social media content creator known for his humorous and entertaining posts. He shares funny anecdotes, personal experiences, and reactions to various events on his Instagram account. JuanDa's content often revolves around his family, including his children and siblings. He also enjoys dressing up in costumes and participating in Halloween festivities. With a growing following, JuanDa continues to engage his audience with his lighthearted and relatable content.

Favikon Authority Score : 9 766 pts

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4. Karol G

Karol G is a Colombian singer and songwriter known for her Latin pop songs that feature a mix of reggaeton and urban beats. She rose to fame with her hit single "Ahora Me Llama" and has since released multiple chart-topping albums, including "Unstoppable" and "KG0516." Karol G's music is known for its empowering and feminist themes and she has become a prominent figure in the Latin music industry. She has won multiple awards, including Latin Grammy Awards and Billboard Latin Music Awards, and is considered a trailblazer for female Latin artists.

Favikon Authority Score : 9 779 pts

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3. Shakira

Shakira is a Colombian singer, songwriter, and dancer who has sold over 70 million records worldwide. She has won numerous awards, including three GRAMMYs and twelve Latin GRAMMYs. Beyond her music career, Shakira is also a philanthropist and has founded the Pies Descalzos Foundation to help impoverished children in Colombia. She is also an advocate for education and has spoken at the United Nations on the importance of investing in early childhood education. Shakira is active on social media and uses her platform to raise awareness on social issues and to connect with her fans.

Favikon Authority Score : 9 805 pts

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2. BORREGO

BORREGO is the CEO of La Granja del Borrego, a farm specializing in sheep. He is actively involved in the farming community, providing products such as eggs and offering advice on plant care and sustainability. BORREGO is also a popular social media figure, with a significant following on platforms like YouTube. He shares content related to their farm, including videos of farm activities, cooking recipes, and discussions about agriculture. BORREGO is passionate about promoting eco-friendly practices and educating others about the importance of agriculture.

Favikon Authority Score : 9 829 pts

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1. Maluma

Colombian singer and songwriter, Maluma is known for his reggaeton and Latin pop music, and has become one of the most successful and influential Latin artists of his generation. With numerous chart-topping hits and collaborations with other top artists, he has built a global fanbase and is recognized as a cultural icon in Latin music.

Favikon Authority Score : 9 938 pts

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View the full top 200 ranking here:

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🏆 Top 200 Creators in Colombia

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How does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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