Who is Eunjoo Kim?

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Eunjoo Kim: Empowering the Tech Community Through UX Insight and Purposeful Design

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Eunjoo Kim is a seasoned UX designer and mentor based in California, with over 25 years of experience in product design. Her career has included pivotal roles at leading tech companies such as Google and Samsung, where she contributed to the development of widely used digital experiences. In addition to her professional expertise, she is also a ceramic artist—an identity that reflects her deep commitment to balance, creativity, and self-expression. This duality between tech and craft informs the thoughtful tone she brings to her online presence.

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What distinguishes Eunjoo is her ability to integrate career advice with life perspective, especially in the context of being a working mother of twins. Her content frequently highlights the realities of navigating leadership roles while maintaining personal grounding—making her voice especially meaningful to women in tech. Through her storytelling, she encourages her audience to embrace reflection, resilience, and the value of setting long-term intentions in both career and family. She positions design not just as a profession, but as a mirror to one’s values.

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As a mentor and speaker, Eunjoo has led numerous career talks and workshops that explore everything from imposter syndrome to user empathy in design. Her influence extends beyond surface-level UX tutorials—she delves into the emotional and psychological frameworks that underpin good design and sustainable careers. She’s known for her calm, honest communication style and her ability to guide others through difficult transitions in work and life. Many of her followers see her as a grounding presence in a field that often moves too fast.

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At the core of Eunjoo’s digital identity is the belief that sharing her journey can empower others. Her LinkedIn presence is shaped by original Korean-language content that prioritizes clarity and sincerity over trend-based growth. Whether she’s writing about judgment, workplace dynamics, or the evolution of personal priorities, Eunjoo offers her readers a moment to pause, reflect, and grow. Her content resonates deeply with those seeking not just professional advancement, but alignment between life and work.

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An Influencer Active on Social Media

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Eunjoo Kim operates solely on LinkedIn, where she speaks to a dedicated audience of Korean-speaking professionals and aspiring designers with content that blends UX expertise and life mentoring.

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Eunjoo Kim's Social Media Strategy Analysis

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LinkedIn: A Thoughtful Platform for Personal and Professional Growth

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Eunjoo Kim’s social media presence is heavily anchored on LinkedIn, where she has built a strong professional brand centered on UX design, personal growth, and career mentorship. With 33.4K followers, her content consistently reflects deep experience in the tech industry, shaped by her roles at Google and Samsung. She crafts her posts to empower others—particularly Korean-speaking professionals and women in tech—by openly sharing her professional insights and personal challenges, including reflections on motherhood and self-leadership. Her tagline, “the best way to empower others is to share my journey and insights,” is consistently embodied in her writing style and content themes.

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Her posting approach is a blend of concise reflections and longer, essay-style articles. These cover topics ranging from design leadership and ethical AI to more intimate reflections on identity, burnout, and transitions. This hybrid content strategy allows her to connect with a wide range of professionals—from young aspiring UX designers to experienced leaders seeking thoughtful perspectives. She frequently introduces design case studies, such as product development updates from her team at Google DeepMind, and career tips drawn from decades of industry experience. These practical insights are paired with personal stories, creating a multidimensional voice of both authority and empathy.

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Eunjoo's engagement rate on LinkedIn is notably high for her follower count, with top-performing posts generating over 750 likes and dozens of thoughtful comments. The interactive nature of her posts—often posed as reflections or open questions—encourages responses, fostering a sense of community and dialogue. Her content style is also remarkably safe and uplifting, marked by a “cheerful” tone and “minimal” political commentary, which broadens her appeal across professional demographics. The platform data indicates that her content is not just consumed but meaningfully engaged with, which is critical for influence-building on LinkedIn.

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In terms of frequency, Eunjoo maintains a consistent cadence of about 8 posts per month. She alternates between Korean and English depending on the audience focus of each post, making her accessible both to local (South Korean) and global followers. Her writing is purposeful and structured, aligning each post with a theme that supports long-term narratives around mentorship, personal evolution, and design transformation. This steady activity and thematic consistency are likely key contributors to her +0.89% follower growth, a healthy pace for a niche professional account. Overall, Eunjoo’s LinkedIn strategy showcases the power of slow, intentional content rooted in real experience and community connection.

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• Username: @eunjookim
• Influence Score: 83/100
• Followers: 33.4K
• Activity: 8 posts/month
• Engagement Rate: 0.43%
• Growth: +0.9% (+296)
• Average Engagement: 144
• Posting Habits: 3 times a week at 2PM EST

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Eunjoo Kim's Social Media Influence Summary

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Eunjoo Kim ranks in the Top 4% on LinkedIn in South Korea and Top 4% worldwide in Product Design, affirming her credibility as a leading voice in UX mentorship and professional growth.

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Learn more about the Favikon Methodology here

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Content Strategy: Design as Reflection, Not Performance

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Eunjoo Kim’s LinkedIn content strategy centers on mentorship, personal growth, and UX design leadership, primarily targeting a Korean-speaking audience. Through thoughtful articles and reflective posts, she shares insights on career transitions, work-life balance, and evolving design paradigms, often drawing from her own experiences. Her consistent posting and blend of educational storytelling with personal narrative foster strong engagement, positioning her as a trusted voice for aspiring professionals—especially women in tech.

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Reachability and Partnerships

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Eunjoo Kim is highly reachable for partnerships focused on professional growth, UX design, and women in tech. She has a consistent and strong brand alignment with Google DeepMind and is vocal in her support for causes like STEM representation and female empowerment.

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With an average posting rhythm of 3 times per week, her cadence is ideal for brand collaborations involving mentoring platforms, professional coaching programs, or UX-led product initiatives. Her audience expects honest, experience-based recommendations—making her a strong fit for partnerships that align with purpose, not just promotion.

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Conclusion: Eunjoo Kim is Redefining UX Thought Leadership with Empathy and Experience

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Eunjoo Kim’s digital presence is a quiet force—measured not by volume but by depth. She brings over two decades of product design insight to her LinkedIn platform, packaging wisdom in accessible, story-driven reflections. Her content uplifts women in tech, empowers young designers, and supports working parents with dignity and insight.

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