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Here’s the list of the Top 20 LinkedIn Influencers in Colombia in 2025:
20. Guillermo Gonzalez Pimiento
Guillermo Gonzalez Pimiento is an entrepreneur, teacher, and speaker known for his expertise in social selling and human-to-human marketing. With over 15 years of experience as an employee, Guillermo decided to quit his job and pursue his passion for sharing knowledge. He founded Aprendamos, an enterprise that offers short courses and has trained more than 100,000 professionals in various subjects. Guillermo is a consultant for companies and ventures, specializing in customer experience, CRM, digital marketing, and social selling. He is also a renowned speaker on customer experience, LinkedIn, and employee experience. With a background in industrial engineering and certifications as a digital consultant and speaker, Guillermo combines his knowledge and passion to help individuals and companies achieve their goals.
LinkedIn Score : 86.4/100
Favikon Authority Score : 8 136 pts
19. Lina Echeverri
Lina Echeverri is a marketing and branding expert with a professional career of 25 years in universities and business schools. She has received 24 national and international awards for her contributions in the field of marketing and branding. Lina is recognized as the best university professor in Colombia and has been named Woman to Watch Colombia by Ad Age. She is also a speaker and writer, and currently serves as the Director of the Rosario GSB Graduate School of Business. Lina has a PhD in Economic and Territorial Integration and an MBA from the Tecnológico de Monterrey.
LinkedIn Score : 86.4/100
Favikon Authority Score : 8 153 pts
18. Alexander Torrenegra
Alexander Torrenegra is the founder of Torre, a platform aimed at eliminating recruiters and job interviews. He is also the founder of Tribe, RisePal, Bunny Studio, and Voice123, and an investor. Torrenegra is passionate about automating recruitment and interviews and is constantly working towards achieving this. He shares his knowledge and insights on remote work through his social media platforms and educates job seekers on how to prepare for remote job interviews. Torrenegra is an advocate for entrepreneurship and supports startups globally. He enjoys traveling and frequently shares his travel experiences on his social media.
LinkedIn Score : 86.7/100
Favikon Authority Score : 8 209 pts
17. Juan Carlos Mora
Juan Carlos Mora, President at Bancolombia, is committed to closing gender gaps by promoting women's access to financial services. Bancolombia has delivered $4.8 trillion in disbursements to support women's projects and individual needs. They have also joined the Social Protocol for Diversity, Equity, and Inclusion to address disparities affecting women, LGBTIQ+ individuals, and other marginalized groups. With a focus on sustainable development, Juan leads Bancolombia in apologizing for recent technological failures and vows to enhance services. Through financial results, Bancolombia stands as a solid ally to 24 million Colombians, offering comprehensive banking solutions for individuals and businesses. Juan embraces discussions on banking, technology, and leadership, showcasing his passion for digital transformation and technology's role in decision-making.
LinkedIn Score : 86.7/100
Favikon Authority Score : 6 795 pts
16. Manuela Villegas
Manuela Villegas is a full stack marketer and the CEO of Si Señor Agencia. With expertise in demand generation and sales, Manuela specializes in digital multiplatform strategies based on inbound and growth marketing methodologies. She has a strong focus on experimentation and data intelligence to determine effective strategies. As the CEO, she leads marketing business development, content marketing, marketing process automation, and growth marketing for Latin American companies. Manuela and her agency stand out in marketing automation, creating digital content solutions customized to client needs and improving brand positioning through SEO. She also emphasizes the importance of building a field of influence on LinkedIn and leveraging expert spokespersons to generate brand reputation and reliability. With a strong background in project management and advertising, Manuela understands the importance of defining objectives and requirements through detailed briefs. Overall, Manuela Villegas is a skilled marketer and leader, driving growth and success for her clients.
LinkedIn Score : 86.7/100
Favikon Authority Score : 8 199 pts
15. Sergio Andrés Rincón Rincón
Sergio Andrés Rincón Rincón is the President of Bavaria, a leading brewery company in Colombia. With over 20 years of experience in the industry, Sergio has successfully led teams in various areas of the beer industry across multiple countries. He is known for his leadership skills and his ability to drive growth and positive impact in the communities. Under his leadership, Bavaria continues to be a prominent company in Colombia, providing a wide range of high-quality beer brands. Sergio is passionate about serving the market and customers, and he is dedicated to creating a bright future for Bavaria.
LinkedIn Score : 92.2/100
Favikon Authority Score : 8 741 pts
14. Armando Moreno Perez
Armando Moreno Perez is an experienced IT professional with 17 years of senior management experience in planning, implementation, and operation of technology, operations, and service strategies. He has a strong track record in creating value, developing and transforming human talent, and achieving high levels of customer satisfaction. Armando has extensive experience in logistics management processes, contracts, and budgeting, with strategic leadership of large teams. He is dedicated to promoting diversity and inclusivity in the workplace and is passionate about continuous learning and improvement.
LinkedIn Score : 86.9/100
Favikon Authority Score : 7 738 pts
13. Isabel Perez Alcántara
Isabel Perez Alcántara is a marketing professional with over 20 years of experience in national and multinational companies. She specializes in marketing strategy, digital marketing, and brand development. As a speaker, she shares insights on marketing, consumer behavior, and trends. She is passionate about teaching and has been recognized as a top marketing professor. Her expertise lies in developing innovative marketing solutions that drive growth and brand success.
LinkedIn Score : 86.9/100
Favikon Authority Score : 7 387 pts
12. Lucas Chávez-Alcorta R.
Lucas Chávez-Alcorta R. is a publicist, marketer, and dancer with a decade of experience in Marketing, Advertising, Business Intelligence, and Public Relations. He holds an MBA in Creative Leadership and is a top CMO in Colombia & Chile. With expertise in creating advertising campaigns and digital content strategies, Lucas is also a Diversity and Inclusion leader, speaker, and teacher in Leadership and Marketing. He is a visibility agent for inclusion and a member of the Colombian LGBT Commerce Chamber.
LinkedIn Score : 87/100
Favikon Authority Score : 7 503 pts
11. Alex Aldas
Alex Aldas is the Director and Co-Founder of Aldasbrand®, a leading brand management firm in South America. With a background in advertising and specialization in brand management, Alex has led successful projects for top companies like Nestlé, Coca Cola, and Unilever. As a conference speaker and author, he is recognized for his expertise in branding and packaging. His innovative approach to brand positioning and packaging design sets Aldasbrand apart in the industry. With a strong presence in Latin American markets, the firm helps brands connect with consumers effectively.
LinkedIn Score : 87/100
Favikon Authority Score : 7 915 pts
10. David Escobar Arango
David Escobar Arango is the Director of Comfama, the first family compensation fund in Colombia. With 25 years of professional experience in telecommunications, public sector, and social organizations, Escobar Arango brings a comprehensive perspective and strategic thinking to the company. Under his leadership, Comfama has experienced significant growth and expansion in social businesses, including education, healthcare, and financial services. The organization has been recognized as one of the top 100 companies with the best reputation in Colombia. Escobar Arango is also a columnist for El Colombiano and is interested in culture, art, poetry, planet regeneration, conscious capitalism, middle-class expansion, edutech, healthtech, and behavioral studies.
LinkedIn Score : 87.3/100
Favikon Authority Score : 7 474 pts
9. Sergio Cadavid
Sergio Cadavid is a bilingual human resources director with extensive experience in different sectors in global companies. With 17 years of experience, he has contributed to the strategic results of businesses and the development of teams through people-focused leadership. Sergio has proven expertise in talent attraction, culture, and change management processes in various Latin American countries. He is known for his negotiation capabilities, influence, coaching, and ability to lead multicultural teams. Sergio is an Italian/Colombian citizen and a board member. His specialties include Human Resources Partnership, Talent & Organizational Development, Acquisition & Sourcing, Coaching & Counseling, and High-Performance Teambuilding.
LinkedIn Score : 87.5/100
Favikon Authority Score : 7 537 pts
8. Santiago Alvarez Matamoros
Santiago Alvarez Matamoros is the CEO at LATAM Airlines Colombia. He is a business administrator with over 17 years of experience. Santiago is result-oriented and skilled in developing strategic plans and business transformation. He possesses leadership, negotiation, and communication skills and is proficient in interacting with interdisciplinary teams. Santiago is an expert in business management, new product development, sales, marketing, and finance. He is a good team player with a high level of commitment to company objectives. Santiago frequently shares updates and insights about the aviation industry on his LinkedIn profile.
LinkedIn Score : 87.6/100
Favikon Authority Score : 7 376 pts
7. Andrés Betancourt Rodriguez
Andrés Betancourt Rodriguez is a seasoned expert in career development, human resources, productivity, and LinkedIn sales. With over a decade of experience as Head of HR in Fortune 500 companies across LATAM, he has dedicated his career to driving growth and operational excellence in high-performing organizations. Today, as an entrepreneur and strategic consultant, Andrés empowers businesses, personal brands, and entrepreneurs to craft leadership, communication, and sales strategies on LinkedIn that deliver measurable, financial results. 🔸 What does Andrés do? Andrés enables companies and professionals to build a LinkedIn presence that doesn’t just stand out – it drives impact. His tailored approach focuses on: Effective leadership and communication, fostering cohesive and goal-oriented teams. Optimized productivity, allowing leaders to direct resources toward what truly matters. Sales strategies on LinkedIn that turn connections into clients, enhancing profitability. 🔸 His mission Andrés Betancourt transforms LinkedIn’s potential into a sustainable growth tool, demonstrating that well-crafted strategies and efficient leadership not only strengthen brand presence but also generate revenue. For businesses and professionals seeking to elevate their LinkedIn presence and profitability with a strategy that merges business acumen and leadership, Andrés is the ideal partner. He is also a bilingual specialist and a business speaker.
LinkedIn Score : 88/100
Favikon Authority Score : 7 835 pts
6. Laura Miranda Grosso
Laura Miranda Grosso is the CEO and founder of QuieroEmplearmeYA, a leading outplacement and human talent consultancy company in Colombia and Latin America. With over 15 years of experience in human resource management and 4 years in employability consulting, Laura is a specialist in organizational psychology and an expert in resume writing, competency-based interviews, personal branding, and LinkedIn. Laura's mission is to empower professionals to find their dream jobs using her original and effective methodology, which is protected by copyright. She has trained over 10,000 people in the past three years, helping them develop a positive vision and achieve successful job reintegration. Laura has also led employability training programs at prestigious universities and served as a mentor in international talks on the subject. She is passionate about identifying each person's talent and teaching them how to showcase it during interviews.
LinkedIn Score : 88.7/100
Favikon Authority Score : 8 261 pts
5. Jose Manuel Echeverri
Jose Manuel Echeverri, Vice President of Human Resources, is passionate about investing in people and connecting company dreams with employee aspirations. With a strong business acumen and extensive experience in multinational companies, he is a change agent focused on achieving outstanding results in a healthy work environment.
LinkedIn Score : 89.9/100
Favikon Authority Score : 8 315 pts
4. Daniel Bilbao
Daniel Bilbao is the CEO of Truora, a company focused on developing the ecosystem. He has a background in startups, including BOD Morado, Frubana, and Trii. Based in Palo Alto and San Francisco, Daniel is an advocate for productivity hacks, with a particular emphasis on child care for founders with children. He believes that prioritizing child care is crucial for maintaining a good reputation and ensuring success for the team and stakeholders. Daniel is also open to connecting with investment bankers from companies like Lazard and Credit Suisse in Latin America. He welcomes feedback and criticism but strongly dislikes senseless criticism. Daniel recently held a successful webinar with Asobancaria and plans to host another session due to high demand. He understands the difficulty of witnessing a startup fail and is currently developing a new tool for lawyers and values their feedback.
LinkedIn Score : 90.3/100
Favikon Authority Score : 8 255 pts
3. Freddy Vega
Freddy Vega is a co-founder of Platzi, an online learning platform that offers practical courses on various topics. He is known for his energetic and engaging teaching style, often providing courses on programming and technology. With a focus on creating accessible and affordable education, Freddy aims to empower individuals to learn new skills and advance their careers. Through Platzi, he has built a community of learners from around the world, fostering a supportive and collaborative environment for students to grow and thrive.
LinkedIn Score : 91/100
Favikon Authority Score : 8 665 pts
2. Carmenza Alarcon
Carmenza Alarcon is a seasoned leader and success mentor with over 20 years of experience in general management and culture transformation. She is dedicated to helping individuals shine professionally and develop authentic leadership skills. With a background in leading high-complexity businesses globally, Carmenza has a strong track record of driving business results and fostering a culture of engagement, empowerment, and inclusion. Her expertise lies in leadership by influence, supporting the development of empathetic and authentic leaders.
LinkedIn Score : 91.2/100
Favikon Authority Score : 8 324 pts
1. Carlos S.
Carlos S. is a community and events manager currently working in marketing. He shares insights on the latest tools in data analysis, such as ChatCSV, SheetAI App, and Genius Sheets. With a passion for innovation and technology, Carlos aims to streamline data processes and boost productivity. He also engages with industry experts like Coding Chickens and Desafío Latam to stay updated on the latest trends and advancements.
LinkedIn Score : 93/100
Favikon Authority Score : 8 226 pts
View the full top 200 ranking here :
🏆 Top 200 LinkedIn Creators in Colombia
How does Favikon rank influencers?
Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.
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Also See 👀 :
How to find LinkedIn influencers?
The Rise of LinkedIn Influencer Marketing
How to find LinkedIn Top Voices
The Ultimate Guide to B2B Influencer Marketing
Who is Justin Welsh
Influencer Marketing Trends in 2024
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