Top 20 Fashion Influencers in Japan in 2026

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Here’s the list of the Top 20 Fashion Influencers in Japan in 2026:

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20. 大平修蔵 | Shuzo

Shuzo is a Japanese model and DJ known for his engaging presence on TikTok and Instagram. He shares music-related content, including song releases and collaborations, often featuring popular artists. His posts reflect a vibrant lifestyle, showcasing travel, fashion, and music events. Shuzo actively interacts with his audience, asking for their favorite songs and sharing personal experiences. His content is visually appealing and often includes promotional partnerships with brands like Prada and Chanel.

Favikon Authority Score : 8 999

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19. 佐藤えり| Rola

Rola is a Japanese-Bengali-Indian influencer focused on sustainable living, agriculture, and cultural experiences. She shares her journey of learning farming in Niigata, emphasizing gratitude for food and the importance of self-sufficiency. Rola also engages in traditional Japanese arts, eco-friendly fashion, and wellness practices, promoting a connection to nature and cultural heritage. Her content often highlights local communities and environmental issues, aiming to inspire younger generations.

Favikon Authority Score : 9 003

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18. UWA KITADERA

Japanese social media talent known as UWA KITADERA, active on TikTok, Instagram, and YouTube as a global artist and producer. Content centers on music performances, collaborations (e.g., with Minami Oikawa), fashion and lifestyle branding, and participation in fan-driven campaigns like WSWF/OjoGang. Strong cross-platform presence, interactive posts, and brand collaborations signal a versatile entertainment profile with international reach.

Favikon Authority Score : 9 004

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17. 古澤 里紗 | Risa Furusawa

Risa Furusawa is a prominent figure in the Japanese fashion scene, known for her role as a director at N.D. Promotion and her involvement with the CUTIE STREET brand. She shares content focused on French girly fashion, showcasing outfits, beauty tips, and lifestyle moments across platforms like TikTok and Instagram. Her posts often highlight her personal style and collaborations with brands, engaging a youthful audience with vibrant visuals and relatable themes.

Favikon Authority Score : 9 005 

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16. 森香澄 | Kasumi Mori

森香澄 is a Japanese idol and actress affiliated with seju. She shares engaging content about her work in entertainment, including acting roles in dramas and films, as well as her experiences in various locations like Thailand and Korea. Her posts often highlight her personal style, beauty routines, and collaborations with brands, showcasing her vibrant personality and connection with her audience.

Favikon Authority Score : 9 031 

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15. Chiyu

Chiyu is a popular social media personality known for her engaging content across platforms like TikTok and Instagram. She often shares playful and humorous posts, showcasing her personality and lifestyle. Her content includes dance videos, personal anecdotes, and interactions with her audience, emphasizing her appeal as a relatable figure. Chiyu also promotes her fan club, offering exclusive content and experiences, which highlights her entrepreneurial spirit and connection with her followers.

Favikon Authority Score : 9 037 

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14. 生見 愛瑠 | Meruru Nukumi

Meruru Nukumi is a popular Japanese influencer known for her vibrant social media presence, particularly on Instagram and TikTok. She shares a mix of personal moments, fashion insights, and promotional content, often featuring collaborations with brands. Her posts reflect a youthful and playful aesthetic, engaging her audience with relatable content and glimpses into her life, including events and special occasions. She has also ventured into voice acting, showcasing her versatility beyond social media.

Favikon Authority Score : 9 037

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13. Nana Komatsu

Japanese actress and model Nana Komatsu, renowned for Chanel campaigns and as a Chanel Global Ambassador. She collaborates with luxury brands, appears in interviews (Elle Japan), stars in music videos such as Kid Fresino's 'rose', and participates in fashion events and virtual exhibitions, blending cinema, fashion, and beauty across global campaigns.

Favikon Authority Score : 9 039

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12. Toua Takami

Tokyo-based musician, author, and founder of BG, Toua Takami shares indie music (EP 'I am I'), fashion brand drops, and personal essays. Active on YouTube, TikTok, and Instagram with staff accounts and cross-platform storytelling around self-identity, gender inclusivity, and youth culture. Combines music, fashion, and writing to build a multimedia personal brand.

Favikon Authority Score : 9 052

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11. 齊藤 なぎさ| Nagisa Saito

齊藤なぎさ is a Japanese content creator known for her engaging posts about food, music, and photography. She shares personal experiences and updates on her life, including her work as a model and actress. Her social media presence features vibrant visuals and a focus on fashion, beauty, and lifestyle, appealing to a youthful audience. She actively promotes brands, particularly in the beauty sector, and engages with her followers through relatable content and personal anecdotes.

Favikon Authority Score : 9 067

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10. Fuseinatti

Tokyo-based fashion brand Fuseinatti documents the craft of building a vintage-inspired house focused on 80s denim and workwear. The content chronicles design decisions, material sourcing across Japan, factory collaborations, and process-driven visuals that reveal technique, fit, and timeless aesthetics. Across Instagram, TikTok, and YouTube, the creator blends heritage fashion with practical know-how and a strong sense of style rooted in Tokyo's fashion history.

Favikon Authority Score : 9 067

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09. 森元流那 | Morimoto Ryuna 

22-year-old creator associated with the lingerie brand Lulumerry, showcasing personal moments and brand collaborations on social media. Engages with followers through relatable content, including beauty tips, lifestyle updates, and emotional reflections. Recently announced her departure from the group 'BanBanZai' after six years, expressing gratitude towards her fans. Her posts often highlight her experiences and personal growth, resonating with a young audience interested in fashion and lifestyle.

Favikon Authority Score : 9 082

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08. スガワラユウヤ | Yuya Sugawara

Yuya Sugawara, known as Stanmi, is a Japanese streamer, actor, and cosplayer based in Tokyo. He actively engages with his audience through various platforms, including Twitch and YouTube, where he shares live streams, gaming content, and personal experiences. His content often features humor and interaction with fans, showcasing a blend of entertainment and personal storytelling. Stanmi also promotes affiliate links for Amazon, indicating a focus on monetization through content creation.

Favikon Authority Score : 9 101

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07. 一宮にこ | Nico Ichinomiya

NICO, a prominent figure in the Japanese social media landscape, is known for her engaging content on platforms like YouTube and Instagram. She shares insights into her life, including personal anecdotes, fashion, and humor, often collaborating with her friend RIHO. Their content frequently revolves around lifestyle, relationships, and entertainment, appealing to a young audience. NICO also promotes her apparel brand, showcasing her entrepreneurial spirit. Her posts reflect a blend of personal experiences and light-hearted commentary.

Favikon Authority Score : 9 212

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06. 桜 | Sakura

Sakura is a vibrant content creator known for her engaging TikTok and Instagram posts, where she shares daily life, fashion, and beauty tips. With a focus on youthful trends and personal experiences, she has garnered significant attention, especially for her style book launch. Her content often features collaborations with friends and playful interactions, appealing to a young audience interested in lifestyle and fashion.

Favikon Authority Score : 9 260

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05. Sho Hirano

Sho Hirano is a 28-year-old Japanese artist known for his engaging dance performances and collaborations with prominent figures in the entertainment industry. His Instagram showcases a blend of personal moments, promotional content for brands like YSL and Louis Vuitton, and teasers for upcoming music releases. With a strong following, he effectively combines artistry with brand partnerships, appealing to a youthful audience interested in fashion and music.

Favikon Authority Score : 9 264

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04. 大谷映美里 | Emiri Otani

大谷映美里 is a Japanese idol and member of the group =LOVE, known for her vibrant social media presence showcasing her fashion, beauty, and performances. She actively engages with her audience through various platforms, sharing personal updates, event highlights, and promotional content for her projects, including her first photo book and participation in radio shows. Her posts often feature themes of empowerment and creativity, resonating with a youthful audience.

Favikon Authority Score : 9 273 

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03. Tomomi Itano

Tomomi Itano is a Japanese entertainer and fashion entrepreneur known for her vibrant social media presence. She shares insights into her life as a performer, including dance competitions and her brand, Rosy Luce. Her content often emphasizes self-love, personal growth, and empowerment, particularly for aspiring idols. Itano engages with her audience through relatable messages and showcases her fashion line, promoting a lifestyle that encourages confidence and creativity.

Favikon Authority Score : 9 273

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02. 藤田ニコル | Nicole Fujita

Nicole Fujita is a prominent Japanese model and TV talent known for her vibrant social media presence. She shares fashion collaborations, personal experiences, and beauty tips, often promoting her own brand, CALNAMUR. Her content features a mix of lifestyle, fashion, and beauty, appealing to a youthful audience. Nicole engages with her followers through interactive posts and showcases her work in various media, including modeling and television appearances.

Favikon Authority Score : 9 281

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01. Haruna Kojima

Haruna Kojima is a prominent figure in the beauty and fashion industry, serving as the Founder and CCO of Her lip to. She shares her expertise through engaging content on makeup, fashion, and lifestyle vlogs across platforms like Instagram and YouTube. Her posts often highlight her brand's products, including a new contact lens line, and showcase her personal style. With a strong following, she effectively combines her professional insights with relatable daily life moments, appealing to a diverse audience interested in beauty and fashion.

Favikon Authority Score : 9 398

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