Creator Economy
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Top Influencer Marketing Agencies in South Korea in 2025

South Korea’s leading influencer marketing agencies are setting the pace for smart brand partnerships in 2025. This list features the most active teams across TikTok, Instagram, and YouTube.

July 9, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the top influencer marketing agencies in South Korea in 2025:

1. AJ Marketing

AJ Marketing operates from a Singapore headquarters with hubs in Seoul, Tokyo, and Jakarta, orchestrating influencer-driven campaigns across Asia. Case studies on its social channels spotlight collaborations with K-celebrities such as actor Park Seo Joon and leading girl group members, proving the pull of local star power. Each activation blends deep cultural insight with first-party data to maximise reach and conversion.

The agency positions itself as a translator of complex brand messages into concise storytelling powered by immersive technology like AR filters and 360-degree short-form video. Global names including Microsoft, Adobe, and Philips credit the team with double-digit lifts in engagement on Korean platforms such as Naver and Kakao.

Top Customers: Microsoft, Adobe, TikTok, Philips, Mini, 9GAG

Employee Count: 11-50

Starting Budget: ≥ $5k (Clutch minimum)

Year Founded: 2019

Niches Served: Tech, gaming, lifestyle, K-beauty

Office Location: Singapore HQ + Gangnam office

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2. Creatip

CREATIP is a full service digital marketing agency headquartered in Seoul and serving brands across Asia. The agency champions innovation and creativity, fusing data insights with culturally resonant storytelling.

Dedicated strategists map out bespoke inbound and outbound campaigns that align with specific growth goals and brand identities. Clients cite deep domain expertise, transparent processes, and enduring trust gained through close collaboration.

An active social media feed reveals prompt coverage of emerging platform features, algorithm updates, and local consumer shifts. This real time conversation keeps audiences informed and positions the agency as a forward looking thought leader.

Top Customers:  Gap Korea, Uber, Amore Pacific, Samsung Display, InterContinental Hotels Group

Employee Count: 50-249

Starting Budget: ≥ $10k

Year Founded: 2008

Niches Served: Travel, fashion, beauty, IT

Office Location: Gangnam-gu HQ

3. Waterbe

Waterbe connects global brands with the South Korean audience and uses local insights plus data-driven storytelling to shape digital marketing campaigns that feel authentic for consumers in Seoul and beyond. The agency positions each client as a cultural insider while safeguarding international brand equity.

Expertise ranges from generative AI-powered content creation to the acceleration of social commerce and hyper-personalization programs on Naver and Kakao. Success stories for Samsung and Hyundai underline Waterbe’s ability to translate complex brand values into culturally fluent ideas that drive engagement and revenue.

Top Customers: U.S. software & beauty firm

Employee Count: 10-49

Starting Budget: ≥ $50K

Year Founded: 2020

Niches Served: beauty, software/SaaS, e-commerce localisation

Office Location: Seoul (Gangnam)

4. Punch Digital Marketing

Punch Digital Marketing stands out as a creative online advertising agency rooted in Seoul with deep expertise in PPC, SEO, and social media marketing. Leveraging a multilingual team, Punch Digital Marketing crafts tailored digital strategies that resonate with both global brands and fast growing start ups seeking an entry point into the Korean market. A rigorous keyword analysis process fuels compelling content streams and performance focused campaigns that amplify visibility and brand affinity.

Grounded in a granular understanding of local consumer behavior, the agency optimizes assets for high traffic platforms such as Naver and Google while nurturing communities across Instagram, TikTok, and Kakao channels. Conversion data feeds an iterative testing cycle that sharpens message relevance, improves click through rates, and safeguards return on ad spend. Brands partnering with Punch Digital Marketing report measurable lifts in qualified traffic, engagement, and sustainable revenue growth.

Top Customers: Prada, Alibaba.com, Penn State University

Employee Count: 2-9

Starting Budget: ≥ $5K

Year Founded: 2016

Niches Served: high-tech, tourism, e-commerce

Office Location: Seoul (HQ near City Hall)

5. Celly Story  (10WONDERS MCN)

Celly Story|셀리스토리 sets a vibrant tone in the lifestyle, beauty, and fashion sphere, curating a feed that blends polished aesthetics with relatable moments. Her storytelling centres on product reviews, home decor makeovers, and expressive personal style reels that resonate with young urban audiences.

Consistent use of strategic hashtags tied to daily routines and seasonal promotional events boosts discoverability and keeps engagement high. By openly sharing insights about influencer marketing platforms, the creator positions her channel as both inspiration and pathway to additional income opportunities for followers.

Top Customers: Leading K-beauty brands

Employee Count: start-up-size team

Starting Budget: ≥ $1K

Year Founded: Part of 10WONDERS MCN (c. 2018)

Niches Served: beauty & fashion micro-influencers seoulz.com

Office Location: Seoul (registry address: COEX area)

6. Collab Asia

Collab Asia Inc stands at the forefront of digital media in the APAC region, operating an expansive influencer network that spans more than 2800 creators. With a combined reach topping 2.1 billion followers across YouTube, TikTok, Instagram, and emerging platforms, the company unlocks both creative and revenue streams for its talent pool. Strategic matching of audience data with local culture lets each collaboration feel native while still serving brand objectives.

The brand solutions division designs full funnel brand campaigns supported by rigorous performance analytics, delivering lifts in awareness, conversions, and long-term engagement. Clients such as Warner Music, Nike, and Electronic Arts trust Collab Asia to launch activations that resonate across the region from Seoul to Singapore. Proprietary technology also links digital platforms to vetted creators, simplifying rights management and enabling faster content syndication in an ecosystem that evolves at breakneck speed.

Top Customers: Warner Music, TikTok, EA Games, Nike

Employee Count: 80

Starting Budget: ≥ $10K

Year Founded: 2017

Niches Served: Entertainment, Gaming, Lifestyle, Youth Culture

Office Location: Nonhyeon-ro 131-gil, Gangnam-gu, Seoul

7. AnyMind Group

AnyMind Group leads the evolution of marketing technology, fusing advanced AI with deep human insight to streamline campaign planning and execution. Core products include an AI powered mobile advertising suite, a generative live commerce engine, and an influencer marketing platform that employs Model Context Protocol for precise creator matching and real time analytics. The result is a holistic toolbox that helps brands move from conception to conversion within a single ecosystem.

The company champions augmentation over replacement, using intelligent automation to free marketers for strategy and storytelling while software optimises the repetitive tasks. Continuous participation in global seminars and regional forums allows AnyMind Group to showcase cutting-edge work and exchange ideas on responsible artificial intelligence in brand communication. This open dialogue reinforces a reputation as a trusted guide for organisations ready to unlock the next wave of customer engagement.

Top Customers: TOXI (mobile games) & dozens of D2C launches via AnyTag

Employee Count: 1K-5K

Starting Budget: ≥ $5K

Year Founded: 2016

Niches Served: E-Commerce, Gaming, Beauty, Cross-Border Expansion

Office Location: 3F Yeoksam Heights, Teheran-ro, Seoul

8. Sandbox Network

Sandbox Network serves as a premier content creation hub in South Korea, joining forces with popular creators to craft programs that spark curiosity in children and inspire family viewing. A rich mix of gaming, animation, and hands-on educational series fills the roster, giving young audiences fresh material that entertains while it informs. The company’s approach keeps production fast paced and culturally relevant, which sustains subscriber loyalty across multiple platforms.

Community spirit comes to life through landmark gatherings like the annual Sandbox Sports Day and festive showcases during Children’s Day celebrations. Inclusive ideals guide each initiative, with special attention to barrier free viewing options that welcome kids with diverse abilities. Consistent outreach fuels an ever growing fan base and reinforces Sandbox Network’s reputation for imaginative storytelling and genuine engagement.

Top Customers: Platform favoured by Swiss SMEs and shopping-centre activations

Employee Count: 500+

Starting Budget: ≥ $1K

Year Founded: 2015

Niches Served: Gaming, Kids, Animation, Web3 Ip 

Office Location: Central Tower, Seobinggo-ro, Yongsan-gu, Seoul

9. DIA TV (CJ ENM)

DIA TV stands out as a prominent South Korean creator platform that curates diverse content around food, lifestyle, and entertainment. Its social channels brim with cooking recipes, interactive challenges, and behind the scenes glimpses of creator events that spark conversation across a wide audience.

A core focus on community engagement comes to life through signature gatherings such as the Creator Media Industry Festival, underscoring an ongoing commitment to nurture creator culture in Korea. Regular spotlights on popular creators and trending formats transform the network into a central hub for digital entertainment.

Top Customers: Cj Enm Brands Across K-Beauty, Food & Entertainment

Employee Count: 200

Starting Budget: ≥ $1K

Year Founded:  2013

Niches Served: lifestyle, beauty, pop-culture creators (1 000+ partners)

Office Location: Sangam-dong, Seoul Digital Media City (CJ ENM HQ)

10.TALENTism

TALENTism transforms Korea market entry from a puzzle into a strategic pathway, aligning global ambitions with local culture in just weeks. A specialized team maps consumer behavior, regulatory nuances, and competitive landscapes to give decision makers clear next steps.

End-to-end support covers hyper-focused digital marketing, high engagement influencer campaigns, precision talent sourcing, and revenue-driving B2B partnerships that build credibility from day one. Each activity is localized with native language copy, platform-specific media plans, and cultural cues that earn authentic traction.

Deep alliances with public institutions and leading industry associations unlock insider data, policy updates, and preferential introductions, turning insights into execution. Continuous reporting delivers actionable insights on audience response and spend efficiency, ensuring every adjustment fuels sustainable growth in the world’s most competitive smartphone-first market.

Top Customers: Fashion & Luxury Houses (Campaigns With K-Pop Stars)

Employee Count: 10-49

Starting Budget: ≥ $1K

Year Founded: 2014

Niches Served: luxury, beauty, tech launches with celebrity tie-ins

Office Location: Seoul (Gangnam creative district) 

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