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Top 20 Influencers in Norway in 2025

Norway is home to some of the most engaging creators in 2025. From lifestyle to entertainment, these influencers are shaping trends and connecting with millions daily.

September 1, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Influencers in Norway in 2025:

20. Guro Elde Paulsen

GuroBelly, a popular TikTok creator with 7 million followers, specializes in candy-making and beauty content. Her posts often feature vibrant candy creations and makeup transformations, showcasing products from brands like NYX and Garnier. She engages her audience with interactive content, asking for suggestions on what to try next. GuroBelly's social media presence is characterized by a playful and colorful aesthetic, appealing to a young audience interested in food and beauty trends.

Authority Score : 8 825 pts

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19. Camilla Bakken

Camilla Bakken is a Norwegian interior designer and DIY enthusiast, known for her creative home improvement projects and budget-friendly hacks. She gained recognition as the winner of the 2020/2021 Vixen Awards for her innovative designs. Her social media presence features a mix of humorous content, practical DIY tips, and engaging interior design ideas, often incorporating IKEA products. Camilla actively engages with her audience through relatable posts about home life and design challenges.

Authority Score : 8 838 pts

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18. Helene Myhre

Helene Myhre is a soft explorer from Norway, sharing her love for nature, travel, and cozy living. Her content focuses on travel guides, outdoor adventures, and personal reflections on life in Norway. She promotes a slow and simple lifestyle, encouraging her audience to appreciate local experiences and the beauty of nature. Helene also emphasizes sustainability in fashion through her collaborations with local brands, advocating for high-quality, long-lasting garments.

Authority Score : 8 862 pts

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17. Truls Torp

Truls Torp is a three-time Døds World Champion known for his engaging TikTok content centered around death diving, showcasing thrilling stunts and humorous moments. His posts often include challenges and interactions with followers, emphasizing a carefree and adventurous lifestyle. With a strong presence on TikTok, he connects with a youthful audience through entertaining and relatable content, often using popular hashtags to increase visibility.

Authority Score : 8 866 pts

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16. Benjamin Bakke

Benjamin Bakke is a Norwegian fisherman known for his engaging social media presence, particularly on TikTok and Instagram. He shares humorous and adventurous content related to fishing, often highlighting his experiences at sea and promoting fishing gear brands. His posts frequently include ads for fishing equipment and safety courses, showcasing his passion for the fishing lifestyle. With a significant following, he combines entertainment with brand partnerships, making him a notable figure in the fishing community.

Authority Score : 8 875 pts

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15. Milkgore

A Norwegian content creator known for her cosplay and makeup tutorials, Milkgore engages her audience with a mix of dark aesthetics and playful themes. She co-founded Blursed and frequently collaborates with her twin sister, sharing their creative projects. Her content spans various platforms, showcasing her unique style and interests in gaming and anime culture, particularly through cosplay. Milkgore's posts often feature references to popular media, appealing to fans of horror and fantasy genres.

Authority Score : 8 882 pts

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14. Henrik Jordal

Henrik Jordal, known as Mr. Scandinavia, is a Norwegian content creator focusing on lighthearted and engaging posts about Norwegian culture, lifestyle, and humor. His TikTok and Instagram feature playful interactions, often using polls and questions to engage his audience. He promotes positivity and self-acceptance, frequently reminding followers that they are 'the good thing.' His content includes themes around daily life in Norway, cultural quirks, and personal anecdotes, appealing to a broad audience interested in Scandinavian culture.

Authority Score : 8 885 pts

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13. Magnus Carlsen

Magnus Carlsen is the World Chess Champion and the highest-rated player of all time, known for his strategic prowess and engaging content across multiple platforms. He shares insights on chess tournaments, personal updates, and tutorials, while also collaborating with brands like Puma and Betby. His social media presence includes a mix of promotional content and personal reflections, appealing to both chess enthusiasts and a broader audience interested in sports and gaming.

Authority Score : 8 905 pts

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12. Alexander Rybak

Alexander Rybak is a Norwegian violinist, singer, and songwriter known for his engaging social media presence. He shares updates about his music tours, promotes his violin bow collection, and interacts with fans through various platforms. His content often reflects themes of nostalgia, creativity, and personal experiences, including mental health awareness. Rybak's posts frequently highlight his musical projects and encourage fan engagement, showcasing his dedication to both music and community.

Authority Score : 8 910 pts

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11. Maddie Borge

Maddie Borge is a 24-year-old Norwegian lifestyle content creator based in London. She shares travel, interior design, and lifestyle videos across platforms like YouTube and TikTok. Her content often includes personal experiences, travel tips, and product recommendations, appealing to a young audience interested in lifestyle and travel. Maddie promotes her own brand, Pastael, and engages with her followers through a weekly newsletter offering practical advice and empowering stories.

Authority Score : 8 913 pts

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10. Thorleif Brubakken

Thorleif Brubakken is a Norwegian content creator known for his engaging TikTok videos showcasing his unique job in pipe relining. With a significant following, he shares satisfying and humorous content related to his work, often using trending hashtags to increase visibility. His Instagram features stunning drone photography and travel experiences, reflecting his love for nature and adventure. He actively engages with his audience, encouraging interaction and participation in his content.

Authority Score : 9 001 pts

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09. Kygo

Kygo is a Norwegian DJ and music producer known for his tropical house style. His social media presence highlights his world tours, collaborations with artists like OneRepublic, and the release of his album 'Kygo'. He engages with fans through personal messages and shares behind-the-scenes content from his performances. His posts often celebrate his concerts and express gratitude towards his audience, showcasing a strong connection with fans and a focus on music and live events.

Authority Score : 9 030 pts

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08. Magnus Midtbø

Magnus Midtbø is a Norwegian climber and YouTuber known for his extreme sports content, particularly in climbing and military challenges. He engages his audience with high-energy videos showcasing his adventures, collaborations with other athletes, and sponsorships. His content often includes product promotions and personal experiences in various physical challenges, making him a prominent figure in the climbing community.

Authority Score : 9 033 pts

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07. Marie Ulven

girl in red is a Norwegian singer-songwriter known for her relatable lyrics and vibrant music style. Her sophomore album, 'I'M DOING IT AGAIN BABY!', showcases her growth as an artist. She actively engages with her audience through social media, sharing personal insights and promoting her tours. Her content often reflects themes of love, mental health, and self-acceptance, resonating with a young, diverse fanbase. She advocates for LGBTQIA+ rights and creates a safe space for her followers.

Authority Score : 9 063 pts

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06. Marcus Gunnarsen & Martinus Gunnarsen

Marcus & Martinus are a popular music duo from Norway, known for their catchy pop songs and engaging social media presence. They actively promote their music, including recent releases like 'Wonder' and 'Another Life', and connect with fans through various platforms. Their content features music videos, behind-the-scenes glimpses, and personal interactions, appealing primarily to a younger audience. They also engage in brand partnerships, showcasing products like NIVEA and Gillette.

Authority Score : 9 095 pts

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05. Martin Ødegaard

Martin Ødegaard is a prominent Norwegian footballer currently playing for Arsenal and the national team. His social media presence showcases his athletic achievements, personal milestones, and collaborations with brands, particularly in the sports and wellness sectors. He engages with fans through motivational posts and behind-the-scenes content, reflecting his dedication to the sport and community. Ødegaard's posts often highlight his journey, team spirit, and personal life, making him a relatable figure for football enthusiasts.

Authority Score : 9 150 pts

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04. MrSavage

MrSavage is a professional Fortnite player and content creator known for his strategic gameplay and high-level performance in competitive tournaments. He promotes his clothing brand, Hallucina, and engages with his audience through various platforms, including Twitch and YouTube. His content primarily revolves around Fortnite gameplay, tutorials, and tournament highlights, showcasing his skills and experiences as a top player. He is also a Red Bull athlete, emphasizing his professional status in the gaming community.

Authority Score : 9 161 pts

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03. Camilla Lorentzen

Camilla Lorentzen is the founder of @milamovement, focusing on body positivity, self-love, and fitness. Her content emphasizes that fitness is for every body, encouraging followers to embrace their unique journeys. She shares personal experiences, including her running achievements and the importance of mental health in fitness. Camilla promotes a supportive community where everyone is celebrated for their efforts, regardless of size or ability, and she actively engages with her audience through motivational posts and collaborations.

Authority Score : 9 180 pts

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02. Aurora Aksnes

Aurora Aksnes is a Norwegian pop singer known for her ethereal sound and thought-provoking lyrics. Her recent album, 'What Happened To The Heart?', explores themes of love, identity, and societal issues, including a call for ceasefire. AURORA actively engages with her audience through social media, sharing personal insights and behind-the-scenes content from her tours. She promotes inclusivity and emotional connection, often addressing mental health and environmental concerns in her work.

Authority Score : 9 386 pts

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01. Erling Braut Haaland

Erling Braut Haaland is a professional football player for Manchester City and the Norway national team. He shares motivational content, football updates, and personal insights on his social media platforms. His posts often highlight his training, match preparations, and interactions with fans, showcasing his dedication to the sport. He also promotes brands like Nike and Breitling, reflecting his influence in sports and lifestyle.

Authority Score : 9 601 pts

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