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Top 20 LinkedIn Influencers in Portugal in 2025

New to LinkedIn or navigating at an intermediate level? Stay updated with top LinkedIn creators in Portugal.

July 1, 2025
Sarthak Ahuja
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Sarthak Ahuja

Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.

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Here's the list of the Top 20 LinkedIn Influencers in Portugal in 2025: 

20. José Manuel Fernandes

José Manuel Fernandes is a seasoned sales and marketing professional from Portugal with over 20 years of experience. He specializes in New Business and CRM Management, focusing on international markets. As a trainer and guest lecturer, he emphasizes the importance of practical experience in education. His content on LinkedIn reflects a strong commitment to leadership, team development, and the value of personal growth, often sharing insights on effective management and organizational culture.

Linkedin Score91.8/100 pts

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19. Nuno Maduro

Nuno Maduro is a prominent YouTuber, speaker, and software engineer known for his contributions to the Laravel framework and open-source projects. He has created several widely-used tools, including Laravel Zero and PEST, which have collectively been downloaded over 500 million times. Nuno actively engages with the developer community through talks at international conferences and live coding sessions, focusing on PHP and Laravel. His content is aimed at enhancing developer productivity and fostering community collaboration.

Linkedin Score : 92.2/100 pts

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18. Marco Andre

Marco Andre is a LinkedIn Top Voice and marketing & AI executive with over 20 years of leadership experience at companies like Google and Procter & Gamble. He focuses on transforming AI from a buzzword into a business accelerator, delivering keynotes and workshops globally. His content emphasizes leadership, personal growth, and the importance of community, often sharing personal stories and insights through his 'Imperfect Stories' series. He actively engages with his audience, promoting connection and authenticity in professional settings.

Linkedin Score : 92.3/100 pts

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17. Maria Graça Carvalho

Maria Graça Carvalho is the Minister for Environment and Energy in Portugal, with a strong background in mechanical engineering and extensive experience in European politics. She has served as a Member of the European Parliament and as a principal advisor to the European Commission. Her focus includes energy reform, sustainability, women's rights, and artificial intelligence. She actively engages in discussions on climate change and energy policies, advocating for innovative solutions in the EU.

Linkedin Score : 92.3/100 pts

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16. Ricardo Costa

Ricardo Costa is a prominent figure in leadership and humanized management, with a strong focus on employee happiness and well-being. He serves as Chairman of Grupo Bernardo da Costa and is an influential voice on LinkedIn, advocating for flexible work environments and empathetic leadership. His posts emphasize the importance of trust, understanding, and personal growth in the workplace. He is also a published author and honorary consul, actively participating in discussions about economic and social development in Portugal.

Linkedin Score : 92.4/100 pts

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15. Ricardo Rio

Ricardo Rio is the Mayor of Braga, Portugal, actively promoting innovation, sustainability, and cultural development in the city. His social media presence highlights significant local events, partnerships, and initiatives aimed at enhancing Braga's reputation as a forward-thinking city. He engages with topics such as economic development, education, and community welfare, showcasing his commitment to public service and civic engagement.

Linkedin Score : 92.5/100 pts

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14. Pedro Pina

Pedro Pina is a senior executive at Google, currently serving as VP and Head of YouTube for Europe, the Middle East, and Africa. With nearly three decades of experience, he excels in leading diverse teams and driving digital transformation for major brands. He is a strong advocate for diversity, equity, and inclusion, and actively participates in initiatives supporting LGBTQ+ rights. His insights on the creator economy and the future of digital entertainment are widely recognized, making him a key figure in the industry.

Linkedin Score : 92.5/100 pts

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13. Mafalda Duarte

Mafalda Duarte is the Executive Director of the Green Climate Fund, recognized by TIME as a leading climate leader. She oversees significant investments aimed at climate action in developing countries, advocating for social inclusion and efficiency in climate finance. With a background in international development, she has held senior roles in various multilateral organizations. Her posts emphasize the urgency of climate action, the importance of partnerships, and the need for innovative financing solutions to support vulnerable communities.

Favikon Authority Score : 92.6/100 pts

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12. Antonio Vidigal

Antonio Vidigal is an Energy and ITC Advisor with extensive experience in innovation, telecommunications, and power systems. He has held leadership roles in major companies like EDP Group and has been involved in various technology startups. His expertise includes clean tech, data centers, and energy management. He actively engages in discussions about renewable energy, energy markets, and the future of electricity in Europe, often highlighting Portugal's advancements in these areas.

Linkedin Score : 92.7/100 pts

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11. Pedro Oliveira

Pedro Oliveira is the Dean and CASCAIS Chair Professor at Nova School of Business and Economics, specializing in Operations, Technology, and Innovation. He has held various academic and advisory roles, including at Copenhagen Business School and Cornell University. His research is published in leading journals, and he actively engages in initiatives to enhance productivity and innovation in Portugal. He is also involved in international collaborations aimed at fostering entrepreneurship and healthcare innovation.

Linkedin Score : 93/100 pts

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10. Carolina Afonso

Carolina Afonso is a seasoned professional in management and marketing, currently serving as CEO of Gato Preto in Portugal and Spain. With a Ph.D. in Marketing, she has over 18 years of experience in C-level roles, focusing on digital transformation, eCommerce, and sustainability. A professor at ISEG, she is recognized as one of the most influential businesswomen in Portugal by Forbes. Her posts reflect her commitment to innovation, leadership, and empowering women in business.

Linkedin Score : 93/100 pts

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9. Rui Rocha

Rui Rocha is the President of the Iniciativa Liberal party and a member of the Portuguese parliament. His social media presence focuses on political commentary, advocating for liberal economic policies, tax reductions, and government accountability. He frequently critiques leftist policies and defends individual freedoms, emphasizing the need for reform in public services, particularly healthcare. His posts reflect a strong commitment to liberal values and a critical stance towards socialism and communism.

Linkedin Score : 93.3/100 pts

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8. Carlos Moedas

Carlos Moedas is the Mayor of Lisbon, previously serving as Portugal's Secretary of State and European Commissioner. His social media presence focuses on urban development, housing solutions, and cultural initiatives. He emphasizes innovation and sustainability in city management, advocating for social programs and infrastructure improvements. His posts reflect a commitment to addressing housing crises and enhancing public services, while also engaging with community issues and promoting cultural events.

Linkedin Score : 94/100 pts

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7. Pedro Machado 

Pedro Machado serves as the Secretary of State for Tourism in Portugal, leading initiatives to promote the Centro de Portugal region internationally. His posts focus on economic growth, tourism development, and sustainability, highlighting various government programs and events. He actively engages with stakeholders in the tourism sector and emphasizes the importance of cultural heritage and environmental responsibility in tourism strategies.

Linkedin Score : 94.1/100 pts

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6. Miguel Pinto Luz

Miguel Pinto Luz is the Minister of Infrastructure and Housing in Portugal, actively involved in significant infrastructure projects like the new Lisbon airport and high-speed rail connections. His posts emphasize sustainable transport, housing strategies, and public engagement. With a background in engineering and business, he has held various leadership roles in public and private sectors. His political focus is on improving urban mobility and addressing housing crises, reflecting a commitment to social responsibility and community development.

Linkedin Score : 94.7/100 pts

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5. Carlos Guimarães Pinto

Carlos Guimarães Pinto is a Portuguese Member of Parliament and former Executive Director of Instituto Mais Liberdade. He is known for his critical stance on government policies, particularly in areas like taxation, housing, and public spending. With a background in strategy management consulting, he has advised senior management across various countries. His social media presence is marked by political commentary and advocacy for liberal economic policies.

Linkedin Score : 95.4/100 pts

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4. Mário Ferreira

Mário Ferreira is the President of PLURIS INVESTMENTS, focusing on tourism, river cruising, real estate, and ship construction management. His LinkedIn posts highlight his achievements in the hospitality industry, including the success of The Lodge Hotel and the Vasco da Gama cruise ship. He engages in discussions about Portugal's gold reserves and tourism policies, showcasing a blend of business acumen and national pride. His content reflects a commitment to quality service and innovation in the cruise sector.

Linkedin Score : 95.4/100 pts

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3. Rui Miguel Nabeiro

Rui Miguel Nabeiro is the CEO of Delta Cafés, focusing on innovation, internationalization, and brand value. He emphasizes sustainable business practices and community engagement, aiming to position Delta among the top 10 coffee brands globally. His social media presence highlights leadership experiences, company milestones, and initiatives supporting local coffee producers. He actively participates in discussions about sustainability and the impact of European legislation on small coffee farmers.

Linkedin Score : 95.6/100 pts

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2. Ivo Pinto

Ivo Pinto is a Principal Cloud Architect at AWS, specializing in multicloud, automation, and enterprise networking. He is an accomplished author with best-selling books on network automation and cloud projects. Ivo is recognized for his expertise in cloud-native solutions for Fortune 50 companies, and he frequently presents at IT conferences. He holds multiple IT certifications, including three CCIEs, and is a passionate mentor in the tech community.

Linkedin Score : 96.5/100 pts

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1. Helena Sacadura Cabral

Helena Sacadura Cabral is an accomplished economist, journalist, and author from Portugal, with a strong academic background and extensive experience in personal development. She has authored over 40 books and is known for her engaging workshops and conferences. Her social media presence reflects themes of gratitude, personal growth, and societal issues, particularly focusing on women's empowerment and the challenges of aging. Helena promotes open dialogue and understanding among diverse perspectives.

Linkedin Score : 96.7/100 pts

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Also See 👀
🏆 TOP 20 BUSINESS INFLUENCERS IN PORTUGAL
🏆 TOP 200 LINKEDIN INFLUENCERS IN PORTUGAL
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