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Top 20 Sales Influencers in Canada in 2025

Here are the top 20 sales influencers in Canada for 2025, leading the way in sales innovation, sharing strategies for success, and inspiring professionals across the industry with their expertise and impactful content.

February 7, 2025
Natália Duarte

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Here’s the list of the Top 20 Sales Influencers in Canada in 2025:

20. Martin MacArthur

Martin MacArthur is an outbound sales consultant and advocate for organ donation, sharing his journey as a kidney transplant recipient. With over a decade of experience in sales development, he focuses on helping companies generate qualified leads. His posts highlight personal health challenges, community support, and professional insights into sales strategies. He actively engages with his audience, emphasizing the importance of mental health and resilience in sales.

Social Media Followers: 10.5K

Favikon Authority Score: 5 271 pts

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19. Will Taylor

Will Taylor is a partnerships professional focused on revenue growth through nearbound strategies. He emphasizes the importance of building trust and relationships in sales, advocating for a shift from traditional outbound methods to more collaborative approaches. His content often highlights personal growth, mental health, and the value of vulnerability among men. He is also a co-host of the Howdy, Partners Podcast, where he shares insights on partnerships and sales strategies.

Social Media Followers: 10.2K

Favikon Authority Score: 5 329 pts

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18. Isabelle Fortin

Isabelle Fortin is a Team LeaderSHIFT Consultant and leadership expert focused on enhancing team dynamics and productivity. She emphasizes the importance of emotional intelligence, collaboration, and adaptive leadership strategies to foster engagement and creativity in the workplace. With a background in the military and corporate sectors, she advocates for a human-centered approach to leadership, aiming to empower leaders to motivate and elevate their teams effectively. Her content often highlights the significance of fun and psychological safety in work environments.

Social Media Followers: 8.3K

Favikon Authority Score: 5 339 pts

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17. Jamie Shanks

Jamie Shanks is a founder and CEO specializing in offshoring and sales enablement. He leads multiple companies, including Get Levrg and Pipeline Signals, focusing on helping businesses scale through innovative strategies and community building. His social media presence emphasizes the importance of offshoring talent, sales performance, and modern selling techniques. He shares insights on leadership, productivity, and the benefits of virtual assistance, while also engaging with his audience through personal experiences and professional advice.

Social Media Followers: 25.5K

Favikon Authority Score: 5 380 pts

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16. Clevette Coombs

Clevette Coombs is a LinkedIn Top Voice and Business Development Director with over 15 years of experience in sales across various industries. She focuses on personal and career branding, leadership, and mindset development. Clevette emphasizes the importance of mental well-being, effective communication, and fostering genuine connections in the workplace. Her posts often address overcoming self-doubt, the significance of gratitude, and the value of leadership without a title, showcasing her commitment to personal growth and team empowerment.

Social Media Followers: 4.2K

Favikon Authority Score: 5 383 pts

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15. Kyle Racki

Kyle Racki is the CEO and co-founder of Proposify, a proposal management software company. He shares insights on sales, marketing, and leadership through his social media presence, emphasizing the importance of proactive health, team collaboration, and effective marketing strategies. His posts often reflect on personal experiences and lessons learned in business, aiming to inspire others in the entrepreneurial community. He also plays in a band, showcasing his creative side alongside his professional endeavors.

Social Media Followers: 27.6K

Favikon Authority Score: 5 512 pts

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14. Dave Cameron

Dave Cameron is a business development coach and networking specialist with over 20 years of experience in B2B services. He focuses on helping small and medium enterprises connect with new clients through strategic networking and personalized coaching. His social media presence emphasizes perseverance, education, and the importance of building relationships. He actively engages with his audience through motivational posts and shares insights from his professional journey, including his involvement in community initiatives and events.

Social Media Followers: 27.2K

Favikon Authority Score: 5 561 pts

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13. David Priemer

David Priemer is a sales leadership expert and author, known for his bestselling books, including 'Sell The Way You Buy' and 'The Sales Leader They Need'. He shares insights on modern sales strategies, leadership, and company culture, emphasizing empathy and employee care. His posts often reflect personal experiences, including overcoming cancer, and he actively engages with his audience on LinkedIn, promoting a positive mindset and effective sales techniques.

Social Media Followers: 27.7K

Favikon Authority Score: 5 594 pts

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12. Colleen Francis

Colleen Francis is a leading sales strategist and consultant with over 20 years of experience. She specializes in sales training, helping businesses achieve significant sales growth through innovative strategies. Colleen is a bestselling author, known for her book 'Right on the Money: New Principles for Bold Growth', and has worked with major clients like Merck and Abbott. Her social media presence focuses on practical sales tips, pipeline management, and fostering authentic client relationships.

Social Media Followers: 67.3K

Favikon Authority Score: 5 644 pts

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11. Craig Elias

Craig Elias is a Canadian entrepreneur and sales expert known for creating Trigger Event Selling™. He has won a $1,000,000 prize in a global pitch competition and has extensive experience mentoring startups. His social media presence focuses on entrepreneurship, sales strategies, and community-building events, including free online sessions for aspiring entrepreneurs. He is recognized for his contributions to the startup ecosystem in Alberta and has received numerous endorsements for his expertise in sales and marketing.

Social Media Followers: 45.9K

Favikon Authority Score: 5 706 pts

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10. Ross Rich

Ross Rich is the CEO of Accord, focusing on execution excellence for revenue teams. His content emphasizes sales strategies, team building, and customer-centric approaches. He shares insights from his entrepreneurial journey, including lessons learned from previous roles at Stripe and Columbia Records. Rich actively engages with his audience through reflections on startup challenges, team dynamics, and the importance of in-person relationships in sales. His posts often highlight the significance of accountability and best practices in sales execution.

Social Media Followers: 24K

Favikon Authority Score: 5 773 pts

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9. Ambro

Ambro is the founder of netrevenue.io, focusing on financial growth and marketing strategies. His Instagram posts often discuss money-making tactics, sales, and marketing insights, showcasing a lifestyle of luxury and success. He engages with his audience through casual and relatable content, often using humor and emojis. His posts reflect a confident approach to business and personal finance, appealing to those interested in entrepreneurship and wealth accumulation.

Social Media Followers: 73K

Favikon Authority Score: 5 935 pts

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8. Sofia D.

Sofia D. is a Senior Growth Digital Strategy Lead at Google, specializing in tech sales and marketing. With a strong focus on community building, she advocates for the Latin community and supports immigrants in Canada. Her posts emphasize career growth, personal development, and philanthropy, often sharing insights from her experiences at Google. She actively engages in discussions about women's empowerment and the importance of collaboration in the workplace, showcasing her commitment to fostering inclusive environments.

Social Media Followers: 18.4K

Favikon Authority Score: 5 966 pts

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7. Selena Victoria

Selena Victoria is a marketing sales manager at Sunteck/Davali Enterprises, specializing in transportation and logistics. Her social media presence emphasizes integrity, positivity, and personal growth, often sharing motivational content rooted in faith. She engages with her audience through uplifting messages and gratitude for support, highlighting her journey and the importance of maintaining a strong mindset. Her posts reflect a commitment to helping others and a belief in the power of perseverance and faith.

Social Media Followers: 65.2K

Favikon Authority Score: 6 319 pts

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6. Glenn Poulos

Glenn Poulos is an experienced sales coach, speaker, and author based in Canada. He serves as EVP & GM at NWS North America, focusing on employee engagement and well-being in corporate culture. His content emphasizes leadership, respect for employees, and the importance of mental health in the workplace. He shares insights from his extensive career in sales and entrepreneurship, advocating for a positive work environment and continuous learning. Glenn is also a podcast host and a LinkedIn Top Voice.

Social Media Followers: 45.8K

Favikon Authority Score: 6 017 pts

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5. Chris Cicconi

Chris Cicconi is a fractional sales leader and business development expert, passionate about building teams and processes. His LinkedIn presence showcases his journey through job hunting, sharing insights on interviews, networking, and the challenges of the job market. He emphasizes the importance of personal branding and networking, often discussing his experiences with various companies and hiring practices. His content is engaging and informative, aimed at professionals in sales and recruitment.

Social Media Followers: 19.3K

Favikon Authority Score: 6 142 pts

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4. Saad Khan

Saad Khan is a Sales Director at Aligned, specializing in go-to-market strategies and outbound sales. He emphasizes the importance of adapting sales techniques to the evolving buyer landscape, advocating for a signal-led approach to sales. His posts often highlight successful sales strategies, team dynamics, and community building within the sales sector, particularly in Toronto. He actively engages with his audience by sharing insights, frameworks, and personal experiences in sales leadership.

Social Media Followers: 18.2K

Favikon Authority Score: 6 280 pts

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3. Jeffrey Riseley

Jeffrey Riseley is a 4-time Olympian and head coach focused on mental performance in sales. He has trained over 10,000 sellers, emphasizing the importance of mental health and stress management in achieving sales success. His content often addresses decision fatigue, burnout, and the need for a supportive work environment. He promotes his initiative, Project Mamba, which offers resources for enhancing mental performance in sales. His posts reflect a commitment to improving workplace culture and mental well-being.

Social Media Followers: 26.6K

Favikon Authority Score: 6 510 pts

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2. Will Aitken

Will Aitken is a sales coach and speaker known for his engaging content on sales strategies and personal development. He shares insights on sales processes, cold calling, and the importance of understanding buyer behavior. His social media presence includes humorous takes on sales culture and personal anecdotes, reflecting his journey from recruitment to SaaS sales. Aitken emphasizes the need for transparency and curiosity in sales interactions, aiming to inspire others in the industry.

Social Media Followers: 62.9K

Favikon Authority Score: 7 724 pts

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1. Salman Mohiuddin

Salman Mohiuddin is a seasoned sales professional with 17 years of experience in tech sales, having worked with major companies like Salesforce, IBM, and Asana. He is the founder of Salman Sales Academy, where he coaches sales teams and individuals on effective sales strategies, problem enablement, and relationship building. His content focuses on actionable insights for sales professionals, emphasizing the importance of understanding customer needs and building trust. He is also recognized as a certified sales trainer for Salesforce employees.

Social Media Followers: 88.7K

Favikon Authority Score: 7 744 pts

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View the full top 50 ranking here:

🏆 Top 50 Sales Creators in Canada

How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Natália Duarte

Natália Duarte is the Chief of Staff at Favikon. She is a Brazilian entrepreneur at heart and speaks five languages fluently: Portuguese, English, French, Spanish, and Italian. She lived for two years in the French Alps, where she completed a Master's in Foreign Language Didactics and a Master's in Entrepreneurship and Project Management. She is passionate about innovation, business, and connecting people and purposes.