Who is Abailarconmaga?

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Magalí Castagno: Leading Latin Dance Content with Energy and Education

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Originally from Argentina and currently based in Mexico City, Magalí Castagno has become one of the top TikTok creators in the dance and choreography niche. Her energetic content style blends education and entertainment, helping viewers learn the latest viral dances. Known for her precision, charisma, and routine uploads, she quickly became a recognized creator for her accessible tutorials.

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Magalí's success is rooted in her ability to simplify complex moves while keeping the aesthetic fun and upbeat. Her content goes beyond dance—she partners with brands, features global music trends, and engages fans through style and location-based storytelling. This mix of content keeps her audience returning to her platforms regularly.

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She also leverages cross-platform consistency, sharing content on Instagram and YouTube, where she amplifies TikTok choreography with additional context, behind-the-scenes clips, and lifestyle updates. These efforts have built a loyal and growing follower base that spans Latin America and beyond.

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Magalí's influence is further reflected in her brand deals with names like Republic Cosmetics, Telcel, and Coppel, which she promotes through seamless, on-theme video integrations. She remains a go-to collaborator in campaigns targeting dance, youth culture, or casual beauty.

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An Influencer Active on Social Media

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Magalí Castagno is a leading content creator in Latin dance education, with an active multi-platform presence and standout performance on TikTok and YouTube.

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Abailarconmaga's Social Media Strategy Analysis

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TikTok Strategy: Choreography as a Signature Brand

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Magalí Castagno’s TikTok strategy is built around structured dance tutorials tailored to trending audio clips. She combines step-by-step teaching with upbeat performances, making complex choreographies feel accessible. Her videos often feature vibrant outfits and thematic lighting to boost visual appeal and viewer retention. Posting 2.7 times a week, she ensures consistent engagement from a loyal, rhythm-loving audience.

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Her TikTok bio tagline reflects her content mission—teaching current dance trends. She capitalizes on viral audio from Latin and K-pop tracks, offering clear tutorials that are easy to replicate. These videos receive an average of 973.4K views, revealing their viral potential among younger users. Her efficient editing style, brief instructions, and direct visual cues keep her content widely sharable.

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The platform’s algorithm favors her frequency and high completion rates, helping maintain her Top 1% global ranking. Magalí responds to engagement patterns by remixing successful choreography in new formats or with collaborators. She also revisits challenges with updates or variations, extending the shelf life of trending content. This strategy increases visibility without needing to reinvent each format.

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Brand partnerships are subtly incorporated into TikTok dance challenges, such as branded apparel or music promotions. These integrations feel native due to their relevance within dance settings, making sponsored content blend seamlessly with organic posts. Her top-tier Influence Score of 89.8 confirms her authority and trust within this genre, ideal for brand campaigns.

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• ‍Username: @maga.castagno‍‍
• ‍Influence Score: 89.8‍
• Followers: 15.3M‍‍
• ‍Activity: 2.7 videos/week‍
• Engagement Rate: 0.33%‍
• Growth: 0%‍
• Average Engagement: 50K‍
• Posting Habits: 3 times a week at 7 PM EST

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YouTube Strategy: Vertical Shorts with Competitive Edge

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On YouTube, Magalí extends her TikTok success by repurposing vertical dance Shorts that mirror TikTok choreography content. This strategy keeps her uploads low-effort yet high-return, with videos still reaching up to 1.7M views. Although her engagement rate is currently 0%, she gains +41.7K subscribers/month, indicating strong algorithmic traction. Her Shorts feature the same outfits and routines, ensuring cross-platform cohesion.

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Her channel, “A Bailar Con Maga,” functions as a dance archive and outreach platform. She appeals to subscribers with content that rewards returning viewers—like comparison duets, one-shot clips, and high-energy street challenges. Despite uploading only 1.4 videos/month, her Shorts dominate performance metrics due to timing, pacing, and audience familiarity.

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Magalí’s YouTube branding emphasizes energy and consistency. Her thumbnails often feature strong postures and on-beat poses, drawing attention in Shorts feeds. Tags and titles are bilingual, capturing both Latin American and global Spanish-speaking audiences. This approach also appeals to international fans who discover her via TikTok but want longer-form or repeat content.

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Brand deals are more subtly featured here, often through fashion partnerships like athletic wear during tutorials. Since the platform leans passive, these embedded brand cues drive awareness more than direct engagement. Her YouTube is best seen as a visibility extension of TikTok, solidifying her platform authority across video-centric ecosystems.

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• ‍Username: @abailarconmaga‍
• Influence Score: 88.4‍‍
• ‍Followers: 5M‍
• Activity: 1.4 videos/month‍
• Engagement Rate: 0%‍‍
• ‍Growth: +0.84%‍
• Average Engagement: 0‍
• Posting Habits: once a year at 8 PM EST

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Instagram Strategy: Personal Glimpses with Dance Flair

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On Instagram, Magalí presents a more lifestyle-oriented take on her dance identity. With 13 posts/month, she blends Reels, personal updates, and behind-the-scenes moments from travel or shoots. This is where she showcases her personality beyond dance, creating a bond with her community. Her Reels still revolve around choreography but are more fashion-driven and aesthetic.

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Her visual language on Instagram includes outfit changes, Korean pop culture moments, and teaser clips of full choreography. Dance is still central, but it's filtered through daily experiences, making her feel relatable. For example, her Seoul-inspired dance reels or pop-up visits connect her tutorials to real-life cultural exploration. This resonates with a Gen Z audience focused on fashion and identity.

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Her Reels typically range from 50K to 149K views, and while her engagement rate is modest at 0.31%, her feed is highly curated. She uses Instagram Stories to promote new uploads or engage in polls and Q&As. Instagram is also where she receives high-volume brand interest, as it's more sponsor-friendly and visually adaptable. She often tags Republic Cosmetics or Coppel in stylized shots.

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Instagram provides a perfect space for brand storytelling. Rather than overt ads, she integrates sponsored elements like makeup or accessories into dance-themed selfies and Reels. This subtle, aesthetic-driven approach increases product relatability while staying true to her audience’s interests in style and energy.

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• ‍Username: @maga.castagno‍
• Influence Score: 85‍‍
• ‍Followers: 527.6K‍
• Activity: 13 posts/month‍‍
• ‍Engagement Rate: 0.31%‍
• Growth: +1.08%‍
• Average Engagement: 1.6K‍
• Posting Habits: every day at 9 PM EST

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Twitter Strategy: Archived and Dormant Presence

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Magalí’s Twitter (@abailarconmaga) is currently inactive, with no tweets in the last 3 years. Despite having over 12.5K followers, the platform shows no signs of recent engagement or post activity. This account functions more as a historical contact point and business information portal. Her bio still links her email and summarizes her TikTok and YouTube milestones.

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Because her visual-first strategy does not translate as effectively to text-based platforms, Twitter isn’t prioritized. Her current growth strategy focuses on video engagement over conversation threads or real-time commentary. The platform’s algorithm and audience demographics also differ significantly from TikTok or Instagram, making it less valuable for dance content.

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• Username: @abailarconmaga
• Influence Score: 8.5 / 100
• Followers: 12.5K
• Activity: 0 Tweets / week
• Engagement Rate: 0%
• Growth: –0.06% (–7 followers in 30 days)
• Average Engagement: 0
• Posting Habits: Once a year at 7 PM EST

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Abailarconmaga's Social Media Influence Summary

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Magalí Castagno ranks in the Top 1% of Dance & Choreography Creators Worldwide, reaching #3 in Argentina and #117 globally. On TikTok Argentina, she’s placed at #213, making her one of the most influential dance educators on Latin TikTok. Her Influence Score of 9,201 points places her comfortably in Tier 2, with standout reach and reliable audience engagement, especially on TikTok.

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Learn more about the Favikon Methodology here

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Content Strategy: Energizing Dance Culture with Tutorials, Trends, and Global Choreography Collabs

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Magalí’s content is centered on educational, energetic, and trend-aligned choreography. Her bright aesthetic, paired with casual instructional delivery, helps viewers learn popular dances quickly. This content is inherently shareable, increasing her organic reach across TikTok and YouTube.

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Reachability and Partnerships

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Magalí is highly reachable via her public-facing email and consistent interaction through comments and tags. Her brand partnerships include Republic Cosmetics, Telcel, and Coppel, which are featured in content that blends promotional value with dance context.

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Her collaborations are visually embedded—branded clothing, product mentions during dances, and challenge framing—making them more native to her format. She frequently reposts trending challenges with product tie-ins, an effective strategy for maximizing ad retention without disrupting content flow.

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Conclusion: Leading the Latin Dance Scene with Consistency, Creativity, and Cross-Platform Reach

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Magalí Castagno has positioned herself as one of Latin America’s most prominent dance creators by combining consistent video education, trend engagement, and youth-oriented branding. Her cross-platform presence offers brands valuable exposure, and her high ranking in choreography-specific categories confirms her authority in the niche. Whether teaching Shaky Shaky steps or collaborating with K-pop influencers, Magalí delivers dynamic, audience-driven content at scale.

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