Who is Elizabeth aka Staryuuki?

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Elizabeth aka Star Yuuki: Dominating Latin America's Humor Scene with Gaming and Charm

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Elizabeth, known online as Star Yuuki, is a Cuban comedian and digital streamer who has built a strong following through her energetic humor and gaming content. She began posting on TikTok during the early surge of video content in 2020, quickly standing out for her mix of cosplay-inspired outfits and rapid-fire reactions. Her quirky personality and consistent use of Spanish-language humor helped her rise among Latin American creators. Over time, she positioned herself as a recognizable figure within Cuban social media circles.

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Her TikTok account exploded to 12.3M followers, fueled by comedic skits that often parody anime, gamer culture, or exaggerated day-to-day situations. Unlike scripted influencers, Elizabeth leans into expressive facial reactions and in-character voiceovers to drive engagement. Her recurring use of costumes, including animal-themed hoodies and wigs, has become a visual signature. This playful style also helps her stay memeable and widely shared across fan pages.

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Outside of TikTok, her Instagram platform is home to 6.9M followers who engage with her behind-the-scenes photos, makeup transformations, and casual selfies. Despite its lower activity, it maintains the highest engagement rate across her platforms. Elizabeth rarely filters her content heavily, keeping a relaxed tone while still curating for aesthetics. Her posts often feature gaming references or cosplay visuals that resonate with niche communities.

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As a Twitch partner, she previously built momentum through live interactions, reaching 3.5M followers before slowing down her streaming schedule. Her earliest fans still interact with her archived videos and clips, reflecting a sustained community presence. This legacy on Twitch, though dormant, continues to support her brand collaborations and crossover appeal. The blend of spontaneity and consistency in her online identity has made her one of Cuba’s most visible creators.

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An Influencer Active on Social Media

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Elizabeth maintains a multi-platform presence across TikTok, Instagram, X, YouTube, and Twitch, engaging over 26 million followers with humorous and gaming-centered content.

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Elizabeth’s Social Media Strategy Analysis

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TikTok: Where Humor Meets Trends at Scale

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Elizabeth’s TikTok account is her most-followed platform, with 12.3M followers, and serves as her primary space for short-form comedy. Her videos often blend pop culture commentary with exaggerated facial expressions and recurring character skits. She frequently wears cosplay-inspired costumes—such as pink animal onesies—that are immediately recognizable by her audience. These visuals help her build brand recall among Gen Z fans across Latin America.

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She posts around 3.8 videos per week, typically around 6 PM EST, aligning with early mobile viewers in Spanish-speaking time zones. Rather than relying on scripted dialogues, Elizabeth embraces improvised humor and physical gestures. Most of her posts use trending sounds, but she modifies them with uniquely Cuban expressions or gaming jokes. This localized humor boosts her resonance within the regional creator ecosystem.

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Despite having a lower engagement rate of 0.2%, her videos reach an average of 256.6K views, showing consistent passive consumption. Elizabeth avoids platform fatigue by diversifying formats—jump cuts, duets, and lip-syncs—keeping her content unpredictable. Her comedic tone never strays into negativity, helping her maintain a “safe for all” reputation. She rarely uses captions, instead focusing on strong visual cues to tell the joke.

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TikTok also serves as her discovery funnel, often leading new fans to her other platforms like Instagram and Twitch. Her face and voice have become recognizable through meme templates and fan edits circulated by her viewers. Collaborations are rare but when done, usually involve anime-themed creators or gaming influencers. This selective approach helps protect her identity while ensuring brand collaborations remain authentic.

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• ‍Username: @staryuukii‍
• Influence Score: 87.7/100‍
• Followers: 12.3M‍
• Activity: 3.8 videos/week‍
• Engagement Rate: 0.2%‍
• Growth: 0%‍
• Average Engagement: 24.9K‍
• Posting Habits: Everyday at 6 PM EST

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Instagram: Playful Visuals and Daily Fan Engagement

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Elizabeth has built a 6.9M follower base on Instagram, where she shares curated selfies, gaming-themed visuals, and cosplay content. Her posts lean heavily into stylized outfits, soft lighting, and facial close-ups, maintaining visual consistency across her feed. She favors square-format visuals with minimal text overlays. Her use of pastel tones and pink aesthetics reinforces her approachable persona.

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She posts around 9 times/month, often late at night 11 AM EST, which aligns with Latin American and some European time zones. Instagram acts as her visual brand hub, where she consolidates her digital identity with static images. While TikTok drives fast visibility, Instagram builds trust and offers brands a stable environment for product placement. This makes it her strongest platform for commercial partnerships.

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Her engagement rate here is 1.08%, significantly higher than on her video platforms, with 74.5K average interactions per post. Fans respond well to casual selfies, humor-infused captions, and themed posts like holiday looks or game-inspired costumes. Her comment sections often include emojis and meme replies, showing a casual but invested audience. Most captions are written in Spanish, maintaining her regional appeal.

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She rarely uses Stories for long monologues but does repost memes, gaming screenshots, or TikTok previews. This cross-posting builds familiarity between platforms and allows followers to stay within her content ecosystem. Instagram also serves as her collaboration showcase, tagging brands like ATLUS West and other creators in her circle. She maintains brand safety without diluting her comedic identity.

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Username: @staryuukii
Influence Score: 93.6/100
Followers: 6.9M
Activity: 9 posts/month
Engagement Rate: 1.08%
Growth: +0.36%
Average Engagement: 74.5K
Posting Habits: Twice a week at 11 AM EST

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X (formerly Twitter): Daily Banter and Fast-Moving Trends

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Elizabeth maintains a strong presence on X, where she posts 6.2 tweets per week to an audience of 2M followers. Unlike her visual-first platforms, her posts here are text-based humor, daily jokes, and live reactions to trending topics. She often tweets in the morning around 7 PM EST, catching fans during their daily routines. Her humor leans more self-aware here, with occasional meta-commentary about her content.

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Her engagement rate is 0.26%, with around 5.3K average interactions per tweet, largely consisting of replies and quote tweets. This lower but steady engagement reflects X’s role as her personality outlet rather than a high-visibility funnel. Tweets often go viral within gaming subcultures or Spanish meme accounts. She rarely threads posts, preferring short, punchy one-liners or screenshots of viral moments.

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X also acts as her promotion platform, where she shares YouTube video links or retweets fan edits from TikTok. While most of her content stays light, she occasionally shares frustrations or behind-the-scenes anecdotes, making it the most candid part of her digital presence. This contrast builds relatability and keeps long-term fans engaged across her persona.

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She uses fewer hashtags than on other platforms, relying instead on her handle’s visibility and tagging mutuals in the community. Cross-engagement with creators like Ironmouse or Carolina Monclús also boosts her reach. Overall, X functions as her community glue, holding together conversations around her identity even when she’s not actively streaming.

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• ‍Username: @staryuukii‍
• Influence Score: 91/100‍
• Followers: 2M‍
• Activity: 6.2 tweets/week‍
• Engagement Rate: 0.26%‍
• Growth: +0.44%‍
• Average Engagement: 5.3K‍
• Posting Habits: Everyday at 7 PM EST

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YouTube: Reaction-Based, Relatable Content

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On YouTube, Elizabeth shares reaction videos, meme compilations, and commentary targeting her 1.8M subscribers. Her content blends animated intros, meme templates, and quick-cut edits that match her TikTok energy in long-form. She uploads around 4.8 videos/month, typically on Saturdays at 7 PM EST. Her thumbnails are expressive, often including close-ups of her in costume or exaggerated expressions.

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While her engagement rate is 0.24%, each video gathers about 50.8K views and 4.4K average interactions. The pacing of her content is fast, with little downtime or filler, retaining younger viewers. Unlike her TikToks, her YouTube videos include more verbal humor and breakdowns of memes, shows, or gaming experiences. This depth allows her to show off her commentary skills in a relaxed format.

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Elizabeth does not segment her content into playlists, instead letting her videos appear chronologically. She prefers informal titles written in lowercase, signaling a casual relationship with her audience. Comments often include in-jokes from her other platforms, showing high fan overlap. YouTube is her audience retention platform, where fans go for extended content.

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She doesn’t post long vlogs or tutorials, instead sticking to short commentary pieces under 10 minutes. This matches her chaotic and playful persona without demanding heavy editing time. When she does feature games or brands, she keeps integrations quick and organic. Her channel supports brand visibility while reinforcing her personality-driven style.

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• ‍Username: @staryuukii‍
• Influence Score: 82.3/100‍
• Followers: 1.8M‍
• Activity: 4.8 videos/month‍
• Engagement Rate: 0.24%‍
• Growth: 0%‍
• Average Engagement: 4.4K‍
• Posting Habits: Once a week at 7 PM EST

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Twitch: Dormant but Legacy-Driven Presence

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Although Twitch is no longer Elizabeth’s most active platform, it remains central to her origin story as a content creator. She joined Twitch over seven years ago, developing a dedicated base through humorous gameplay commentary and candid live reactions. Her streams often featured anime references, chaotic background props, and direct engagement with chat. Fans still quote her old Twitch moments across X and TikTok, keeping the legacy alive.

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She currently streams only once a year, but her 3.5M followers show consistent channel visits through archived clips and highlights. Some viewers continue to comment on old VODs, creating a unique form of delayed interaction. Her chat language was a mix of Spanish slang, gaming terms, and inside jokes—elements that helped her Twitch community stand apart. Despite inactivity, her subscriber base continues to grow, with +4.3K new followers added last month.

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Elizabeth’s Twitch identity is visually distinct, often including pastel lighting, plush toys, and cosplay elements on stream. These visual cues mirrored her off-platform persona, reinforcing a sense of brand continuity. Her use of kawaii-themed overlays and character voices gave her streams a theatrical tone. This stylization contributed to her appeal among both casual gamers and anime-influenced audiences in Latin America.

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If she chooses to return regularly to Twitch, her impact could scale quickly due to the loyalty of her original audience. Few creators can leave a platform mostly dormant and still retain relevance like Elizabeth has. Her past Twitch anniversaries, like the 7-year milestone post, draw high engagement even without current streams. The foundation she built remains monetizable and ready for revival.

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• ‍Username: @staryuuki
• Influence Score: Not Rated‍
• Followers: 3.5M‍
• Activity: Inactive‍
• Engagement Rate: –‍
• Growth: +0.12%‍
• Average Engagement: –‍
• Posting Habits: Once a year at 7 PM EST

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Star Yuuki’s Social Media Influence Summary

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Star Yuuki ranks #3 in Instagram Cuba and #3 in TV, Movies & Video in Cuba, placing her firmly in the Top 1% locally. Globally, she holds #652 in Video Entertainment and #3252 in Instagram, signaling cross-border impact. Her Influence Score of 9,329 pts places her among the Top 2 worldwide, showing she excels in digital entertainment categories with notable reach and consistency.

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Learn more about the Favikon Methodology here

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Content Strategy: Humor, Consistency, and Accessibility

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Elizabeth’s content style is clearly defined by comedy, visual playfulness, and a non-political stance. Her brand safety score is green-lighted, making her a top candidate for collaborations. She posts an average of 24 times/month across platforms, with very good engagement overall. Her tone remains cheerful and casual, striking a balance between creator and friend. This consistency allows her to nurture a broad, Gen Z-heavy audience without straying from her identity. She leans heavily on visual humor, quick skits, and pop culture nods to maintain engagement.

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Reachability and Partnerships

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Elizabeth’s audience is primarily composed of Spanish-speaking viewers from Cuba and Latin America, with strong traction in meme and gaming circles. Her combined follower count across platforms exceeds 26M, allowing her to reach both mainstream and niche communities. Most of her engagement happens in the early mornings, aligning with Latin American scrolling patterns. She maintains a consistent tone across platforms, making her content instantly recognizable.

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Her most reachable platforms for collaborations are Instagram and TikTok, where she posts regularly and has proven engagement. She collaborates best with brands in gaming, anime, and lifestyle categories that can align with her playful tone. With an estimated rate of $20K–$80K per post, her commercial value is supported by her influence rankings and visual identity. Brands like ATLUS have already leveraged her presence for effective campaign visibility.

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Conclusion: A Lasting Digital Icon Ready to Reignite Her Streaming Legacy

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Elizabeth aka Star Yuuki continues to dominate in the comedy and gaming niches across Latin America. Her content style is simple yet effective—visual humor, platform consistency, and accessible delivery. Whether reactivating Twitch or growing her YouTube, her base is highly responsive. For brands and fans alike, she remains a trusted and joyful digital presence.

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