Who is Grant Wisler?

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Grant Wisler: Creating the Next Generation of Relatable Comedy, One Skit at a Time

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Grant Wisler is a U.S.-based comedy creator known for his dry humor, quick cuts, and signature red Angry Birds beanie. His content centers around exaggerated skits about social awkwardness, miscommunication, and Gen Z digital habits. Unlike creators who rely on high production, Grant sticks to minimalist setups—using facial expression, timing, and casual costume swaps to drive the humor. His delivery style is intentionally flat, making the absurdity of each scene stand out.

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He frequently parodies school life, influencer stereotypes, and awkward social dynamics—turning them into viral loops that fans replay for the punchlines. His characters often include exaggerated authority figures, clueless friends, or younger versions of himself, all played by him with subtle changes in tone and posture. These skits feel familiar to his audience because they mirror real frustrations—like overcomplicating small tasks or saying the wrong thing at the wrong time. This is where his relatability becomes a tool, not a buzzword.

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Grant uses repetition in dialogue and scenario structure to create rhythm and anticipation. He often builds up to an unexpected reversal or overreaction—like whispering something awkward before yelling it in a follow-up line. His scripts are tightly edited but feel improvised, which keeps viewers guessing without losing momentum. Many of his fans cite the “second-watch effect,” where jokes land even better on repeat viewings due to their subtlety.

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While his visuals are simple, his posting structure is consistent and strategic. He publishes early in the morning to catch his audience before school or during commutes, maintaining a twice-weekly rhythm across YouTube and TikTok. His goal is clear: to be a consistent voice for viewers navigating daily cringe, and to prove that influence doesn’t require polish—just perspective.

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An Influencer Active on Social Media

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Grant is active across TikTok, YouTube, Instagram, and Twitch, with TikTok leading in audience size and YouTube delivering strong engagement and rankings.

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Grant's Social Media Strategy Analysis

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TikTok: Where the Skits Stick

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Grant Wisler’s TikTok is where his comedic style feels most unfiltered. He posts around twice a week at 5 PM EST, targeting a young audience scrolling before school or during commutes. His skits are built around social misfires, awkward conversations, and hyper-specific Gen Z moments—like fumbling in class or mimicking influencer talk. Each video relies on fast pacing, exaggerated line delivery, and character-switching without costume changes.

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His use of a recurring red Angry Birds beanie and dry tone makes his videos instantly recognizable, even without captions or hooks. Grant doesn’t chase trends—he often creates original audio and scripts built on moments his audience already lives through. Rather than punchlines, he focuses on the slow build-up of absurdity in everyday situations. That predictability in format has earned him 3.7M followers and an engagement rate of 2.28%.

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Even with 0% growth last month, his posts still average 84.4K engagements and 400K+ views, a sign that his audience is deeply loyal. Comments regularly quote his lines or beg for more, showing strong retention and internal memeing. His content rarely uses text overlays or transitions—it's the timing and facial cues that drive performance. That stripped-down format is a key part of his identity.

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Grant’s TikTok isn’t just where he got big—it’s where he set the tone for his creator voice. He’s built a consistent format that fans expect and engage with on repeat. His ability to turn real-life frustrations into punchy micro-skits gives him lasting appeal, even without viral sounds or production effects. TikTok is his most reactive platform, but also the one where his comedy lands instantly.

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• ‍Username: @grant__wisler‍
• Influence Score: 86.9/100‍
• Followers: 3.7M‍
• Activity: 1.7 videos/week‍
• Engagement Rate: 2.28%‍
• Growth: 0%‍
• Average Engagement: 84.4K‍
• Posting Habits: Twice a week at 5 PM EST

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YouTube: Scaling Relatability with Longer-Form Skits

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On YouTube, Grant translates his fast-paced humor into longer sketches without losing his low-fi identity. With 660K subscribers, he releases about 2.5 videos per month, usually twice a week at 7 PM EST. These videos expand on TikTok themes—group projects gone wrong, weird hallway encounters—but with more dialogue, physical movement, and world-building. He still uses one camera, a small set, and minimal editing, but stretches the content to deliver full story arcs.

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His 4.62% engagement rate reflects how well his audience sticks around for these longer-form skits. On average, he pulls 380K+ views and 30K+ engagements per video, outperforming many creators with larger subscriber counts. Grant’s YouTube isn’t just a repost hub—it’s a second creative space. He often introduces new characters and running gags that don’t appear on his other channels.

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He uses his thumbnails and titles to mimic internet culture—sometimes naming videos after fake YouTubers or parodies of creator drama. The humor stays rooted in his usual tone: ironic, self-deprecating, and always a little awkward. Even in longer formats, Grant avoids flashy intros or taglines; he jumps straight into the scene and lets his timing do the work.

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His consistency and ability to hold viewer attention in long-form content make YouTube his most strategic platform. It’s also where his influence is most measurable—he ranks in the Top 1% of YouTube creators in the U.S., proving his content works across formats. YouTube gives him room to stretch the joke—and his audience shows up for it.

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• ‍Username: @grantwisler‍
• Influence Score: 86.9/100‍
• Followers: 660K‍
• Activity: 2.5 videos/month‍
• Engagement Rate: 4.62%‍
• Growth: +3.62%‍
• Average Engagement: 30.5K‍
• Posting Habits: Twice a week at 7 PM EST

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Instagram: Low Effort, Loyal Following

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Grant’s Instagram is the least active of his platforms, but it plays a specific role: showing fans that there’s a real person behind the skits. With one post a month, often around 5 PM EST, his uploads are usually milestone moments or stills with tongue-in-cheek captions. One recent example is his graduation photo, paired with a deadpan caption that mimics high school yearbook clichés. It’s the same humor—but in image form.

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Despite the low post volume, his growth is surprisingly high—+18.68% in the past month, adding 91K+ new followers. This spike likely came from cross-platform migration and viral moments, suggesting his audience is actively seeking him out on Instagram. His engagement rate sits at 0.26%, which is low, but consistent with infrequent posting. Still, the comments are full of quotes, in-jokes, and memes from his TikTok and YouTube sketches.

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Visually, his Instagram avoids heavy editing or design. Most posts are raw photos or screenshots—no filters, no overlays, and very little branding. This mirrors his stripped-down skit style and reinforces the idea that Grant isn’t performing for the algorithm—he’s just sharing slices of the same character fans love from his videos.

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While not a core growth engine, Instagram helps anchor Grant’s identity as a real person in a character-driven space. It’s where fans connect on a personal level—celebrating life moments or sharing memes—and it keeps his presence consistent without forcing high output. For now, it supports the rest of his ecosystem, even if it's not where he leads.

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• ‍Username: @grantwisler‍
• Influence Score: 81.4/100‍
• Followers: 570.1K‍
• Activity: 1 post/month‍
• Engagement Rate: 0.26%‍
• Growth: +18.68%‍
• Average Engagement: 1.5K‍
• Posting Habits: Once a week at 5 PM EST

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Grant Wisler’s Social Media Influence Summary

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Grant holds an overall Favikon Influence Score of 8,930 points, placing him in the Top 1% on YouTube U.S. and Top 2% for Video Entertainment in the U.S.. His rankings show strength across both short- and long-form content, with a clear comedic identity that adapts to each platform’s format. Despite his casual tone, his influence metrics rival those of established entertainment creators.

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Learn more about the Favikon Methodology here

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Content Strategy: Comedy with a Consistent Voice

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Grant Wisler’s content strategy is anchored in relatability—he crafts his comedy around what it feels like to be awkward, online, and figuring things out in your 20s. His skits use repetition, familiar tropes, and contrast humor (like overreactions to small things) to keep viewers engaged. There’s a clear character structure in most videos: Grant as himself, then Grant as the exaggerated other person or “villain” in the scene.

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Reachability and Partnerships

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Grant Wisler is highly reachable and campaign-ready, especially for brands targeting Gen Z humor and digital culture. He charges an estimated $10K per post, with a content style that naturally integrates products through character skits and exaggerated situations. His audience expects irony and self-awareness, so campaigns must match that tone to land well. Previous partner tags suggest early traction in creator collaborations, especially with comedy profiles like @bushybrowmarq.

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He maintains a consistent upload schedule across YouTube and TikTok, making it easy to align branded content with his twice-weekly posting rhythm. His skits are scripted but flexible—allowing brand mentions to feel organic without forced promotion. Grant avoids political or controversial content, keeping his feed safe and cheerful, which is ideal for light entertainment campaigns. For brands aiming to show up inside cultural jokes rather than outside of them, Grant offers a direct and highly engaged entry point.

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Conclusion: Next Chapter Is Already in Motion

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Grant Wisler is not just building an audience—he’s building a comedy brand grounded in connection. From short TikTok skits to longer YouTube sketches, he delivers high engagement, reliable reach, and a clear point of view. His influence is rising, his growth is accelerating, and his storytelling is more focused than ever. With the right partners, he’s set to move from aspiring influencer to breakout name in digital comedy.

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