Who's Who on Social Media
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Who is Hazel Zamarripa aka PrettyLuhHazel?

Hazel Zamarripa, better known as PrettyLuhHazel, is a prominent fashion enthusiast and content creator on social media. Her channels offer an aesthetic blend of outfits, styling tips, and a variety of content tailored to attract a dedicated audience.

January 27, 2025
Jeremy Boissinot
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Hazel Zamarripa aka PrettyLuhHazel: Styling the World of Fashion on Social Media

Hazel Zamarripa, widely recognized as PrettyLuhHazel, is a rising figure in the fashion and lifestyle community on social media. Based in the United States, Hazel’s journey began with a passion for expressing herself through styling and aesthetics. Her natural ability to curate visually captivating content quickly resonated with an audience seeking inspiration in outfits and personal styling. Through her platforms, she shares more than just clothing tips; she creates a sense of belonging for her followers by promoting individuality and confidence.

Hazel’s Instagram feed is a true reflection of her aesthetic sensibilities. With carefully selected posts that range from trendy outfit combinations to subtle glimpses into her daily life, she embodies a modern approach to personal branding. While her Instagram activity has slowed in recent months, the platform still serves as a key pillar for showcasing her unique sense of style. Her use of bright emojis and bold visuals ensures that her content is not only scroll-stopping but also highly relatable for her followers.

Hazel Zamarripa: Effortlessly Chic in Everyday Style (Source: @prettyluhhazel, Instagram, May 2023)

On TikTok, Hazel brings her personality to life with engaging short-form videos that capture her energy and creativity. The platform allows her to experiment with trending audio clips, relatable skits, and fashion challenges, keeping her audience entertained and coming back for more. By balancing authenticity with a polished presentation, Hazel has built a community of over 155,000 followers who admire her talent for creating fun yet meaningful content.

Hazel’s influence extends beyond her follower count. Her ability to connect with her audience stems from her genuine love for fashion and her approachable personality. She has positioned herself as a trusted source of inspiration, particularly for younger audiences who look to her for guidance on styling and self-expression. Whether through her TikTok videos or Instagram posts, Hazel’s impact in the fashion niche continues to grow, making her a promising figure in the world of social media influencers.

An Influencer Active on Social Media

Hazel Zamarripa, aka PrettyLuhHazel, commands a combined following of nearly 600K across TikTok and Instagram, focusing on fashion, styling, and relatable content.

Hazel's Social Media Strategy Analysis

Instagram: Fashion with Visual Excellence

Hazel’s Instagram strategy revolves around delivering a carefully curated aesthetic that highlights her unique sense of style. Her posts feature vibrant colors, trendy outfits, and the use of emojis that resonate with her youthful audience. By keeping her feed visually cohesive and appealing, she ensures that visitors are drawn to her page, even with minimal recent activity. Her approach has helped her maintain a solid follower base of 444K, showing the lasting impact of her earlier content.

Although her posting frequency on Instagram has declined, the potential for growth on this platform is undeniable. By reintroducing regular posts, including outfit inspirations, seasonal styling tips, and behind-the-scenes content, Hazel could reignite engagement among her followers. Furthermore, experimenting with Instagram Stories and Reels could help her tap into Instagram’s algorithm for broader reach. These quick, interactive formats can allow Hazel to create a closer connection with her audience.

Collaborations and partnerships could also play a significant role in her Instagram strategy. By teaming up with fashion brands, Hazel can create sponsored content that aligns with her aesthetic while offering value to her followers. Additionally, user-generated content campaigns could further enhance her community engagement, allowing followers to feel involved and represented on her page. This strategy would enable her to maintain her relatability while expanding her influence.

To maximize her Instagram performance, Hazel should focus on engagement-driven posts that encourage comments, likes, and shares. Polls, Q&A sessions, and giveaways are excellent ways to spark interaction and boost visibility on the platform. Combined with a regular posting schedule and creative storytelling, Hazel can transform her Instagram into a powerful tool for personal branding and collaborations.

  • Username: @prettyluhhazel
  • Influence Score: 9.5/100
  • Followers: 444K
  • Activity: 0 posts in the last month
  • Engagement Rate: 0%
  • Growth: -0.59% (Loss of 2.6K followers over 30 days)
  • Average Engagement: 0
  • Posting Habits: Not active in recent months

TikTok: Engaging and Dynamic Content

Hazel’s TikTok strategy is centered around short, engaging videos that showcase her fashion sense while reflecting her fun, relatable personality. Her consistent posting of 1.6 videos per week keeps her audience entertained with fresh, trending content. By participating in viral challenges and using popular audios, Hazel remains relevant in the dynamic TikTok landscape. Her 2.4% engagement rate highlights her ability to create content that resonates with her followers.

TikTok’s format allows Hazel to experiment with diverse content styles, such as styling tips, outfit transformations, and skits that showcase her personality. These videos not only entertain but also inspire her audience, who often look to her for creative fashion ideas. By consistently adapting to trends and integrating them into her unique niche, Hazel has established herself as a relatable yet trend-savvy creator.

To further enhance her TikTok presence, Hazel could focus on creating series-based content, such as weekly outfit inspirations or themed styling challenges. This approach would encourage her audience to tune in regularly, building loyalty and boosting views. Additionally, collaborating with other TikTok creators could help Hazel tap into new audiences and expand her reach organically.

Leveraging TikTok’s interactive features, such as duets, comments, and live sessions, can further strengthen Hazel’s connection with her followers. By responding to comments, creating videos based on follower requests, and hosting live styling sessions, she can establish a more personal relationship with her audience. This hands-on approach can enhance her credibility while fostering a loyal and engaged community on the platform.

  • Username: @prettyluhhaazel
  • Influence Score: 73.9/100
  • Followers: 155.1K
  • Activity: 1.6 videos per week
  • Engagement Rate: 2.4%
  • Growth: -1.01% (Loss of 1.6K followers over 30 days)
  • Average Engagement: 3.7K
  • Posting Habits: Twice a week at 12 AM EST

Hazel Zamarripa's Social Media Influence Summary

Hazel’s Favikon Authority Score of 7,921 reflects her position as a recognized authority in fashion styling. Ranked among the Top 13% in Outfits & Styling in the U.S., she has established a foothold in the fashion niche. However, there is room for growth, particularly on Instagram, where her inactivity has impacted engagement. By leveraging her TikTok momentum and reactivating her Instagram strategy, Hazel could amplify her online influence.

Content Strategy: Strengths and Opportunities

Hazel’s content strategy revolves around visually appealing posts that focus on outfits and styling. On TikTok, she capitalizes on trending audios and quick, engaging clips to retain viewer interest. However, her Instagram strategy requires revitalization to match her TikTok performance. Focusing on consistency, storytelling, and audience interaction could elevate her content across platforms.

Reachability and Partnerships

Hazel Zamarripa, aka PrettyLuhHazel, is a highly reachable influencer with an estimated sponsored post cost of $263, making her an attractive partner for brands in the fashion and lifestyle industries. Her diverse follower base across TikTok and Instagram ensures that she can deliver campaigns with wide visibility at a relatively low cost. With a reputation for relatable, authentic content, Hazel has the potential to connect brands with her engaged audience effectively.

Hazel’s easy reachability is a significant asset for potential collaborators. Her consistent presence on TikTok and her established follower base on Instagram provide an excellent platform for promoting products and services. For brands looking to reach a younger, fashion-forward audience, Hazel offers the perfect mix of influence and affordability. Additionally, her active TikTok strategy allows for creative and dynamic campaigns tailored to trending formats.

An overview of Hazel’s top influential connections across key industries. (Source: Favikon)

Partnerships with Hazel could extend beyond simple sponsored posts to more interactive collaborations, such as giveaways, styling challenges, and co-branded content. These formats not only boost engagement but also align well with Hazel’s niche in fashion and styling. By collaborating with relevant brands that match her aesthetic, Hazel can deliver campaigns that feel organic and resonate with her audience, ultimately benefiting both parties.

To further enhance her reachability, Hazel could explore collaborations with other influencers in her network. Partnering with creators who share her audience demographics can amplify her content’s visibility while introducing her to new followers. By actively participating in brand campaigns and establishing long-term relationships with fashion and lifestyle companies, Hazel can solidify her position as a valuable partner in the influencer marketing space.

Conclusion: A Rising Fashion Icon Ready to Shine Brighter

Hazel Zamarripa, aka PrettyLuhHazel, has successfully carved out a space in the online fashion community. Her TikTok is a testament to her creativity and audience engagement, while her Instagram holds potential for growth with consistent posting. As a reachable and affordable influencer, Hazel is poised for promising collaborations and continued success in the digital space. By revitalizing her Instagram strategy and exploring new avenues like newsletters, she can further solidify her position as a go-to figure in fashion styling.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.