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Who is Josh Beal?
Josh Beal is a U.S.-based video entertainment and lifestyle creator known for mixing heartfelt messages with dry humor and nostalgic aesthetics. With a growing fanbase on TikTok and Instagram, he’s carved a niche in youth culture by promoting kindness and emotional awareness.



Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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Josh Beal: Spreading Positivity and Humor Through Lifestyle-Driven Entertainment
Josh Beal first gained attention for his emotionally charged TikToks that blend humor with personal reflections, often filmed in low-energy settings like sidewalks or bedrooms. His dry delivery, frequent use of silence, and unique pacing allow his content to land with weight despite minimal editing. He is known for posting videos that feel like quiet confessions rather than performative skits. This offbeat style has become a recognizable part of his identity.
He is best known for his phrase, “TELL UR FRIENDS U LOVE THEM. Every day u can,” which serves as a personal mantra across his content. Rather than centering himself in every frame, Josh often frames moments around broader emotional themes like nostalgia, loss, or appreciation. He doesn't rely on traditional influencer tropes—instead, his videos feel like journal entries shared with an audience of close friends. His emotional openness has built a loyal base that values sincerity over polish.

Josh frequently wears vintage or alternative fashion pieces and has collaborated with niche brands like Whitephosphor. and To The Stars*, which reflect his personal style. His content rarely feels sponsored, as he integrates brand features into the natural flow of his posts. This subtlety allows him to maintain creative integrity while still participating in partnerships. His aesthetic—soft filters, lo-fi visuals, and quiet moments—aligns with brands that target introspective youth culture.
He uploads sparingly, often once a week or less, and resists the pressure to post just for visibility. This slow pace is deliberate—it gives his audience time to sit with each piece of content rather than scroll past. His work isn’t designed to go viral; it’s made to linger. Josh Beal’s identity as a creator is defined not by volume but by emotional clarity, tone, and a clear refusal to chase trends.
An Influencer Active on Social Media

Josh Beal is primarily active on TikTok, with additional content extending to Instagram and Twitch. His influence is strongest in U.S.-based lifestyle and video entertainment rankings.
Josh's Social Media Strategy Analysis
TikTok: Reflective Humor and Raw Relatability

Josh Beal’s TikTok (@steezynoodles) centers on emotionally charged micro-monologues filmed with minimal production. He often appears seated or walking alone, delivering soft-spoken reflections in a deadpan tone. Many videos open in silence, allowing the weight of the first line to land without distraction. His intentional pacing, lack of background music, and flat affect create an atmosphere of quiet honesty that cuts through the typical TikTok noise.
Rather than follow trends, Josh uses original audio and posts spontaneous, standalone thoughts. He rarely uses text overlays, opting instead for subtle expressions and long pauses to guide tone. The visual tone is subdued, often appearing desaturated with slightly blurred edges—emulating a VHS or camcorder look. This aesthetic feels deliberate and consistent with the introspective nature of his content.

He posts about once per week, always at 4 PM EST, reinforcing a personal rhythm that avoids competition with peak posting hours. His engagement rate (0.02%) and average views (5.3K) may appear low, but these metrics reflect the slow-burn nature of his content. Viewers who connect with his tone return regularly, and comments often include heartfelt responses or quiet affirmations, showing depth of connection rather than mass virality.
Josh doesn’t use hashtags or CTA hooks, and avoids directly referencing brands unless naturally woven into the content. His delivery style—part spoken word, part confessional—offers a unique narrative space for brands looking to avoid commercial tropes. Campaigns that emphasize values, community, or emotional health could benefit from this platform, but only if they align with his understated tone and message.
- Username: @steezynoodles
- Influence Score: 71.9/100
- Followers: 1.8M
- Activity: 0.7 videos/week
- Engagement Rate: 0.02%
- Growth: 0%
- Average Engagement: 448
- Posting Habits: Once a week at 4 PM EST
Instagram: Low-Touch Highlights and Personal Moments

Josh’s Instagram (@stanleysteamur) is used as a place to document key moments, rather than as a constant feed of updates. He posts about once a month and typically shares single images or short videos that reflect his tone on TikTok. These include scenes like walking alone outdoors, snapshots with personal context, or tributes to loved ones. Each post feels like a personal artifact instead of content meant for engagement.
The captions on Instagram often carry the same emotional depth as his TikToks. Instead of memes or carousel photos, Josh leans into simplicity—one image, one idea. He rarely features brand products in his photos, and when he does, it’s understated and organic. For example, collaborations are tagged subtly, and visuals remain aligned with his neutral-toned aesthetic.

Engagement is modest, with an average of 55 likes per post and 1.6K views, but those who follow him here tend to mirror his TikTok community. Comments are rarely transactional; instead, followers leave affirmations or share how his content impacted them. Instagram allows Josh to extend his message visually while maintaining the same energy: quiet, sincere, and emotionally grounded.
He does not use Instagram for frequent Stories or Reels, and he rarely links out to other platforms. The account acts more like a slow photo journal, offering insight into key moments without pushing algorithmic performance. It’s a space where he documents meaning, not metrics—making it a natural extension of his minimalist strategy.
- Username: @stanleysteamur
- Influence Score: 54.2/100
- Followers: 94.9K
- Activity: 1 post/month
- Engagement Rate: 0.06%
- Growth: 0%
- Average Engagement: 55
- Posting Habits: Once a month at 5 PM EST
Twitch: Dormant but Thematically Aligned

Josh’s Twitch channel (@steezynoodles) currently shows no active streaming, but it’s listed with 8.8K followers—suggesting that he’s either streamed in the past or attracted a passive audience. While inactive, Twitch is thematically well-suited to his personal style. His slow delivery, unfiltered humor, and emotional awareness could lend themselves well to live storytelling or Q&A sessions.
If activated, Twitch could host reflective formats like “quiet talk” streams, where Josh answers viewer questions in real time or narrates stories in a setting that mirrors his TikTok tone. He could also experiment with niche content like live journaling, analog TV commentary, or ambient walks—formats that match his calm presence. Unlike gaming creators, Josh’s Twitch would serve as a space for communal introspection.

His visual consistency could carry over into stream setups featuring warm lighting, vintage props, or analog audio overlays. His Twitch would likely attract the same emotionally receptive audience he’s cultivated on TikTok, offering brands a chance to connect through longer, more personal campaigns. Mental health orgs, indie book publishers, or lifestyle brands with a quiet tone could fit naturally into this format.
Currently inactive, the channel isn’t part of his performance metrics, but it remains an underutilized opportunity. For Josh, Twitch wouldn’t serve as a mainstream expansion—it would be a place for immersive, live connection. If brought into rotation, it could become the most intimate channel in his creator ecosystem.
- Username: @steezynoodles
- Followers: 8.8K
- Posting Habits: Once a year at 7 PM EST
Josh Beal's Social Media Influence Summary

Josh holds a Favikon Influence Score of 6,949 points, ranking in the Top 5% for TikTok U.S. (#28,116) and Top 3% TikTok Worldwide (#236,279). In video entertainment, he places #5,442 in the U.S. and #63,282 worldwide. His influence lies more in emotional resonance and brand alignment than raw numbers.
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Content Strategy: Minimalism with Meaning
Josh Beal’s strategy focuses on emotionally driven content that avoids traditional influencer tactics. He posts sparingly but maintains a clear visual and thematic voice across platforms. His tone is brand-safe, cheerful, and minimally political—traits that make him ideal for campaigns centered on youth culture, personal development, and emotional wellness. Rather than producing volume, Josh builds intent into each piece. His creative strength lies in short-form monologues that mimic diary entries, making viewers feel seen. The use of nostalgic visuals, VHS filters, and calm pacing reinforces his identity. His slow output creates anticipation, which strengthens engagement among returning viewers.
Reachability and Partnerships

Josh Beal is most reachable via TikTok, where he maintains weekly uploads and consistently interacts through comment sections. While he doesn’t publicly list a business contact or media kit, his past collaborations with Whitephosphor. and To The Stars* suggest he's open to brand outreach when the tone fits. His integration style is quiet—products are tagged subtly within reflective or narrative-driven posts, never interrupting the content’s natural flow. Any successful outreach would need to respect his aesthetic and minimalist tone.

On Instagram, his activity is limited to about one post per month, usually centered around meaningful moments or personal tributes. While not optimized for fast-response brand engagement, it provides a viable platform for slow-burn campaigns focused on emotional resonance. Josh does not use tools like Linktree or pinned promos, so partnerships must be embedded directly into the content. Brands looking for low-frequency, high-authenticity placements will find Instagram and TikTok his best points of contact.
Conclusion: Quiet Impact in a Loud Digital Space
Josh Beal has built a digital identity based on intentional messaging, soft visuals, and emotionally resonant storytelling. He doesn’t chase volume, trends, or performance highs—instead, he builds loyalty through consistency and vulnerability. His influence extends beyond metrics, tapping into a niche of young viewers who value creators with substance. For brands seeking depth over hype, Josh remains a compelling and trusted collaborator.
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