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Who is Leonardo Freixas?

Leonardo Freixas has emerged as a standout voice on LinkedIn for leadership grounded in purpose, kindness, and growth. As the founder of Maravedi Advisors, he connects entrepreneurial insight with a high-growth mindset, shaping content that appeals to professionals seeking more intentional leadership practices.

May 26, 2025
Jeremy Boissinot
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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.

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Leonardo Freixas: Building B2B Influence through Purpose-Driven Leadership on LinkedIn

Leonardo Freixas is the founder of Maravedi Advisors, where he helps alcohol beverage brands enter competitive markets with clear positioning and leadership alignment. His work focuses on merging growth strategy with internal culture development, especially in regulated or high-pressure industries. He brings experience not just as a consultant, but as a builder of frameworks that guide teams through brand evolution. This dual focus gives his insights tactical and cultural relevance.

On LinkedIn, Leonardo is known for translating leadership into behavior, not titles. He posts regularly about themes like emotional regulation, kindness in high-stakes roles, and the hidden costs of poor self-awareness. Rather than post surface-level tips, he shares real stories of founder burnout, over-scaling, or misaligned team goals—often drawn from client or personal experience. His reflections resonate because they’re grounded in real pressure, not abstract theory.

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Leonardo Freixas on Data Storytelling: From Raw Numbers to Strategic Clarity (Source: @leonardofreixas, LinkedIn, May 2025)

A defining feature of Leonardo’s content is how he centers others—especially in leadership roles. His pinned philosophy, “Your success isn’t just your own; it’s about the people you’ve elevated,” underlines how he sees business as a team-centered mission. He often highlights how leaders miss growth opportunities when they neglect to coach or support their teams. This people-first lens is what drives his high engagement with executive coaches, HR strategists, and B2B leaders.

Leonardo’s thought leadership is supported by his strong network, including collaborations with LinkedIn Corporation and The Creator Accelerator by Chris Donnelly. His growth is not based on trends, but consistency and reflection. With a content style that is clear, human, and practical, he has become a trusted guide for professionals looking to build influence without noise. His profile draws people who want clarity, not clickbait.

An Influencer Active on LinkedIn

Leonardo Freixas is active exclusively on LinkedIn, where he shares content on purpose-driven leadership, brand development, and growth strategy.

Leonardo's Social Media Strategy Analysis

LinkedIn: Leading with Values, Scaling with Insight

Leonardo Freixas uses LinkedIn to consistently reinforce a leadership style that prioritizes clarity, resilience, and people development. His content isn't reactive—it’s the result of structured observation and refinement. He writes with the precision of someone who has led teams, entered new markets, and coached executives through burnout. His posts often originate from patterns he sees in real business conversations, not content trends.

He posts daily at 5 AM EST, maintaining a rhythm of 32 posts per month. This deliberate timing reflects his goal of reaching professionals during post-work reflection hours. Leonardo favors formats like quote tiles, short narrative posts, and bullet-style frameworks. Each post delivers a single insight with depth—often tied to emotional cues like doubt, misalignment, or decision fatigue in leadership roles.

His most effective content draws from firsthand lessons—such as losing momentum due to lack of internal clarity, or misreading emotional dynamics within a growing team. One recurring theme is his critique of performative leadership: he often contrasts empty motivational messaging with the quieter discipline of building trust and consistency. His audience—largely B2B leaders and coaches—engages not with reactions, but with meaningful comments and reposts.

This approach yields standout metrics: a 6.05% engagement rate, 2.2K average engagements per post, and a 23.89% monthly growth rate, adding nearly 7K followers in 30 days. His average reach exceeds 626K monthly views, despite having a smaller follower count than many peers. These results reflect a high-trust, high-retention audience—one that sees value in clarity, not volume. Leonardo’s LinkedIn presence operates more like a leadership classroom than a content feed.

  • Username: @leonardofreixas
  • Influence Score: 92.5 / 100
  • Followers: 36K
  • Activity: 32 posts/month
  • Engagement Rate: 6.05%
  • Growth: +23.89% (+6.9K followers in 30 days)
  • Average Engagement: 2.2K
  • Posting Habits: Daily at 5 AM EST

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Newsletter: “The Signal” – No Fluff, Just Clarity for LinkedIn Growth

Leonardo Freixas is the creator of The Signal Newsletter, a Monday-delivered resource specifically built for professionals navigating LinkedIn growth with intent. It isn’t designed to entertain—it’s built to clarify. The format reflects his broader philosophy: high-signal content, no fluff, and direct value. Each edition is tightly focused and often mirrors his own growth patterns on LinkedIn.

What makes The Signal unique is how Leonardo integrates real-time experiments from his own content. If a post gains unexpected traction or flops despite structure, he dissects it inside the newsletter. He’ll detail how a lead-in line affected read time, or how a CTA performed depending on emotional tone. These breakdowns aren’t generic templates—they are week-to-week field notes from someone optimizing in public.

Freixas also uses the newsletter to share his content systems, including how he balances reflection, curation, and repetition to build authority. Readers get access to strategies such as repackaging high-performing posts without sounding repetitive, or how to test emotional clarity in professional language. These tactics come from his own backend workflow, not just advice from content theory.

The Signal acts as a filter for over-saturated advice by focusing on foundational leadership signals—like trust, voice consistency, and decision pacing. Freixas doesn’t recommend going viral; he teaches how to become known for something specific. That clarity has made the newsletter especially valuable to leadership coaches, B2B consultants, and niche creators building audience without diluting message.

Leonardo Freixas' Social Media Influence Summary

With a Favikon Influence Score of 7,805 points, Leonardo Freixas ranks in the Top 1% on LinkedIn U.S. (#62) and Top 1% Worldwide (#233). In the Startups & Entrepreneurship category, he is placed in the Top 4% in the U.S. (#375) and Top 4% Worldwide (#2000). These rankings reflect his growing authority within niche professional networks, particularly among B2B experts and growth-driven founders.

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Content Strategy: Growth-Focused Leadership Rooted in Kindness

Leonardo’s content strategy is distinct for its balance of business growth and emotional literacy. Rather than offering advice from a high-level, removed vantage point, he writes with the tone of someone actively in the trenches. He speaks directly to startup leaders, consultants, and solopreneurs navigating the tension between drive and burnout. His most effective posts often revolve around redefining success—not as solo advancement, but as collective growth. He frequently critiques surface-level leadership trends and urges audiences to adopt deeper, principle-based frameworks. Whether discussing founder loneliness or internal culture shifts, his reflections are always tied to lived experiences and peer-level interactions.

Reachability and Partnerships

Leonardo Freixas is easily reachable through LinkedIn, where he maintains a high level of interaction with his core audience—primarily founders, leadership coaches, and B2B consultants. His preferred method of contact is direct engagement via post replies or thoughtful DMs tied to his content topics. He is selective in collaborations, prioritizing partnerships that align with themes like leadership clarity, emotional intelligence, and sustainable growth. His current estimated rate per post ranges from $537 to $656, reflecting a value-driven, trust-based audience.

An overview of Leonardo’s top influential connections across key industries. (Source: Favikon)

He has previously collaborated with LinkedIn Corporation and The Creator Accelerator by Chris Donnelly, both deeply connected to his voice and mission. Leonardo avoids one-off brand placements and favors long-term alignment where he can integrate tools into narrative-driven content. His followers are accustomed to intentional storytelling—making products feel native only when tied to leadership behavior or creator workflows. This approach positions him as a strategic partner, not a promotional channel.

Conclusion: Elevating the Conversation Around Leadership and Growth

Leonardo Freixas stands out by merging business clarity with emotional intelligence. His consistent presence, high engagement, and strong growth signal a voice that resonates in today’s evolving leadership landscape. Rather than simply motivating, he equips leaders to think critically, act kindly, and scale mindfully. With a growing presence on LinkedIn and rising influence across professional networks, Leonardo is not just contributing to the conversation—he’s reshaping it. For founders, consultants, and B2B leaders committed to purpose-driven growth, his insights offer both reflection and direction.

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